Claim OwnershipAlexa's Book Marketing & Publishing Chat
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© Alexa Bigwarfe 2026
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Personal interviews on the struggles, stories, and success routes for authors and publishing industry professionals, publishing and book marketing coaching from host Alexa Bigwarfe of the Women in Publishing Summit. Tips for success, advice and information from publishing industry professionals for authors and publishing industry professionals looking to start or grow their book-focused businesses. Covering routes to publishing, production, publishing advice, book launches, book marketing, tips, tools, software, publishing support and resources to write, publish, and sell your book. Encouragement and support because we're #bettertogether.
212 Episodes
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Refreshing your sales page and wondering why no one’s buying? In this episode, Alexa breaks down the real reasons book and service sales stall—and it’s not your talent. Learn how messaging clarity, email strategy, visibility, and collaboration create a clear path from discovery to purchase.
Dr. Kate Watson joins Alexa Bigwarfe to share how authors can expand their influence — and income — through public speaking. Learn how to find your first stages, package your expertise, and price your value, not your time. Stop saying “someday” and start saying “I am a speaker.”
Thinking about co-authoring a nonfiction book? In this episode, Alexa Bigwarfe talks with Matty Dalrymple about how to find the right partner, align expectations, divide responsibilities, split royalties, avoid pitfalls, and turn your book into speaking and consulting opportunities.
In this Momentum Moment, Alexa shares 12 dangerous assumptions authors and publishing professionals make—and how those assumptions quietly sabotage book sales, launches, courses, and collaborations. Inspired by The Four Agreements, this episode is a wake-up call to stop guessing, start asking, and build your business with clarity and intention.
Author and creative writing professor Dennis James Sweeney joins Alexa Bigwarfe to discuss how short fiction, essays, and poetry can jumpstart your publishing journey. Learn to find the right literary magazines, submit with confidence, and rediscover joy in the creative process through community, curiosity, and connection.
Clear messaging isn’t about pleasing everyone—it’s about attracting the right people. In this Momentum Monday, Alexa breaks down how unclear messaging hurt event conversions, what she learned from direct audience feedback, and how authors and publishing professionals can refine messaging to drive alignment, sales, and sustainable growth.
What if conferences didn’t end with a swag bag and overwhelm—but real connections and action? In this episode, Julie Loken and Dom Damaskey share why immersive, relationship-driven conferences like Cre8tiveCon are redefining how authors, creatives, and entrepreneurs grow visibility, media reach, and impact.
In this Momentum Moment, Alexa Bigwarfe shares why knowing yourself is essential for sustainable success as an author or creative entrepreneur. She explores Human Design, burnout, strengths and gaps, self-limiting beliefs, and collaboration. Learn how alignment improves focus, supports better hiring decisions, and helps you build a business that fits.
In this episode of Alexa’s Publishing Chat, Alexa Bigwarfe welcomes Kathy Meis, founder and CEO of Bublish, for an in-depth conversation about what it truly takes to publish a professional, market-ready book in today’s crowded publishing landscape.
Memoir coach Wendy Dale joins Alexa to share her revolutionary six-step Memoir Engineering System. Learn how to build memoirs with structure, plot, and emotional resonance—no more trial and error. If you’ve ever wondered how to turn your life story into a page-turner, this episode is for you.
Many authors focus on growing their email list—but forget to maintain it. In this Momentum Monday episode, Alexa Bigwarfe reveals how reviewing bounced subscribers helped her re-engage hundreds of readers and why this simple task can boost engagement, sales, and deliverability for authors and publishers.
Former Fortune 50 executive turned author, Flavia Kennedy, joins Alexa to reveal how she built Get Authentic Book Reviews, a community helping authors get legitimate, verified reviews. Learn how the platform works, why verified reviews matter for Amazon success, and how authors can build credibility through authentic reader feedback.
Episode 200! Alexa kicks off 2026 with a powerful solo episode on goal-setting, seasons of focus, and building a life-first business. Learn her quarterly planning method, how to map money seasons, and what’s coming for Women in Publishing Summit, the Columbia in-person event, and the 2026 Paris writing retreat.
In this Momentum Monday episode, Alexa challenges the rush-rush-rush mindset that sabotages authors and publishing professionals. She breaks down why “slowing down to speed up” is essential for successful book launches, platform growth, and sustainable progress—and how to plan realistically for a thriving 2026.
Publicist and author Kourtney Jason joins Alexa to break down how authors can effectively pitch their books to media outlets, set realistic expectations, and collaborate for long-term visibility. Learn how to use earned media, build momentum, and make every publicity hit count toward your author brand.
In this Momentum Monday, Alexa uses a completely unplanned episode as a live case study in why content strategy matters. She breaks down the stress of winging it, how to connect your posts to real outcomes, and why a 2026 content plan (and the Content Strategy Bootcamp) will change everything.
Author business coach Olivia Zugay, founder of Story Flow Solutions, joins Alexa Bigwarfe to share how she helps authors confidently manage their publishing journeys. From planning realistic timelines and preventing burnout to building a long-term author brand, Olivia offers practical strategies for sustainable success in today’s book world.
Alexa reveals why a viral Instagram post with over 100,000 views and 400 new followers did absolutely nothing for her author business. In this Momentum Monday, she unpacks the difference between visibility and aligned visibility and offers a simple exercise to help you create content that truly connects and converts.
In this live episode from Author Nation in Las Vegas, Alexa Bigwarfe sits down with YA author C.C. Robinson, editor Dakota Nyght, and travel writer Annie Slade to talk conferences, community, tools, AI, and why you should never try to build an author career alone in a changing publishing landscape.
Alexa shares how she gained 100 targeted followers on TikTok in 10 days—and why visibility alone isn’t enough. Learn how to turn social media growth into book sales, email subscribers, and real momentum by building a clear content strategy and reader journey. A must-listen for authors trying to grow online.
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