DiscoverData Fuel: SMB Data Intelligence
Data Fuel: SMB Data Intelligence
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Data Fuel: SMB Data Intelligence

Author: Roman Villard

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Fuel your SMB’s growth with data-driven strategies.

Data Fuel is the podcast for small and medium-sized businesses looking to harness the power of data science to drive smarter decisions, streamline operations, and unlock new revenue opportunities. Hosted by experts passionate about actionable insights, each episode dives into practical strategies, real-world examples, and cutting-edge tools tailored to SMBs.

From leveraging AI and predictive analytics to monetizing data and scaling with efficiency, Data Fuel equips you with the knowledge to transform data into your business’s most valuable asset. Whether you’re a business owner, operator, or team member, this podcast delivers the guidance you need to thrive in today’s data-driven world.

Turn your data into growth. Subscribe today and fuel your SMB’s success!

11 Episodes
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Context Is the Missing Ingredient in Your Small Business AI Strategy | Data Fuel 🔔 Subscribe for breakdowns of AI, data, and small business automation. Everyone’s talking prompts—but context is the real game-changer for AI. In this episode of Data Fuel, Roman Villard unpacks what “context” actually means for AI in small businesses, how Big Tech is racing to collect it, and how you can start structuring your own data to get faster, smarter outputs from AI today. ⸻ ⏱️ Chapters 01:08 – Why Big T...
🎙️ Why Point-to-Point Automation Is Broken—and What to Do Instead | Data Fuel Podcast 🔔 Subscribe for smarter systems, cleaner data & automation that actually scales 📢 Your Zaps and automations are breaking—and it’s not your fault. Tools like Zapier and Make are powerful, but when used in point-to-point setups, they create fragile, error-prone spaghetti systems. In this episode of Data Fuel, we break down: ✔️ Why point-to-point automation falls apart at scale ✔️ How a centralized data war...
📊 Data-Driven Retention: Moving Beyond Churn Prevention 📢 Most companies focus on churn prevention—but what if you focused on retention instead? In this episode, we explore: ✔️ How predictive analytics can enhance customer retention & lifetime value ✔️ The key data signals that indicate customer health & engagement ✔️ Why proactive engagement beats last-minute churn prevention ✔️ How to operationalize customer success with embedded analytics ⏱️ Chapters 00:00 - Introduction: Flippin...
📊 How to Use Customer Segmentation to Boost Retention & Growth | DataFuel Podcast 🔔 Subscribe for more data-driven business strategies! 📢 Are you still relying on marketing personas alone? It’s time to go beyond gut instinct and use data-driven customer segmentation to improve marketing, sales, and retention. In this episode, we cover: ✔️ The difference between personas & segmentation ✔️ How to segment customers using real data ✔️ How segmentation improves retention & engagement...
🔔 Subscribe for more business growth strategies! 📢 In this episode, we explore the three ways to grow your business: 1️⃣ Doing more of what works 2️⃣ Doing it better 3️⃣ Adding something new Learn how to spot market signals, leverage customer insights, and use historical data to uncover new revenue streams with confidence. Don’t just rely on gut instinct—back your decisions with structured analysis! 00:00 - Introduction: Three Ways to Grow Your Business 00:06 - More vs. Better vs. New 00:26 -...
On today’s episode of Data Fuel, we explore how SMBs can use data to predict and prevent customer churn. Learn how to identify churn signals, build a churn prediction model, and implement insights into your daily operations. By proactively managing customer retention, your business can reduce churn, improve loyalty, and increase revenue. Main Topics: • Why customer churn prediction is the easiest entry point for data science. • How churn indicators differ by industry. • Step-by-step guide to ...
On today’s episode of Data Fuel, we explore how SMBs can implement effective dashboards that align strategy, foster accountability, and drive results. Learn how to pick the right metrics, avoid dashboard sprawl, and embed dashboards into your business processes to create a culture of data-driven decision-making. Main Topics: How to choose KPIs and metrics that align with organizational strategy.Building dashboards for executives, department leaders, and individual contributors.Reducing dashbo...
On today’s episode of Data Fuel, we break down how SMBs can leverage real-time data for agile decision-making. Learn how to balance the cost of real-time systems with their value, prioritize what data matters most, and deliver it through effective channels. We explore tools like Tableau Pulse Metrics and Klipfolio to help you stay responsive and competitive. Main Topics: Why not all data needs to be real-time.How to determine who needs what data and why.Optimizing delivery channels for action...
On today’s episode of Data Fuel, we explore the data value chain and how SMBs can turn raw data into actionable insights that deliver real value. From understanding key steps in the process to overcoming common challenges, this episode provides a clear framework for making your data work for you. Main Topics: Breaking down the data value chain: data → insight → action → value.How to avoid data paralysis by prioritizing meaningful insights.A step-by-step guide to defining your data-to-value pr...
On today’s episode of Data Fuel, we dive into how SMBs can monetize their data to boost revenue and reduce costs. From creating data-driven products and selling anonymized insights to streamlining operations and automating workflows, we’ll explore actionable strategies and tools like Tableau and AWS Data Exchange. Tune in to learn how companies like Netflix and UPS are turning data into profit and discover how your SMB can follow suit. Main Topics: Why data monetization is crucial for SMBs.St...
Building a data-driven culture is essential for SMBs to enhance decision-making, boost productivity, and improve client experience. This episode discusses the core characteristics of data utilization, the importance of leadership commitment, and the challenges businesses may face. • Discussing the need for data-driven decision-making • Highlighting key characteristics of data culture • Emphasizing leadership's role in modeling data usage • Sharing insights on employee educa...
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