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Charcuterie & Cottage Biz Podcast
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Charcuterie & Cottage Biz Podcast

Author: Patti Sampson & Andrea Hendrix - The GrazingBiz Sisters

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Welcome to the Charcuterie & Cottage Biz Podcast, the ultimate show for charcuterie entrepreneurs and cottage food enthusiasts who are ready to turn their passion for home-based food into a thriving online business. Whether you’re just starting out or looking to take your existing food business online and to new heights, this podcast is your 'go-to' resource for actionable advice, insider tips, and step-by-step digital marketing strategies.  


FROM PASSION TO PROFITS!  Join us as we break down everything from food business ideas, tips and advice to technology and marketing online for big profits.  Let's navigate your Charcuterie and Cottage businesses together so you can dump your desk job and create a business from your passion!  


Hosted by a professional chef and digital marketer, real life sisters, Andrea Hendrix and Patti Sampson, bring over 60 years of real-life experience to the table...helping food creators and budding entrepreneurs turn their passion into a profitable business.  Learn more at https://grazingbiz.com

27 Episodes
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In this episode of Charcuterie & Cottage Food Biz, we dive deep into the world of food labels, and trust us, it’s more exciting (and important!) than it sounds. Whether you’re selling charcuterie boxes, cupcakes, or tamales, pre-packaged charcuterie, your labels do double duty: they keep you compliant with cottage food laws and help you build a brand that sticks in your customers’ minds. We cover everything from ingredient lists, allergens, and safe packaging to the fun side of making you...
If you already have a website for your charcuterie (or cottage business), but you are struggling getting sales and new business from the site, then this episode is for you! Maybe you have been wondering what else you could be doing to grow your existing business. Join our special guests as they give a third-party overview of a plan that will help you expand and grow your current business. And, if you were considering a new site and just now sure what direction to take... thi...
In this episode of the Charcuterie Launch Lab, we are pulling back the curtain on what it really takes to turn a food passion into a business that works online. We’ve been in your shoes. Learn the comparisons of available website platforms and what you really SHOULD be considering when choosing a website platform. Learn how to build trust online and the ways to market, get more customers on autopilot using your site, and most importantly, why having a site that can integrate...
Ever thought about selling food from your home-based kitchen. In most states and provinces in the US and Canada, you can do it! However... there are some easy steps, rules, regulations, and requirements you need to be aware of before you just start cooking and peddling your yumminess all over town. So, in this episode we hit home 30 things you need to know about getting your Cottage food license and selling food from home and we go through all 30 in 30 minutes!!! Join us for...
It's gift-giving season!!! Ready to turn your charcuterie into gifts you can sell for an increased year-round income stream? In this episode, we unpack everything you need to know about charcuterie packaging, seasonal gift theme ideas, the perfect customers, and marketing strategies that help you stand out and sell you goodies for more money! From ingredients to packaging hacks to profitable upsells and marketing tips and advice, you’ll walk away with fresh inspiration for every season,...
Thinking about starting a charcuterie cart business? In this episode of The Charcuterie Launch Lab, we break down everything you need to know before rolling out your cart—from what makes a cart different from boards and grazing tables, to how to price for private events vs. public markets. We also dive into cottage laws, permits, and on-site food prep requirements that can make or break your setup. Whether you’re serving weddings, farmers markets, or corporate events, Andrea and Patti share r...
In this episode, we’re diving into 10 powerful and creative ways to use AI – especially tools like ChatGPT and Google Gemini – to build, market, and grow your food business faster. Whether you run a charcuterie company, a catering service, or a home-based baking business, you’ll discover how AI can help you plan menus, price for profit, create irresistible social content, and even automate your customer follow-up. If you’ve been curious about how AI technology can save you time and boos...
In this episode, we’re sharing how we built our charcuterie business from the ground up, including and the tools, systems, and strategies that helped us grow it into something fun, profitable, and sustainable... with orders on auto-pilot. We’ll talk about what what you should do to market, make sales, and deliver using tools we could not live without! We also get into why we wrote our new book, Charcuterie Profit Secrets that is now available at https://grazingbiz.com/profit...
This is Part 2 of our behind-the-scenes breakdown of vending at a 3-day outdoor charcuterie event. We dive deeper into what really happened on the ground—from setup struggles and foot traffic issues to what saved our sales (hello, breakfast boards). Join us as we share the real talk, team wins, and takeaways you can use for your own market setup. If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHA...
In this episode One, of a two-parter...we’re sharing the real behind-the-scenes of our three-day charcuterie event over the Fourth of July—what went right, what challenged us, and how we worked through it all together. From weather issues and low foot traffic to smart prep and food safety wins, this episode is packed with honest lessons and practical tips to help us all show up stronger at our next outdoor event. If you want more help to get your Charcuterie or home-based food Business ...
Setting up your charcuterie cart at outdoor markets can be a game-changer—but only if you do it right. In this episode, the GrazingBiz Sisters, Patti and Andrea, share everything they are doing exactly to get set up for success at a three-day event expected to gain 30,000 to 40,000 attendees. Don't miss this episode for the most important tips on how to prepare for any size outdoor event with your Charcuterie Cart, what to bring, how to price, how to set up and stand out with your...
In episode 15 of The Charcuterie Launch Lab Podcast, we continue with Part 2 of the previous episode where we share tips and strategies for planning successful outdoor charcuterie events. Join the Grazing Biz Sisters, Chef Andrea and marketing Guru, Patti where go into a very deep dive about everything from prepping and planning ahead, traveling to event, setup, pricing and accepting money easily. Here from the pros on logistics to keeping food fresh, cold, while impressing guests...
In episode 14 of The Charcuterie Launch Lab Podcast, we share tips and strategies for planning successful outdoor charcuterie events. This is part 1 of a two-part subject because there is so much to know and learn on this important high income-earning niche. The Grazing Biz Sisters, Chef Andrea and marketing Guru, Patti will talk about everything from prepping and planning ahead, traveling to event, setup, pricing and accepting money easily...to logistics to keeping food fresh and...
In Episode 13 of The Charcuterie Launch Lab Podcast, GrazingBiz Sisters, Patti and Andrea, sit down with a very special guest, Linda G., to talk all things about her CHARCUTERIE CART business. Hear about how she built her cart, how much she earned at her first event (pssst... it was a lot), the feedback she got, and what she learned to make the next events even more successful. Get inspired by real success and actionable tips from someone who’s done it! If you want mor...
Want more sales and local support for your charcuterie business? In episode 12 of The Charcuterie Launch Lab Podcast, we share simple, real-world ways to network, make meaningful connections, and turn those relationships into paying customers. Let’s grow your biz—one connection at a time! If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE BUSINESS IN LESS THAN 30 DAYS!! Learn about ...
Is your website costing you customers? In episode 11 of The Charcuterie Launch Lab Podcast, we cover the most common mistakes we see on charcuterie websites and how to fix them to get more orders on auto-pilot (and future customers too). From design to functionality to sales and leads while you sleep, learn simple tweaks that can turn visitors into paying customers! 🎧 Yes, this episode is a bit longer because we have some juicy info to share with you to help you sell more tasty boards! ...
Is your charcuterie ordering process costing you sales? In episode 10 of The Charcuterie Launch Lab Podcast, we break down how to create a smooth, hassle-free ordering system that boosts customer satisfaction and increases conversions. Tune in for tips on automation, pricing transparency, and making it easy for customers to say YES! 🎧 Check out Chef Andrea's Website: https://prescott.azgrazingboards.com/ If you want more help to get your Charcuterie or home-based food Business launched ...
Thinking about adding a charcuterie cart to your business? In episode 9 of The Charcuterie Launch Lab Podcast, we break down the pricing strategies, key advantages, and why charcuterie carts can be a game-changer for your business. Learn how to price them right and maximize profits! 🎧 If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A CHARCUTERIE BUSINESS IN LESS THAN 30 DAYS!! Learn about all ...
Struggling to price your charcuterie boards? In episode 8 of The Charcuterie Launch Lab Podcast, "Pricing Your Charcuterie Boards: How to Charge What You're Worth," we break down pricing strategies, cost factors, and tips to ensure you're making a profit while staying competitive. Don't undervalue your work—learn how to price with confidence! If you want more help to get your Charcuterie or home-based food Business launched or grow it online, we got you covered: START OR GROW A C...
Which social media platform is best for selling charcuterie boards? In episode 7 of The Charcuterie Launch Lab Podcast, "Social Media Showdown" Patti and Andrea break down the pros and cons of popular platform to help you maximize sales and grow your business online, including and our best tips and advice on where to post, what to post, and best practices tips and advice for getting more organic exposure. If you want more help to get your Charcuterie or home-based food Business la...
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