The Nutrition Business Show

Let’s be honest: spreadsheets aren’t why you became a dietitian. If you want to grow your nutrition business faster and more sustainably, you can’t rely on guesswork. You need to know your numbers.In this episode, I’m breaking down the 5 critical metrics that will completely change how you make decisions in your business. These are the exact numbers I track, and what I help my clients track, to identify where the real growth opportunities are hiding.Because when you know your numbers, you don’t need to rely on luck, algorithms, or “hope for the best”. You’ll know exactly what to focus on to attract more clients, increase your profit, and scale your impact.What you'll learn:✔️ The 5 key metrics that actually drive growth (and how to measure them)✔️ Why most practitioners focus on the wrong numbers✔️ How to set simple weekly and monthly targets to measure progress✔️ What a healthy conversion rate and engagement rate look like✔️ How to simplify tracking in less than 10 minutes a week using The Nutrition CEO DashboardWhen you start tracking the right numbers, you stop making decisions based on emotions and start making confident, data-driven decisions that actually move the needle.📊 The Nutrition CEO Dashboard: My plug-and-play Google Sheet that helps you track your key metrics, identify what’s working, and make data-driven decisions every week. Get it here →💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Early Bird ends 30 December! Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

What if you could make more sales this Black Friday… without slashing your prices or running discounts that devalue your work?In this episode, you’ll learn how to create irresistible Black Friday promotions that attract ready-to-buy clients, without breaking advertising rules or compromising your worth.What You’ll Learn:✔️ Why discounting your 1:1 services can hurt your brand and credibility✔️ How to run compliant, ethical promotions as a licensed health professional✔️ Creative ways to add value (without lowering prices)✔️ Four types of Black Friday campaigns that convert without discounts✔️ How to re-engage warm leads and turn “on the fence” followers into buyers🎧 Tune in now and discover how to sell with strategy, confidence, and integrity this Black Friday.Links Mentioned in This Episode💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Discover how you can turn the typical Q4 “sales slump” into your most profitable season yet. After eight years in business, I’ve seen how a few smart shifts in mindset and strategy can make a huge difference in your bottom line and set you up for a powerful start to the new year.Whether you’re preparing for Black Friday or planning your 2026 goals, this episode will help you finish strong and create momentum that carries forward.You’ll learn:✔️ How to turn Q4 into a profitable season✔️ 4 practical ways to boost visibility and sales before the holidays✔️ How to use urgency ethically to encourage actionYou’ll learn practical ways to boost sales, keep momentum, and avoid the panic that hits so many business owners at the end of the year.Links Mentioned in This Episode💥 Black Friday Deals Week Waitlist: Black Friday is coming, and I’ve got something special for you! Join the Black Friday Insiders’ Waitlist to get first access to this year’s offers (some with very limited spots), plus an exclusive 10% off every deal. Join Waitlist Here →🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

If you started your nutrition business dreaming of more flexibility, time with family, and financial freedom, but instead you feel stuck, exhausted, and constantly “on,” this episode is for you.You’ll learn: ✔️ Why offering 1:1 consults keep you stuck and what to do instead ✔️ How a lack of systems and boundaries is secretly draining your energy ✔️ The real reason your income feels unpredictable and how to fix it ✔️ How to build leveraged offers that grow without burning you outLinks Mentioned in This Episode🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📈 Momentum Club: My signature business growth program for dietitians and nutritionists ready to scale to consistent $10K months without burnout.👉 Click here to apply or DM me the word “SCALE” on Instagram to get details on the special Q4 offer available until 24 October.💻 Digital VA Concierge: Get expert virtual assistant support to buy back your time and focus on what truly matters in your business.🌐 Connect with Me Website: www.charlynooi.com Instagram: @charlynooi Facebook: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI’d love to reach more ambitious dietitians and nutritionists like you and help them build freedom-filled, profitable businesses. 💛If you enjoyed this episode, please take a moment to leave a quick review on Apple Podcasts. It helps others discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss a new episode.

Thinking about creating an online course, membership, or group program, but not sure which one will actually get you to 6 figures faster?In this episode, I break down the five main online program models and share the pros and cons of each, so you can see which one is the best fit for your stage of business.You’ll learn:✔️ Why low-ticket digital products aren’t the quick win they seem✔️ When courses and group programs actually make sense in your business✔️ The biggest mistake dietitians & nutritionists make when choosing their offer type✔️ Why hybrid programs are the sweet spot for hitting consistent $10K - $30K months✔️ How to design an offer that gets your clients great resultsThis episode will help you avoid wasting time on the wrong offer type and give you the clarity to choose the right model that fits your business stage, goals, and capacity to grow.Links Mentioned in This Episode📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ 🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooiReview and Subscribe to The Nutrition Business Show PodcastI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice.If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession.And don’t forget to hit subscribe so you never miss an episode.

Running a nutrition business as a parent, or trying to grow your income in limited hours? This episode is for you.I’m joined by Fertility Dietitian Cassandra Lawless, Momentum Club graduate, and former My Kitchen Rules contestant, who grew a profitable online practice by getting laser-focused with her marketing and how she spent her time.Cassie went from seeing just a couple of clients a week to signing package clients, raising her prices, and even launching her hybrid program. In this conversation, she shares how niching into fertility transformed her business, the mindset shifts that helped her push past perfectionism, and what it really takes to balance motherhood with building a business you love.What You’ll Learn:✔️ Why a bigger audience doesn’t always equal more clients (and what actually works)✔️ How packaging services boosted both client results and revenue✔️ The simple mindset shifts that helped her charge more confidently✔️ Cassie’s tips for showing up on Instagram, even as an introvertLINKS MENTIONED IN THIS EPISODE: 📈 The 6-Figure Sprint Bootcamp: Design your signature online nutrition program in just 3 days and create a scalable income stream. Save your seat here → 🚀 Momentum Club: 6-month coaching program designed for practitioners who are ready to move beyond consults and grow to consistent $10K+ months.  Apply here →ABOUT CASSIECassie is an Accredited Practising Dietitian specialising in fertility and pregnancy nutrition. With 10+ years of experience and her own postpartum journey fueling her passion, she helps women and couples navigate PCOS, endometriosis, male fertility, and coeliac disease. You may also recognise her from My Kitchen Rules (MKR), where she shared her love of food with the nation. Outside of work, she’s a wife, mum to Ziggy, and beach-loving foodie.📲 CONNECT WITH CASSIEInstagram: @fertilitydietitian.cassie Website: https://cassandralawless.com/ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Thinking of creating an online program? Before you hit record on any modules, there are a few key foundations you need to nail. Skip these, and you’ll risk months of work only to hear crickets.In this episode, I’m sharing the most common mistakes I see practitioners make (like launching without a plan), the mindset shift you need about what clients are really buying, and why now is the best time to create a beta offer.What You’ll Learn in This Episode:✔️ The #1 mistake that kills sales for most online programs✔️ Why clients don’t just buy “modules”, they buy clarity and transformation✔️ The 3 things you should map out before creating any program✔️ How timing (especially before the end of the year) can set you up for a strong January launch✔️ The smarter path to building a sustainable 6-figure nutrition business without burnoutThis episode will help you avoid the pitfalls that stall most practitioners, and give you the clarity to build an online program that truly works.LINKS MENTIONED IN THIS EPISODE: 📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ 🌴 Phuket Nutrition Business Retreat: Step away for 5 days in Phuket to reset, sharpen your strategy, and take bold action on the big moves that will create unstoppable momentum in your business; all while surrounded by ambitious female entrepreneurs. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Being fully booked might look like success from the outside, but does it equate to freedom? Over the past 5 years, I’ve worked with over 1200 practitioners at every stage of business growth: from brand-new online entrepreneurs to those hitting consistent $30K–$50K+ months. And one thing is always true: every new level brings new challenges. In this episode, I’m pulling back the curtain on what’s really happening behind the scenes of thriving practices and why more and more practitioners are transitioning beyond 1:1 consults. You’ll learn why being fully booked isn’t the finish line, the pitfalls of DIY online courses, and how to create a hybrid model that gives you freedom without sacrificing income or impact.What You’ll Learn:✔️ Why being fully booked shouldn’t be your end goal✔️ The shift in client behaviour that makes pivoting online non-negotiable✔️ Why DIY courses often fail to deliver results (and what works instead)✔️ How to create a hybrid model that gives you stability while scaling✔️ The reason more experienced practitioners are building signature programsIf you’ve been nodding along, this episode will give you clarity on how to scale smarter and set your business up for more freedom and flexibility.LINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →📈 The 6-Figure Sprint Bootcamp: Learn how to design your own signature program and create a scalable income stream in just 3 days. Save your seat here→ ✨ Momentum Club: 6-month coaching program designed for practitioners who are ready to move beyond consults and grow to consistent $10K+ months.  Apply here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

The key to building a wildly successful nutrition business? Crafting an irresistible offer that speaks directly to your clients’ needs. It gets to be simple.This week we’re back with another Hot Seat Coaching Session, and I’m sitting down with nutritionist Anna Barry. Anna helps women navigate metabolic health, hormone balance, and perimenopause. In this live coaching session, you’ll hear me walk Anna through the exact steps to refining her messaging, creating structure around her programs, and setting up a pathway that turns leads into consistent clients and income.What You’ll Learn:✔️ How to structure your “hell yes!” offer✔️ Why clarity in your marketing message is the key to standing out online✔️ The critical element in your marketing funnel that so many nutritionists are missing✔️ Practical steps to overcome imposter syndrome and show up with confidenceLINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →ABOUT ANNAAnna Barry is a Functional Nutritionist and Accredited Health Coach who supports women with metabolic health, hormone balance, and perimenopause. With a passion for proactive healthcare, she helps her clients use testing, nutrition, and lifestyle strategies to optimise their long-term wellbeing.📲 CONNECT WITH ANNAInstagram: @annabarrynutritionWebsite: https://www.annabarrynutrition.com/ 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice!  I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

How do you scale when you’re fully booked and have no time left?In this hot seat coaching episode, I sit down with Jina George, a diabetes and insulin resistance dietitian from California whose insurance-based practice is thriving, but her calendar is at capacity and her energy is stretched thin.Together, we uncover the roadblocks keeping her stuck and map out simple, scalable strategies to free up her time, protect her energy, and keep her business growing.What You’ll Learn:✔️ Why “booked out” isn’t always the dream it seems✔️ How to shift from 1:1 consults into scalable offers✔️ The easiest first step into workshops and digital products✔️ Mindset shifts to move past fear, tech blocks, and perfectionism✔️ Systems and boundaries that protect your time and energyThis conversation gives you a front-row seat to the exact strategies that help dietitians scale sustainably without burning out.LINKS MENTIONED IN THIS EPISODE: 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Get instant access here →🌴 Phuket Nutrition Business Retreat: 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →ABOUT JINAJina George is a Registered Dietitian specialising in diabetes and insulin resistance. Based in California, she helps clients reduce medications, improve their health, and reclaim their freedom, all while raising three kids.📲 CONNECT WITH JINAWeb: https://jinageorge.com/ Instagram: @jinageorge.nutrition📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Taylor Swift is more than a pop star. She’s one of the most powerful personal brands of our time. And the way she markets herself holds powerful lessons for nutrition entrepreneurs who want to stand out online and attract clients.In this episode, you’ll learn 5 branding lessons from Taylor Swift that you can apply in your business.✨ Free Live Workshop Invitation - Happening THIS Week!If building a 6-figure business is on your vision board, don’t miss my live training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.🔗 CLICK HERE TO GRAB YOUR FREE TICKET📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

If you’ve been pouring your energy into your nutrition business but struggle to hit consistent $5K months, this episode is for you. I’m sharing the exact shifts that helped me go from just starting out… to hitting $1 million in revenue in 3.5 years.Inside, I share:✔️ Why selling sessions is capping your growth (and what to do instead)✔️ The messaging mistake that causes potential clients to scroll past you✔️ How to set up a simple client-attracting funnel so leads come in consistently✔️ Practical tips you can implement this week to get out of the $5K rut✨ Free Live Workshop InvitationIf building a 6-figure business is on your vision board, don’t miss my upcoming free training on September 3rd & 4th: The Proven $100K Nutrition Business Roadmap.You’ll learn the step-by-step roadmap for growing your business to 6 figures a year, work less, and create more flexibility in your schedule.🔗 CLICK HERE TO GRAB YOUR FREE TICKETOther Relevant Links:🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Eight years ago, I was sitting at my kitchen table with no Plan B, no safety net. Just me, my laptop, and a determination to figure this out. Today, I’ve built 2 multi-six figures businesses and a 7-figure online business… but if I’m being honest, there are so many things I’d do differently if I could start over.In this honest episode, I’m pulling back the curtain on the real and raw BTS on what worked, what didn’t, and the costly decisions I’d do differently if I had to start all over again.Whether you’re just getting started or growing your practice online, these insights will help you shortcut the detours and get results faster (without the overwhelm).Inside, I share:✨ The no. 1 mistake that kept me stuck in the early years✨ What I wish I knew before deciding what to sell✨ The truth about referrals, burnout, and undercharging✨ And how shifting from “clinician” to “CEO” changed everythingHit play to learn from my missteps so you can build smarter, faster, and with way less stress 🎧🔗 RELEVANT LINKS🚀 REGISTER for my free live Masterclass here: The Proven $100K Nutrition Business Roadmap: Build a Freedom-Filled Business from Scratch (Even If You Have No Clients Yet)🌴 Phuket Nutrition Business Retreat: Join me for 5 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Maybe you promised yourself 2025 would be the year you finally go all in, but we’re past the mid-year mark and you’re still staring at a blank content calendar wondering what to post. If showing up on Instagram feels overwhelming (and kind of pointless), this episode is for you.I’m breaking down the Instagram strategy that’s helped my clients, many of them introverts, sign their first (and next) paying clients without a big following, dancing on Reels, or posting every day. This isn’t about chasing trends or hustling for likes. It’s about creating intentional content that builds trust and actually leads to conversions.What You’ll Learn:✔️ Why posting tips alone won’t bring in clients and what to do instead✔️ The 3 types of content that move followers from lurkers to paying clients✔️ How to optimise your Instagram profile to attract the right people✔️ A 30-day content plan that works even if you have fewer than 500 followers✔️ Why introverts often have the edge when it comes to Instagram marketingHit play to learn how to simplify your strategy, show up more authentically, and start signing clients with content that actually connects. 🎧🔗 RELEVANT LINKS📝 Content Marketing Club: Stop overthinking your content. Get plug-and-play Instagram posts designed to attract clients and book calls, so you can finally market with confidence and ease. See how it works here → 🚀 Client Funnel Starter Kit: Build your client attraction funnel and start turning leads into paying clients. Grab it here →🌴 Phuket Nutrition Business Retreat: 4 days of strategy and recalibration to supercharge your business success and fuel your dreams, surrounded by other ambitious female entrepreneurs in paradise. Learn more →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Feeling stuck trying to grow your online nutrition business? Discover the #1 costly mistake keeping most dietitians broke and overwhelmed, and learn the simple first step to finally build momentum toward $5K months.In this episode, you’ll discover:✔️ The #1 reason your online business feels misaligned (and broke)✔️ How to stop sounding like every other nutritionist and stand out online✔️ A clarity-building exercise to define your niche and your signature offer✔️ Your next steps to attract dream clients and gain traction toward $5K monthsAfter coaching over 1,200 nutrition professionals, I’ve seen this same mistake hold so many dietitians back, causing them to work harder than ever but without real progress.This could be the turning point to stop doing all the things and start building a focused, freedom-filled nutrition business that works.Hit play on this episode and let’s clear the fog so you can move from confusion to clarity, confidence, and momentum. 🎧 🔗 RELEVANT LINKSSpots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details HereClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and set up your sales funnel over one weekend without the tech overwhelm. 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

After a restful two-week holiday (and locking in the dreamy ocean-view villa for the 2026 Nutrition Business Retreat in Phuket!), I’m diving into one of the most common sales mindset hurdles I see: how to confidently transition from DM convo to discovery call without the ick. Because the truth is having people reach out is just the beginning. If you don’t know how to guide those conversations toward your offers, you’ll stay stuck in “chatting mode” instead of actually signing clients.What You’ll Learn:✔️ A word-for-word script to progress someone from DM to discovery call✔️ How to qualify leads (so you’re not giving away free coaching)✔️ What to say when you’re scared of sounding “salesy”✔️ Real-life examples to help you reframe rejection and handle objections like a pro✔️ The exact questions to ask to move a lead to a clear and confident YESHit play on this episode and learn how to lead sales conversations with confidence, so you can turn warm leads into paying clients without second-guessing yourself. 🎧🔗 LINKS MENTIONED IN THIS EPISODESpots Are Now Open for the 2026 Phuket Nutrition Business Retreat! 🌴 Five luxurious days of strategy, connection, and clarity for your Nutrition Business. Get all the Details HereClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, welcome email sequence, and setup your sales funnel over one weekend without the tech overwhelm. 📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Instagram is a great place to get discovered, but it’s what happens after someone finds you that turns a follower into a paying client.In this episode, I’m breaking down 3 beginner-friendly funnels every nutrition business needs to grow consistently without relying on social media 24/7.What You’ll Learn:✔️ How to use a freebie to turn followers into leads (Visibility Funnel)✔️ How to build trust with a simple email sequence (Nurture Funnel)✔️ How to guide warm leads into discovery calls (Sales Funnel)✔️ How to put it all together inside the Client Funnel Starter KitIf you’re making under $2K/month and want to hit consistent $10K months, these simple systems will help you get there, with less stress and more structure.Hit play on this episode and let’s get your funnels working behind the scenes 🎧🔗 LINKS MENTIONED IN THIS EPISODEClient Funnel Starter Kit: The practical, step-by-step training to help you create your lead magnet, nurture sequence, and sales funnel from scratch without the tech overwhelm. Get early bird pricing before July 30 →📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

In this behind-the-scenes episode, I’m pulling back the curtain on how I run two online businesses in around 30 hours a week while being a present mum and leading a remote team of 19.You’ll hear the raw, honest truth about how I got here (hint: it wasn’t an overnight success), what I’ve learned from hiring and firing, and why outsourcing has been the key to sustainable growth and more freedom.What You’ll Learn:✔️ A full breakdown of my team (who does what, and how we stay connected)✔️ My exact hiring journey: from my first 5-hour-a-week VA to now a team of 19✔️ The hiring mistakes I made (and what I do differently now)✔️ The leadership mindset shift that changed everything✔️ What to outsource first if you’re feeling overwhelmed in your businessI also share how my Digital VA Concierge (DVAC) service can support you in growing your business with done-for-you marketing so you don’t need to worry about training someone from scratch.LINKS MENTIONED IN THIS EPISODE🔗 Download FREE Guide: Top 10 Tasks to Outsource as a Health Business Owner🔗 Digital VA Concierge: Delegate your content, tech, and launch tasks to our expert virtual team so you can continue moving the needle forward in your business while you enjoy a slower season (or even take a well-deserved break).🔗 Watch Free Training: Grow Your Business to 6-Figures With Scalable Online Programs.📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

Struggling to come up with Instagram content this month? You’re not alone. The good news is, you don’t need to be posting every day to stay visible and get clients.In this episode, I’m sharing the only three types of Instagram posts you need this month to stay top-of-mind, build trust, and keep your audience warm (even if you’re taking time off). What You’ll Learn:✔️ Why “less but intentional” content works in July✔️ The 3 post types that keep you visible and help you make sales✔️ Simple visibility post ideas that drive DM automations & grow your list ✔️ How to build your content plan in under 60 minutes✔️ Where to get support if content feels like a constant grindWhether you’re feeling stuck with ideas or just want to simplify your content plan for the month, this is your go-to Instagram strategy for July.Hit play on this episode and let’s get you visible on Instagram 🎧  🔗 LINKS MENTIONED IN THIS EPISODEContent Marketing Club: Make content creation easy with your weekly done-for-you marketing content, Reels ideas with plug-and-play captions, and ready-to-send marketing emails.Digital VA Concierge: Delegate your content, tech, and launch tasks to our expert virtual team so you can continue moving the needle forward in your business while you enjoy a slower season (or even take a well-deserved break).ManyChat: Automate your DM replies and grow your email list while you’re offline.📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

July feeling a little… quiet?Sales slowing down and engagement dipping?If you’re feeling the pressure of a slower sales month and questioning whether your offers still work, you’re not alone.And no, your business isn’t broken.In this episode, I’m sharing 3 simple strategies to help you stay visible, nurture warm leads, and stop second-guessing yourself during quieter seasons. If you’ve been doing “all the things” and still not seeing results, this is your July reset.What You’ll Learn:✨ Why slower months are part of the process (not a failure)✨ How to stay front-of-mind without posting daily✨ The easiest way to grow your email list using DM automation✨ How to nurture leads now for stronger sales later in the yearThis episode is actionable and focused on helping you shift your energy,  so you can stop spiraling and start building a business that works even when you’re taking time off.Hit play on this episode and let’s get you back in control 🎧  🔗 LINKS MENTIONED IN THIS EPISODEDigital VA Concierge: Let my team help you stay visible and organised while you enjoy a slower season (or even take a well-deserved break).ManyChat: Automate your DM replies and grow your email list while you’re offline.Client Funnel Starter Kit: Build a simple client-getting funnel from scratch (even if you’re brand new to email marketing or aren’t techy).📲 CONNECT WITH MEWeb: www.charlynooi.comFacebook: @charlynooi Instagram: @charlynooiYouTube: @charlynooiREVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCASTI want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice! I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession. If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!