Busy Blooming with Tess Barclay

Today we're kicking off our 3-part YouTube extravaganza to celebrate hitting 100k!! Today I'm sharing the one mindset that changed everything for me a few years ago about viewing YouTube as a puzzle piece. CHAPTERS & TIME STAMPS00:00 Intro4:01 Mindset 1 - YouTube is the middle puzzle piece 6:03 Mindset 2 - Podcast & YouTube channel = the same thing7:06 How I combined the podcast & YouTube8:27 How I made YouTube the puzzle piece 13:15 Content ideas & trends for this week 16:43 After hours: How do you start from scratch on social?Check out Hostinger here: https://hostinger.com/tess and use code TESS for an additional 10% off! Their New Year Sale is on until Feb 17th where you can get started for $2.99! #youtube2026 #youtubegrowth #100kyoutube

Will AI Influencers replace content creators in 2026? Welcome to WORK!! We're deep diving into AI-influencers today of everything that needs to come across your desk of how many AI influencers are there, are they getting brand deals & more! CHAPTERS & TIME STAMPS00:00 Intro3:42 When did AI influencers start & who are they? 5:33 How many AI influencers are there & what’s the market?6:00 Gary Vee: Why I disagree on his take 7:04 Tess’ take: They’ll replace UGC, not influencers 8:57 Influence is expensive, not content (Alix Earle) 9:50 Tess’ take: It won’t replace, we’ll co-exist with AI influencers 11:06 Tess’ take: AI influencers will win who we love that they’re AI 14:08 How people are making money from AI influencers 16:17 Content idea & trend of the week18:59: After hours: Should you create a new channel for a new content pillar?Check out Brevo at https://get.brevo.com/tess and use my code TESS at checkout to save 50% on their Starter and Standard Plans for your first three months!

We're getting UNHINGED today & unpacking what's working & going on with Instagram, TikTok, YouTube & influencer marketing right now! CHAPTERS & TIME STAMPS00:00 Intro3:32 The VIBE of social media right now & what's working9:24 Examples of how to do this 12:40 Action item: Post unserious content this week 13:33 Algorithm & platform updates 14:26 Influencer marketing state of the union for 2026 17:11 Which social media platform is the biggest in 2026?18:02 Instagram algorithm & updates 23:00 YouTube algorithm & updates 14:59 TikTok algorithm & updates 19:25 Content idea & trend of the week12:15 After-hours: January is planning MONTH (You're not behind)34:13 Voice note: How to keep going when content is flopping Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!

We've made it to the BEST year on social media & we have so much work to do today to get ready (even if you don't feel ready!!) Check out Rella & use code BUSYBLOOMING for for 10% off annual plans or 3 months: https://getrella.com/?via=busybloomingIn today's episode, I'm breaking down my method to get STARTED with our year at the office of consistency. A super quick 5-step planning routine, Q1 content strategy & habits that I'm taking into 2026 as a creator! CHAPTERS & TIME STAMPS00:00 Intro2:08 How I'm using Rella to plan for 2026 4:06 Time to plan!! 4:44 Step 1: Stop, start, continue walk 5:16 Step 2: Big, scary vision board vs. 2026 vision board5:51 Step 3: To-do list & wish list vs. goals 7:36 Step 4: Creator habits & schedule 8:25 Step 5: Q1 Content strategy 9:07 10 Habits I'm doing in 2026 as a creator 9:31 No social media on my phone 10:40 Monthly meetings, habit stack filming, founder hour12:08 Batching, doing less, Notion & monthly challenges14:30 How to plan your content for January 17:05 Action item for the week 17:40 Content ideas & trends for the week 19:39: Voicenote: Should I niche down in 2026? 23:54 Hitting 100k!! & feeling cringe in your hometown lolBusy Blooming HQ: https://www.busyblooming.ca/hq#contentcreation #2026planning #2026goals

We're getting UNFILTERED at work today unpacking what NOT to post in 2026 to grow on social media - basically a list of my content icks lol!CHAPTERS & TIME STAMPS00:00 Intro4:23 ChatGPT content 6:26 Audio-only podcasts vs. YouTube podcasts 7:38 Podcast YouTube titles & thumbnails 8:27 Viral & views-only content 9:20 Instagram stories that don't do anything11:05 Content for pity (lol)13:17 Aesthetic-only content14:58 Break announcements 15:28 A "why" hook 16:21 Tips & hacks content (3 ways..) 17:26 Hustle fear-mongering energy 18:30 Day in my life vlogs 21:01 After-hours: How to grow on Instagram as a YouTuber?LINKSCheck out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!Busy Blooming HQ: https://www.busyblooming.ca/hq

Welcome to WORK!! Today we're kicking off a new series "2026 is the golden era of social media" and the future of social media is BRIGHT! Today we're unpacking the future of social media, the industry stats & why it's such a good time to grow on social media and I'm breaking down my predictions of what I think is going to work in 2026!!Check out Rella here: https://getrella.com/?via=busyblooming (Use code “BUSYBLOOMING” for 10% off annual plans or 30% off 3 months 💙) Chapters & Time-Stamps00:00 Intro 5:17 Why 2026 is such a good year for social media9:22 What content will work on social media in 2026? 9:32 2026 is the year of the niche..11:43 The death of aesthetic influencers, the birth of polished, casual 14:45 People will have a higher bar for the vibes of content in 202616:03 Prediction: Live content & podcasting is the future17:38 Prediction: Instagram & YouTube will win in 202619:05 Highly edited short-form is over20:04 Updates on HQ & the show 22:12 After-hours Q&A What's a good content strategy for 2026?

It's time for WORK!! Today we're unpacking your new content plan for your feed and for you as a creator so you can end 2025 STRONG and start prepping for 2026!!CHAPTERS & TIME STAMPS00:00 Intro 3:42 The two things to focus on the rest of 20255:16 Your 6-week content plan: What to post12:00 Your 6-week personal plan: Priming for 2026 17:30 Content idea & trend of the week!! 19:20 After hours Q: How to navigate family opinions on your content?24:38 After hours Q: How to start a following for a business from scratch at 45?28:38 Thoughts on the new podcast format 📥 SPONSOR: Check out the free HubSpot and SurveyMonkey AI Report: https://clickhubspot.com/3209e8

It's time for WORK!! Today is a GOOD ONE!! We're unpacking how to make social media your DREAM JOB by sharing the 5 biggest mistakes I've made in the last 5 years. Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!⏱️ CHAPTERS & TIME STAMPS00:00 Intro5:09 Use social media is to create you, not find you 8:52 The victim mindset is your biggest risk 14:04 Social media is about you, not for you 17:02 Mental health is a content strategy 19:48 Treat everything like it's the biggest thing ever24:35 Content ideas & trends for the week 27:15 YouTube, TikTok & Instagram updates28:35 After hours advice Q&A🔗 LINKSDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarcl...Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸📌 FOLLOW USBusy Blooming IG →   / busybloomingg  Tess IG →   / tessbarclay  TikTok →   / tess.barclay  🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop#contentcreation #socialmediatips #contenttips

It's time for WORK!! Today we're getting deep about content creation and social media and all the emotion, spirals, doubting, overthinking and messy middle that comes with it. Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!Today we're clocking-in to our meeting diving into why social media is so hard & a little reset routine I do when I'm absolutely ✨spiralling✨ and then (as always) going through content ideas, trends & platform updates of everything that needs to come across your desk - and we're trying something new for after-hours! Let's CLOCK-IN!!🎧 LISTEN ON THE PODCAST: Listen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: https://pod.link/1565886767📥 SPONSOR: Check out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclay⏱️ CHAPTERS & TIME STAMPS: 00:00 Intro4:06 The problem with social media advice8:45 Why content is so deep & the messy middle10:53 What I've been feeling lately (content crash-out)17:30 5 step process to reset from a content spiral25:44 Content ideas & trends for the week!30:54 Instagram CEO drops new video on Instagramgrowth tips32:30 After hours advice Q&A! Cringe, brand deal secrets & growth strategy🔗 LINKS: Join Busy Blooming HQ: https://www.busyblooming.ca/hqDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8FSome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸📌 FOLLOW US: Busy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclay🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop#contentcreation #socialmediatips #mindset

Welcome to WORK! Today I'm giving you 5 content ideas that you can re-use FOREVER on Instagram & TikTok so you never run out of ideas - and of course giving you everything that needs to come across your desk!⸻🎧 LISTEN ON THE PODCAST• Apple: https://apple.co/3OsCVEK• Spotify: http://bit.ly/3CHpmPo• Anywhere else: https://pod.link/1565886767⸻📥 SPONSORED BY BITLYReady to stop guessing and start growing? Turn your links into assets for your business with Bitly's powerful platform for link shortening and analytics.▸ Get started here: https://tess.fyi/youtube⸻⏱️ CHAPTERS✨ MEETING03:20 - 3 questions you need to answer first06:40 - 5 content ideas for IG & TT (+ hooks!)✨ WHAT NEEDS TO COME ACROSS YOUR DESK18:36 - What's trending & content ideas for the week25:44 - Jake Paul is behind the Sora AI memes28:37 - Instagram gets cancelled for new feature31:05 - YouTube launches desktop communities✨ AFTER HOURS32:44 - My messy content creation routine lately⸻🔗 LINKS & RESOURCES• Descript: https://get.descript.com/tess• ClickUp: https://try.web.clickup.com/tess• Riverside: https://riverside.fm/?via=tess-barclay• Rella: https://getrella.com/?via=busyblooming• My content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8FSome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸⸻📌 FOLLOW & SHOP• Busy Blooming IG: https://www.instagram.com/busybloomingg/• Tess IG: https://www.instagram.com/tessbarclay/• TikTok: https://www.tiktok.com/@tess.barclay• Shop templates, merch & more: https://www.busyblooming.ca/shop

Welcome to WORK! Today I'm breaking down the difference between being an influencer and content creator and how to grow differently as each! The difference between the two, the content strategies, end goals, mindset etc. - this has been the BIGGEST change for me that helped me skyrocket my growth 100k+ followers on TikTok in one year after this one mindset switch!⏱️ CHAPTERS & TIME STAMPS00:00 Intro4:50 Influencer vs. content creator: The "spotlight" difference10:11 The content strategy difference & end goals 12:35 Lifestyle influencers 14:13 Yes, there are random creators lol15:35 Sharing personal life vs. personality 17:25 Content ideas & trends!23:01 Instagram rings 25:34 AI content, Meta AI so & Jake Paul AICheck out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclay

It's time to CLOCK-IN!! Today we're talking about making money from social media & turning it into your full-time job as a content creator/influencer! In this episode, we're unpacking the 3 mindsets that get in the way that I've seen in my journey and in the 600+ content creator calls I've seen over the years - I'm so excited to unpack, let's go to WORK!! Check-out Hostinger to build your custom link in bio: https://hostinger.com/tess (Use code: TESS for 10% off!)CHAPTERS & TIME STAMPS00:00 Intro4:04 The different ways you can make money 7:56 Mistake #1: Obsessing over your passions11:43 Mistake #2: Prioritizing what you "feel like" doing13:01 Mistake #3: Thinking like a creator vs. entrepreneur 17:25 Content ideas for your TikTok & Instagram this week 23:11 Instagram updates: Horizontal video trend & new algorithm 26:49 Getting comfortable feeling messy as a creator33:07 My new Instagram strategy for this month (personal brand vs. BB)#contentcreation #contentcreator #socialmediatips

It's time to CLOCK-IN! Today we're going to work at the Busy Blooming office and unpacking for the week: How to AI/ChatGPT-proof your content strategy, 4 content trends & ideas for your calendar this week, new YouTube platform updates, TikTok ban update/resolution & more! The first 500 people to use my link in the description or scan the QR code will receive a one month free trial of Skillshare! Get started today! https://skl.sh/tessbarclay09251CHAPTERS & TIME STAMPS00:00 Intro4:51 How to ChatGPT-proof your content strategy 14:24 Content trends & ideas 21:25 YouTube launched title testing & communities 24:40 Instagram removing highlights 26:14 TikTok ban resolution27:34 After-hours: Ending Summer 2025 season

It's time to CLOCK-IN!! Today we're unpacking everything that needs to come across your desk this week in the world of social media including the TikTok ban happening this week, content trends & ideas for your content calendar, the mindset you need this week in your content strategy, a mini pop-culture chat about the trending new bachelorette & MORE!! SPONSORCheck out Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it). Right now sign up and get 2 extra months free on annual plans: https://www.storyblocks.com/tessbarclayCHAPTERS & TIME STAMPS00:00 Intro 3:16 Meeting: Content strategy this week 7:25 Content trends & ideas this week 16:30 Content idea for last week of Summer 18:17 TikTok ban update 19:56 New TikTok features that launched 24:14 New YouTube collab feature 27:16 Mini mental health chat 30:09 Trending: Taylor Frankie Paul Bachelorette #contentcreation #socialmedia #contentideas

HAPPY MONDAY! It's time to CLOCK-IN!! Today we're going to be unpacking what's trending this week on Instagram & TikTok, new Instagram features, TikTok ban update, what's new on YouTube, content & trend ideas for the week & MORE! I'm so excited to be back at work with you! We're also going to be discussing that it is your WINNING SEASON on social media! ⏱️ CHAPTERS & TIME STAMPS00:00 Intro2:24 How Fall 2025 is your winning season 7:12 Content idea & trends for the week18:38 What's new on Instagram 21:27 YouTube news & updates 24:08 TikTok ban update & what's working 26:12 After hours: Short form summer recap & HQ 🔗 LINKSDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarcl...📌 FOLLOW USBusy Blooming IG →   / busybloomingg  Tess IG →   / tessbarclay  TikTok →   / tess.barclay  🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop#socialmedia #contentcreation #socialmediatips

It's time to get your sh*t TOGETHERRRR as a content creator!! Today we're unpacking 8 of the biggest mindsets & habits that I've learned over my entire career on social media that have changed my life grown my following & income and helped me actually enjoy the journey along the way! 👀 We're unpacking content creation routines, mindsets around being the CEO of your business, getting back in the driver's seat & more! 🎉📥 SPONSORCheck out Rella here: https://getrella.com/?via=busyblooming (Use code “BUSYBLOOMING” for 30% off annual plans or 30% off 3 months 💙) ⏱️ CHAPTERS & TIME STAMPS00:00 Intro 03:21 You're Not The Exception to The Rule 06:06 You Are The CEO, Not An Employee07:23 The biggest way you're setting yourself up to fail11:52 Aim for 80% and Messy Consistency 14:55 The 3-Step Simple Content Planning Structure 17:07 Treat Everything in Seasons and Projects 18:35 Grounding in Your Direction and Your Brand 21:44 Deleting Social Media on The Weekends 24:04 After hours: Short-form Summer Re-brand Update 🔗 LINKSStoryblocks: https://www.storyblocks.com/tessbarclayDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8F#contentcreation #socialmedia #contentcreatortips

It's time to BUILD YOUR BRAND!! Today we're building out your brand book as a content creator step-by step! To build your brand, check out UpWork ➡️ https://upwork.pxf.io/qzBg2O1!Today, I’m walking you through how to build your Summer 2025 Brand Book - your content identity, signature styles, brand vibe, weekly schedule, creator voice, profile, and more.This is the most important part of the SHORT-FORM SUMMER challenge and you’re doing it with me 💅 (The Canva template is waiting for you inside Busy Blooming HQ!!)👉 This episode is for you if:•⁠ ⁠You feel like your content doesn’t reflect who you are right now•⁠ ⁠You want a fresh vibe but don’t know how to organize it•⁠ ⁠You’re trying to grow without burning out or spiraling•⁠ ⁠You’re ready to step into your main character creator era📥 SPONSORUse UpWork to build your brand: https://upwork.pxf.io/qzBg2OTIME STAMPS00:00 Intro3:10 Stepping into your new era & cringe4:26 Content creation mood board6:42 Creating your world (part 1): Topics, Metaphor & Audience11:26 Building your creator brand: Values, voice & hot-takes15:00 Creating your world (part 2): Signature messages16:44 Branding your profile & bio19:43 Building your content signature styles22:57 Signature visual elements in your content24:37 Creating 3 signature content templates27:38 Building your mission & legacy🎧 LISTEN ON THE PODCASTApple: https://apple.co/3OsCVEKSpotify: http://bit.ly/3CHpmPoAnywhere else: https://pod.link/1565886767📌 FOLLOW USJoin Busy Blooming HQ → https://www.busyblooming.ca/hqBusy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclay🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop🔗 LINKSUpWork: https://www.upwork.comDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclaySome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸#contentcreator #rebrand #socialmediastrategy

It's time for SHORT-FORM SUMMER RE-BRAND!!! This summer, we're going to re-brand your Instagram & TikTok for July & August 2025 and we're doing it TOGETHER!! ➡️ Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!!I’ve built out a full 9-week plan to rebrand your social media by September 1st with a content challenge with a content calendar & today’s episode is the kickoff!!👉 This episode is for you if:•⁠ ⁠Your not loving your TikTok & Instagram content•⁠ ⁠You want a fresh start with content creation & need structure•⁠ ⁠You want to actually grow this summer without burning out•⁠ ⁠You want to step into a new creator era by September!!CHAPTERS & TIME STAMPS00:00 – Intro03:10 – Why I’m doing this challenge (and the 3 rules to follow)04:35 – Rule #1: How to build a sustainable content schedule05:57 – Rule #2: Rebrand your Instagram + TikTok identity07:35 – Rule #3: Weekly planning sessions for consistent content08:43 – The 9-week summer content calendar (full breakdown)10:00 – My exact weekly posting schedule for Instagram & TikTok12:40 – The mindset shift you need before rebranding13:30 – Why summer is the best time to grow on social media14:44 – After Hours: Podcast set-up & HQ marketing lol17:54 – Inside Busy Blooming HQ: What it is!!📥 SPONSORStart your rebrand with Storyblocks (I use it every week — overlays, green screens, sound effects, ALL of it): https://www.storyblocks.com/tessbarclay🎧 LISTEN ON THE PODCASTApple: https://apple.co/3OsCVEKSpotify: http://bit.ly/3CHpmPoAnywhere else: https://pod.link/1565886767📌 FOLLOW USJoin Busy Blooming HQ → https://www.busyblooming.ca/hqBusy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclay🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop🔗 LINKSStoryblocks: https://www.storyblocks.com/tessbarclayDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?via=tess-barclayRella: https://getrella.com/?via=busybloomingMy content creator essentials: https://www.amazon.com/shop/tessbarclay/list/2BC4A75G9DJ8FSome links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸#contentcreation #socialmedia #rebrand

We’re diving into one of the most important relationships in my entire life today: me and ChatGPT 😭💻 Try HubSpot’s free AI-powered Marketing Prompt Generator (you’ll love it): https://clickhubspot.com/d74169I’ve been using AI every single day for over two years now — in my content, my business, my mindset, even my time blocking… and today I’m finally showing you EVERYTHING.Today I'm giving you a full walkthrough on how to make AI your second brain as a creator, content strategist, and entrepreneur. From planning carousels and managing brand deals to automating your content workflow and building your dream life vision board, we’re going deep on how to use AI (especially ChatGPT - who wrote this 😎) like a personal manager, assistant, coach, editor, strategist & more!👉 This episode is for you if:•⁠ ⁠You want to use ChatGPT but don’t know how to start•⁠ ⁠You’ve been feeling overwhelmed with content creation and want a system•⁠ ⁠You’re trying to grow on Instagram, TikTok, or YouTube•⁠ ⁠You want to bring your Pinterest vision board to life in real lifeWelcome to the BB office — let’s go to work!!🎧 LISTEN ON THE PODCASTApple: https://apple.co/3OsCVEKSpotify: http://bit.ly/3CHpmPoAnywhere else: https://pod.link/1565886767📥 SPONSORTry HubSpot’s free AI Marketing Prompt Generator: https://clickhubspot.com/d74169⸻CHAPTERS & TIME STAMPS00:00 – Intro02:56 – How I use ChatGPT every dayPart 1: Build Your Vision with ChatGPT04:21 – Map your dream life & income goals05:54 – Visualize your ideal work day06:20 – Why context makes ChatGPT more powerfulPart 2: Use It as a Content & Brand Strategist06:51 – Build your brand strategy with AI07:45 – Define your audience, mission & niche08:15 – Create content pillars & taglines09:51 – How you want to be known10:08 – Train ChatGPT with visuals & screenshotsPart 3: Automate Your Workflow10:49 – Repurpose content into carousels & captions11:50 – Edit smarter: cut the fluff13:36 – Write Instagram captions & hashtags with AI15:08 – Brainstorm hooks, trends & short-form ideas16:30 – Time-block your week with ChatGPT17:04 – Write brand deal scripts17:28 – Save & organize content ideas18:49 – Use AI for burnout, mindset & mental clarity22:54 – After hours!! It's okay to feel exhausted as a creator!!⸻📌 FOLLOW USBusy Blooming IG →   / busybloomingg  Tess IG →   / tessbarclay  TikTok →   / tess.barclay  🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop🔗 OUR LINKSStoryblocks: https://www.storyblocks.com/tessbarclayDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessRiverside: https://riverside.fm/?utm_campaign=ca...Some links are affiliate links — I may earn a commission if you sign up (at no extra cost to you!) 💸

We're going into a content creator AUDIT & COACHING session together today!! After 600+ calls with creators and influencers over the last 2 years.. 📥 Get started with Tailor Brands today here: https://tailorbrands.go2cloud.org/aff_c?offer_id=62&aff_id=3305 and you’ll get 35% off LLC plans!.. and we’re unpacking all of them today. From brand identity to content systems, I’m breaking down the biggest reasons I saw creators from 0-5M followers stop growing — and exactly what to do instead. Let’s get into it. 🧠✨👉 This episode is for you if:•⁠ ⁠You’re stuck in a growth rut and feel like your content just isn’t hitting the way it used to•⁠ ⁠You’re doing all the things — posting, editing, following trends — but you still feel stuck•⁠ ⁠You want to build something signature and sustainable, not just go viral once and burn out•⁠ ⁠You’re tired of chaotic content weeks and want a system that actually works for YOUWelcome to the BB office — let’s go to work 💼🎧 LISTEN ON THE PODCASTListen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: https://pod.link/1565886767📥 SPONSORGet started with Tailor Brands today here: https://tailorbrands.go2cloud.org/aff_c?offer_id=62&aff_id=3305 and you’ll get 35% off LLC plans!⸻⏱️ CHAPTERS & TIME STAMPS00:00 – Intro03:14 – CATEGORY 1: Mindset & Identity Mistakes03:45 – Mistake #1: No Clear, Aligned Vision for your BUSINESS05:40 – Mistake #2: Content Has Passion, But No Purpose08:25 – Mistake #3: Not Evolving with the Times10:02 – CATEGORY 2: Brand Strategy Mistakes10:31 – Mistake #4: Nothing signature about your content 13:06 – Mistake #5: Held Hostage by a Brand You’ve Outgrown15:21 – Mistake #6: Don’t Know Who You’re Talking To18:19 – CATEGORY 3: Content Systems19:30 – Solution: Weekly Themes, Series & Templates That Actually Work21:27 – Mistake #7: No priorities with content 22:44 – CATEGORY 4: Technical & Packaging Mistakes23:27 – Mistake #8: Overstimulating Edits 26:20 – Mistake #9: Re-purposing content everywhere28:03 – Mistake #10: Your Content is Too Inward-Focused29:54 – AFTER HOURS: Holding Myself Hostage to a Future Version of Me37:17 – Reminder: You don't need to change to be successful ⸻📌 FOLLOW USBusy Blooming IG → https://www.instagram.com/busybloomingg/Tess IG → https://www.instagram.com/tessbarclay/TikTok → https://www.tiktok.com/@tess.barclay🛍️ Shop templates, merch & more: https://www.busyblooming.ca/shop🔗 OUR LINKSStoryblocks: https://www.storyblocks.com/tessbarclayDescript: https://get.descript.com/tessClickUp: https://try.web.clickup.com/tessSome links in this description are affiliate links, which means we may earn a commission if you choose to sign up—at no extra cost to you!