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Rewrite The Playbook with Rachael Bonetti
Rewrite The Playbook with Rachael Bonetti
Author: Rachael Bonetti
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Smarter strategies for career and business success—on your terms. This isn’t just another podcast about working hard. It’s about evolving boldly, ditching the playbook, and finding a way of working that’s as original as you are. In a world obsessed with sameness, we’ll explore what it means to think differently, work with ease, and redefine success in your own way. If you’re ready to break free from the grind, trust your instincts, and step into your competitive edge, this is where it starts.
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In this final episode of the season, I’m answering six questions from the community in a rapid-fire mentoring format. Think career clarity, mindset shifts, becoming more strategic, and turning your passions into something more.
This episode is for you if you’re:
Sitting on years of experience and wondering if there’s a business in it
The first EA in your company, trying to figure out where to start
Craving more strategy and influence in your day-to-day
Stuck in procrastination or struggling to focus on what is working
Exploring how to build a career or side gig that’s more you
You’ll get grounded, practical advice I usually only share inside my private mentoring and courses—plus a first look at what’s coming in the new Dear Rachael newsletter segment, where I’ll be answering questions like these every month.
Episode Highlights:
How to turn your EA experience and love of books into a side gig
What to do first if you’re starting a business with 17+ years in another field
Where to focus your energy when you’re the only EA in the organisation
Practical mindset shifts for dealing with procrastination
What being strategic really means (and how to start thinking that way)
The weekly habit I used to stay focused on progress, not problems
Loved this episode?
Rate and review to help others find it
Share it with a friend or colleague
Subscribe so you don’t miss what’s coming next season
Links and resources
Instagram: @rachaelbonetti
LinkedIn
Join the newsletter
Submit a question for the newsletter Dear Rachael segment
Visit The Career Success Shop to get the Strategic Impact Planner
What exactly is Biz Rizz?
It’s your ability to build powerful relationships in a professional setting. It’s executive presence with a rebrand. And if you’ve never thought about how others experience you at work, you might be missing out on career-changing opportunities.
In this episode, we’re breaking down Biz Rizz—business charisma that opens doors—so you can command a room, influence outcomes, and be seen as someone who belongs at the table without waiting for an invite.
This episode is for you if you’re:
Wondering why some people naturally attract promotions, trust, and career-defining opportunities
Feeling stuck behind the scenes, waiting for recognition that never comes
Ready to show up with the kind of presence that makes people listen and respect your voice
Tune in to learn five practical ways to cultivate Biz Rizz starting today. No fluff. No awkward networking hacks. Just real, strategic moves to elevate how you show up at work.
Episode Highlights:
Why Biz Rizz matters more than ever, especially if you started your career post-pandemic
The Barbie Movie lesson that changes the game for behind-the-scenes professionals
The truth about executive presence and why some people get ahead faster
How to hold attention, hold space, and influence outcomes
Five core moves to develop Biz Rizz in your career
Loved this episode?
Rate and review to help others find it
Share it with your network—someone you know needs to hear this
Subscribe so you never miss a powerful insight
Links & Resources:
Work with me
The Elite EA Academy
Follow me for more tips on Instagram @rachaelbonetti
And on LinkedIn
Simplicity gets mistaken for laziness—but it’s actually your sharpest strategy.
Most of us overcomplicate things to prove our worth… and it’s killing our impact. We confuse busy with valuable, and complexity becomes a default. But clarity is what really cuts through.
In this bite size episode, Rachael dives into the power of simplicity—why it’s misunderstood, how to strip back without losing value, and the framework she uses to keep her work clear, effective, and high impact.
You'll learn:
Why simplicity is not a shortcut—it’s a skill
How overcomplicating is slowing down your progress
Where simplicity makes the biggest difference (think: emails, meetings, reports, workflows)
A powerful 4-step framework to bring clarity and influence into everything you do
If your work feels heavier than it should… this is the shift you’ve been waiting for.
Hit follow so you don’t miss future episodes packed with career clarity, healthy high performance, and bold conversations that rewrite the rules.
And if this one landed, please share it or leave a review so the show can reach as many listeners as possible.
Let’s connect
Instagram: @rachaelbonetti
LinkedIn: Rachael Bonetti
Explore my offers and services: rachaelbonetti.com
Thinking about stepping up into a new role within your organisation? Internal opportunities can be a powerful way to accelerate your career—but only if you’re set up for success. Beware the fake title, the silent trap and the false promise!
In this episode, we break down:
The real risks of internal promotions and secondments that nobody talks about
How to spot red flags before you say yes
Why some ‘career opportunities’ are just old roles with a fresh coat of paint
How to navigate the politics and protect your position
The one move that ensures you're never left stranded
If career progression and next-level confidence are on your radar this year, don’t miss this episode—it could save you from a misstep and help you make the most of your next move.
Listen now and if you found it helpful, share it with someone who needs to hear it!
Connect with Rachael Bonetti
🔗 Website: www.rachaelbonetti.com
📲 Instagram: @rachaelbonetti
💼 LinkedIn: linkedin.com/in/rachaelbonetti
How often do we let fear, insecurity, or competitiveness hold us back?
In this episode, we’re flipping the script on competition and looking at how our so-called 'rivals' can actually be our biggest expanders—showing us what's possible and helping us accelerate our own success.
What You’ll Learn in This Episode:
The Hidden Power of Competition – How seeing others as expanders rather than threats can unlock career growth and business success.
The Novak Djokovic Mindset – Why one of the greatest athletes of all time hired a longtime rival to push him to be even better.
The Fear That Holds Us Back – How a scarcity mindset can limit your potential and how to break free from it.
Why Surrounding Yourself with Greatness Matters – How being in the right circles, including with 'competitors,' can propel you forward.
The CEO Mindset Shift – How top leaders leverage roundtable discussions to stay ahead.
How to Assess Your Own Circle – Are the people around you expanding your potential or keeping you stuck?
If you've ever felt hesitant to collaborate, intimidated by someone else's success, or unsure of how to push past your own limitations, this episode is for you.
Key Takeaway: Success isn’t a finite resource. When we stop seeing competition as a threat and start seeing it as inspiration, everything shifts.
If this episode resonated with you, share it with someone who needs to hear it. And if you leave a review, email me a screenshot at hello@rachaelbonetti.com for a special freebie: my top 5 game-changing career and business books.
Connect with me on socials:
Instagram: @rachaelbonetti
LinkedIn: Rachael Bonetti
Website: www.rachaelbonetti.com
Find me in Forbes Australia
In this episode, we dive into the delicate balance of building a visible personal brand while being an employee—without putting your career at risk.
We’re in an era where having a digital footprint is almost a requirement, yet the internet never forgets.
So, how do you create a compelling and authentic online presence that opens doors rather than closes them?
This Episode Explores:
Why having an online personal brand matters and how it can set you apart in a competitive job market
The risks of oversharing and how to avoid the fine line between authenticity and sharing too much
What employers, hiring managers, and industry leaders look for when they search for you online
The power of perception and how your online presence shapes how others view your judgment, discretion, and professionalism
How to audit your digital footprint to ensure your online profile aligns with your career goals
Practical strategies to craft a strong, career-safe public profile that enhances your credibility and keeps you front of mind for the right opportunities
Why This Episode is Important
Your online brand is your calling card.
It is your legacy, your online handshake, and your chance to be known for the right reasons.
Whether you are looking to secure your next promotion, land a dream role, or position yourself as a thought leader, you need to be intentional about how you show up online.
Tune in to learn how to leverage your personal brand with confidence, without raising red flags at work.
If this episode resonates, tag me in your first LinkedIn post—I would love to support you.
Like freebies?
If you leave a review and send me a screenshot at hello@rachaelbonetti.com, I will send you a special freebie: the five books that transformed my career and business mindset.
Connect with me
Find me on Linkedin here
or on IG @RachaelBonetti
And visit my website to see how we can work together, learn more about me
AI is an incredible tool—no doubt about it—but relying on it too heavily? That’s where things get risky.
In this episode, Rachael shares a cautionary tale for anyone letting AI do all the heavy lifting in their work.
Whether it’s emails, content creation, or reports, it’s easy to spot when the personal touch is missing—and it’s costing people their originality, impact and influence.
What You’ll Learn in This Episode:
The hidden dangers of letting AI dilute your authenticity.
How to use AI as a tool without losing your unique voice and DNA.
The common giveaways of AI-generated content and how to avoid them.
Why your originality is your most valuable asset in a world full of sameness.
Practical ways to make AI work for you—at work or in your business—while staying ahead of the curve.
In a world where everyone else is getting complacent, this episode will teach you how to sharpen up, use AI smartly, and amplify your voice, not a robot’s.
Links mentioned in this episode:
Follow Rachael on Instagram
Connect with Rachael on LinkedIn
Explore Rachael’s Work
Welcome Back: New Name, New Energy!
In this raw and honest relaunch episode, Rachael shares the story behind stepping into disruption as her theme for 2025 and how questioning “Who the hell does she think she is?” almost stopped her from building a business and pursuing bigger ambitions.
If you’ve ever held yourself back because of self-doubt or fear of what others might think, this episode will resonate.
Rachael opens up about:
Why sameness is killing creativity and what it takes to break free.
The mindset shifts that helped her stop playing small and start making bold moves.
How to let go of perfection and lean into messy but intentional action.
Why your gut instinct is your most under-utilised compass for your career.
How to thrive by staying true to yourself, even when it feels risky.
This episode is a rallying cry to stop shrinking, embrace evolution, and rewrite the rules for yourself—whether you’re looking to thrive in your career, show up differently at work, or take a leap into something new - maybe even your own business.
Links mentioned in this episode:
Follow Rachael on Instagram @rachaelbonetti
Follow and connect with Rachael on LinkedIn
Explore Rachael’s Work
Join the waitlist to hear more about her forthcoming training
In this episode, Rachael delves into the critical issue of "toxic loyalty" in the Executive Assistant (EA) profession, using the recent news about Matthew Perry’s assistant as a catalyst for the discussion. Rachael highlights the complexities and ethical dilemmas that EAs often face, shedding light on the hidden challenges that come with the role. Being an EA is not just about supporting someone else’s success; it’s also about safeguarding your own wellbeing, ethics, and career trajectory. This episode serves as a powerful reminder of the importance of setting boundaries and staying true to yourself in a role that demands so much loyalty and discretion. This episode is a must-listen for Executive Assistants who want to understand the risks associated with toxic loyalty and how to navigate them. You'll hear insights and support on: The Concept of Toxic Loyalty: Rachael introduces the term "toxic loyalty," describing how the dedication and commitment required in the EA role can sometimes become harmful. Real-World Relevance: The episode draws parallels between the news of Matthew Perry’s assistant being involved in a fatal incident and the everyday realities of EAs. Rachael emphasises that while the situation is extreme, the underlying issues of blurred boundaries, responsibility creep, and manipulation are familiar to many in the profession. Red Flags to Watch Out For: Rachael outlines key warning signs that an executive might be exploiting their assistant’s loyalty, including manipulative language and requests that push ethical boundaries. Practical Advice for EAs: The episode offers actionable advice for EAs on how to protect themselves, including setting boundaries early, documenting questionable requests, and maintaining a strong sense of self that is not overly tied to the person they support. About Rachael Rachael Bonetti ia a thought leader in the EA space, someone who is unafraid to tackle the tough issues and provide the meaningful guidance that's often lacking for those in the profession. She is a highly regarded international trainer, speaker, corporate consultant, private mentor and Forbes Australia contributor. Additional Resources: Explore Rachael’s full team training and The Elite EA Academy for in-depth development on navigating the complexities of the EA role. Access limited edition masterclasses, free training, and other resources to empower your career, wellbeing, and longevity in the profession. Connect with Rachael Instagram Join the newsletter LinkedIn Discover Rachael's services and learn more about her
Your work isn't who you are it's what you do ,and that's what we dive into in this bite size episode on the concept of labels and how they shape our professional identities. Too often, we define ourselves by our roles—entrepreneur, trainer, project manager, designer, CEO, executive assistant—without realising the limitations these labels impose. Inspired by recent observations in her business and reflecting on her own corporate career experience, Rachael explores how these labels can box us in, restrict our growth, and prevent us from exploring new opportunities. You'll hear insights and actionable advice on: Labels and Identity: Understanding the difference between what we do and who we are. Breaking the Box: How labels can limit our growth and exploration of new opportunities. Mindset Shift: The importance of maintaining an open mind and being willing to step out of comfort zones. Potential Over Labels: Recognising and unlocking potential beyond the labels assigned to us. Career Satisfaction and Burnout: How detaching from labels can lead to greater career satisfaction and prevent burnout. Talent mapping and succession planning behind closed doors: what it takes to progress at work and be regarded as talent. Join us as we challenge the labels, embrace our true potential, and unlock new possibilities in our careers and lives. What might unfold for you if you thought about your potential a little differently? Connect with Rachael Explore the website to partner, explore her courses, corporate training and consulting and private mentoring. Join the newsletter Follow along on IG and LinkedIn Read her articles in Forbes Australia Read her insights on her website Book Rachael for keynotes and talks
In this bite size episode recoded from her hotel room during a Sydney visit, Rachael shares a very personal insight on the rollercoaster of body image as a late 40's woman, and the shift in mindset it takes to move through the changes with grace and acceptance. In this raw and honest, but uplifting and empowering episode you'll hear: How perimenopause and the seasons of life impact our body image Why being focused on what's transient robs us of the joy of life How our personal growth peaks at a time when our outside shifts the most How the current wave of weight loss drugs triggers memories of the early 2000s obsession with celebrity skinny Why loving the skin we're in is the antidote to societal pressure and norms Episode notes: Episode 4 of What It Means To Be Well is where you'll find special guest, Casey Rose If you're looking to discover a healthier perspective of high performance, one that prioritises self care, find Rachael's workplace wellbeing offerings here Contact Rachael Website LinkedIn Instagram
In this bite-sized solo episode, we delve into a story about a pivotal moment on TikTok and the reflections it spurred. From celebrating admin professionals to facing unexpected backlash with a post that was on the cusp of going viral, this episode navigates authenticity, social media dynamics, and the cost of online engagement. Tune in for insights on staying true to yourself amidst the noise of the digital world. We explore Authenticity vs. Algorithm: The clash between authenticity and the allure of social media growth Navigating Trolls: The effects of online negativity and the surprising insights it can bring about societal biases. Online Well-being: The impact of social media on mental health and the importance of curating a digital space that supports authenticity and positivity. Empowerment in Admin Work: Explore the significance of admin/executive assistant roles and the power of lived experience in understanding their value. Takeaways and Action Steps: Hear practical tips for enhancing your online experience, from muting negativity to mindful engagement. Recommended Resource: Book Recommendation: Stolen Focus by Johann Harri Free Meditation: Enjoy a meditation to help you block out the noise, be in the present moment and allow your body, mind and nervous system to soften. You can access this in the Secret Freebie Vault, a space that's usually reserved exclusively for newsletter subscribers. Want in on the newsletter so you never miss the good stuff? Sign up here Connect with Rachael Instagram LinkedIn Website Join the weekly newsletter
In this captivating episode, we sit down with a multifaceted talent, Dean Head ACS, an award winning cinematographer, producer and director who has contributed to some of Hollywood’s biggest blockbusters. His impressive career portfolio includes Hollywood hits such as Tomb Raider, Rush Hour 2, Enemy at the Gate, Double Impact, and Transformers 4. He is also a TED Talk speaker and a published author and he is known for his insightful perspectives on the film industry and beyond. Tune in to hear his incredible career journey, the surprising truths he discovered in the realm of blockbuster creation, and how stepping out of his comfort zone of being a behind the scenes talent, allowed him to achieve unimaginable success. We get into: The fascinating path Dean took to become a leading talent in film making, The pivotal moments that shaped his career and the lessons he learned along the way. Insight into the obstacles he faced in the competitive film industry. Strategies and mindset shifts that helped him navigate and overcome these challenges. Practical tips on resilience and staying motivated. Behind-the-scenes anecdotes and experiences from sets of major films. What the public doesn’t see about the filmmaking process and celebrity life. Reflecting on the challenges and stigma associated with behind-the-scenes roles. The journey to delivering a TED Talk and its impact. The transition from filmmaker to author. Exploring the themes and inspirations behind his book, Earth Movers and how the book aims to inspire and educate the next generation of custodians of the earth. Thank you for tuning in to this episode. If you enjoyed it, please subscribe, rate, and review the podcast. Stay tuned for more inspiring stories and valuable insights from industry leaders and people doing cool things. Connect with Dean and learn more about his work Dean's TEDx Talk: Earth Movers book See Dean’s work: HSR with Brian Johnson of AC/DC Filming a scene of Transformers 4 Contact Dean Email IMDB profile Connect with Rachael Email Instagram LinkedIn Website
In the first episode of season four I'm joined by the incredible and inspiring Lou Kelle for a soulful conversation on all things self discovery, authetic living and the liberation of living our truth. Lou has dedicated the last nine years to teaching yoga full-time in Melbourne, Australia, while also co-facilitating international yoga teacher training programs in Thailand and hosting transformative retreats in Bali, Thailand, and Australia. As a certified life coach, Lou's passion lies in combining yoga and self-development to create healing spaces where participants can shift limiting beliefs and create inspired lives. Conversation Highlights: The path to courage and willingness to follow the heart and pursue a life of freedom. Lou's journey and the experiences that have shaped her into a beacon of hope and freedom for others. Lou shares what excites her the most in her business and life, highlighting the fulfillment she finds in helping others transform and thrive. Lou discusses her journey of discovering high sensitivity and how it has influenced her life and work. And we talk about the importance of holding space for oneself AND others, particularly in roles like Executive Assistants and other in-service professions, to prevent burnout. If you like what you hear, please get in touch to let us know, or even better, rate, review, follow or subscribe so conversations like these get into as many ears as possible. Please share this episode if someone you know might benefit from it. Show Notes: Connect with Lou: Coaching Retreats Instagram And connect with Rachael: Instagram Website hello@rachaelbonetti LinkedIn
In this heartfelt and deeply personal episode, we delve into the personal journey of becoming a caregiver for an elderly family member who is living with Parkinson's disease. We explore the challenges and emotions that come with this responsibility, emphasising the need for open conversations about health and care before reaching this juncture. You'll hear insights on supporting elderly individuals through medical appointments, the importance of self-care for caregivers, and practical tips for seeking local resources and aids. Join me to understand the complexities of adult caregiving and how we can foster an inclusive work environment for those with caring responsibilities. Your compassionate support can make a world of difference. Connect with us: LinkedIn Instagram Explore the website and subscribe to the newsletter If you found value in this episode, please consider leaving a review or rating. Your feedback helps us reach more listeners and spread awareness about the vital role of caregivers.
In a world where answers seem just a click away, it's easy to feel off balance when faced with uncertainty. In this bite sized episode, we explore the power of leaning into the unknown. Discover how great leaders navigate change with grace, and why embracing ambiguity can lead to powerful self-discovery. Learn why radical self-trust and self-compassion can revolutionise your approach to life and work. Find out how letting go of the need for all the answers can lead to surprising and fulfilling outcomes. You’ll hear tips and insights on: The lessons leaders can teach us about navigating ambiguity How tuning in to our instincts helps us to move forward Why paralysis by analysis is hurting our creativity, productivity and growth The common problems executive assistant clients face in their careers relating to ambiguity The advice that created ultimate freedom for Rachael in her career and life If you enjoyed this episode, please consider leaving a review or rating. Your feedback means the world to us! See you in a fortnight for more inspiring insights. Connect with Rachael LinkedIn Instagram Explore the website and subscribe to the newsletter If you're an assistant and you'd love to step into a growth mindset, feel empowered or do things differently, join us inside The Elite EA Academy. Offered as public intakes or on-demand for full teams, this course has supported assistants all over the world unlock their full potential.
In this impromptu, bite size episode Rachael shares how she uses returning to intentions as a compass to keep her connected to her purpose, values and mission. She talks about the unexpected ways her personal passions bled into her work, creating imapct in ways she hadn't anticipated. You'll also hear: How yoga changed her life, connecting her more deeply to her purpose than ever before How heart-led teachers that honour yoga's roots helped her re-discover her authenticity How the yoga lessons from the mat carried into her work, making her a better assistant and colleague How we all have the ability to become a cultural beacon at work, shaping culture through the way we show up Why considering how others experience us can make an impact at work How she wants her forthcoming book to support her community and readers An invitation for this episode to help reconnect you to your inner compass too If you enjoyed this episode please consider sharing with someone who could benefit too, rating and following the show. You can connect with Rachael: on IG @RachaelBonetti on LinkedIn and learn more about her work at https://www.rachaelbonetti.com/
In this short and sweet solo episode Rachael shares the behind the scenes of her recent elopement. It's a refelctive episode that explores the pressure we can all feel to live up to what others want for us and why living our lives on our terms is essential for happiness. In this very personal episode you'll hear: The internal tug of war of whether to do what everyone else wanted for them, or to follow what she and Rob really wanted to do Why she ultimately chose to sneak off to get married, vs a bigger wedding How the day unfolded (including the bits they're not proud of) How Rachael overcame the need to meet the expectations of others Breaking every wedding tradition Having no regrets How loved ones took the news, and how Rachael managed her own feelings from their reactions If you've found yourself in people pleasing mode, or are on the cusp of a big life decision this episode will help you find your way back to your authenticity. Let us know what you thought! Rate, review and follow the show or get in touch with Rachael directly. Show notes Take a peep at Rachael's favourite wedding photo here Connect with Rachael on IG @rachaelbonetti or LinkedIn Visit the website to see current ways to work with Rachael including: speaking engagements on career success, mindset and wellbeing bespoke conferences and strategy days courses masterclasses and workshops free training and resources to support the assistant community corporate consulting to the reate ease and flow in organisations that allows everyone to achieve high performance without burnout
In this episode Rachael shares her story from moving from a career being behind the scenes supporting the success of others, to stepping into the spotlight and out of the shadows as a business owner. It's a personal and honest reflection on the importance of learning to trust ourselves, a reminder to always keep a focus on 'us' in some way in our careers, and why getting out of our own way can sometimes be the hardest thing to do. Rachael explores: Breaking the mold - both the ones we and others place us in How to create inner steadiness in times of doubt The magic in embracing possibilities without being sure of an end result What she's learned about disregarding the rule book and doing things in an unconventional way How her business came to be, and how it nearly didn't The challenges and blocks she had to overcome on a personal level to create her own version of business success The event that took the wind out of her sails and had her considering closing her business within weeks of openeing Why we should be discerning about the advice we take from others, how the support of coaches can sometimes be more harmful than helpful How she came to realise her career experience was an apprenticeship in Business Management and why she trains assistants all over the world to regard their experience as this too and it's a peep behind the veil of the assistant world with its unique challenges Whether you're a business owner or and employee, you'll relate to the pain points she shares and benefit from the wisdom about the ways we can suprise about ourselves when we least expect it. Show Notes If you're an assistant and you'd love to feel empowered, stand out as talent and not a resource or discover how to think like an executive and approach your work strategically, come and join us inside The Elite EA Academy. Offered as public intakes or on-demand for full teams, this course has supported assistants all over the world unlock their full potential. Connect with Rachael LinkedIn Instagram Explore the website and subscribe to the newsletter
To kick off season three Rachael shares a behind the scenes peep of her intense corporate career as an Executive Assistant supporting Chairs and CEOs. A consistent high performer throughout her 27 year career as an assistant, appearances were deceptive. She was not thriving and nor were many of the leaders she worked closely with. In this frank and honest episode she goes deep into the contributing factors that led to her experiencing burnout: an imbalance of masculine and feminine energy and the ways of working that make balance impossible. Regardless of your profession, if your work is intense, if you find yourself frequently under pressure and managing stress you don’t want to miss this episode where you’ll hear practical advice to support you to: Recognise the red flags that signal you’re out of balance How to get back to a healthy baseline of stress and pressure management Why existing in a state of ‘push’ and ‘go’ creates the conditions for burnout, low productivity and dissatisfaction at work How we can all shape culture at work through the way we show up The practical ways we can all seek to restore balance and; What shifts in our world when do Need support to thrive at work? Here are the current ways to work together: Masterclasses for full teams on a range of topics to support career success, mindset and wellbeing. Bespoke conferences for organisations The Elite EA Academy, supporting you to work smarter, thrive and unlock your full potential. Available to full teams or in a public intake. Private mentoring strategy sessions Key note speaking at conferences and events Connect with Rachael www.rachaelbonetti.com IG @Rachaelbonetti LinkedIn References: The Creative Act, Rick Rubin







