The Morning Marketer

In today's episode, we sit down with Iyia Liu – a multi-million dollar entrepreneur who has built multiple businesses from absolute zero to tens of millions in revenue. Now, she's founded Make It Happen, a business teaching program helping entrepreneurs start and scale their own ventures. Iyia holds absolutely nothing back in this conversation. She breaks down her entire marketing funnel, revealing the exact strategies she's used to scale multiple businesses from the ground up. Whether you're just starting out or already running a business, this episode is packed with actionable strategies you can implement immediately. Iyia doesn't sugarcoat the journey – she shares the struggles, the pivots, and the exact playbook that's working right now in 2025. CONNECT WITH IYIA LIU: Make It Happen Instagram: https://www.instagram.com/makeithappen/ Make It Happen Website: https://www.makeithappen.org.nz Iyia's Personal Instagram: https://www.instagram.com/iyialiu/ FOLLOW ROI IN MARKETING: Instagram: https://www.instagram.com/roiinmarketing/ YouTube: https://www.youtube.com/@roimataw Book A Free Call To Discuss Your Marketing: https://www.burstdigital.co.nz/

Want more customers? In this episode, we’re diving into 6 killer digital marketing strategies that’ll help you attract, convert, and retain customers like never before. With over 11 years of agency experience, I’ll share the tactics that have brought real results—no fluff, just proven methods. Tune in and take your business to the next level!

Dreaming of leaving your 9-5? In this episode, I share how I turned a side hustle into a thriving agency, got my first client for free, and made the leap to follow my passion. Ready to take your first step? Let’s dive in!

Social media doesn’t have to be overwhelming. In "Social Media Secrets," we deliver bite-sized, actionable advice to help you create content that stands out, drives engagement, and generates real results for your business.

Welcome to The Morning Marketer! 🎙️ This week, we're diving into one of the biggest frustrations business owners face: getting ghosted by leads and left on read. If this feels all too familiar, don't worry—you’re not alone. In this episode, I’ll share: The #1 reason leads ghost you (and how to turn it around). The step-by-step formula we use lo help our clients stop chasing cold leads and start closing warm ones. We’ll also break down how you can create a high-value content offer that grabs attention, solves real problems, and builds long-lasting trust with your audience. If you're ready to transform your marketing and stop being ghosted, this episode is for you!

Running paid ads can feel like a gamble, but it doesn’t have to be. In this episode of The Morning Marketer, we’re breaking down the four essential steps every business owner must take before launching a campaign. Whether you’re new to paid ads or looking to improve your results, this episode will help you get the most bang for your buck. Tune in to discover the secrets behind campaigns that actually convert! 💸

If you had to restart your business from scratch, what’s the one thing you’d hold on to? For us, it’s the email list—and in this episode, we’ll show you why. 🎙️ Discover why an email list is the ultimate profit driver for both eCommerce and lead generation businesses. Learn actionable strategies to grow your list, from irresistible offers like discounts and giveaways to value-packed freebies like guides and templates.

In this debut episode of The Morning Marketer, we tackle the most common struggle business owners face: digital marketing overwhelm. With so many platforms, trends, and ‘marketing gurus’ out there, it’s hard to know where to start—or if what you’re doing is even working. Join host Roi as they break down why most small businesses feel stuck and share a simple, actionable strategy to get back on track. You’ll learn how to focus on one platform, connect with your audience, and avoid the procrastination cycle holding you back.