Born To Be Brilliant

What if people aren’t buying because of your offer… but because of your story? In this episode, Lucy is joined by content strategist Naomi Rose, whose journey from orchestral musician to café owner to digital marketing expert is a masterclass in reinvention. They explore: Why most entrepreneurs hide behind their brand The fear of being seen online Why consistency beats constant reinvention How AI should be used in content creation Why people buy because of who you are, not just what you sell This is a powerful conversation about identity, visibility, confidence and building trust in a world saturated with content. If you want to uncover how aligned you are currently operating across Time, Money, Health, Relationships and Happiness, take Lucy’s free Alignment Assessment here: https://borntobebrilliant.com/alignment-assessment Connect with Faye Coulson Website - Naomi Rose IG -  @amnaomicrose FB - Naomi Rose   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

At what point does entrepreneurial success finally feel like enough? If you’re ambitious, purpose driven, and building something meaningful, the bar rarely stays still. You reach one milestone and immediately set the next. The target moves. The satisfaction doesn’t land. In this episode, Lucy explores why high performing entrepreneurs often feel a quiet dissatisfaction even when they are succeeding. You’ll discover: Why the gap between “what is” and “what you want” creates frustration How burnout and self sabotage can follow growth Why financial set points and nervous system conditioning limit expansion What it really means to recalibrate your human operating system This is a deeper conversation about ambition, fulfilment, money, identity, and sustainable success. If you want to uncover how aligned you’re currently operating across Time, Money, Health, Relationships and Happiness, take Lucy’s free Alignment Assessment here: https://borntobebrilliant.com/alignment-assessment   Connect with Lucy Shrimpton: Website – Lucy Shrimpton Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership  

What if your health challenges, burnout, or sense of misalignment weren’t just biological or psychological… but electrical? In this episode of Born To Be Brilliant®, I’m joined by Faye Coulson, founder of The School of Biomagnetism, to explore the bioelectric layer of the human body. We dive into: What bio magnetism actually is and how magnets are used therapeutically Why chronic and complex illness often requires a different lens The nervous system, burnout and what happens when we sacrifice ourselves for success Why alignment matters, not just in business, but in the body Optimisation versus fixing what’s broken How stepping back can change your entire trajectory This conversation moves beyond symptom management and into root cause thinking. We explore how bioelectricity underpins biology, why the heart is more than just a pump, and how intuition often knows what we ignore. If you care about sustainable success, nervous system health, or optimising the human behind the mission, this episode will open your mind. And if you’re curious about how calibrated you are for the rich life you’re building, take my free Alignment Quiz. It reveals where you’re thriving and where your attention is needed to create success that feels as good on the inside as it looks on paper. Take the quiz here: https://www.lucyshrimpton.com/quiz Connect with Faye Coulson LinkedIn – Faye Coulson Website – Natural Healing with Faye Coulson: Biomagnetism Therapy Instagram – @biomagnetismwithfaye   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

You didn’t start a business to feel trapped, resentful, or quietly exhausted by the very thing you created. In this episode, Lucy explores a moment many entrepreneurs reach but rarely talk about, when the business no longer delivers the freedom, fulfilment, or richness it once promised. Whether you’re early in your journey or running a multi-seven-figure operation, this conversation invites you to pause, reflect, and recalibrate. Lucy unpacks why burnout isn’t always about doing too much, how misalignment creeps in over time, and why real success must be built on who you are, not just what you do. You’ll learn how to spot the subtle warning signs, understand the difference between a passion-led business and an income-producing asset, and why burning everything down is rarely the answer. This is a grounded, honest conversation about success, identity, alignment, and reclaiming the life your business was meant to support. This work doesn’t start with fixing anything. It starts with noticing. If you’d like a simple way to reflect on how aligned you feel in your life right now, I have a free assessment that looks at the five areas that shape a rich life. It’s designed to bring awareness, not overwhelm. There’s no right or wrong outcome, just information you can use in your own time. Connect with Lucy Shrimpton: Website – Lucy Shrimpton Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership  

Entrepreneurship and neurodivergence often go hand in hand. In this episode, Lucy and Stephanie Ward explore the realities of building a business with a neurodivergent brain, from overwhelm and task paralysis to identity, support, and owning your unique process. This is a grounded, human conversation about working with your brain, not against it. ✨ Download the free Rich Life Roadmap to support holistic success across life and business: Rich Life Roadmap   Connect with Stephanie Ward Facebook – The Spicy Brain Collective Website – The Spicy Brain Collective Instagram – @iamstephanieward   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Time is the only currency you can’t buy more of. In this episode, Lucy explores how high achievers can optimise time without burning out, why overwhelm is created in the mind, and how identity, clarity, and intention collapse timelines naturally. This is a conversation about making your time, and your life, truly count. ✨ Download the free Rich Life Roadmap to realign how you spend your time and energy: Rich Life Roadmap Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership  

Sales isn’t about pressure, scripts, or persuasion. In this episode, Lucy and psychologist Niyc Pidgeon explore the real psychology behind ethical, effective sales, and why listening, curiosity, and human connection matter more than tactics. They unpack buyer behaviour, motivation, fear, integrity, and how to sell in a way that feels good for both sides. 🎧 Plus, download the free Rich Life Roadmap to reconnect with clarity across life and business: Rich Life Roadmap   Connect with Niyc Pidgeon Facebook – Niyc Pidgeon Website – Niyc Pidgeon Instagram – @niycpidge Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Success shouldn’t feel this heavy. In this episode, Lucy explores why so many high achievers feel stuck, overwhelmed, or unfulfilled even when their business is working. She unpacks how lack of clarity quietly drains momentum, paralyses decision making, and turns success into a burden. This conversation is about recalibrating the human behind the business, so success feels as good on the inside as it looks on the outside. 🎧 Plus, download the free Rich Life Roadmap to regain clarity and direction across life and business: Rich Life Roadmap     Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

What happens when a hobby becomes a business overnight? In this episode, Lucy is joined by Jo Fisher, a lawyer for online entrepreneurs, to explore the legal realities of the online business boom and the growing challenges business owners are now facing. They discuss contracts, complaints, consumer behaviour, AI in the courts, and why many entrepreneurs are being caught out simply because the digital world evolved faster than the legal system. This is a grounded, honest conversation for business owners who want to build responsibly, ethically, and sustainably in an increasingly regulated online world.   Connect with Jo Fisher Facebook – Joanne Fisher Website – Joanne Fisher LinkTree – Joanne Fisher Law Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

High performance isn’t the problem. Over-capacity is. In this episode, Lucy explores the High Performance Paradox, the pattern where being capable, driven, and multifaceted becomes the very thing that leads to burnout, dissatisfaction, or a quiet loss of fulfilment. This is a reflective conversation for ambitious people who feel there’s more to them, even when life looks successful from the outside. You’ll be invited to consider where your strengths may have become blind spots, and how sustainable success requires balance, not constant expansion.   Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

In this episode, Lucy is joined by energetic strategist and voice coach Andrea Callanan for a powerful conversation about identity, subconscious blocks and the nervous system. They explore why high-achievers get stuck, how deeper patterns shape success, and what it really takes to grow into your next evolution. If you’re feeling the pull of a new chapter but can’t quite step into it, this episode will help you understand the invisible layers at play and how to move forward with clarity, courage and truth. Connect with Andrea Callanan Facebook – Andrea Callanan Instagram – @andreacallanancoach Website – Andrea Callanan Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership  

Entrepreneurs are navigating a very different world from the one we entered ten or twenty years ago. The noise is louder and the pace is relentless, yet the fundamentals of success remain unchanged. In this solo episode, Lucy brings you back to the foundations that always work. She explores why so many people try to start their business on page 150, the rise of false overnight success, and why the basics are still the most powerful force in business growth. This is a grounded, refreshing look at what truly creates momentum in any economic climate. Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

What if your income has less to do with strategy and far more to do with identity and your capacity to receive? In this thought-provoking conversation, Lucy speaks with money mindset expert Emily Williams about the hidden emotional, psychological and generational patterns that shape how high performers relate to money. Together they unpack why so many driven entrepreneurs hit invisible ceilings and what shifts are needed to create wealth with confidence, ease and integrity. A grounded, powerful exploration of money, identity and personal expansion.   Connect with Emily Williams Facebook – I Heart My Life Instagram – @emilywilliams Website – I Heart My Life Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

What happens when the work you’ve built… no longer feels like the work you’re meant to do? In this powerful episode of Born To Be Brilliant®️, Lucy Shrimpton explores what truly unfolds when purpose outgrows profit. Discover why success can still feel misaligned, how your deeper calling evolves over time, and why reconnecting with the golden thread of your purpose is the key to creating meaningful impact. If you’ve ever felt, “I know I’m successful, but something isn’t landing the same way anymore,” this episode will speak directly to you. Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

What does it really take to scale a business through franchising and keep the heart in it? In this episode of Born To Be Brilliant®️, Lucy Shrimpton sits down with fellow franchisor Jolly Jess, founder of Showtime Circus, to explore the human side of franchising. Together they unpack the lessons, challenges, and mindset shifts that come with scaling a brand through people, not just processes. If you’ve ever wondered whether franchising could be your next stage of growth or how to lead without control, this conversation will change how you think about expansion. This episode is a must-listen for entrepreneurs ready to scale with soul and for anyone curious about the new wave of purpose-driven franchises changing the face of business. Connect with Jolly Jess Facebook – Jolly Jess Instagram – @fabulousfranchisor Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Success isn’t what it used to be. In this solo episode, Lucy unpacks why traditional models of achievement no longer serve the high performer and how the future of success lies in holistic alignment. Through her Human Optimisation Model™, she reveals the five essential elements that fuel fulfilment, performance, and vitality.   If you’ve ever found yourself “successful on paper” yet quietly unfulfilled inside, this episode will help you reconnect with purpose, peace, and true prosperity; mind, body, and soul.   Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

When everything falls apart, what do you do? In this raw and powerful episode of Born To Be Brilliant®️, Lucy Shrimpton sits down with business mindset coach Tara Punter, founder of Thriving Business Women, to talk about what it really takes to come back from rock bottom. Tara shares how she lost everything; her business, her marriage, and her confidence and made one decision that changed everything: to rise. This conversation goes deep into what success really means, how to rebuild when you’re at your lowest, and the mindset shifts that turn pain into power. If you’ve ever hit a wall in life or business and thought, I can’t do this anymore, this episode will remind you that you can and you will.   Tara’s story is proof that success isn’t about never falling, it’s about how you rise.   Connect with Tara Punter Website – The Thriving Business Woman Instagram – @thethrivingbusinesswoman Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

You already know what to do, eat better, show up online, be consistent, so why aren’t you doing it? In this powerful episode of Born To Be Brilliant®️, Lucy Shrimpton unpacks the hidden reason high performers fall short on the very habits they know create success. It’s not laziness. It’s not lack of willpower. It’s something far deeper: your identity and subconscious programming. Discover why you keep self-sabotaging the habits you say you want, how your nervous system might be keeping you "safe" from growth, and the practical steps to realign your actions with who you truly are.   If you’ve ever thought, "I know what to do, so why don’t I do it?", this one’s for you.   Connect with Lucy Shrimpton: Website – https://borntobebrilliant.co/lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

What if writing a book wasn’t just about sharing your story, but about creating leverage, legacy, and a whole new level of authority?   In this episode of the Born To Be Brilliant® podcast, I’m joined by Karen Williams, The Book Mentor, at Librotas, a leading expert who helps business owners, experts, and thought leaders write and publish authority-building books. Karen, the author of 10 books including Your Book is the Hook and Book Marketing Made Simple, shares how books can elevate your credibility and grow your business. We dive deep into aligning your book with your business, the role of storytelling from a place of authority, and how to avoid the biggest mistakes that stop people from finishing (or even starting) their book.   We also tackle the future of publishing in a world of AI, and why tools like ChatGPT won’t replace your voice, but can amplify your clarity and speed when used well.   If you’ve ever wondered how a book can elevate your brand, deepen your impact, and open doors you didn’t know existed, this conversation will spark new ways of thinking.   Tune in, take notes, and imagine the possibilities your book could unlock. Connect with Karen Williams Website – Karen Williams - The Book Mentor, Librotas Instagram – @karenwilliamslibrotas Facebook – Karen Williams, The Book Mentor - Librotas LinkedIn - Karen Williams   Join Karen Williams': Six-Week Writing Sprint and turn your book idea into a finished manuscript with expert guidance every step of the way. Free monthly networking event, Coffee & Connect, and build valuable relationships to grow your business Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership

Our education system is broken. It was built for an industrial world that no longer exists, yet we’re still putting children through the same outdated model.   In this solo episode, Lucy explores why the current system no longer serves today’s children or the future we’re heading into. From the way classrooms are structured, to what we’re teaching (and not teaching), to how technology, creativity, wellbeing, and identity could reshape learning. This is a thought-provoking look at what education could and should become.   For entrepreneurs, leaders, and parents, this conversation matters. The next generation are tomorrow’s workforce, innovators, and visionaries. How they’re educated will shape not just their futures, but ours too.   Tune in for an honest exploration of the challenges, the opportunities, and the urgent need to reimagine education for a world that none of us can yet fully see. Connect with Lucy Shrimpton: Website – lucyshrimpton.com Instagram – @iamlucyshrimpton Facebook – Lucy Shrimpton Discover the strengths and blindspots of your entrepreneurial spirit - Take the free Quiz: https://www.lucyshrimpton.com/quiz   Ready to create a life and business you love? Explore the Born to Be Brilliant Membership for everything you need to achieve success with clarity, confidence, and ease. Find out more here: https://www.lucyshrimpton.com/membership