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Hashtag Managed
Hashtag Managed
Author: Jessica Sheehy and Madeleine Digan
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© Jessica Sheehy and Madeleine Digan
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Your marketing BFFs in podcast form! The Hashtag Managed podcast is the place where social media managers, marketers, 9-5ers, and agency owners can connect and talk about all things social media. Each episode brings you actionable advice from two marketers who’ve been there, done that. Whether you're looking to level up your strategy, get inspired, or just share a laugh over relatable client struggles, Hashtag Managed has got you covered!
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Ever thought about starting a podcast but don’t know where to begin? In this episode, we are breaking down the entire process, from finding your niche and choosing the right equipment to recording, editing, and launching your first episode. Whether you’re a marketer or social media manager looking to grow your brand or help your clients do this, this step-by-step guide will help you start your podcast with confidence (and avoid the rookie mistakes we made along the way!).This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan. Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
Meet Alex Kirby, former teacher, mom of two, and marketing strategist with a passion for the hospitality industry. In this episode, Alex opens up about her journey to building a digital marketing business, balancing mom life, rebranding, and how she found her niche in an industry she truly loves. Tune in to hear Alex's story and advice — this is perfect for anyone looking to rebrand, build their business, or just find that balance of it all without sacrificing all the moment moms in between.This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan. Connect with Alex & Guestbook CreativeFollow Guestbook Creative on Instagram https://www.instagram.com/guestbookcreativeco/Visit Guestbook Creative's website: https://guestbookcreative.co/Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
If your income relies on full social media management client packages, you’re one tough week away from burnout. In this episode, we’re breaking down how to create recurring revenue streams. From digital products and memberships to affiliate income and brand deals, we’ll help you find what fits your skills, schedule, and goals. Tune in!This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan.Learn more about our Social Strategist’s Black Friday Survival Kit, a complete campaign-in-a-box for Black Friday + Cyber Monday!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
In this episode, we’re joined by Morgan Buckner, founder of Buckner Media, who built a six-figure social media agency for real estate professionals in just over a year. Morgan shares:How she found her footing in the real estate nicheThe systems and processes that helped her scale quicklyWhy consistency and boundaries matter when you’re growing fastHow AI tools have streamlined her agency What it really looks like to build a teamIf you’ve been thinking about niching down, growing your team, or streamlining your systems, this episode is full of practical advice and motivation to help you take your agency to the next level.This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan.Connect with MorganFollow Buckner Media on Instagram: https://www.instagram.com/bucknermedia/Listen to the Clicks to Closings Podcast: https://open.spotify.com/episode/7y4qZH0m21jMyBXQHttiSG?si=WgwQP60GR7a4VU4PgtliswVisit Morgan's Website: https://www.bucknermediaky.com/Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipShop our Black Friday Bundle! Love listening? We would appreciate it if you would leave a rating and review to support the show!
We are back with another agency updates episode, but this one is a little extra special because we are celebrating our business birthday! In this episode, we’re reflecting on the past seven years in business, the lessons we’ve learned, and the mistakes we’ve made. Plus, a little behind the scenes into what we've been working on lately and how we’re evolving as we head into year eight.This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged/ and use code HASHTAGMANAGED for 30 days free of any Premium plan.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
What's changing on social media in 2026, and how can we start strategizing for these changes now? That's exactly what we are discussing in this episode as we go over the 2026 marketing predictions from Social Media Today's article, with our hot takes and added predictions. Tune in and let us know in the comments what else you think 2026 has in store!This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
If client management feels like it’s taking up all your time, this episode is for you. We’re joined by Amy Pearson from Amy Gould & Company, who’s breaking down how she uses HoneyBook to simplify the entire client experience, from onboarding to invoices.Amy shares her best tips for creating seamless workflows, automating repetitive tasks, and freeing up your time to actually do the creative work you love. Whether you’re a social media manager, service provider, or creative entrepreneur, you’ll walk away with practical steps to make your client process smoother (and faster).This episode is sponsored by Metricool. Head to https://metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan. Connect with Amy:Amy's Instagram: https://www.instagram.com/amyspearson_/Get Amy's Lead Management Email Templates: https://amysgould.com/lead-capture-template-packVisit Amy's Website: https://amysgould.com/Book a free 15-minute call: www.amysgould.com/book-a-callConnect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
Welcome back to another episode straight out of our mentorship portal! This week, meet Liz, co-owner of Balanced Roots Bookkeeping. She's a certified bookkeeper with a degree in Accounting, QuickBooks Online ProAdvisor, and is Gusto certified. In this episode, Liz is covering:🩷 why bookkeeping matters 🩷 common bookkeeping mistakes in this industry 🩷 what financial data you should be tracking 🩷 how to organize your money, how to prep for tax season 🩷 when it's time to hire a bookkeeper.Connect with Liz & Balanced Roots BookkeepingAll Liz's links: linktr.ee/balancedrootsbookkeepingFollow Liz On Instagram: https://www.instagram.com/balancedrootsbookkeeping/Visit Balanced Roots Bookkeeping's website: https://www.balancedrootsbookkeeping.com/Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
On this episode of Hashtag Managed, we are pulling an exclusive from our mentorship portal. Meet Heather, a Pinterest marketing strategist and educator. She has assisted bloggers, digital product sellers, coaches, and e-commerce brands in developing strategies and content that effectively promote their offers. Heather achieves this through content strategy, marketing, and systems, educating individuals on managing their time and expectations to help them progress towards their goals.If you are ready to level up your Pinterest strategy, this episode is a must-listen. Heather goes through everything from finding Pinterest trends and keywords to crafting Pinterest content that gets pins. Connect with HeatherGo to Heather's Website: https://heatherfarris.com/Follow Heather on Instagram: https://www.instagram.com/heatherfarrisco_/Follow Heather on Pinterest: https://www.pinterest.com/heatherfarrisco/_created/Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
We've all seen the Rhode ad campaigns, or have heard of Disney pumping popcorn scent through their parks, right? This isn't just a fun tactic; this is a powerful marketing strategy. And, we don't need a Fortune 500 budget to pull this off as social media managers or small business owners. Instead, you just need to tune into this episode and learn how you can start creating a sensory marketing experience for your audience. Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
Content Days are one of the most in-demand offers for social media managers right now — but how do you package them, price them, and make them profitable? If you’ve ever wondered how to turn one day of work into weeks (or even months) of content for your clients, this episode is for you.Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
Welcome to an in-person episode of Hashtag Managed! August was a month full of growth, a few bumps, and plenty of behind-the-scenes fun. In this episode, we're pulling back the curtain on what agency life really looked like this past month, including sharing the wins we’re celebrating, the challenges we’re learning from, and a few updates we’re excited about moving into fall.Tune in to us yapping about all things life lately! Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
In this episode of Hashtag Managed, Maddie and Jessica welcome Kayla MacVean-Salaun, founder and CEO of Clearly Creative Co. They discuss the importance of setting boundaries in business, especially in the marketing and social media space. Kayla shares her journey of starting her agency, the challenges she faced, and how she learned to enforce boundaries with clients and within her team. If you're ready to get practical tips for implementing boundaries, this is a must-listen!This episode is sponsored by Metricool. As a thank-you for tuning in, use code HASHTAGMANAGED to get 30 days of Metricool Premium—completely free at https://metricool.com/hashtagmanagedConnect With Clearly Creative Co. Follow them on Instagram: https://www.instagram.com/clearlycreative.co/Visit their website: https://www.clearlycreativeco.com/Listen to their podcast: https://open.spotify.com/show/4jobuperjRGRDaqSZsILXd?si=35db919dfee84532Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
Jessica is back...and a MOM!!!Jessica shares how maternity leave as an entrepreneur looks very different from the traditional 9–5 world. In this episode, we’re getting real about what it actually means to step back from your business while navigating the "newborn bubble." From preparing your clients and setting boundaries to the guilt and mindset shifts that come with taking time off, we’ll dive into balancing business and motherhood. Whether you’re currently expecting, planning ahead, or just curious about how entrepreneurs make it work, this conversation will give you a candid look at what maternity leave actually looked like for Jess. This episode is sponsored by Metricool. As a thank-you for tuning in, use code HASHTAGMANAGED to get 30 days of Metricool Premium—completely free at https://metricool.com/hashtagmanagedConnect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
And...that's a wrap on Maddie + Friends! Join Maddie as she says farewell to the Maddie + Friends series and reflects back on all her guests, the challenges of solo episodes, and then dives into Instagram’s Close Friends feature in 2025. We’re also chatting early holiday planning (because yes, it’s never too soon) and gearing up for Jessica’s return next week. Got questions for her? Send them our way!This episode is sponsored by Metricool. Use code HASHTAGMANAGED to get 30 days of Metricool Premium—completely free at https://metricool.com/hashtagmanagedConnect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveJoin the mentorship for Social Media Managers!https://www.hashtagmanaged.com/mentorshipLove listening? We would appreciate it if you would leave a rating and review to support the show!
This episode is sponsored by Metricool. Use code HASHTAGMANAGED to get 30 days of Metricool Premium—completely free at https://metricool.com/hashtagmanagedToday’s episode of Maddie & Friends, our podcast producer and coworker, Harmony, joins Maddie. We’re kicking things off with The Summer I Turned Pretty (so if you haven’t watched Episode 4 yet, skip ahead to the Weekly R.E.P.O.R.T.!). Harmony flips the script and interviews Maddie on living and working with ADHD. We talk ADHD journey, how it’s shaped Maddie's career, the reality of missed deadlines and constant notifications, and how Maddie is learning to lean into her brain’s strengths while giving myself grace. Plus, Maddie shares advice for any SMMs navigating ADHD, from romanticizing the hard stuff to finding systems that actually work for you. Let’s get into it!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers, use code “TeamJeremiah” or “TeamConrad” to get mentorship for just $20/month: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
This episode is sponsored by Metricool. Use code HASHTAGMANAGED for 30 days free of any Premium plan at https://metricool.com/hashtagmanaged/Sooo, we met our younger self for coffee today and she told us that we had to have Jennae Ceceila on the podcast...You might have seen the viral trend "I Met My Younger Self for Coffee" on your feed (we definitely did), and Jennae is the best-selling author and poet behind it all. In this episode of Hashtag Managed, Maddie & Friends edition, Maddie is joined by Jennae to talk about all things marketing as an author, viral moments, and her latest book, Deep in My Feels, releasing August 12th, 2025. Connect with JennaeVisit her website: https://www.jennaececelia.com/Follow Jennae on Instagram: https://www.instagram.com/jennaececeliaFollow Jennae on TikTok: https://www.tiktok.com/@jennaececeliaPre-order Deep In My Feels on Amazon: https://a.co/d/7UXBIG0Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
Meet Jen Hartmann, PR agency owner, photo studio founder, app creator, and one of Maddie's friends from the start of her entrepreneurial journey. In this episode, Maddie sits down with Jen to talk about how the role of PR and how it intersects with social media. Here are some of our favorite questions Jen answers in this episode:What does modern PR actually look like today?Let’s say a brand goes viral on TikTok—where does PR come in after that moment, and how can it extend the life of that buzz?What’s one way social media managers can start thinking more like publicists when planning content or campaigns?You recently acquired a photo studio. What made you say yes to that opportunity, and how does it play into your bigger vision?You wear a lot of hats and somehow make it look effortless. What does your day-to-day look like right now, and how do you stay grounded while juggling so much?You’re also developing an app that’s going to change how brands and influencers work together. Can you give us a sneak peek into what’s coming?Tune in!This episode is sponsored by Metricool. As a thank-you for tuning in, use code HASHTAGMANAGED to get 30 days of Metricool Premium—completely free: https://metricool.com/hashtagmanagedConnect with JenFollow Neat on Instagram: https://www.instagram.com/neat_theagency/Follow Pitch Please on Instagram: https://www.instagram.com/pitchpleaseapp/Connect with Jen on LinkedIn: https://www.linkedin.com/in/jen-hartmann-mba-b667b8149Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
This episode is sponsored by Metricool, head to metricool.com/hashtagmanaged and use code HASHTAGMANAGED for 30 days free of any Premium plan.Joining Maddie on this episode of the Maddie & Friends series is her long-time hairstylist, Kimber Chapman. While Kimber is a pro when it comes to all things hair, she’s also got serious marketing skills. A marketing major turned salon owner, she’s blended both worlds to build a standout beauty brand.In this episode, we’re diving into how to market beauty brands beyond just before-and-after photos and how to step confidently into your content creation era as a business owner. Tune in!Connect with Kimber:https://www.instagram.com/kimberchapman_/Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/hashtagmanagedcollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!
Kicking off our summer series, Maddie & Friends, Meet Sara Gramata, Maddie's favorite college professor! While Jessica is out for maternity leave, join Maddie as she brings on a friend of the week from all stages of life. We're keeping the same structure you’re used to, just with a new friend by Maddie's side.In this episode, we’re going back to one of the most iconic marketing campaigns of all time—Got Milk?—with someone who was in the room where it happened. We kick things off with that legendary campaign and what it was like to be a part of it, especially as one of her first jobs out of college. Plus, she's worked with everyone from the Dalai Lama to Derek Jeter, so you know she is dropping some good stories in between. Our favorite highlights:What today’s marketing students are most curious about—and what they often get wrong at first. The marketing skill that matters more than ever todayWhat’s changed in the industry for the better—and what she wishes hadn’tA modern pop culture campaign she’d love to break down with studentsTune in!Connect with the Hashtag Managed CommunityJoin the social club a.k.a. our FREE email list! https://www.hashtagmanaged.com/social-clubFollow the pod's Instagram: https://www.instagram.com/hashtagmanaged/Join the free Hashtag Managed Collective Community for social media managers: https://www.facebook.com/groups/socialsavvycollectiveLove listening? We would appreciate it if you would leave a rating and review to support the show!




