Ladies Who Launch

Before Pip & Nut became the UK's number one nut butter, Pip Murray was living in a garden shed. Pre-launch and out of money, she entered a competition for a startup to work rent-free for three months, won it from around 3,000 applicants, quit her job an hour later and moved in. Today the brand has around £40 million in sales and is eaten by more than 1.6 million UK households every year.In this episode of Ladies Who Launch, Pip shares how a marathon-training obsession turned into a business, from selling around 200 jars on a good day at Maltby Street Market to landing Selfridges and Sainsbury's. She talks about crowdfunding her first round, the almond milk launch that failed within a year, why she spent twelve months trying to hire someone to replace her as CEO, and why she decided to stay.In this episode:Winning a garden shed and quitting her jobTraining for the Paris Marathon and the idea for Pip & NutWhy market stalls are the best consumer testingRaising her first round on CrowdcubeLanding Selfridges as a first customerWhy being first to market matters less than executionThe almond milk range that failed, and what rushing taught PipBecoming number one in nut butter, and starting again as a challenger in snacksTaking Pip & Nut into EuropeIf you're building a food or consumer brand, deciding when to scale, or wondering whether to keep running the company you started, this one is for you.We Are Ladies Who Launch!CHAPTERS00:00 Winning Escape to the Shed00:53 Meet Pip Murray01:28 Starling AD05:05 Pip & Nut Founding Story08:29 Realities Of Crowdfunding11:16 How To Make Your Own Luck17:52 Rushing Products and Failure19:11 Execution Beats Being First21:14 Starling AD21:47 The Shed Story25:17 Fear Doubt and Runway27:32 Building Proof Points32:11 Using Marketing As Distribution36:56 Founder To CEO40:58 Creating Money Habits That Stick45:43 Redefining Success And Balance48:03 Snacking Brand Growth🔔 New episodes every Wednesday — subscribe so you never miss a launch.#AD Powered by @starlingbankAccess Starling Bank here: https://bit.ly/44sEaMfFOLLOW PIPPAInstagram: https://www.instagram.com/pippa.murray/?hl=enPip & Nut Instagram: https://www.instagram.com/pipandnut/?hl=enPip & Nut TikTok: https://www.tiktok.com/@pipandnutofficialFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch#LadiesWhoLaunch #PipMurray #PipAndNut #FemaleFounders #FoodAndDrink #RochelleHumes #StartupStory #BrandFounder Hosted on Acast. See acast.com/privacy for more information.

Laney Crowell launched Saie in November 2019, just months before the world shut down. Since then, she has built it into a beauty brand with more than $100 million in annual sales, growing over 50% year on year while staying profitable. Now, Saie has launched in Sephora UK, and Laney joins Rochelle on Ladies Who Launch to share the full journey.Laney shares how a foundation that made her break out became the idea for a skincare-first makeup brand, why she raised $1 million and what it cost her, how Sephora first said no and then came back wanting every door, and why being the first beauty brand to sponsor the New York Knicks was a lightning-bolt marketing idea. She also talks about building the business from her bedroom during lockdown, why she believes the slower you go, the faster you get there, and the money advice every founder should hear before they raise.In this episode:Launching Saie in the UK and why it took six years to get hereThe foundation breakout that sparked the idea for SaieHow her community has shaped the brand, from the name to the very first productsLaney’s path from Estée Lauder to founderRaising $1 million, launching with three products, and the $100K of mistakesHand-delivering 200 mailers from a rented van with a decalBeing rejected by Sephora, then signing a deal to launch in every doorGoing viral with the Glowy Super GelBecoming the first beauty brand to sponsor the New York KnicksCelebrating $100M in salesFounder advice: invest in operations, rethink the org chart as you scale, and know your worth when you negotiateIf you're building a brand, thinking about raising investment, or curious how a founder turned a bold idea into a $100M business, this one is for you.We Are Ladies Who Launch!CHAPTERS00:00 Saie’s Rocketship Growth00:30 AD Starling Sponsor05:07 The Breakout “aha” Moment08:08 Estée Lauder Digital Roots09:41 Important of Having A Start Up Tribe14:33 Fundraising Advice21:52 AD Starling Sponsor23:33 Building TikTok Hype Early24:03 Sephora Full Circle Deal26:32 Scaling With A Small Team27:41 The Power Of Slow & Steady Growth29:35 Parenting Boundaries33:51 Knicks Sponsorship36:50 Celebrating 100 Million Sales38:02 Founder Finance Advice41:00 Future Proofing Family Time41:47 Final Thanks And Wrap🔔 New episodes every Wednesday — subscribe so you never miss a launch.#AD Powered by @starlingbankAccess Starling Bank here: https://bit.ly/44sEaMfFOLLOW LANEYInstagram: https://www.instagram.com/laney/Saie Instagram: https://www.instagram.com/saiebeauty/Saie TikTok: https://www.tiktok.com/@saiebeauty?lang=en-GBFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

For our 100th episode, we're doing something we've never done before: our first ever round table. Rochelle is joined by Patricia Bright, Sam Faiers and Isobel Lorna for an honest conversation about why we celebrate women on the way up, then criticise them once they actually succeed.Together they talk about ambition, money, backlash and the pressure on successful women to stay relatable, from Isobel's viral Agende launch to Patricia's decision to stop sharing her numbers, Sam's journey building Revive, and the double standards that still come with female success.In this episode:The Agende launch: nearly £500K on day one, and the price backlash that followedPatricia on sharing her numbers, getting backlash and shutting down, and why she's opening up againWhy people love an underdog until the underdog winsSam on being mistaken for just the face of ReVive, and why she hid herself from her own brandLearning to be proud of your success without feeling unrelatableHandling trolls and haters, and using criticism as dataBeing taken seriously as a woman in businessThe double standard for women and men in businessWhat happens to friendships when your success growsWhy women play down their ambition, and how to stop"A successful woman should never apologise for..."Whether you're building a business, growing an audience, or just have people around you who struggle with your wins, this one is for you.We Are Ladies Who Launch! CHAPTERS00:00 Welcome To The 100th Episode Roundtable03:38 Ioabel’s Launch Price Backlash09:40 Patricia Defending Women Winning12:14 Sam Reality TV Stigma21:10 Should You Hide Success?30:50 Turning Hate Into Growth36:51 Being Taken Seriously As A Women In Business47:30 Facing Pressure To Be Perfect53:04 Who Funds Your Success?55:32 Feminine Energy vs Respect56:24 Money, Hate and Sexism01:02:08 Finding Your Real Tribe01:06:13 Stop Playing Small01:12:10 Never Apologise For Your Success🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW PATRICIA, SAM & ISOBELPatricia Bright: https://www.instagram.com/patriciabright/Sam Faiers: https://www.instagram.com/samanthafaiers/Isobel Lorna: https://www.instagram.com/isobellorna_/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch#LadiesWhoLaunch #LadiesWhoLaunchPodcast #PatriciaBright #SamFaiers #IsobelLorna #RochelleHumes #FemaleFounders #WomenInBusiness #SuccessfulWomen #TallPoppySyndrome #Agende #ReViveCollagen #Episode100 #RoundTable Hosted on Acast. See acast.com/privacy for more information.

Millie Kendall OBE has spent more than 30 years shaping the British beauty industry. She launched Shu Uemura and Aveda in the UK, co-founded the iconic makeup brand Ruby & Millie with Ruby Hammer, and now leads the British Beauty Council as its founding CEO. In this episode of Ladies Who Launch, she shares the wisdom, mistakes and reinventions behind a career that has spanned the early days of modern beauty brands.Millie tells Rochelle why she helped launch brands that sold for hundreds of millions without ever owning a stake, why she turned down Victoria Beckham, how Boots backed Ruby & Millie with £7 million to launch the brand, and what it really felt like to walk away from a business with her name on it.In this episode, we cover:Why Millie says it's "invention, not reinvention"Launching Shu Uemura in London and turning a loss into a profit in three monthsThe lesson of not taking equity in the brands she helped buildBuilding Ruby & Millie, from Harvey Nichols and Selfridges to BootsThe Victoria Beckham lipstick she turned downWhy she and Ruby chose to walk away from Ruby & MillieFounding the British Beauty Council and raising the reputation of the beauty industryMillie's advice on pivoting careers, and her money habitsIf you're building a brand, thinking about your next career move, or want an honest look at how the beauty industry grew, this one is for you.We Are Ladies Who Launch! CHAPTERS00:00 Millie Kendall Intro00:36 AD Starling Business01:08 Reinvention Versus Invention05:43 Growing Up In Salons06:32 Shu Uemura Origin Story10:34 Launching A PR Agency in Beauty17:13 Meeting Ruby Millie20:18 £7M Boots Deal And Launch24:58 Inclusivity And Range Battles34:30 Control Value Lessons37:23 Leaving At Peak Growth43:40 Building British Beauty Council48:56 Industry Impact In Numbers52:19 Pivot Advice For Change57:41 Rocket Round: Money Habits 01:01:30 Financial Mistakes & Lessons01:03:04 Launch Advice🔔 New episodes every Wednesday — subscribe so you never miss a launch.#AD Powered by @starlingbankAccess Starling Bank here: https://bit.ly/44sEaMfFOLLOW MILLIEInstagram: https://www.instagram.com/milliekendall/FOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch#LadiesWhoLaunch #MillieKendall #RubyAndMillie #BritishBeautyCouncil #BeautyIndustry #FemaleFounders #BeautyBusiness #RochelleHumes Hosted on Acast. See acast.com/privacy for more information.

This week on Ladies Who Launch, we're doing something a little different. Instead of sitting down with an incredible woman, we're taking you behind the scenes of the biggest moment of Rochelle's business journey so far: the launch of her skincare brand, Eulah.Watch along as the Eulah launch campaign with Boots comes to life, from the campaign shoot to the launch event, and see what it really takes to build a brand from idea to shelf. The behind-the-scenes moments, the pressure, the people who made it happen, and the launch night that brought it all together.If you've ever wondered what goes on behind a brand launch, this is your front-row seat.Shop Eulah now: https://eulahskin.com/?utm_source=ladies_who_launch&utm_medium=partnership&utm_campaign=eulah_launchWe Are Ladies Who Launch! CHAPTERS00:00 Countdown To Launch00:21 Nine Days Out 02:13 Podcast And Press Run04:13 Launch Week Nerves05:29 Launch Event Setup07:30 Challenges Of Brand Building 09:27 Event Wrap And Website Rush10:32 Eulah Launch Goes Live12:14 Success And Reflections🔔 New episodes every Wednesday — subscribe so you never miss a launch.FOLLOW EULAH SKIN Instagram: https://www.instagram.com/eulahskin/TikTok: https://www.tiktok.com/@eulahskinWebsite: www.eulahskin.comFOLLOW USInstagram: www.instagram.com/weareladieswholaunch/TikTok: www.tiktok.com/@weareladieswholaunchYouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.