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The eCom Show

Author: Shan Salam

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Welcome to The eCom Show, a Malayalam podcast where we explore everything related to e-commerce. Whether you're a budding entrepreneur or a seasoned business owner, our show delivers valuable insights, strategies, and real-world experiences from industry experts and successful entrepreneurs.

Each episode delves into topics like SEO, digital marketing, branding, team building, and the latest trends in e-commerce. Join us on this journey to scale your online business and achieve success in the competitive world of e-commerce.

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96 Episodes
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Meet the Malayali entrepreneurs behind Salpido, a global tech accessories brand that has grown from humble beginnings to become an international player in the gadgets and electronics industry.In this episode, we explore the journey of building a global brand from scratch, the challenges of entering competitive markets like Malaysia and Southeast Asia, and the strategies used to scale Salpido into a recognized name in the tech accessories space.From early struggles and startup lessons to building distribution networks and competing with global brands, this conversation is packed with insights for anyone interested in entrepreneurship, branding, and scaling a product business internationally.
"Who needs a ₹5000 product in 10 minutes?"3500 mixies sold in Kerala in a month — on Instamart. 🤯In today's episode, Jobin talks about: 👉 The real margin is in boring & unsexy businesses 👉 You can test an Amazon business with just ₹10,000 👉 The comeback story after a franchise failure 👉 How he created a brand new category on Amazon India
Meet Shebin, the performance marketing expert leading the digital strategies for global giants like KFC and Marks & Spencer (M&S) in the UK. From navigating the challenges of early startups to managing multi-million pound ad budgets at WPP, this is a masterclass in scaling brands through data-driven precision and innovative technology.
A pet parent spends an average of ₹4,000 per month on their pet, and in metro cities, this amount goes above ₹10,000.Many people think this is a small industry, but it’s hard to find another industry that is growing this rapidly.
Most brands focus on logos. Smart brands focus on real customer value. This podcast breaks down the real science of branding and design thinking and why visuals alone don’t build powerful brands.Meet the expert helping businesses stay truly market relevant.
Discover the inspiring journey of Amjad Wafa, the founder behind India’s first “Life School,” a bold alternative to traditional education that focuses on life skills, business, money, and real-world learning instead of rote exams.From questioning the flaws of the existing education system to building a school that prepares teenagers for real life, this conversation dives deep into why education needs disruption and how it can be fixed.
From baking cakes for college friends to running Kerala's most Instagrammable café - this is the incredible journey of Sugar Sisters! In this episode, Shemayel Saleem shares how she and her sister Shurouck Saleem transformed their mother's kitchen experiments into a thriving business empire. What started as posting cake photos on Facebook for likes became a phenomenon that changed Kozhikode's dessert scene forever.
In this power-packed episode, we dive deep into D2C brand scaling strategies with Shams, a performance marketing expert working across India and UAE markets.
l Watch how three friends turned their passion for fashion into Hakata Couture , a brand that stands for quality, customization, and customer love. This is a must-watch for anyone dreaming of launching their own business!
Murshid takes us through his remarkable journey from passionate adventure motorcyclist to successful entrepreneur and race promoter. Discover the challenges he faced building Bandidos from the ground up, the evolution of India's motorcycle culture, and what it takes to turn your passion into a thriving business.Whether you're a motorcycle enthusiast, an aspiring entrepreneur, or someone who loves adventure, this conversation is packed with insights, stories from the road, and valuable lessons on building a brand in a competitive market.🏍️ Topics Covered:The founding story of BandidosAdventures on two wheels across India and beyondSupercross EventsThe future of motorcycling in India
From a small tea outlet in Dubai to a globally loved café brand this episode dives deep into the inspiring journey of Filli Café.In this conversation, Ashraf, Head of Marketing at Filli Café, shares:His personal journey from early struggles to branding leadershipHow Filli Café built a strong emotional connection with customersBranding decisions that helped scale from a few outlets to global expansionThe role of consistency, premium positioning, and loyal customersNew-age marketing, digital presence, and the impact of AIThis episode is packed with real-world lessons for entrepreneurs, marketers, café owners, and anyone building a brand.☕ Watch till the end and get inspired.
🎙️ Podcast EpisodeMeet Ashwin - not your typical entrepreneur story, but something even more inspiring. From earning just ₹40 for 7 hours of work to building a YouTube channel while delivering orders, this is the real face of India's gig economy.In this episode, Ashwin shares:✅ How he started delivery work during college for pocket money✅ The reality of Swiggy deliveries - earnings, expenses, and incentives breakdown✅ Switching from bike to electric bicycle ✅ The ₹1 lakh in 90 days challenge that changed everything✅ Health struggles working 15-hour days and the appendix surgery wake-up call✅ Kerala's booming delivery market ✅ Future plans: Electric bicycle rental service for delivery riders
ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക: https://link.theecomshow.com/episode-84Supported by FixMyStore.com - Audit your Shopify store for conversion, speed, SEO, and app performance👉 Fix your store now - https://link.theecomshow.com/fixmystore-ep84----------------------------🎙️ Podcast EpisodeEver wondered how a dental clinic could become more famous than most consumer brands? Meet Dr. Mazwin and Minhaj - the co-founders of Amend Dental who cracked the code of making dentistry cool in Kerala.----------------------------⏱️ Timestamps0:00 - Recap3:00 - Introduction4:02 - Journey5:57 - Started doing something8:53 - Where did Minhaj connect from?11:55 - Initial marketing time21:48 - Did they start Paid ads in the first month?24:05 - How did content help in growth?28:50 - How did they manage performance marketing?30:50 - Connection with Min37:50 - About Dental industry salary42:52 - Why Hananshah ?46:20 - Finding Arabs47:38 - What about the first outlet?52:07 - GMB (Google My Business)53:30 - Hoardings----------------------------🎤 Guest InfoMinhajul Haque | DirectorDr. Mazvin Nihal | Chief Orthodonist & Founder🔗 Social Links:https://www.instagram.com/drmazvinnihalhttps://www.instagram.com/amenddental----------------------------🔗 Useful Links- Join Our WhatsApp Community → https://link.theecomshow.com/joinmafia- Support Us → https://buymeacoffee.com/theecomshow- Special Offer for Shopify → Start at ₹20/$1 per month for 3 months! https://link.theecomshow.com/shopifystore- Our Shopify Apps → https://apps.shopify.com/partners/grow-your-revenue- Instagram → https://instagram.com/theecomshow- LinkedIn → https://linkedin.com/company/the-ecom-show- Follow Shan Salam → https://linkedin.com/in/shansalam | https://instagram.com/shansalam----------------------------📷🔧 Equipment We UseSony ZV-E10 - https://amzn.to/4boxj98Tamron 24mm Wide-Angle Prime Lens - https://amzn.to/43mDHf7Sony 50mm Full-Frame Lens - https://amzn.to/4h26hG5GODOX SL60W Video Light - https://amzn.to/43nn2IqDJI Mic - https://amzn.to/3Fe4GPXGODOX Lantern Softbox - https://amzn.to/4irfWal----------------------------💻 The TeamNaji Mehardad | Mohammed Nihal | Darin Mujeeb | Gangadas----------------------------⚠️ DisclaimerThe opinions and information shared in this podcast are for general information purposes only. While we do our best to provide accurate details, technology changes quickly, so we recommend you do your own research or consult with a professional for advice tailored to your needs. The eCom Show is not responsible for any actions taken based on the information provided in this video. Some links in the description may be affiliate links, which help support the channel at no extra cost to you.Thank you for your support!
Discover the inspiring three-generation journey of Teams Lifestyle Brand from a small textile shop in 1956 to a modern omni-channel women's innerwear brand spanning India, UAE, and UK. Shabin, the third-generation entrepreneur with an MBA from Cambridge, shares how he's modernizing his family legacy while honoring its roots.
Meet Basith, the creative force behind Plant Aura—a unique business that beautifully merges art and plants. From hiding his artistic passion in school to building a thriving brand during COVID, this is a story of finding happiness through creative entrepreneurship.In this inspiring conversation, Basit shares: 🌱 How he started a plant business with minimal investment during lockdown 🎨 Combining art (resin, acrylic paintings) with plant sales 🏡 Building a 2000 sq ft polyhouse for rare plants 📱 Using Instagram & WhatsApp for organic growth 🤖 Leveraging AI agents for 80% customer management 👥 Creating offline artist communities and workshops - Scaling from Kerala to international shipping (UK) 💰 Generating 2 lakh monthly profit with lean operations
ഞങ്ങളുടെ WhatsApp ഗ്രൂപ്പിൽ ചേരാൻ / ഞങ്ങളുടെ Shopify Course (2 Hour) ലേക്ക് ജോയിൻ ചെയ്യാൻ / നിങ്ങളുടെ ബിസിനസ്സ് വളർത്താൻ / നിങ്ങളുടെ ബിസിനസ്സ് ഓൺലൈനിലേക്ക് മാറ്റാൻ തുടങ്ങിയ എന്ത് ആവശ്യത്തിനും ഞങ്ങളെ ബന്ധപ്പെടുക : https://link.theecomshow.com/tes81Consultation with Asheeka - https://pages.razorpay.com/tes-asheeka----------------------------🎙️ Podcast EpisodeDiscover the inspiring journey of Roshi Chocolates, a homegrown premium chocolate brand built by a couple who turned their passion into a thriving business. From crafting chocolates in their home kitchen to creating customized gift boxes shipped across India, this is a story of dedication, innovation, and social responsibility.In this conversation, the founders share: ✨ How they started with zero experience in chocolate making 📱 Building a brand entirely through Instagram marketing 💪 Overcoming challenges in production, packaging, and team management 🎁 Creating personalized chocolate experiences for customers 🌟 Launching a Chocolate Academy to create employment opportunities ❤️ Their commitment to social causes and community support
In this episode of The eCom Show, we sit down with Min the Foodie (Minhaj Mohammed), one of Kerala's top food content creators, to discuss the REAL strategy behind restaurant growth and influencer marketing.
In this conversation with EP Abdurahman (Founder & Chairman, Care N Cure) we went deep into:Why your best business year can happen in the worst global crisisHow Care N Cure turned peak Covid into their highest profit yearThe VCP framework – Visibility → Credibility → ProfitabilityManaging cashflow, team & family across multiple businessesWhy networking and the right “soil & water” matter more than ideasIf you’re building a store, agency or side hustle (especially in the Gulf / Qatar), you’ll love this one.
“ONCE YOU TASTE FREEDOM THERE IS NO GOING BACK AND ENTREPRENEURSHIP IS FREEDOM”Start where you areUse what you haveDo what you canBuild in publicTrust compounds
🎙️ Podcast Episode🎯 What You'll Learn:- How a "strange business idea" in the 1980s launched her entrepreneurial journey- The story behind starting a clothing brand in vintage Calicut- How she bounced back from major struggles - The science behind great cooking and the reality of the food industry- Her self-taught eCommerce journey - Managing multiple businesses: The Malabar Canteen, Kadukka Vandi, and Saree Sellers etc..- Building an Airbnb as a side venture- Her powerful advice for women entrepreneurs- Why she chooses no collabs, no sponsors - just authentic content
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