DiscoverFrom Click to Client: Brand Messaging, Website Marketing and StoryBrand Strategy
From Click to Client: Brand Messaging, Website Marketing and StoryBrand Strategy
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From Click to Client: Brand Messaging, Website Marketing and StoryBrand Strategy

Author: Kris Jones | Brand Messaging and StoryBrand Marketing Strategist

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You've built a solid business and you're highly qualified. But the right clients aren't choosing you often enough. You know what makes you different. You just can't put it into words. And now AI is making everyone in your industry sound the same.

From Click to Client is a website marketing and brand messaging podcast for coaches, consultants and service providers who want to get more clients. StoryBrand Certified Guide Kris Jones and her guests talk brand story, personal branding and lead generation in plain language.

Kris co-wrote StoryBrand Your Coaching Business with Donald Miller.
92 Episodes
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Tom LeNoble learned how to redefine success after hearing "six months to live" three times. He went back to work anyway, and his health soared. We talk about overcoming fear in business, the Haystack Method he uses with CEOs, and the six forms of energy that shape work-life balance for entrepreneurs. If one area of your life is maxed out, another one is paying for it.Check out the full episode page: https://go.reddoorstories.com/six-months-to-live-redefine-successMeet Tom LeNobleTom LeNoble is a confidential advisor to founders, executives, and business owners, and an international speaker, coach, and philanthropist whose career spans MCI, Walmart.com, Palm, and early Facebook, where he was employee #57. He is CEO of the Academy for Coaching Excellence, a Leadership Coach with the Miller Center at Santa Clara University, and the bestselling author of the award-winning memoir My Life in Business Suits, Hospital Gowns, and High Heels and the new book Morning Ground. Given six months to live three separate times, he lives by his conviction: "I'm Still Here!"Website: https://www.tomlenoble.comTake the Riskability Quiz: https://www.tomlenoble.com/the-riskability-quizLinkedIn: https://www.linkedin.com/in/tomlenobleInstagram: https://www.instagram.com/lenoble.tomFacebook: https://www.facebook.com/tomlenobleConnect with KrisFind out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resourcesBook a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-callInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/
Your personal branding gets heard when you speak with certainty, and Eila Park Robertson has spent 20 years learning how. You'll learn how to be magnetic on camera, the business storytelling techniques that draw the right clients in, and why every story needs an emotion. Plus her simple rule: script 80% and leave the rest off the cuff.Check out the full episode page: https://go.reddoorstories.com/how-to-be-magnetic-personal-brandingMeet Eila Park RobertsonEila Park Robertson is the founder of Anecdotia, an award-winning progressive communications agency, and COMMS HQ, a hub that trains and invests in powerful storytellers. She spent more than 20 years on the frontlines of media as a communications executive and broadcast journalist. She also serves on IFAW's Global Board of Directors, one of the world's most active conservation NGOs.Join COMMS HQ: https://skool.com/commshqInstagram: https://instagram.com/eila2.2Connect with KrisFind out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resourcesBook a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-callInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/
Your brand story might be hiding in the part of your life you've been afraid to talk about. Forbes 30 Under 30 internet safety expert Fareedah Shaheed shares how owning her personal story changed her business and how to use storytelling and personal branding without oversharing. You'll also hear what to consider before you post your kids online.Check out the full episode page: https://go.reddoorstories.com/brand-story-youre-afraid-to-tellMeet Fareedah ShaheedAfter being groomed online as a child, Fareedah Shaheed made it her mission to help parents protect their children from online predators. Today, she's a Forbes 30 Under 30 Internet Safety Expert known for her signature SAFE Method, which makes digital safety easy and accessible in the age of AI. She has also been named a LinkedIn Top Voice in Cybersecurity.Website: https://www.cyberfareedah.comLinkedIn: https://www.linkedin.com/in/fareedahshaheedInstagram: https://www.instagram.com/cyberfareedahYouTube: https://www.youtube.com/@cyberfareedahTikTok: https://www.tiktok.com/@cyberfareedahProtect Kids Online Membership: https://www.skool.com/protect-kids-online-membership-4029/aboutProtect Kids Online Resource Library: https://sekuva.mykajabi.com/get-your-internet-safety-resource-libraryConnect with KrisFind out exactly where you're losing potential clients with the Client Attraction Scorecard: https://www.reddoorstories.com/free-resourcesBook a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-callInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/
Avoid marketing burnout by doing less, and doing it better. In this Q&A, Jaime Smoody asks me the two questions I hear on nearly every call. You'll learn how to pick the two marketing activities that fit you, what organic reach on social media really looks like, and why you don't have to pick a niche to grow.Check out the full episode page:https://www.reddoorstories.com/you-dont-have-to-pick-a-nicheConnect with KrisCreate your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resourcesBook a free Growth Gameplan Call: https://go.reddoorstories.com/growth-gameplan-callInstagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/Meet Jaime SmoodyJaime Smoody is the founder of Feeling Golden Services, where she helps entrepreneurs and coaches get their message heard and their back end handled. She produces podcasts for business owners who want a consistent show without it taking over their week, builds GoHighLevel systems that keep leads and clients moving smoothly, and created the Adaptive Quiz Funnel. A former teacher based in Mesa, Arizona, Jaime brings calm, clear direction to every build so her clients can focus on showing up and leading.Podcast Production Health Check: https://feelinggoldenservices.com/podcastcheckInstagram: https://www.instagram.com/jaime_smoodyFacebook: https://www.facebook.com/feelinggoldenservices
Want to get more clients without spending your life posting on social media? Kate Kordsmeier built a multiple-six-figure business doing exactly that.She shares the lead generation strategies she uses instead, including guest podcasting, partnerships, email marketing, search, and paid ads. Plus, how to help Google and AI tools like ChatGPT recommend you.Check out the full episode page: https://www.reddoorstories.com/get-more-clients-without-social-mediaMeet Kate KordsmeierKate Kordsmeier is a certified Life and Business Coach and founder of Success with Soul, with over a decade of experience helping thousands of entrepreneurs build profitable, sustainable, soul-led businesses without burning out. A staunch advocate for justice and dismantling the Patriarchy, Kate helps her clients grow through SEO, funnels, and feminist systems. Her focus is sustainable growth without social media.Website + free 4-day challenge: https://successwithsoul.coConnect with KrisCreate your own 5 StoryBrand Soundbites that bring you more clients: https://www.reddoorstories.com/free-resourcesBook a free Growth Gameplan Call: https://www.reddoorstories.com/Instagram: https://instagram.com/reddoorstoryFacebook: https://facebook.com/reddoorportlandLinkedIn: https://www.linkedin.com/in/reddoordesigns/
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