Beyond Rockets

In this episode of Beyond Rockets, Clark Dunn sits down with Jack Fite, CEO of Fite Building Company, to talk about five decades of construction in North Alabama.Jack shares his journey from growing up in a family lumber business to leading a multi-regional construction firm, celebrating 50 years in business. Along the way, he opens up about the early grind, navigating economic downturns, Huntsville’s explosive growth, and why optimism is essential to building strong teams.They dive into Fite Building’s commitment to being true “builders,” the importance of investing in young talent and the trades, and how the company’s Plus 1 culture focuses on getting better every day.This conversation covers leadership, succession planning, workforce development, and what it really takes to grow a company that lasts.If you’re interested in entrepreneurship, construction, building great teams, or shaping the future of North Alabama, this episode is for you.https://www.fitebuilding.com

In this episode of Beyond Rockets, Clark Dunn sits down with Jordyn Brummett, co-owner of The Vessel, a community pottery studio in Huntsville, to reflect on how far the journey has come since her first appearance on the podcast more than three years ago.Jordyn shares the story of launching The Vessel as a brand-new concept, testing the idea at Stove House, and quickly realizing the demand for creative space and community in Huntsville. She walks through the lessons learned from outgrowing their original studio, the challenges of balancing classes, memberships, and limited space, and how those experiences shaped the vision for their next chapter.The conversation also dives into the personal side of entrepreneurship including taking calculated risks, growing a business as a family, and knowing when the timing is right for a big leap. Jordyn explains how The Vessel’s move to Lincoln Mill finally allows the studio to fully support memberships, deepen community connections, and create room for long-term growth.This episode is a candid look at building momentum, learning as you go, and taking small steps toward a vision that won’t let you go.Our 1st Podcast in 2022 https://www.youtube.com/watch?v=V-01L0Qn_0wThe Vesselhttps://www.thevesselstudio.org

In this episode of Beyond Rockets, host Clark Dunn sits down with Anusha Davis, Vice President of Retail at Crunkleton Commercial, for an in-depth look at the evolution of Huntsville’s retail and mixed-use real estate landscape.Born and raised in Huntsville, Anusha shares her unconventional path into commercial real estate, starting with a background in communications and journalism before finding her footing in development and brokerage. She discusses what it’s like to work on both sides of the table as a broker and former small business owner, and how that experience shapes the way she advocates for local entrepreneurs.The conversation dives into Huntsville’s explosive post-2020 growth, major mixed-use projects like Stadium Commons and Front Row, and why national retailers are now prioritizing Huntsville over traditional markets like Birmingham. Anusha also breaks down retail vacancy rates, what major announcements like Mazda Toyota and Eli Lilly mean for the city, and which submarkets to watch heading into 2026.From North Parkway and South Huntsville to Lincoln Mill, Five Points, and beyond, this episode offers a behind-the-scenes look at how Huntsville is being thoughtfully planned, brokered, and built for the future.https://www.linkedin.com/in/anushaalapati/https://www.crunkletonassociates.com

In this episode of Beyond Rockets, Clark Dunn sits down with Chef James Brown (The Standard), Ben Brennan (Del Chuco), and Luke Hawk (The Local)—three key leaders behind Huntsville’s Mercado Group. They share how their paths first crossed in Huntsville kitchens years ago, what it’s been like building three distinct downtown concepts in rapid succession, and why making nearly everything from scratch is non-negotiable. You’ll hear stories from opening weekend chaos, how the teams collaborate across restaurants, and what goes into evolving menus when the crowd doesn’t “get it” right away. Plus, they unpack Del Chuco’s Underground vibe, the catering arm of the group, and tease what might be coming next in 2026.https://themercadogrouphsv.com

In this episode of Beyond Rockets, Clark sits down with David Fernandes, Senior Vice President at Mazda Toyota Manufacturing and Group Vice President for Toyota, to go inside one of North Alabama’s most transformative projects. David shares his journey from growing up near the Indy 500 and working at GM and Rolls-Royce to leading multiple Toyota plants across the U.S., South Africa, and now the joint Mazda Toyota facility in Huntsville. He explains how the $2.3B plant was built during the pandemic, how it now produces Corolla Cross and Mazda CX-50 models at incredible volume, and why they’ve grown to a 4,000-person workforce pulled from a 60-mile radius. David also talks about culture, career paths that don’t require a four-year degree, local partnerships with schools and nonprofits, and why he believes “nothing’s impossible” when a team is aligned. If you’ve ever driven past the massive facility near Greenbriar and wondered what happens inside, this conversation pulls back the curtain.https://mazdatoyota.comhttps://www.instagram.com/mazdatoyotamanufacturing/

In this episode of Beyond Rockets, Clark sits down with Erica Hardesty, Founder & Executive Director of Make It Matter Collective and Owner of Noella’s Flowers, to explore how one idea, one flower truck, and one leap of faith turned into a movement changing the lives of young people aging out of foster care.Erica shares her journey from social work to launching a nonprofit dedicated to mentoring teens ages 13–19, providing stability, life skills, and real pathways to adulthood. She also opens up about building Noella’s Flowers—from a vintage truck to a thriving storefront—and how it fuels job opportunities and funding for Make It Matter.The conversation dives into:What it really looks like for teens aging out of foster care in AlabamaHow Make It Matter is partnering with Huntsville City SchoolsThe vision behind the 614 Initiative, a $7.5M housing project designed to provide safe, supportive transitional livingThe role of mentorship, community, and faith in building long-term changeWhat anyone with a dream or idea should do nextWhether you're interested in social impact, entrepreneurship, community building, or Huntsville’s growing nonprofit landscape, this episode will absolutely inspire you.https://www.makeitmattercollective.comSponsored by Yellowhammer Brewing — learn more at yellowhammerbrewery.com.

In this episode, we sit down with Melissa Thompson, CEO & President of the Community Foundation of Greater Huntsville, for a powerful conversation about generosity, growth, and what makes Huntsville unlike anywhere else.Melissa shares her journey from growing up across multiple states to eventually landing in Huntsville, where she found a city defined by innovation, collaboration, and open arms. She walks through the early days of the Community Foundation, its explosive growth since 2011, and the pivotal moment in 2020 that shaped the Foundation’s identity and mission: mobilizing generosity.From the impact of early ESOP partnerships with Dynetics and Torch Technologies, to navigating COVID-19 relief, to equipping the next generation of philanthropists through programs like Give256, Melissa offers a transparent and inspiring look at how generosity fuels community transformation across North Alabama.Whether you’re a young professional wanting to get involved, a nonprofit leader seeking insight, or simply someone who loves Huntsville, this episode is full of wisdom on leadership, relationships, philanthropy, and the future of giving in the Rocket City.https://givehsv.orgSponsored by Yellowhammer Brewing.http://yellowhammerbrewery.com

Former TV anchor turned “socialpreneur” Lee Marshall shares the 20-year story behind Kids to Love—one of Alabama’s most impactful nonprofits serving children in foster care. Lee opens up about her adoption roots, the flight that sparked the nonprofit’s founding in 2004, and how Kids to Love grew from a garage project into a statewide ecosystem: K-TECH workforce training, college scholarships, a child-placing agency, Davidson Farms and cottages for girls aging out of care, and the new Smith Family Wellness Center—home to one of the nation’s most comprehensive trauma therapy programs. We also dig into Alabama’s new Safe Haven baby boxes (and how Lee helped make them a reality), scaling best practices to Tennessee, winning “Best Place to Work,” building a leadership team, and why education—not band-aids—is the path out of poverty.Holiday help: Kids to Love provides full wish lists (toys + clothes) for 2,000+ kids each year. Grab an ornament at partner locations or learn how to get involved at Kids2Love.org.Sponsored by:NexGen Crane & Rigging — nexgencrane.comYellowhammer Brewing — yellowhammerbrewery.com

On this episode of Beyond Rockets, we sit down with Larry Lowe, Chief Innovation Officer for the City of Huntsville. Larry shares his path from radar engineering and startup life to Fractal Brewing and data/AI, then into City Hall, where he’s helping the City of Huntsville, Huntsville Utilities, and the Solid Waste Disposal Authority use technology responsibly and transparently.We talk about:What a municipal CIO actually does—and why Huntsville created the roleHow departments are adopting AI (policy, training, Microsoft Copilot)Balancing innovation with public trust (including a project that was paused to listen)Education and workforce efforts from K-12 to collegeWhat progress looks like through 2026 as Huntsville keeps growingSponsorsNexGen Crane & Rigging: Full-service crane, rigging & transport across the Southeast. Learn more at nexgencrane.comYellowhammer Brewing: Craft beer, spirits, seltzers, and NA options at Campus 805. Visit yellowhammerbrewery.com

We take Beyond Rockets on the road—straight into a golf bay. Co-owners Kerry and Jassen Garner share how their “fun factory” idea became The Golf Lab, South Huntsville’s new indoor golf hub offering public bookings and 24/7 member access. We dig into why they chose UNEEKOR launch monitors with multi-camera capture, an AI swing trainer, session logging, and exportable shot data—plus how GS Pro unlocks 1,700+ courses (from The Ledges and Gunters Landing to Pebble Beach, Augusta, and TPC Sawgrass).You’ll hear the origin story, the build-out behind Whitesburg & Airport (near First Watch), and everything planned: PGA-pro lessons, leagues and tournaments, corporate and birthday events, and a grand opening on October 20, complete with a $10,000 hole-in-one challenge (they’re open now, with free demos). We also walk through on-course practice, putting on sim vs. the in-house green, BYO food & drink, and how the system learns your game to suggest clubs and even build a handicap. Stick around for a live range session and a par-3 at The Ledges—mulligan included.https://www.thegolflab.clubhttps://www.instagram.com/golflabhuntsville/SponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode of Beyond Rockets, Clark Dunn sits down with Matt Curtis, founder of Matt Curtis Real Estate and leader of Alabama’s #1 real estate team for the past six years. From his beginnings as a computer engineering graduate in Knoxville to becoming one of Huntsville’s most recognized real estate leaders, Matt shares his journey of faith, family, and entrepreneurship.He talks about the pivotal career changes that brought him from engineering into real estate, the lessons learned during the Great Recession, and how he scaled his brokerage from a one-man operation to one of the fastest-growing companies in the country. Matt also reflects on Huntsville’s rapid growth, the impact of Space Command, the future of the housing market, and why homeownership remains the key to long-term wealth.Whether you’re an aspiring entrepreneur, a real estate professional, or simply curious about Huntsville’s explosive growth, this episode offers insight, inspiration, and a glimpse into the future of the Rocket City.https://www.mattcurtisrealestate.comhttps://www.instagram.com/mattcurtisrealestate/?hl=enSponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

Huntsville muralist Jessie Andrews returns to Beyond Rockets with a four-year update that’s hard to miss—literally. From her chandelier in “Chandelier Alley” behind 106 Jefferson, to Good Fortune at MidCity, to multiple pieces at The Orion Amphitheater, Jessie breaks down the making of Huntsville’s largest mural at Stella: a 2.5-year journey with five months on the lift, winter pauses, and a toolkit that ranges from squiggle grids and projectors to mixed reality with Meta Quest. We get into creative control vs. client vision, timelines, budgets, and why signing your work matters. Jessie also shares practical advice for aspiring muralists—how to get that first wall, when to take smaller budgets for portfolio wins, and the “next best step” mindset that keeps her moving. Plus, a peek at what’s next, including new work for Mellow Mushroom and the U.S. Space & Rocket Center. If you’ve snapped photos of Huntsville’s murals, there’s a good chance you’ve already met Jessie’s work.https://www.instagram.com/honeyblood.muralco/SponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is that they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location, try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠ https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode of Beyond Rockets, host Clark Dunn sits down with Matt Herring and Jason Cunningham, two of the three co-founders of Method Mixology—a Huntsville-based venture blending hospitality, education, and entertainment through the art of cocktails.Matt and Jason share their unique journeys from careers in ministry and defense contracting to launching Method Mixology alongside their partner, Renee. What began as casual nights of hosting friends with handcrafted cocktails evolved into a business that teaches people how to create consistent, approachable, and elevated drinks at home or in a group setting.From their first small events to large-scale classes and corporate gatherings, Method Mixology has become a way to bring people together, breaking down the barriers of craft cocktails while adding creativity and fun to every event. They discuss the challenges of navigating Alabama’s ABC system, the importance of community feedback, and how their passion for cocktails has shaped their vision for the future.Whether you’re curious about elevating your home bar, looking for a unique event experience, or just love a good old-fashioned (with a twist), this episode will give you a taste of what Method Mixology is all about.https://www.instagram.com/method.mixology/https://www.methodmixology.com

In this episode, we sit down with Dylan Cavaliere and Ryan Saunders of Altos Mensa, a social club designed to connect and inspire young professionals, entrepreneurs, and creatives in Huntsville and beyond.Dylan and Ryan share the story of how Altos Mensa began—from early podcast collaborations to recognizing a gap in fun, engaging networking opportunities for 20- and 30-somethings. They walk through their first event, the lessons learned from over-preparing, and how they’ve refined their approach to create meaningful connections without losing the fun.The conversation also covers:Why Huntsville’s young professional scene is ready for more than just “engineers and rocket scientists”The challenge of launching in two cities and why they’re focusing on building in Huntsville firstHow running events has sharpened their leadership, entrepreneurial skills, and networksThe launch of the Altos Mensa membership card and community calendar as tools to keep members connected and engagedWhether you’re a young professional looking to grow your network, an entrepreneur interested in community building, or just curious about how a small idea can grow into a movement, this episode offers inspiration, practical insights, and a behind-the-scenes look at creating something new from the ground up.Learn more about Altos Mensa and upcoming events at altosmensa.club or on Instagram at @altos.mensa.SponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠ https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode of Beyond Rockets, I sit down with David Lewis, founder of Coffee Break—Huntsville’s small-batch specialty coffee roaster with a big vision. From engineering to nonprofits to tech, David’s winding journey eventually led him back to Huntsville (and into his garage), where a love for roasting turned into a thriving community-focused business.We talk about:How Coffee Break began with a popcorn popper in PortlandThe early driveway pop-ups that brought neighbors togetherWhat makes specialty coffee different—and why Huntsville’s ready for itThe importance of slowing down, showing up, and creating shared spacesCoffee Break’s subscription program and where you can find them this fallWhether you’re a casual coffee drinker or a full-on third-wave enthusiast, this episode offers a look at how coffee can be a connector, a conversation starter, and a catalyst for community.https://coffeebreakhsv.comSponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠ https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode, we sit down with Huntsville native Ricky Fernandez, the Marketing Promotions Director and Game Day MC for the Rocket City Trash Pandas. From producing morning radio shows to selling chicken out of a truck during COVID, Ricky shares his winding journey to becoming the voice and energy behind one of Minor League Baseball’s most exciting franchises.We dive into:The early days of the Trash Pandas and the challenge of launching during a pandemicHow Town Madison’s growth has fueled the team’s successThe transformation of the stadium into a multi-use venue hosting everything from SEC softball to holiday light showsWhat it’s like being the MC in front of 7,000+ fans every nightThe unexpected success of theme nights—like Cat Night 🐱The ever-changing roster and how it connects the Rocket City to the LA AngelsWhether you're a diehard fan, Huntsville native, or just love a good underdog story, this episode is packed with energy, heart, and hometown prideSponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠⁠ https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this re-release episode, we sit down with Dr. Nemil Shah, physician and co-founder of ApproXie Urgent Care, to revisit one of our most inspiring conversations to date. Dr. Shah shares his journey from growing up in Huntsville to building one of the area’s most innovative healthcare brands—starting with a buggy app idea, $5,000 in the bank, and a leased former Dairy Queen.We dive into how ApproXie began as a software solution to reduce patient wait times, how he and his wife bootstrapped their first clinic, and how a commitment to service, speed, and patient experience helped them grow to three locations across Madison County. Dr. Shah also talks about the challenges of entrepreneurship in healthcare, building internal talent, and why Huntsville continues to be the perfect place for innovation and impact.If you’ve ever wondered what it takes to start something from scratch—especially in an industry as complex as healthcare—this episode is for you.https://approxieurgentcare.comYouTube: https://youtu.be/UGP2xm6CtLo?si=g988Ph-5T0Dzwd67SponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode of Beyond Rockets, host Clark Dunn chats with Kamerra Liles, Assistant General Manager at The Orion Amphitheater and operations lead for the newly revived The Lumberyard in Huntsville.Kamerra shares her journey from community events in Hawaii to shaping Huntsville’s hospitality scene with TVG Hospitality. She dives into the transformation of The Lumberyard—from historic lumberyard to vibrant event space—and how it’s now home to live music, pop-ups, cocktail classes, and more.Learn how TVG is creating spaces where both guests and employees thrive, and why The Lumberyard is quickly becoming a new favorite hangout in the Rocket City.🎧 Tune in to hear what’s next and how you can get involved!https://tvghospitality.comhttps://lumberyardhuntsville.comSponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode, Emily Jones shares how she went from nursing to launching The Dirty Olive, Huntsville’s popular new bar and lounge. She talks about starting with a mobile tap trailer, transforming a former downtown space into a photogenic cocktail spot, and the lessons she’s learned as a first-time business owner. We cover growing a brand through social media, balancing creativity with operations, and tips for anyone ready to take the leap into entrepreneurship.https://www.thedirtyolivetap.comhttps://www.instagram.com/thedirtyolivehsv/SponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w

In this episode, I sit down with Victoria Pittman, Marketing Manager for Power Brands Hospitality Group, to talk about the launch of their newest concept: One Eleven, a refined and experiential restaurant located in the heart of downtown Huntsville. We explore the fast-paced six-month journey that transformed the former Heritage Club into a vibrant destination known for its upscale atmosphere, innovative cocktails, and thoughtful menu design.Victoria shares her background in restaurant consulting, her passion for storytelling through food, and how her experience on both the service and marketing sides of the industry shapes the way she brings new concepts to life. We discuss the intentional details behind One Eleven’s branding, staffing, and influencer strategy, plus what’s next for the space—including private dining, brunch, and full-restaurant rentals.Whether you’re a foodie, a fan of Huntsville’s growing hospitality scene, or just love hearing the story behind a successful launch, this conversation offers a look into what it takes to open one of the city's most anticipated new restaurants.https://www.oneelevenhsv.comSponsorYellowhammer is a local craft brewery serving Huntsville for the past 14 years. They are known for their premium craft beers like T-Minus and Rebellion, but what you might not know is they also offer spirits, wine, seltzers, and non-alcoholic drinks. Next time you stop by their location try one of their seasonal cocktails made with Gemini Bourbon or Yellowhammer Vodka. Or try this year's big hit, Pineapple Punch seltzer. You can find out more information about Yellowhammer Brewing by visiting their website ⁠⁠⁠https://www.yellowhammerbrewery.com⁠⁠⁠ or visiting their taproom located at Campus 805.MusicAny Day by Them Damn Dogs⁠⁠⁠https://open.spotify.com/artist/3HrncTSw4a7J9YiyMIxHdu?si=qw6Df7J6SwKm6-WOEc7U7w