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The Home Service Shift Podcast
The Home Service Shift Podcast
Author: Sponsored By: Sera Systems and billyGO HVAC & Plumbing
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The Home Service Shift Podcast is dedicated to making you highly successful in the HVAC, plumbing, and electrical industries. For direct, practical advice on the ins and outs of the home service business, this is your go-to source. Billy Stevens and Landon Brewer cut through the noise with their straightforward, no-nonsense approach, rejecting complicated advice from so-called ”gurus.” They focus on simplicity and actionable strategies to help you achieve real success.
© Sera Systems 2025
© The Home Service Shift Podcast 2025
All rights reserved. Unauthorized use of podcast content is prohibited without written permission. Excerpts and links may be used with proper credit and a link to the original content.
© Sera Systems 2025
© The Home Service Shift Podcast 2025
All rights reserved. Unauthorized use of podcast content is prohibited without written permission. Excerpts and links may be used with proper credit and a link to the original content.
73 Episodes
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High-margin growth in plumbing and HVAC doesn’t come from upselling alone. In this episode, we break down why cross-selling, downselling, rehash, and membership-driven strategies are the future of the home service industry.
👉 Like, subscribe, and hit the notification bell to stay on the front lines of the home service shift.
#ItsAboutTime #SeraSystems #HSS #BeInTheKnow
HVAC business growth doesn’t always mean profit. For plumbing companies and field service owners, real success comes from right-sizing your business — focusing on cash flow, margins, and efficiency.
In this episode, we cover:
- Why growth without efficiency kills cash flow
- The key metrics every owner must know (revenue per person, field-to-office ratio)
- How to simplify operations and eliminate wasted time
- Upgrading talent instead of just cutting staff
- Smarter selling: upsells, downsells, and cross-sells
- Why mid-cycle refreshes can deliver higher margins than installs
Bigger isn’t always better. The companies thriving right now are lean, efficient, and profit-focused — not stuck chasing vanity growth.
👉 Don’t forget to like, subscribe, and hit the bell so you never miss a new episode.
#HomeServiceShift #HVAC #Plumbing #Electrical #FieldService #ItsAboutTime
Is your home service business ready for the AI revolution? Home service pros and entrepreneurs must break free from black-and-white thinking to survive in today’s economy. Billy Stevens explains how he's operated his HVAC and Plumbing business in the "grey world" for many years.
We're diving deep into:
Why “that’s how we’ve always done it” is the most dangerous phrase in business
How AI is fundamentally changing customer search behavior
Why procrastination = extinction in the age of disruption
The secret to making your business 12-months-a-year profitable — even during a downturn
How to operate in the gray world: flexible, adaptable, and AI-ready
From economic slowdowns to AI breakthroughs, this episode is your wake-up call. It’s not just about HVAC or plumbing — it’s about how to survive and thrive in ANY service business right now.
💡 Want to future-proof your company? Start here.
#HomeServiceShift #BillyStevens #HVACBusiness #PlumbingSuccess #AIForContractors #HomeServices #BusinessMindset #ProactiveLeadership #billyGO #ItsAboutTime
Everyone in the home service industry is told to follow the 70/30 rule — 70% installs, 30% service. But what if that rule is broken… and it's holding your business back?
At billyGO, we’ve flipped the model — and the results speak for themselves.
150+ referrals in one month (100% free)
Over 70% of repeat customers on memberships
Marketing costs slashed while revenue grows
Service-first systems with 60–70% gross margins
We’re breaking the old rules — and our business is thriving because of it. If you’re still chasing installs and paying $375+ per lead, this episode will challenge everything you think you know about growth in the HVAC and plumbing industry.
💥 What You’ll Learn:
Why the 70/30 install/service rule is outdated
How to build a referral engine that scales
The difference between a “maintenance plan” and a true membership
How to shift from selling to educating — and build trust
The real numbers behind billyGO’s strategy
Ditch the outdated tactics. Copy what actually works. Your business will thank you.
#ServiceShift #billyGO #ItsAboutYourTime #HVACMarketing #PlumbingBusiness #HomeServices #JustGottaKnowBillyGo
Flat rate pricing has long since been a thing of the past! Margin pricing benefits, HVAC pricing strategies, plumbing profit tips, electrical contractor pricing, labor cost calculation, boost contractor profits today. Are you still relying on flat rate pricing and wondering why your profits aren’t where they should be? In this episode, Billy and Landon break down why traditional flat rate pricing is an illusion that often leaves money on the table — and how margin pricing directly ties your prices to your actual business costs and profits. Learn how you can start putting more to your bottom line today by understanding your true costs, calculating accurate labor rates, and factoring in all the time your team spends — even the parts that don’t generate revenue. No guesswork, no fluff, just real, practical steps that contractors in HVAC, plumbing, and electrical industries can implement immediately to boost profitability and build a healthier business.
"It's these tariffs" they say. Well, did you know that you don't have to take it as a plumber or HVAC business. You have options...TAKE THEM!
📩 Subscribe for more game-changing insights!
https://www.youtube.com/@nobswithbillyandlandon
#billygo #serasystems #itsabouttime
In this episode, we'll expose the real reasons contractors in HVAC, plumbing, and electrical industries can’t scale—and it almost always comes down to leadership failure, micromanagement, or clinging to outdated best practices.
We break down:
✅ Why your team isn’t moving forward
✅ The danger of “the business leading you”
✅ How micromanagement kills profit and trust
✅ The myth of best practices in a rapidly changing industry
✅ How AI, software, and new customer behavior are rewriting the rules
✅ Real strategies to fix hiring, delegation, and financial transparency
✅ What it takes to lead with clarity, adapt fast, and win big
Don’t stay stuck. Get your business back and fix what’s slowing you down.
🔔 Subscribe for real talk and proven systems: https://www.youtube.com/@nobswithbillyandlandon
#ContractorLeadership #HVACBusiness #PlumbingCompanyTips #ElectricalBusinessGrowth #NoBS #BillyStevens #SeraSystems #HomeServicesSuccess #FixYourBusiness #ItsAboutTime #BeInTheKnow
If you are in the plumbing business, HVAC business, electrical business, or any home service industry for that matter, #itsabouttime to perk up your ears and listen heed the call. It's time to make take things to another level, make the necessary adjustments for the future, and pull TOGETHER as an industry. This IS A GREAT EPISODE FULL of takeaway nuggets! 📩 Subscribe for more game-changing insights! https://www.youtube.com/@nobswithbillyandlandon #billygo #serasystems #itsabouttime
HVAC Plumbing Profits: Stop Selling Boxes! Discover how to break free from the "box sales" mentality and unlock significantly higher margins by focusing on repairs and optimizing airflow. This video dives deep into a game-changing business model that prioritizes customer satisfaction and long-term relationships over simply selling new units. Learn how to effectively cross-promote between your plumbing and HVAC divisions to generate a consistent stream of leads and revenue. Understand the power of building a referral-based culture within your company and with your customers to reduce reliance on expensive marketing like Google.
Is private equity the future of the home service industry, or are we seeing a wave of bankruptcies on the horizon? Join us for a candid discussion on the impact of private equity in HVAC, plumbing, and electrical businesses. We dive into whether PE is a positive force, creating opportunities for both large and independently-owned companies. Learn why understanding your business financials, systems, and management is crucial, regardless of PE involvement. Discover key insights on controlling labor costs, implementing efficient processes, and avoiding common pitfalls like poorly structured spiffs and commission plans that can kill your margins. Whether you're considering selling to PE or competing with PE-backed firms, this episode provides valuable perspectives on how to build a profitable and sustainable contracting business. 📩 Subscribe for more game-changing insights! https://www.youtube.com/@UCbyQE5W4RMFqg5UTXme4VAg #billygo #serasystems #itsabouttime
How This Electrical Business is Winning With Smart Efficiency ⚡
SuperSun Electric is proving that running an electrical business efficiently isn’t just possible—it’s essential. From the very start, they made the right moves to drive profitability, and they’re sharing exactly how they did it with the right field service management software.
In this episode, Billy Stevens sits down with the founders of SuperSun Electric to discuss their strategy for success and the powerful tool they’re using to streamline operations: Sera Systems. If you’re looking for real, hands-on efficiency in your HVAC, plumbing, or electrical business, this is the conversation you need to hear.
🚀 Thinking about a ServiceTitan alternative? You just found it.
🔗 Learn more about Sera Systems: https://sera.tech/
📩 Subscribe for more game-changing insights!
https://www.youtube.com/@nobswithbillyandlandon
#ItsAboutTime #SeraSystems #billyGO #BeInTheKnow #HomeServiceSuccess #Electricians #HVACBusiness #PlumbingBusiness #FieldServiceManagement
Competition is absolutely necessary and great for your plumbing and HVAC business! Our guest, Chad Love from Chad Love Services couldn't be a better guest to be the example of leadership in the contracting business.
The No B.S. Podcast with Billy and Landon...a podcast for the home service business hosted by folks who have a proven and successful track record in the HVAC, Plumbing, and Electrical business. Dive into actionable insights and expert advice on the HVAC, plumbing, and electrical business. Whether you're an industry veteran or just starting out, our tips and advice are designed to help you grow your home service business and achieve success. It is a masterclass in the HVAC, plumbing, and electrical business for only the cost of listening! 💡🔧
If you find our content valuable, don't forget to like, comment, and subscribe! Your support helps us continue to provide honest and helpful content tailored for the HVAC, plumbing, and electrical trades. Stay tuned for more bite-sized wisdom from Billy and Landon! 👍🔔
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
#ItsAboutTime #SeraSystems #HVAC #Plumbing #Contractors #billyGO
Manage your delta to maximize the bottom line in your HVAC business, plumbing business, or any home service business. Keep more of your hard-earned money in your pocket.
It’s not about endless revenue growth—it’s about mastering the "delta," the difference between your gross profit and operating expenses. Join Billy and Landon as they share no-nonsense strategies to maximize profitability in your home services business, avoid common pitfalls like discounting, and make smarter financial decisions.
💡 Key Insights: Why your delta is more important than your gross margin target. The hidden dangers of discounting and how to avoid them. How to scale smartly without ballooning overhead. The power of efficiency and financial literacy to boost profits.
📈 Ready to take control of your finances and maximize your profits? Watch now and learn how to grow your business the right way!
Feel free to watch these other videos that will bring lasting success to your HVAC, plumbing, or electrical business!
https://youtu.be/vEHo62U0N88
https://youtu.be/Wbq1ySugLYA
Explore More: - Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses. - A big thank you to our sponsor https://www.billygo.com/ for their support! #cashflowmanagement
#CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy #ItsAboutTime #SeraSystems #billyGO #BeInTheKnow
The financial education every HVAC and plumbing business owner should have had from the start. Learn why chasing revenue isn’t the answer and how mastering your profit and loss (P&L) statement can transform your business.
See our webinar mentioned here:
"From Struggling to Success: Ask Billy & Landon How to Transform Your Service Business"
https://www.youtube.com/watch?v=T1PEOeI4XIY
Feel free to watch these other videos that will bring lasting success to your HVAC, plumbing, or electrical business!
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
#CashFlowManagement #CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy
Are you ready to take your HVAC, plumbing, electrical, or home service business to the next level? This episode dives deep into how AI is transforming the home services industry and giving everyday contractors the advantage they need to thrive in a competitive market. Whether you're a small business owner, a manager, or a technician, you'll learn how to simplify operations, boost efficiency, and maximize profits with cutting-edge AI tools built specifically for contractors.
Billy and Landon welcome Travis Kelley again to break down AI’s role in streamlining day-to-day operations for HVAC, plumbing, and electrical professionals. From predictive scheduling to inventory management and customer communication, discover the real-world impact AI can have on your business. This isn't just theory—it's practical, No B.S. insights that can help you grow your business, improve customer satisfaction, and get a leg up on the competition.
🔹 Why AI Matters in Home Services
🔹 Boost Productivity & Profit in HVAC, Plumbing, and Electrical
🔹 How AI Simplifies Contractor Operations
🔹 Real-Life Benefits of AI for Everyday Contractors
If you’re looking for a way to move your HVAC, plumbing, or electrical business forward, don’t miss this episode. Subscribe to 'No B.S. with Billy and Landon' and stay in the know with the latest strategies that are revolutionizing the home services industry.
#AIAdvantage #EverydayContractor #HVAC #Plumbing #Electrical #HomeServices #ContractorTips #BusinessGrowth #SeraSystems #NoBS #HomeServiceIndustry #TechForContractors #AIinConstruction #SmartContracting #ItsAboutTime #BeInTheKnow #BillyGo
Ready to transform the home service industry? (Part one) 🚀 Join us in this groundbreaking episode with Travis Kelley, as we explore how Ai is reshaping HVAC, plumbing, and home services. Discover the strategies that can elevate your operations, from automation to data-driven decision-making, making businesses more efficient and balanced. Don’t miss out on the future of Ai in-home services—hit play and be part of the revolution! 💡 #HomeServiceAI #HVACInnovation #BusinessGrowth"
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
#CashFlowManagement #CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy #HomeServiceAI #HVACInnovation #aiforbusiness #CashFlowManagement #CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy
© No B.S. With Billy and Landon. All rights reserved. All content in this podcast, including audio, text, images, and other material, is owned by No B.S. With Billy and Landon unless otherwise stated. Unauthorized use is prohibited without written permission. Excerpts and links may be used with full credit and a link to the original content.
We sit down with Drew and Bobby Gay from Mr. Reliable, an HVAC powerhouse based in Houston, Texas. Forget the "secret sauce" and industry gimmicks—Drew and Bobby reveal the real, no-nonsense strategies behind their HVAC success. From launching in 2022 to thriving in one of the most competitive markets, they break down the processes, tools, and mindset that are driving their growth.
Discover how they’ve optimized their operations with Sera Systems, a cutting-edge field service software and built a solid business foundation that doesn’t rely on shortcuts or gimmicks. It's just a solid-built, profitable business! If you’re in the HVAC, plumbing, or home services industries and want practical tips you can implement today, this episode is for you.
👉 What You’ll Learn:
- How Mr. Reliable built a thriving HVAC business in just 2 years
- Proven strategies to streamline operations with field service software
- The truth about long-term growth—no secret sauce, just strategy
- Tips for building a strong company culture and brand in home services
🔥 Subscribe for more no-BS insights into the HVAC, plumbing, and home service business from Billy Stevens, founder of Sera Systems and Landon Brewer, proven successful veterans of the home service industry.
#HVACSuccess #HomeServiceBusiness #MrReliable #NoBSPodcast #FieldServiceSoftware #BusinessGrowth #Entrepreneurship #PlumbingBusiness #BillyStevens #NoSecretSauce
Sometimes you just need a bit of a motivational speech!
Strategies Top HVAC and Plumbing Experts Use to Succeed!
Stop letting private equity firms and manufacturers tell your home service business what to do. You are in control. Billy and Landon are going to teach you how to recession-proof your business in 2024/2025 and beyond.
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
#CashFlowManagement #CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy
© No B.S. With Billy and Landon. All rights reserved. All content in this podcast, including audio, text, images, and other material, is owned by No B.S. With Billy and Landon unless otherwise stated. Unauthorized use is prohibited without written permission. Excerpts and links may be used with full credit and a link to the original content.
Unlock a Proven Marketing Strategy to Grow Your HVAC, Plumbing, or Electrical Business!
Discover a powerful marketing campaign that will skyrocket profits and generate leads for your HVAC, plumbing, or electrical business—effortlessly! Why overcomplicate things? In this episode, Billy Stevens and Landon Brewer dive deep into a tried-and-true marketing strategy that helped Billy grow not one, but TWO multimillion-dollar businesses.
If it works, why change it? Tune in, take notes, and find the marketing secret weapon that could transform your business for years to come!
Feel free to watch these other videos that will bring lasting success to your HVAC, plumbing, or electrical business!
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
© No B.S. With Billy and Landon. All rights reserved. All content in this podcast, including audio, text, images, and other material, is owned by No B.S. With Billy and Landon unless otherwise stated. Unauthorized use is prohibited without written permission. Excerpts and links may be used with full credit and a link to the original content.
#HVACMarketing #PlumbingBusiness #ElectricalBusiness #LeadGeneration #BusinessGrowth #MarketingStrategy #NoBSwithBillyandLandon
Not ONE, but manager of TWO multi-million dollar HVAC and plumbing companies by the age of 42. Adam Mennenga is going to tell you how it was done. He's also going to spill the beans on what it was like to be mentored by Billy Stevens himself. Get out your notebooks and get ready to take down a ton of golden nuggets from this seasoned HVAC, plumbing, and electrical manager.
Explore More:
- Visit https://sera.tech/ to discover outstanding field service software designed specifically for HVAC, plumbing, and electrical businesses.
- A big thank you to our sponsor https://www.billygo.com/ for their support!
#CashFlowManagement #CustomerRetention #OperationalEfficiency #EmployeeSatisfaction #BusinessTips #businessstrategy
© No B.S. With Billy and Landon. All rights reserved. All content in this podcast, including audio, text, images, and other material, is owned by No B.S. With Billy and Landon unless otherwise stated. Unauthorized use is prohibited without written permission. Excerpts and links may be used with full credit and a link to the original content.



