Platform Playbook

This episode features Molly Hanten, the CEO/Founder of PartyPlease (PVS Cohort 2022), who tells us about building a 3-sided marketplace for throwing parties, her journey as a founder, and what gives PartyPlease an unfair advantage.

This is the first episode of "The Unfair Advantage", a series of live events where we interview founders about their startups, their entrepreneurship journey, and what gives them an unfair advantage. This episode features Josh Burkwist, the CEO/Founder of HireSource.ai, an AI-driven talent acquisition platform.

How does this whole fundraising thing work for startups? What are the different kinds of investors? Why is "dilution" such a scary concept? This is based on Unit 113 of Platform's Founder-in-Residence syllabus. If you are interested in being a Founder-in-Residence at Platform, signup to Platform https://os.platformstud.io/

This episode features Ayden Syal, the CEO/Founder of MOGL who explains how global brands like Toyota are using college athletes to reach Gen-Z audiences through MOGL. We also talked about the evolution of the NIL (Name Image Likeness) regulations, navigating startup pivots, and how to handle breaking up with a co-founder. https://www.mogl.online/

What is a Cognitive Bias? Why are they particularly deadly to startups? Do we all have Cognitive Biases? How can we spot them? What can we do about them, if anything? This episode is based on JB's original article here: https://vibratingmelon.com/2017/02/27/12-cognitive-biases-that-will-kill-your-startup/

This week, what's the big deal about Unit Economics anyway? Fixed vs variable costs, CAC, LTV, CACD, MRR, margins, churn and other TLAs (Three Letter Acronyms). When life gives you lemons, make lemonade! This episode is based on JB's original "Everything You Always Wanted to Know about Unit Economics but were Afraid to Ask" which you can read here: https://vibratingmelon.com/2020/08/03/unit-economics-two-sided-marketplaces-part-1/