Marketing Passivhaus

Darren Macri is the Co-CEO of Wythe Windows, Host of WytheTV, and the current President of the Board of Directors of The Passive House Network. With a background in film & television and construction, Darren realized that sourcing, ordering, and installing high-performance windows was a major stumbling block for people (like him) trying to build to the Passive House standard in the US. Meeting this challenge head-on led him to co-found a window company in New Jersey, which is now adding pre-fabricated custom-made insulated panels for retrofits to its lineup.In this episode, we start with this podcast's longest (and only) "cold open" to date, launching straight into a wide-ranging discussion that covers marketing, whether sonic comfort might be the most delightful part of a Passive House, the impact of good windows in affordable housing, why construction can allow more creative freedom than showbiz, unlikely places to meet co-founders, and more. Enjoy :)Connect with Darren, The Passive House Network, and Wythe Windows: Darren on LinkedIn => https://www.linkedin.com/in/darren-macri-195722bb/The Passive House Network on LinkedIn => https://www.linkedin.com/company/the-passive-house-network/The Passive House Network website => https://passivehousenetwork.org/Wythe Windows on LinkedIn => https://www.linkedin.com/company/wythewindows/Wythe Windows on Instagram => https://www.instagram.com/wythewindows/Wythe Windows on YouTube => https://www.youtube.com/@WytheWindowsWythe Windows website => https://www.wythewindows.com/

Leo Cheng didn't set out to become a Passivhaus enthusiast and building science expert, but when he lost his Altadena home to the Eaton Fire in LA, Passivhaus sort of found him. While organizing the rebuild of his home, Leo co-founded the grassroots community awareness organization ResilientHAUS with fellow total loss survivor Jaime Rodriguez to spread the word about Passivhaus principles and how they can help people rebuild more resiliently. In this episode, we talk about the loss of identity that comes with losing a home, the strength of community in getting through trauma, the importance of taking the time to really think through what you're doing when starting a build with a blank slate, and so much more.Connect with Leo and ResilientHAUS: Leo on LinkedIn => https://www.linkedin.com/in/leoycheng/ResilientHAUS on Instagram => https://www.instagram.com/resilienthausResilientHAUS on YouTube => https://www.youtube.com/@resilienthausResilientHAUS website => https://resilient.haus/

David Coon has been a devotee and champion of the Passive House movement since its early beginnings—in Canada—with the "Ark for Prince Edward Island," which opened 50 years ago this Fall, and Harold Orr's Saskatchewan Conservation House, built the year after that. David is a four-time elected member of the Legislative Assembly, representing Fredericton-Lincoln, and the current (as of October 2026) leader of the Green Party of New Brunswick.In this episode, we talked about the particular geopolitical environment that led to those pioneering homes, the journey the movement has taken since, where and why we're falling short of what seemed a promising low-energy-demand future, and what David has observed in his decade-plus spent as a sitting member of the New Brunswick Legislature.Connect with David and The Green Party of New Brunswick: David on LinkedIn => https://www.linkedin.com/in/david-coon-49362471/David on Facebook => https://www.facebook.com/DavidCoonNBDavid on Instagram => https://www.instagram.com/davidccoonDavid's Green Party Caucus page => https://greencaucusvert.ca/david-coon-fredericton-lincoln/The Green Party of New Brunswick on Facebook => https://www.facebook.com/GPNB.PVNBThe Green Party of New Brunswick on Instagram => https://www.instagram.com/greennbvert/The Green Party of New Brunswick website => https://www.greenpartynb.ca/The Ark for Prince Edward Island => https://peiark.com/Saskatchewan Conservation House => https://en.wikipedia.org/wiki/Saskatchewan_Conservation_House

Hilary Padget and Anthony Harrington are co-founders and partners at pHdesign, a New York-based architecture firm specializing in energy-efficient and environmentally responsible buildings. They strongly believe in the environmental and optimization side of Passive House and have developed a practical course for architecture students that shows how to incorporate it into their everyday design practice.In this episode, we discuss pHdesign's client-led journey into Passive House, using and seeing Passive House as both a design tool and a backstop for discussions around why things are specified a certain way in a project, and how they embrace the ethos of Passive House in every project, whether it's going to be certified or not.Connect with Hilary, Anthony, and pHdesign: Hilary on LinkedIn => https://www.linkedin.com/in/hilary-padget-6305b311/Anthony on LinkedIn => https://www.linkedin.com/in/anthonyjosephharrington/pHdesign on LinkedIn => https://www.linkedin.com/company/phdesign/pHdesign on Instagram => https://www.instagram.com/phdesign_us/pHdesign website => https://www.phdesign.us/

Norman Garcia is an engineer and principal building science consultant at AllClimate Passivhaus in Winnipeg, Manitoba, Canada, and the founder of Passivhaus Philippines. In addition to being a Certified Passive House Designer, Norman is also a Certified Passive House Construction Verifier and an accredited Passive House Course Provider.In this episode, we officially launch Norman's 500 Filipino Passivhaus Challenge: training 500 Passivhaus professionals in the Philippines by 2040. We also talk about the Passivhaus benefits that are most relevant to the Philippines, what switching between the extreme cold of Winnipeg and the extreme heat and humidity of Manila has taught Norman, why he loves the "open source" nature of the Passivhaus community, and how much we both like EMU Passive!Connect with Norman, AllClimate PH, and Passivhaus Philippines: Norman on LinkedIn => https://www.linkedin.com/in/norman-garcia/Passivhaus Philippines on LinkedIn => https://www.linkedin.com/company/passivhaus-philippines/Passivhaus Philippines website => https://passivhausph.org/AllClimate PH website => https://allclimateph.ph/The 500 Filipino Passivhaus Challenge => https://allclimateph.ph/challenge/