Claim OwnershipTwisty & The Spizz (For Growth Focused Chiropractors and CA's)
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The Spizz Newsletter Companion Podcast for Growth Focused Chiropractors
83 Episodes
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Send a text strategies for following up on sales leads, particularly in the chiropractic industry. The author advocates for a multi-touch approach, suggesting multiple contact attempts via text, email, and voicemail, but cautions against overwhelming potential clients. A key strategy involves scheduling a follow-up appointment proactively, which encourages a response and helps qualify leads. The author ultimately promotes their own service, ChiroSales Engine, as a solution for automating and ...
Send a text This episode explores the concept of "extreme accountability," a motivational strategy using high-stakes consequences to achieve goals. It examines various examples, from public commitments with financial penalties (like StickK) to self-imposed challenges with social repercussions (like Joe Rogan's fitness challenges). The author details how these methods leverage fear of loss, public scrutiny, and "skin in the game" to overcome procrastination. The article ultimately suggests a f...
Send a text This episode uses the life and teachings of Jesus Christ as a framework for building a strong personal brand. Nine key principles are extracted from Jesus's ministry and applied to modern personal branding strategies, including clarity of message, compelling storytelling, authenticity, niche market focus, transformative value, community building, visual symbolism, disruptive innovation, and legacy creation. Get practical examples and actionable steps for implementing these ...
Send a text Twisty's newsletter, "The Spizz," advocates for prioritizing people over profits. The core message encourages readers to intentionally distribute their time, love, and attention to those in their lives, similar to the financial concept of amortization. This approach, the author argues, reduces stress and ultimately leads to greater fulfillment and stronger relationships. The newsletter concludes with a challenge to readers to focus on personal connections for a week and share the ...
Send a text This briefing analyzes two excerpts from "How Twisty and the Spizz are using AI in 2025", showcasing a forward-thinking content strategy that leverages AI for exponential growth. The Core Idea: Twisty, the mastermind behind "The Spizz," utilizes AI to create a self-referencing content ecosystem. A single newsletter, "The Spizz Newsletter," acts as the seed, generating a podcast ("Deep Dive Podcast") where AI hosts discuss and analyze the newsletter's content. This discussion is fu...
Send a text This Spizz Deep Dive goes into a hiring philosophy prioritizing passion and dedication ("G.A.S.") over prior experience. This approach emphasizes finding candidates with genuine enthusiasm and a strong work ethic, even if their resumes are less impressive. The newsletter, authored by Twisty and partnered with ChiroMoguls, advocates for identifying individuals motivated by the work itself, not just by the prospect of a job. A supplementary section includes questions designed to ass...
Send a text Join the hosts for a recap and review of the SPIZZ newsletter and what is the #1 Time Management and Productivity Hack for Chiropractors
Send a text In this episode, we take a deep dive into the conversation with Dr. Josiah, the founder of Lucro Bookkeeping, who’s redefining how chiropractors approach their finances. This isn’t just another bookkeeping service—Lucro provides comprehensive financial analysis and strategic guidance to help chiropractors not only manage their numbers but also maximize profitability. Here’s what we unpack: Dr. Josiah’s Entrepreneurial Journey: From his own challenges to launching Lucro, he shares ...
Send a text This podcast features Dr. Josiah, founder of Lucro bookkeeping, discussing his company's services for chiropractors. He highlights Lucro's unique approach of providing not just bookkeeping, but also financial analysis and strategic guidance to maximize profitability. Dr. Josiah shares his personal entrepreneurial journey, emphasizing the importance of understanding financial data and proactive financial planning. He also reveals data-driven insights from Lucro's 300+ clients, indi...
Send a text In this raw and unfiltered episode of The Spizz, we’re breaking down the myth of “good vibes only” and diving into why your messiest, most ungrateful moments might just be your most authentic. You’ll hear: Why forcing positivity can do more harm than good.How frustration, anger, and discontent can be powerful tools for growth.The transformative power of unapologetically saying, “This isn’t working.”A 3-step approach to sitting with what sucks without rushing to fix it.
Send a text The hosts breakdown key themes and insights from "The Art of Accountability," an issue of The Spizz Newsletter by Twisty. The "Art of Accountability" provides a blunt and thought-provoking perspective on personal growth and achievement. It challenges readers to confront their limitations, invest in professional support, and prioritize a strong sense of purpose.
Send a text Dr. Andrew Higdon from Phynx jams with Twisty about CloseforChiro, Bad Leads or NOT and more :)
Send a text Twisty and the Spizz - A Conversation with Dr. Austin Cohen Featuring: Dr. Austin Cohen, Founder of Corrective Chiropractic, Chiro180, and Grow Summit Key Highlights Grow Summit Overview:Event taking place February 7-8 in Serenbe, Atlanta.Opportunity to network with top-tier entrepreneurs and chiropractors.Focus on profitability, business growth, and innovative strategies.Chiro180 Insights:Data-driven software for chiropractors to track and optimize KPIs.Built for interna...
Send a text This audio recording features a discussion between two hosts about a discussion between Twisty and Dr.Austn Cohen - about business strategies and the use of data analytics. Austin Cohen, founder of Corrective Chiropractic and Chiro 180, promotes his software, Chiro180, emphasizing data-driven decision-making for improved profitability. The conversation also highlights the Growth Summit, an event connecting entrepreneurs, and underscores the importance of goal setting and a data-...
Send a text This Q&A from the Spizz Newsletter discusses using Google AdWords to bid on competitor brand names. Twisty from The Spizz advocates for this strategy, citing four key benefits: increased brand awareness, market share capture, lower cost-per-click, and improved conversion rates. Success depends on careful planning, testing, and ongoing optimization. The author offers an audit or testing program to interested readers. Essentially, the text promotes a specific AdWords technique f...
Send a text Building a Legacy Through Family and Purpose In this episode, the hosts explore the transformative ideas behind integrating family life with professional purpose, inspired by the thought-provoking writing of Twisty and from The Spizz Newsletter They share a personal story from Twisty’s journey, where involving his children in his work from a young age not only shaped their personal growth but also deepened family bonds. The discussion dives into practical advice drawn from Twisty...
Send a text This SPIZZ newsletter excerpt and Notbook Deep Dive from the December 14th Issue - High-Performing Lead Magnets for Chiropractors in 2025 analyzes the author's (Twisty) most successful lead magnets, highlighting key characteristics contributing to their effectiveness. Immediate value, low commitment, trendiness, emotional connection, visual appeal, shareability, specificity, customizability, authority positioning, and trust-building are identified as crucial elements. The author t...
Send a text Scanning Isn’t Pediatric Chiropractic There’s a trend happening in pediatric chiropractic right now. Buy a scanner. Run the scan. Sell the care plan. But babies aren’t spreadsheets. They’re brains in development. And if chiropractors don’t understand: • brain phases • birth stress • neurological breastfeeding issues then they’re flying blind. Dr. Steph Libs isn’t playing that game. She’s teaching chiropractors to actually look at the brain. Which is exactly...
Send a text Epstein Chiro-Files, Cringe Pricing, and Why Marketing Doesn’t Close the Sale The conversation explores: How Epstein moved through chiropractic officesWhy doctor-shopping is a massive red flagHow “relationship capital” can become a shield for bad behaviorWhy referrals without outcomes are dangerousHow blind trust damages the professionAnd why chiropractic needs measurable results, boundaries, and standards—not vibes00:00 – A wake-up call: when reckless stops feeling fun 01:10 – Ag...
Send a text In this solo episode, Twisty unpacks a manic Monday, canceling a performing account, and what stepping into your CEO era actually requires. This episode covers: • Why he moved his Sunday Scaries to Monday • The difference between access and scalability • Early adopters vs energy drainers • Why “peace over profits” isn’t soft — it’s strategic • The 43-year-old CEO mindset shift If you’re running a service business and scaling past yourself, this one’s for you.
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