DiscoverThinking Aloud: powerful podcasts from WPNC and goDonate
Thinking Aloud: powerful podcasts from WPNC and goDonate
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Thinking Aloud: powerful podcasts from WPNC and goDonate

Author: WPNC and goDonate

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Experts from WPNC and goDonate get together to share their thoughts on fundraising, advertising and more. We’re here to help charities find new donors, keep existing ones and make the donation process easier than ever.
WPNC is a well-established response agency based in the UK and working with many major charities. goDonate is a market-leading innovator of online donation platforms.
To find out more about WPNC and goDonate, visit wpnc.agency or godonate.digital. 
Please contact us any time on hello@wpnc.agency or hello@godonate.digital.

10 Episodes
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Legacy Fundraising

Legacy Fundraising

2025-06-1813:19

In our latest podcast, WPNC Fundraising Strategy Director Hannah Wallis and sector legacy expert Gail Cookson discuss legacies – and what charities need to do now, to secure this vital income stream for the future.
TV Upcycling

TV Upcycling

2025-05-2617:51

Hear Polly Jones, Creative Director WPNC and Maria Phillips, Director of TV and Film WPNC, talk about the huge advantages of TV Upcycling footage and 6 wonderful tips of how to do it.
If your charity uses Google Tag Manager (GTM) to manage scripts like Google Analytics or Facebook tracking on your donation pages, the upcoming PCI-DSS 4.0 requirements could significantly affect your compliance responsibilities. From April, new standards will require stricter monitoring and management of these scripts, and many organisations may be at risk of non-compliance. In this session, check out Vicky Reeves of goDonate and Paul Brennecker from 3B Security explaining what these chang...
Maria Phillips and Bob Nash debate shooting DRTV ads and retaining the authenticity. WPNC is a well-established response agency based in the UK and working with many major charities. To find out more about WPNC, visit wpnc.agency Please contact us any time on hello@wpnc.agency
Optimising donation pages can make dramatic changes to the income that is generated – potentially worth tens of thousands of pounds. Vicky Reeves and Cheryl Albutt discuss how some simple steps can make a big difference. goDonate is a market-leading innovator of online donation platforms. To find out more about goDonate, visit godonate.digital Please contact us any time on hello@godonate.digital
Looking to improve your social media fundraising? Hear from the CEO, Joanna Reynolds, how a major UK publisher transitioned from traditional recruitment channels to on-line with stunning results. WPNC is a well-established response agency based in the UK and working with many major charities. To find out more about WPNC, visit wpnc.agency Please contact us any time on hello@wpnc.agency
Are you ready to make the most of crypto? Vicky Reeves and Cheryl Albutt get to grips with this exciting new way to fundraise. goDonate is a market-leading innovator of online donation platforms. To find out more about goDonate, visit godonate.digital. Please contact us any time on hello@godonate.digital.
DRTV: our clients' FAQ

DRTV: our clients' FAQ

2024-11-1921:56

Maria Phillips and Bob Nash debate the questions most commonly asked by our DRTV clients. Expect strongly-held opinions based on many years experience from our two creative leaders. WPNC is a well-established response agency based in the UK and working with many major charities. To find out more about WPNC, visit wpnc.agency Please contact us any time on hello@wpnc.agency
Can we apply the principles of behavioural science to our fundraising to make a real, measurable difference? Vicky Reeves and Cheryl Allbutt from goDonate discuss some fascinating insights, simple, practical steps we can all take as well as some real-world case studies. goDonate is a market-leading innovator of online donation platforms. To find out more about goDonate, visit godonate.digital. Please contact us any time on hello@godonate.digital.
Future of Direct Mail

Future of Direct Mail

2024-10-1521:56

John Watson and John Eversley discuss the role of Direct Mail in today's fundraising marketplace. Does it still have a meaningful role? And how can it best be used for outstanding results? WPNC is a well-established response agency based in the UK and working with many major charities. To find out more about WPNC, visit wpnc.agency Please contact us any time on hello@wpnc.agency
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