Cross Tabs

There's an unreality about this political moment. It makes it hard to hold people's attention, to create any kind of focus on any issue or event or action. People don't know what's real, what's certain, what's not just for dumb show.And that is both by design, and the output, of totalitarian thinking. Aesthetics are ever-present in politics - the color of a suit, or whether someone even wears one can fill a news cycle and constitute a scandal. Fascist and authoritarian ideologies are aesthetic all the way down. They are both authentically held by people who can not tolerate discomfort with themselves, other people, the way things are, or the way things seem to be headed... and they are a convenient cover for people who have real material goals and know that spectacle will dazzle people long enough for them to get away with just about anything.And this has me obsessing about one of my favorite books, The Unbearable Lightness of Being, and working through it in a conversation with Cy Canterel, a feral scholar, TikToker, and writer who thinks a lot about systems, aesthetics, sense-making, and how it all works.In the aftermath of Charlie Kirk's killing, I reached out to Cy to talk about kitsch - something she has written about, and about her concept of a Hater's Discourse, and how this might explain the moment we're currently in.And then I revisited some of that conversation after the incursion into Venezuela and the murder of Renee Nicole Good. It felt like the right time to talk about this, given that it seems like we're all struggling with how to reckon with real things that seem fake.Some links for your enjoyment:Cy's piece on Kitsch: https://open.substack.com/pub/cybelecanterel/p/lost-in-the-kingdom-of-kitschCy's piece on the Hater's Discourse: https://cybelecanterel.substack.com/p/a-haters-discourseCy's video on Blackpill Aesthetics: https://www.youtube.com/watch?v=Wcw02sEslogRyan Broderick's piece on Garbage Day, "The Rise of the Troll State": https://www.garbageday.email/p/the-rise-of-the-troll-stateDon Moynihan's piece on Can We Still Govern?, "Life Under a Clicktocracy": https://donmoynihan.substack.com/p/life-under-a-clicktatorshipStay in Touch📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social and @farrahbostic.bsky.social📍 Produced by The Difference Engine📨 You can also email me directly at farrah@crosstabspodcast.com

Conor Kilgore is a producer of The Focus Group Podcast, and a qualitative researcher at Longwell Partners - and he joined host Farrah Bostic to discuss the value of listening to real people talk about their real beliefs and experiences in their own words. And he brought clips! We also discussed his journey into this work via work on political campaigns, and got as deep into the weeds as possible on how they do what they do.Subscribe to The Bulwark here: https://www.thebulwark.comSubscribe to The Focus Group Podcast here: https://www.thebulwark.com/s/thefocusgroupFind out more about Longwell Partners here: https://www.longwellpartners.comAnd find out more about Conor here: https://www.linkedin.com/in/conorkilgore/Stay in Touch📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social and @farrahbostic.bsky.social📍 Produced by The Difference Engine📨 You can also email me directly at farrah@crosstabspodcast.com

Keeping up our monthly Mood Swings discussion of polling and political strategy news that enrages, confuses, and inspires, host Farrah Bostic and guest Lauren Goldstein discuss the Harvard CAPS/Harris poll, which explores American voters' opinions on a wide range of current events. We discussed the question types, answer options, and interpretation of the fairly extensive data - and beg researchers to remember how important it is to provide respondents with 'not sure' or 'don't care' or 'never heard of it' options to gauge true public sentiment. We also talked about how brands deal with trends or issues that might be salient - but also controversial. And this month's What's Good focused on the power of satire, humor, and fighting content with content.Our Guest Lauren Goldstein is the lead advocacy pollster for Change Research and holds a PhD from UCLA with ten years of experience as a public opinion researcher and social scientist. She has done extensive research and polling on issues related to racial justice (and injustice), criminal legal reform and police divestment, immigration, and reproductive rights. She is the author of the Mind the Gap newsletter.What we were talking about was...Harvard CAPS/Harris Poll December 2025 - https://harvardharrispoll.com/wp-content/uploads/2025/12/HHP_Dec2025_KeyFindings.pdfJordan Klepper Fingers the Pulse: Give the Man a Prize - https://www.youtube.com/watch?v=JdvSonnYw-E"The hidden axis: the left-right spectrum has a non-ideology problem" by G. Elliott Morris, Strength in Numbers - https://www.gelliottmorris.com/p/not-just-left-vs-right-most-votersStay in Touch📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social and @farrahbostic.bsky.social📍 Produced by The Difference Engine

Farrah is joined by Kevin Collins, co-founder and Chief Research Officer at Survey 160, about the applicability of AI in survey methodologies, the perils of synthetic sample, and the importance of respondent preferences when it comes to survey mode and the respondent experience. We discussed Kevin's findings in some early explorations of available tools about the impact on data quality, the potential role of AI in coding open-ended survey responses, and where there might be opportunity for AI tools to support but not replace human expertise. We also explored an issue we both have some opinions about - the concept of 'popularism' in political campaigning, how it intersects with different styles of persuasion, and how it influences other decision-making in how campaigns roll out messaging.Our GuestKevin Collins is co-founder and Chief Research Office at Survey 160, a polling firm working to make SMS-based survey collection a staple mode of research to help fuel progressive campaigns. Survey 160 works with high-profile political campaigns at both the national and state level, as well as advocacy organizations and other groups working for a brighter future. You can connect with him on Bluesky @kwcollins.bsky.social or through their website at https://www.survey160.com/Read their work on AI in survey methods here: The Limits of Simulation in Public Opinion ResearchOther Sources MentionedOut of One, Many: Using Language Models to Simulate Human Samples, by Argyle et alPredicting Results of Social Science Experiments Using Large Language Models, by Hewitt et alSynthetic Replacements for Human Survey Data? The Perils of Large Language Models, by Bisbee et alDo AIs know what the most important issue is? Using language models to code open-text social survey responses at scale, by Mellon et alContext Length Alone Hurts LLM Performance Despite Perfect Retrieval, by Du et alDoes AI Actually Boost Developer Productivity? (100k Devs Study) - Yegor Denisov-Blanch, Stanford [video]Does accommodation work? Mainstream party strategies and the success of radical right parties,...

In this episode of Cross Tabs, host Farrah Bostic discusses the intricacies of the current political climate and the emotional toll with guest Lauren Goldstein, author of the 'Mind the Gap' newsletter. The conversation touches on the overwhelming events of the last month, including ICE raids, National Guard actions, and the shutdown. Lauren shares her own struggles with the civic mood and together they explore the concept of thermostatic public opinion and the pitfalls of modern political strategy, including the need for a more authentic and proactive approach. But all is not lost! We discuss the necessity for Democrats to focus on how to not merely win the next election, but to build a better future grounded in authenticity, intentionality, and a shared vision.Our Guest Lauren Goldstein is the lead advocacy pollster for Change Research and holds a PhD from UCLA with ten years of experience as a public opinion researcher and social scientist. She has done extensive research and polling on issues related to racial justice (and injustice), criminal legal reform and police divestment, immigration, and reproductive rights. She is the author of the Mind the Gap newsletter.Stay in Touch📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social and @farrahbostic.bsky.social📍 Produced by The Difference Engine

 Today on the show, we are diving deep into the fast changing world of political campaigns with someone who's had a front row seat to its transformation. Dr. Michael D. Cohen is the CEO of Cohen Research Group. A leading firm at the intersection of politics, public affairs, and corporate strategy.He's the creator of the Congress in your Pocket suite of AI powered mobile apps, and teaches digital political strategy at Johns Hopkins and NYU. He's also the author of Modern Political Campaigns now in its second edition with a. Timely new chapter on artificial intelligence. In this conversation, Dr.Cohen walks me through the evolution of campaigns from loosely organized operations to today's high speed tech enabled data-driven, consultant driven machines. We talk about how strategy has shifted from relying. Solely on polling to navigating a complex web of information sources. We also explore the rising importance of crisis communication, the fine line between authenticity and brand control, and the double-edged sword of AI in campaign operations.It's a candid, clear-eyed look at the machinery behind modern elections and what it means for democracy, strategy, and the future of campaigning. Our GuestMICHAEL D. COHEN, PH.D. is CEO of Cohen Research Group a leading political, public affairs, and corporate research firm. He publishes the pioneering Congress in Your Pocket suite of AI-driven mobile apps and teaches courses at Johns Hopkins University and New York University on digital political strategy and political campaigning. He is the author of Modern Political Campaigns: How Professionalism, Technology, and Speed Have Revolutionized Elections, a second edition featuring a new chapter on artificial intelligence published in early 2025 with Bloomsbury. After running political campaigns in college, Dr. Cohen served in leadership positions at The Gallup Organization, Microsoft, USA Facts, and Purple Strategies, as well as two political polling firms. He is a three-time graduate of the University of Florida with degrees in mass communications and political science, and he a member of its leadership Hall of Fame.Sources Mentioned:The Power and the Money by Tevi Troy"How Strategist Brain Took Over the Democratic Party" by Ben Mathis-Lilley in SlateCampaigns & Elections MagazineThe "Harry & Louise" Ads via C-SPAN on YouTubeJake Rush's appearance on The Colbert Report

Farrah Bostic talks with G. Elliott Morris, the founder of Strength in Numbers (and author of a book by the same name) to discuss the evolution of data journalism and the critical role of public opinion polling in a healthy democracy. Morris, formerly of The Economist and FiveThirtyEight, shares his vision for a new era of "pollster-driven poll journalism" and how he aims to fill a crucial gap in the media landscape.We also discussed Strength in Numbers' July Poll, which looked at everything from Trump's approval numbers, to Democrats' weakness on the generic ballot, to the unpopularity of specific provisions of the reconciliation bill, to how people feel about third parties (and Musk's third party specifically). A core feature of these polls is that Morris takes suggestions from his community for questions to put on the polls - which means that the public gets a say in what we put on public opinion surveys for once.You can check out the latest July poll from Strength in Numbers (and subscribe) here: https://www.gelliottmorris.com/p/new-poll-dems-lead-house-genericYou can also find his book, Strength in Numbers: How Polls Work and Why We Need Them here: https://wwnorton.com/books/strength-in-numbersOur GuestElliott Morris is a data-driven journalist and author living in Washington, DC. He is the author of STRENGTH IN NUMBERS: How Polls Work and Why We Need Them, a book about public opinion polling and democracy which was published in 2022 by W. W. Norton. Elliott was most recently the Editorial Director of Data Analytics at ABC News, where he developed polling aggregation and election-forecasting models and managed the research and data visualization teams for ABC’s data-journalism website FiveThirtyEight/538. He was a regular guest on the network’s broadcast and streaming news programs providing political analysis on notable events and upcoming elections.He is the founder of Strength in Numbers, a data-driven news website that provides regular analysis of national politics and elections in the United States.Your HostFarrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for political analysts, business leaders, and engaged citizens seeking to understand the forces shaping our political and economic landscapes. Learn more about Farrah’s experience helping B2B and B2C companies across various industries turn audience insights into effective strategies at thedifferenceengine.co, and be sure to connect with her on LinkedIn if you’d like to discuss how The Difference Engine can help your business grow with authentic customer insights.Stay in Touch📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social and @farrahbostic.bsky.social📍 Produced by a...

On July 1, I sat down to talk to Scott Keeter and Hannah Hartig from Pew Research about their 2024 Validated Voter Survey.We talked about the challenges of analyzing elections using panel data, and about the shifts in makeup of the electorate between 2020 and 2024, and what that means for how campaigns think about balancing turnout and persuasion strategies. More than anything, they tell us, mobilization is a result of campaigning. You gotta play to win.Links:How Changes in Turnout and Vote Choice Powered Trump’s Victory in 2024Behind Trump’s 2024 Victory, a More Racially and Ethnically Diverse Voter CoalitionCommercial Voter Files and the Study of U.S. PoliticsMy interview with L2 about their approach to assembling the voter file: https://podcasts.apple.com/us/podcast/cross-tabs/id1725891109?i=1000651891510My interview with Michael McDonald discussing turnout models and his Election Project: https://podcasts.apple.com/us/podcast/cross-tabs/id1725891109?i=1000666055702The Red Shift Maps from NYT: https://www.nytimes.com/interactive/2024/11/06/us/politics/presidential-election-2024-red-shift.htmlHank Green's response video to the red shift maps: https://www.youtube.com/watch?v=kC9u7NZbGlQ)David Shor on Ezra Klein talking about changing demographics in the MAGA coalition: https://podcasts.apple.com/us/podcast/democrats-need-to-face-why-trump-won/id1548604447?i=1000699618199Our Guests:Hannah Hartig is a senior researcher at Pew Research Center, where she primarily studies U.S. political attitudes and voting behavior. She has authored analyses on topics including domestic opinions of the U.S., voter turnout in 2020 and views of abortion. Prior to joining the Center, she was director of research at the Penn Program on Opinion Research and Election Studies at the University of Pennsylvania. She regularly discusses the Center’s political research with the news media and has served as an election night exit poll analyst for NBC News since 2014. Hartig received her bachelor’s in foreign affairs from the University of Virginia and master’s degree in quantitative politics from the University of...

In this episode, Farrah Bostic is joined by messaging strategist, author, and Words to Win By host Anat Shenker-Osorio for a wide-ranging and incisive conversation about political communication, campaign strategy, and why so much of what the Democratic Party does feels like a missed opportunity.Together, they explore:How Anat’s early fascination with language and justice led her to a career in cognitive linguistics and progressive messaging.Why most political message testing (RCTs, MaxDiff, etc.) fails to reflect how real people encounter campaigns — and what to do instead.The danger of focusing on persuasion over mobilization, and why “say what you’re for” is the most important rule in campaign comms.How Democrats lost their working-class identity, and why organizing — not polling — is the only way to win it back.The power of persuasion windows and how the left can seize — or squander — them.This episode is a must-listen for anyone working in politics, messaging, organizing, or simply trying to make change in a noisy, distracted, and deeply unequal world.🔗 Resources & Mentions:ASO Communications – Open-source messaging guides and researchWords to Win By podcastDon't Buy It: The Trouble with Talking Nonsense About the Economy Follow Anat on BlueSky and Substack📬 Subscribe to our newsletter at crosstabspodcast.com for new episodes, insights, and behind-the-scenes content.📹 Watch video episodes on YouTube @CrosstabsPodcast💬 Follow us on BlueSky: @crosstabspod.bsky.social📍 Produced by The Difference Engine

After a brief break, Cross Tabs returns with a must-hear conversation between host Farrah Bostic and journalist-pollster Ariel Edwards-Levy, CNN’s Editor of Polling and Election Analytics. Ariel shares insights from over a decade of political polling and reporting, shedding light on how polls get designed, interpreted, and communicated—and why public opinion is more nuanced, contradictory, and dynamic than we often assume.📌 Topic HighlightsHow polling serves as a form of large-scale journalismQuestion design, framing effects, and the limits of hypothetical pollingExpressive responding and partisanship’s effect on perceptionThe challenge of polling on emerging topics like AI and cryptoWhy polls often fail to capture what people mean when they talk about democracy, education, or trust in governmentWhat polling reveals—and obscures—about voter discontent with both parties👤 About Our GuestAriel Edwards-Levy is the Editor of Polling and Election Analytics at CNN. Previously, she was a senior reporter and polling editor at HuffPost. She is a member of the American Association for Public Opinion Research and was awarded the 2019 Carey McWilliams Award by the American Political Science Association for her journalistic contributions to understanding politics. You can follow her work (and jokes!) on Bluesky.🔗 Mentioned ResourcesCNN Polling Hub: https://www.cnn.com/politics/polling-centerCNN/SSRS polling report: "A record share of Americans want the government to get more done": https://www.cnn.com/2024/05/08/politics/poll-government-done-party-trustThe Breakthrough Project (CNN, Georgetown, Michigan, SSRS, Verasight): https://breakthrough.cnn.comPew Research on AI: https://www.pewresearch.org/short-reads/2023/08/28/how-the-us-public-and-experts-view-artificial-intelligenceRoper Center for Public Opinion Archives: https://ropercenter.cornell.eduBrian Schaffner’s research on expressive responding: https://sites.tufts.edu/brianschaffner/publications/📣 Stay ConnectedLike what you heard?✔️ Subscribe to Cross Tabs wherever you get your podcasts✔️ Rate and review the show—it helps others find us✔️ Follow the show on BlueSky✔️ Watch full episodes on YouTube✔️ Sign up for the free weekly newsletter: https://crosstabspodcast.com✔️ Follow

The wealth divide is reshaping consumer markets, with 10% of households now driving 50% of all consumer spending in America while the majority struggle with inflation and debt. This economic distortion, hidden by misleading averages, is now colliding with new international tariffs that threaten to remove entire categories of goods from store shelves. In this episode of Cross Tabs, Farrah interviews brand strategist Faris Yakob about how misunderstood economic metrics mask the real consumer experience. They discuss how the stock market crash will impact wealthy consumers who've been propping up economic growth, why statistical averages are increasingly misleading when wealth distribution looks nothing like a bell curve, and how political polarization mirrors these economic divisions. Yakob provides fascinating context for why so many Americans feel economically squeezed despite positive macroeconomic indicators. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   - Contact Farrah with guest or topic suggestions you’d like to hear about on the show   Resources Mar-a-Lago Accord  American Time Use Survey  The Road to Somewhere by David Goodhart  'What the Comfort Class Doesn't Get' by Xochitl Gonzalez in The Atlantic“Strands of Genius” newsletter by Faris Yakob Paid Attention by Faris Yakob  Our Guest Faris is the co-founder of Genius Steals, a nomadic creative consultancy that works with brands, agencies and events. He and his partner Rosie speak at conferences and corporate events all over the world and have been living nomadically in between engagements for the last 7 years.  Previously he held senior agency roles at Naked Communications, McCann and MDC Partners, in London, Sydney and NYC. He is the author of Paid Attention: Innovative Advertising, writes a monthly column on effective brand communication, and bylines include Fast Company, Financial Times, The Guardian, Economic Times of India Brand Equity, and Campaign. Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for political...

Educational attainment has become the new fault line in American politics, creating unexpected coalitions that cross racial boundaries. Research reveals a surprising shift of working-class voters across all demographics toward populist candidates who promise to fight for their interests rather than cater to college-educated elites.Political researcher Patrick Ruffini, co-founder of Echelon Insights and author of Party of the People, discusses these findings in this conversation with Farrah. Ruffini explains how the Democratic coalition has fractured along educational rather than economic lines, with cultural values becoming increasingly decisive in voting behavior. This analysis shows the disconnect between political elites and mainstream voters, highlighting an underlying optimism among immigrant and working-class communities that starkly contrasts with the pessimism often expressed by college-educated whites.Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   - Contact Farrah with guest or topic suggestions you’d like to hear about on the show   Resources ‘Party of the People: Inside the Multiracial Populist Coalition Remaking the GOP’Echelon Insights   The Intersection  Growth and Opportunity Project Report  David Shor's Diploma Divide Hypothesis  Political Inequality in Affluent Democracies: The Social Welfare Deficit   What if the US Were a Multi-Party Democracy?   Our Guest Patrick Ruffini is a founding partner at Echelon Insights, one of the most widely recognized public opinion and strategic research firms in the United States. Patrick is the author of ‘Party of the People: Inside the Multiracial Populist Coalition Remaking the GOP,’ called “the book that predicted the 2024 election” by The New York Times and ranked as a Best Book in Politics by the Wall Street Journal.  An expert in political realignment and demographic trends, Patrick is a prolific speaker, writer, and political commentator. He has offered on-air analysis, including on election nights, for CNBC, Fox News, the BBC, and NPR and written for The New York Times, the Wall Street Journal, Time, The Atlantic, and Politico, among others. Patrick has led hundreds of strategic communications, survey, data analytics, and focus group projects for Fortune 500 companies, leading foundations and advocacy groups, and political campaigns...

Government efficiency is often misunderstood, with dangerous consequences when technology leaders wield power without understanding civic infrastructure. Today’s conversation explores what resilience means in technology and governance, examining how Silicon Valley's "move fast and break things" approach threatens critical systems that serve vulnerable populations. In this episode of Cross Tabs, host Farrah Bostic and Dan Hon discuss the Department of Government Efficiency (DOGE) led by Elon Musk and how tech executives' worldview impacts public services. They examine how technology is inherently political, contrasting the "efficiency" valued by tech companies with government effectiveness, while considering how communities might respond to administrative breakdown in vital social programs. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   - Contact Farrah with guest or topic suggestions you’d like to hear about on the show   Resources “Things That Caught My Attention” by Dan Hon ‘Snow Crash’ by Neal Stephenson  ‘Lexicon’ https://www.goodreads.com/book/show/16158596-lexicon by Max Barry ‘Jennifer Government’  by Max Barry "The Nation's Data at Risk" by the American Statistical Association  “Imaginary Friends” by Jeffrey Goldberg, The New Yorker Blue Ant Series by William Gibson series  Musk Watch Judd Legum Department of Government Efficiency (DOGE)  DOGE Live Tracker  Our Guest Dan Hon is a technologist and civic technology expert with extensive experience at the intersection of government and digital services, previously serving as the Editorial Director of Code for America. Hon has worked in both the public and private sectors, including at advertising agency Wieden+Kennedy, where he developed innovative interactive experiences. He's known for his insightful commentary on digital government, government efficiency, and the ethical implications of technology in civic spaces. He currently writes the “Things That Caught My Attention” newsletter and is a respected voice on how technology impacts government services and citizen experiences. His strategic consultancy is

Polling reveals most Americans support abortion access in almost every circumstance, even when they identify as "pro-life." Looking beneath surface-level survey questions shows that when people are asked about specific situations rather than abstract labels, 80% believe abortion should be legal, and even self-described pro-life voters support legal abortion in most medical circumstances or cases of criminal acts. In this enlightening conversation with Lauren Goldstein from Change Research, Farrah takes aim at how political polling often misses the deeper values that drive voter opinion. Their discussion reveals how understanding "symbolic politics" — the emotional frameworks and values that shape political identity — can transform political communication and uncover surprising consensus on seemingly divisive issues. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   Contact Farrah with guest or topic suggestions you’d like to hear about on the show  Resources Lauren's essay on her substack, Mind the Gap: ‘Actually, Abortion Isn’t Polarizing’  Change Research  ‘Where Do Americans Stand on Abortion?’   The American Voter  Symbolic politics theory research   Our Guest Lauren Goldstein is the lead advocacy pollster for Change Research and holds a PhD from UCLA with ten years of experience as a public opinion researcher and social scientist. She has done extensive research and polling on issues related to racial justice (and injustice), criminal legal reform and police divestment, immigration, and reproductive rights. Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for political analysts, business leaders, and engaged citizens seeking to understand the forces shaping our political and economic landscapes. Learn more about Farrah’s experience helping B2B and B2C companies across various industries turn audience insights into effective strategies at thedifferenceengine.co, and be sure to connect with her ona...

The invisible rulers of the internet are no longer just PR consultants and advertisers, but algorithms and influencers who shape our bespoke realities through immersive persuasion. Social media platforms have transformed from places to connect with friends to ecosystems where propaganda thrives, creating fragmented information environments that leave users swimming in increasingly polarized content. In this episode of Cross Tabs, Farrah Bostic speaks with Renee DiResta, a leading researcher on misinformation who traces her journey from concerned parent to disinformation expert. DiResta unpacks how platforms' business models prioritize engagement over truth, explains why political messaging strategies differ dramatically between left and right, and offers practical recommendations for resetting online norms beyond simple calls for media literacy. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   Contact Farrah with guest or topic suggestions you’d like to hear about on the show   Resources 'Propaganda'  'The Invisible Rulers'  'Shrimp, slop, spam: what counts as creativity?'  'Instagram 'Error' Turned Reels Into Neverending Scroll of Murder, Gore, and Violence'  'Influence and Improvisation: Participatory Disinformation during the 2020 US Election' The Lawfare Podcast "Lawfare Daily: A World Without Cesars"   Our Guest Renée DiResta is an Associate Research Professor at Georgetown's McCourt School who studies how information spreads and distorts online. Her research examines the ecosystem of influence operations, from viral misinformation to coordinated propaganda campaigns. DiResta investigates the interplay between algorithms, influencers, and human behavior that shapes our online information environment. She has advised Congress, the State Department, and global leaders on countering digital manipulation and is the author of ‘The Invisible Rulers,’ which explores propaganda in the digital age. Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for political analysts, business leaders,

Religious nationalism manifests differently across the globe, with some surprising patterns emerging from cross-national research. The concept extends beyond legal frameworks into cultural values, with the US standing out among high-income countries for believing the Bible should influence laws, even though only 6% of Americans qualify as religious nationalists. In this episode of Cross Tabs, Farrah speaks with Pew Research Center experts Jonathan Evans and Laura Silver about their groundbreaking study on religious nationalism across 36 countries. They discuss their methodological approach to studying such a complex topic across different religions and cultures, the nuances of what it means to be a "religious state" while maintaining democracy, and the stark political polarization in America compared to other nations. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:   - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app   - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!   - Contact Farrah with guest or topic suggestions you’d like to hear about on the show  Resources Religious Nationalism Report  India Religious Study  Christian Nationalism in the US  Western Europe Religious Study  American Views on China  Our Guests Jonathan Evans is a Senior Researcher on the Religion team at Pew Research Center, approaching nine years with the organization. His work focuses primarily on international religious research, including leading a major project involving 30,000 interviews in India examining the intersection of religion with public life. Evans specializes in studying how religious beliefs, practices, and identities intersect with other aspects of people's lives across different cultural contexts. Laura Silver is an Associate Director on the Global Attitudes team at Pew Research Center with eight years of experience conducting cross-national surveys. She specializes in studying global phenomena in comparative contexts and has extensive expertise in American views of China. Silver oversees large cross-national surveys spanning dozens of countries, helping to provide context for how different global phenomena impact countries in varying ways. Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for...

The Democratic Party brand has hit historic lows despite Republican extremism, with nearly half of Democratic voters disapproving of their own party representatives in Congress. This crisis in party confidence reflects a failure in messaging strategy, with Democrats needing to centralize their communication and directly attribute economic hardship to Republican policies rather than using vague institutional language. In this episode of Cross Tabs, Farrah Bostic speaks with political strategist Rachel Bitecofer about Democratic Party messaging failures and what effective opposition looks like in 2025. Bitecofer emphasizes that Democrats must stop being selective about which battles to fight and instead mount consistent, visible resistance that frames Republicans as extremists who have harmed working Americans through decades of economic policies. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved:  - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app  - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!  - Contact Farrah with guest or topic suggestions you’d like to hear about on the show  Resources ‘Hit ‘em Where It Hurts’  The Cycle (Substack)‘Politics and the English Language’  ‘The American Voter’   ‘Testing to Destruction’   "What Is Power For?"   "Partisanship in the Trump Era"  Quinnipac PollOur Guest Rachel Bitecofer is an American political scientist and election forecaster turned political strategist, renowned for her accurate early prediction of the "Blue Wave" in the 2018 midterm elections. Bitecofer has served as a lecturer at Christopher Newport University and as assistant director of the Wason Center for Public Policy, where she conducted polling and election forecasting. She later became a senior fellow at the Niskanen Center, a centrist think tank in Washington, D.C. Her analyses have been featured in prominent media outlets, including The New York Times, The Washington Post, and MSNBC. In 2024, she published "Hit 'Em Where It Hurts: How to Save Democracy by Beating Republicans at Their Own Game," advocating for strategic approaches to bolster democratic processes. Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data,...

True democratic power requires collective organization, not just voting. The current political system serves the wealthy while unions remain the only reliable institution giving ordinary Americans access to collective political power — something authoritarians immediately target when taking office. In this episode of Cross Tabs, host Farrah Bostic speaks with political strategist Mike Podhorzer about what real democracy looks like beyond elections. They discuss how labor unions provide essential counterbalance to corporate power, why judicial supremacy has undermined democratic governance, and how precise language matters when describing political realities. Podhorzer explains that collective power through organizing is the only viable path to resist authoritarianism and restore responsive governance. Want to be a part of the future of Cross Tabs? Here are a few simple ways to get involved:  Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app  Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same!  Contact Farrah with guest or topic suggestions you’d like to hear about on the show  Resources Weekend Reading newsletter by Mike Podhorzer "The Oligarchs Understand Power, Do We?" by Mike Podhorzer, Weekend Reading "Trump Voters Splinter Over His Rapid Shake-Up of Washington" by Eliza Collins, Wall Street Journal Presidential Records Act   Our Guest Mike Podhorzer is a leading political strategist and data analyst with extensive experience in labor organizing and electoral politics. He served as the Political Director of the AFL-CIO for over a decade, where he developed innovative approaches to voter mobilization and progressive coalition-building. Podhorzer is known for his insightful analysis of political power structures and his advocacy for strengthening democratic institutions through organized labor. He now writes the ‘Weekend Reading’ newsletter, where he examines the relationships between collective power, democracy, and economic justice. His work focuses on how ordinary Americans can build meaningful political influence to counter the outsized power of wealthy interests in our political system.  Your Host Farrah Bostic is the founder of The Difference Engine, a strategic research and innovation consultancy. Drawing on her extensive background in research and strategy, she examines how power dynamics and data patterns shape both democratic institutions and market environments, bringing a sharp analytical perspective to the intersection of politics, data, and business. Her incisive questioning style and ability to connect political movements with business implications makes Cross Tabs essential listening for political analysts, business leaders, and engaged citizens seeking to understand the forces shaping our political and economic landscapes. Learn more about Farrah’s experience helping B2B and B2C companies across various industries turn audience insights into effective strategies at

Understanding political contradictions - from voters supporting seemingly opposing candidates to holding conflicting policy views - reveals deeper truths about American democracy and the complex systems that shape public opinion. Modern polling methods, rooted in both the study of fascism and eugenics, illuminate how we make sense of each other as voters and consumers. In this episode of Cross Tabs, host Farrah Bostic unveils five key areas the show will tackle this season: deep dives into local political transformations, the historical evolution of polling and surveys, the shift of campaign messaging from Madison Avenue to K Street, lessons from history about how other countries built democracies after surviving and overcoming authoritarianism, and a look forward into what kinds of democracies can be built when we're not steeped in Constitutional nostalgia. Drawing on her background in political science, law, and market research, Farrah aims to help listeners understand the systems that drive political change and imagine new possibilities for democracy's future. Want to be a part of the future of Cross Tabs Podcast? Here are a few simple ways to get involved: - Subscribe, rate, and review Cross Tabs Podcast on your favorite podcast app - Subscribe to Cross Tabs Podcast Substack and suggest Cross Tabs to your audience if you have your own Substack - we’re happy to do the same! - Contact Farrah with guest or topic suggestions you’d like to hear about on the show Resources ‘On Freedom’ by Timothy Snyder ‘How Rights Went Wrong’ by Jamal Greene  ‘Just Evil Enough’ by Emily Ross and Alistair Croll  Behind the Bastards podcast hosted by Robert Evans Your Host Farrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah on LinkedIn.  Subscribe to Cross Tabs Don't miss an episode! Subscribe to Cross Tabs on your favorite podcast platform: Apple Podcasts Spotify 

Less than a month into the new administration, we have seen a flurry of headlines about datasets being purged all over the federal government — and in programs outside the federal government that receive money from federal agencies.Here are just a few recent stories:"What we all lose in Trump and Musk's attack on government data" (Axios, February 7, 2025)"Thousands of U.S. Government Web Pages Have Been Taken Down Since Friday" (NY Times, February 2, 2025)"Archivists Work to Identify and Save the Thousands of Datasets Disappearing From Data.gov" (404 Media, January 30, 2025)"CDC Data Are Disappearing" (The Atlantic, January 31, 2025)This episode is an encore presentation of a conversation I had last summer with Connie Citro, an investigator on the American Statistical Association's paper, "The Nation's Data at Risk". We discussed the need for government-collected data, the threats facing (and now in full view of) the nation's statistical agencies, and ways you can support the agencies in their work.Here are a few resources if you want to gain access to archived data, or want to support organizations that are acting to defend the agencies and preserve their — our — data.The American Statistical AssociationThe Data Rescue ProjectThe Census ProjectFriends of the Bureau of Labor StatisticsThe CDC Foundation Our Guest Connie Citro is a distinguished expert in federal statistics with over four decades of experience in the field. She served for many years as the director of the Committee on National Statistics at the National Academies of Sciences, Engineering, and Medicine, where she now continues as a senior scholar. Throughout her career, Citro has been involved in numerous studies on critical statistical issues, including decennial census methodologies, poverty measurement, and the American Community Survey. Her extensive knowledge and experience make her a leading voice in discussions about the health and future of the U.S. federal statistical system.   Your Host Farrah Bostic is the founder and Head of Research & Strategy at The Difference Engine, a strategic insights consultancy. With over 20 years of experience turning audience insights into effective strategies for B2B and B2C companies, Farrah helps business leaders make big decisions across various industries. Learn more at thedifferenceengine.co and connect with Farrah ona...