In Sync with Linda Martin

“It's not just about what you do but how you do it.” Greg Tarnacki encourages business leaders to reflect on how their work incorporates both personal passion and broader impact. For his part, Greg is CEO of 18 Loop, a nonprofit organization that’s using cutting-edge Extended Reality (XR) technology to make a difference in the lives of pediatric cancer patients. Greg and his team are revolutionizing pain management and mood enhancement through XR therapy, partnering with the American Childhood Cancer Organization and other leading institutions. With headsets now in use across 32 states, they’re helping kids not only manage their treatment journeys but also find moments of joy and calm during some of their most challenging times. 00:20 Welcome and Introduction of Greg Tarnacki 01:51 Greg's Background and Inspiration 04:08 Challenges and Successes in VR Implementation 05:52 Partnerships and Technological Evolution 07:24 Future Goals and Broader Applications 15:56 Funding and Strategic Partnerships 25:03 Advice for Aspiring Non-Profit Leaders 30:46 Conclusion and Final Thoughts Follow Linda and Greg: Connect with Linda:  LinkedIn: https://www.linkedin.com/in/lindaemartin/ Website: https://lindamartinresults.com/ Connect with Greg:  LinkedIn: https://www.linkedin.com/in/gtarnacki/ Website: https://18loop.org/

Every business is a marketplace of value exchange. The better you manage this exchange, the stronger your company becomes. This week on In Sync, I had the pleasure of sitting down with Svyatoslav Biryulin, a true powerhouse in the world of strategy and leadership. With over 30 years of experience in management, 12 years as a CEO, and a decade as a board member, Svyatoslav now helps organizations as a strategy consultant. He’s also the author of Red and Yellow Strategies: How to Flip Your Strategic Thinking to Overcome Short-Termism, a book I couldn’t put down. In this episode, we tackle some of the biggest challenges facing modern businesses, from balancing stakeholder priorities to redefining success beyond short-term profits. 01:10 Introducing Svyatoslav Biryulin 02:40 The Goal of Business: Beyond Profits 07:42 Red and Yellow Strategies Explained 12:44 Value Exchange in Business 16:55 Challenges in Embracing All Stakeholders 22:20 Customer Experience and Business Success 25:55 The Importance of Customer Experience 27:25 Crafting Winning Strategies 27:56 Understanding Customer Needs 29:22 Sales vs. Marketing: A Balanced Approach 30:34 The Role of Marketing in Business 31:22 Executive Engagement with Customers 32:56 Stakeholder Management and Strategy 38:46 Apple: A Case Study in Customer Centricity 47:11 The Value of Direct Customer Interaction 51:23 Final Thoughts and Advice for CEOs Follow Linda and Svyatoslav: Connect with Linda:  LinkedIn: https://www.linkedin.com/in/lindaemartin/ Website: https://lindamartinresults.com/ Connect with Svyatoslav:  LinkedIn: https://www.linkedin.com/in/biryulin?originalSubdomain=si Website: https://sbiryulin.com Strategic Seeing: https://svyatoslav.substack.com/ 

"There's no such thing as a self-made leader." The most successful individuals are those who seek help and learn from others. In this episode of In Sync, I discuss the transformative power of peer groups with Leo Bottary. Leo explains the concept of peer groups, their immense potential, and how they serve as a critical tool for personal and organizational growth.Together, we explore how leaders can harness the collective wisdom of teams both inside and outside their organizations to drive innovation, growth, and connection. This conversation is packed with insights for leaders navigating today’s dynamic business landscape. 01:14 The Power of Peer Groups 02:29 Leo's Journey and Insights on Peer Groups 08:21 The Importance of Horizontal Leadership 23:16 Creating Conditions for Success 27:24 Benefits of Peer Advisory Groups 36:40 Final Thoughts and Contact Information Follow Linda and Leo: Connect with Linda:  LinkedIn: https://www.linkedin.com/in/lindaemartin/ Website: https://lindamartinresults.com/ Connect with Leo:  LinkedIn: https://www.linkedin.com/in/leobottary/ Website: https://leobottary.com/ Articles in CEO Magazine: https://ceoworld.biz/author/leo-bottary/ 

In this episode of In Sync with Linda Martin, we dive deep into the pivotal role senior leadership teams play in shaping organizational culture and success. Our guest, Paul Crick, founder of Elevate Partnership, brings decades of expertise in leadership coaching, helping top executives create unbeatable team cultures in fast-paced, high-stakes environments. Paul Crick reminds us that leadership isn’t about perfection—it’s about connection. It starts with showing up authentically, saying what needs to be said, and creating a culture where everyone can thrive.  01:16 Meet Paul Crick 11:01 Challenges in Senior Leadership Teams 14:30 The Cost of Misalignment in Business 20:33 Building Effective Team Dynamics 29:56 Future of Workplace Dynamics 37:28 Final Thoughts and Contact Information Follow Linda and Paul: Connect with Linda:  LinkedIn: https://www.linkedin.com/in/lindaemartin/ Website: https://lindamartinresults.com/ Connect with Paul:  LinkedIn: https://www.linkedin.com/in/paulcrick/?originalSubdomain=uk Website: https://theelevatepartnership.com/ The Pocket Dojo: https://thepocketdojo.substack.com/; https://the-pocket-dojo.captivate.fm/

In this episode, we dive deep into the psychology of team dynamics with Dr. Gustavo, a clinical psychologist and renowned corporate culture expert. Dr. Gustavo shares his fascinating journey from studying psychology to working in federal prisons and eventually becoming a leader in corporate culture education. Dr. Gustavo also provides a compelling framework for leveraging metrics and cultural rewards like flexibility to foster sustainable team performance. Whether you're leading a startup or managing a corporate team, this episode offers actionable strategies to enhance team cohesion and success. 00:21 Welcome to In Sync  01:07 Introducing Dr. Gustavo 02:02 Dr. Gustavo's Origin Story 03:54 Learning About Culture in Prison 05:27 Similarities Between Prison and Corporate Culture 07:29 Challenges in Team Dynamics 12:07 The Concept of A Players 17:23 Team-Based Metrics and Rewards 23:20 The Essence of Team Trust 26:03 The Role of Leadership in High-Performing Teams 29:25 Creating Metrics and Reward Systems 34:10 Four-Step Process for Flexibility 38:00 Final Thoughts on High-Performance Leadership Follow Linda and Dr. Gustavo: Connect with Linda:  LinkedIn: https://ca.linkedin.com/in/lindaemartin Website: https://lindamartinresults.com/ Connect with Dr. Gustavo:  LinkedIn: https://www.linkedin.com/in/gustavogrodnitzky/ Website: https://www.drgustavo.com/

Ever wonder how managing a nuclear submarine crew relates to leadership in business? Join me as I chat with John Asher, former commander of nuclear submarines and president of Asher Sales Solutions, about how the principles of extreme team leadership apply to companies of any size. Together, we’ll dive into the power of interconnectivity, the importance of hiring right, and John’s journey from commanding at sea to founding successful businesses. This episode is packed with actionable insights and unforgettable stories that reveal the “why” behind great leadership and what it truly means to keep a team in sync. 00:31 The Power of Interconnectivity 01:39 Meet John Asher: A Journey of Accomplishments 03:24 John's Naval Career and Lessons Learned 13:51 Transition to Business Leadership 20:50 The Role of Peer Advisory in Business Growth 24:10 The Seller-Doer Model in Sales 24:49 Implementing a New Compensation Plan 26:36 The Value of Peer Groups 27:29 Building Lifelong CEO Friendships 28:21 Global Reach and Resources of Tech 29:18 The Importance of Knowing What You Don't Know 30:31 Launching Asher Strategies, Inc. 33:12 Training Government Salespeople 37:12 The Similarity Bias in Sales 40:57 Key Factors for Elite Salespeople 44:07 Final Thoughts and Contact Information Follow Linda and John: Connect with Linda:  LinkedIn: https://ca.linkedin.com/in/lindaemartin Website: https://lindamartinresults.com/ Connect with John:  https://www.linkedin.com/in/johnasher/

In this episode of the In Sync podcast, Rebecca Colwell and I explore a transformative leadership model designed to address the complexities of modern business environments. Rebecca Colwell, the founder of 10 Directions, advocates for human-centered leadership by putting people at the center of organizational success. We dive into the importance of empathy, patience, and interconnectedness in leadership, discussing Rebecca's journey from an MBA-focused background to pioneering a more inclusive and adaptive approach.  02:15 Meet Rebecca Colwell: Pioneer of Human-Centered Leadership 02:41 The Journey to Human-Centered Leadership 04:04 Balancing Professional and Personal Development 06:33 Navigating Complexity in Leadership 09:27 The Importance of Intention and Adaptability 12:21 Outcomes of Human-Centered Leadership 17:15 Challenges in Transitioning to Human-Centered Leadership 19:17 The Evolution of Leadership Models 27:32 The Future of Human-Centered Leadership 39:12 Practical Steps to Human-Centered Leadership Follow Linda and Rebecca: Connect with Linda:  LinkedIn: https://ca.linkedin.com/in/lindaemartin Website: https://lindamartinresults.com/ Connect with Rebecca:  LinkedIn: https://www.linkedin.com/in/rebeccacolwell/ Ten Directions: https://tendirections.com/

Inside this episode of 'In Sync,' host Linda Martin speaks with Todd Millar, President and CEO of TEC Canada. Todd shares his journey from a high-flying corporate executive to leading one of the largest leadership development organizations in the world, Vistage Global. The episode delves into the importance of peer advisory groups, the growth and dynamics of TEC Canada, founded by Dr. Lynn Tanner, and the critical elements of building high-performing leadership teams. Todd also emphasizes the significance of core values, the benefit of continual learning, and the necessity of vulnerability in leadership. The conversation is filled with personal anecdotes, leadership advice, and insights into the evolving model of leadership. 00:30 Introducing Todd Millar and TEC Canada 01:13 Todd Millar's Journey to Tech Canada 03:40 The Transformative Power of Peer Groups 06:10 Growth and Evolution of Tech Canada 12:03 Challenges and Insights in Leadership 17:02 Building High-Performing Leadership Teams 25:20 The Importance of Vulnerability in Leadership 30:20 Final Thoughts and Advice on Peer Advisory Groups 41:56 Conclusion and Resources Follow Linda Martin and Todd Millar: Connect with Linda:  LinkedIn: https://ca.linkedin.com/in/lindaemartin Website: https://lindamartinresults.com/ Connect with Todd: Linkedin: https://www.linkedin.com/in/rtoddmillar/ TEC Canada: https://tec-canada.com/

In the inaugural episode of In Sync, I, Linda Martin, welcome Dr. Heather Stone, founder of The Practical PhD. We explore the shifting landscape of leadership in today's business world. Dr. Stone, with her impressive background in business and organizational communication, shares her journey and the critical role communication plays in effective leadership. We discuss practical tools and strategies she developed to improve the relationship between CEOs and their right-hand executives, aiming to reduce miscommunication and enhance business performance. Join us to discover how refining leadership communication can transform your organization. 00:00 Introduction to Modern Leadership 00:24 Meet Dr. Heather Stone 02:04 Heather's Journey to Organizational Communication 04:50 The Importance of Communication in Business 06:58 Heather's Dissertation Insights 11:29 Building Effective Leadership Pairs 13:58 Challenges and Solutions in Leadership Relationships 28:49 Final Thoughts and Practical Advice Follow Linda Martin and Dr. Heather Stone: Connect with Linda:  LinkedIn: https://ca.linkedin.com/in/lindaemartin Website: https://lindamartinresults.com/ Connect with Dr. Stone: LinkedIn: https://www.linkedin.com/in/heather-j-stone-phd-mba-1108563/ Practical PhD: https://practicalphd.com/

The leadership model is changing. Join Linda Martin, North America’s leading team enablement expert, on a journey to enhance corporate connectivity and enable leadership teams to thrive in our modern world. "In Sync with Linda Martin" delves into the complexities of team dynamics in the modern corporate world. Each episode features insightful interviews with C-suite executives and renowned team-building experts, sharing their experiences and strategies for cultivating high-functioning teams. Discover actionable insights and transformative ideas that can help your management team excel in today's competitive business landscape.