The Tradepreneur Show: Trade Business & Home Services Success with Patrick Somers

Have you ever wondered why some candidates soar in the hiring process while others fizzle out? Join us on this eye-opening episode of The Tradepreneur Show with Patrick Somers as host Patrick dives deep with Scott Stoltz into the transformative power of personal stories in the hiring landscape. Forget the cookie-cutter resumes and stale credentials; it’s time to focus on what really matters—how a candidate’s journey shapes their character and their fit within your company culture. Patrick emphasizes that hiring for attitude and problem-solving prowess is crucial in today’s evolving employment landscape and in building a strong company culture. As traditional qualifications fade into the background, emotional intelligence and cultural alignment take center stage. Why settle for just technical skills when you can bring on team members who are not only capable but also resonate with your business’s core values? In this episode, you’ll gain invaluable insights into evaluating potential hires beyond the surface. Discover actionable strategies for entrepreneurs looking to build a successful trade business, and learn how to nurture a thriving company culture that directly impacts your bottom line. Patrick and Scott share their own tradepreneur success stories and discuss the key ingredients for business success that every tradesperson should know. From practical advice for tradespeople to mastering follow-up techniques, this episode is packed with tips that will help you scale your trade business effectively. Whether you’re focusing on closing deals in the trades or exploring financing options for contractors, the insights shared here will empower you to overcome challenges and thrive in your entrepreneurial journey. So, if you’re ready to elevate your hiring process and align your business partnerships in the trades, this episode is a must-listen. Let’s shift the narrative from mere qualifications to the real stories that drive success. Tune in to The Tradepreneur Show with Patrick Somers and discover how to build a career in trades that not only pays the bills but also fulfills your passion. Don’t miss out on these insider tips from the field that could transform your approach to hiring and business growth. Click play now and start your journey towards mastering trade entrepreneurship today!In this episode, we explore:(00:00) Why your story matters more than your resume in 2026(01:00) What Patrick looks for beyond work experience when hiring(01:55) How credentials and degrees have lost their edge in the AI era(03:13) Hiring for the problem solver, not just the open role(05:29) How the hiring game has shifted since the ’90s and early 2000s(06:20) Why great companies always have room for the right person(07:05) What Patrick actually reads on a resume (and what he skips)(09:06) The risk of over-relying on tech to screen candidates(10:01) Why in-person interviews reveal what Zoom never can(11:06) Your business is a championship team, not a family(12:02) The humble, hungry, smart framework for hiring(13:34) Real interview questions that reveal character fast(14:27) Why culture deserves as much focus as your financials(15:43) Culture drives tomorrow’s financials; how to think long termConnect & Follow👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew – we’re building something real here.

Are you ready to transform your trade business into a powerhouse of transparency and trust? In this episode of The Tradepreneur Show with Patrick Somers, we dive deep into the essential topic of transparency in the trades—specifically, the game-changing impact of pricing and operational transparency. In today’s fast-paced business landscape, where Google’s algorithms are constantly changing and AI is reshaping the marketplace, transparent pricing is no longer just a nice-to-have; it’s a must-have for anyone serious about scaling your trade business. Patrick lays it all out on the table, explaining how clear and upfront pricing not only helps consumers understand costs but also sets your business apart in a crowded field. This is especially crucial for service industries like HVAC and plumbing, where showcasing your unique value can mean the difference between closing deals and losing customers. Patrick shares actionable strategies for entrepreneurs to effectively communicate their offerings, ensuring that potential clients see your business as a trustworthy partner rather than just another contractor. But it doesn’t stop there! Patrick emphasizes the importance of internal transparency as well. Business owners and managers need to be on top of their numbers and goals to drive success. He shares his own experiences with data visualization tools that have enhanced transparency within his organization, encouraging listeners to adopt similar practices. It's all about building a culture of accountability and clarity that translates into better customer relationships and improved business operations. Join us as we explore the trade business growth tips that can propel you to new heights. From overcoming challenges in the trades to mastering follow-up techniques that close deals, this episode is packed with practical advice for tradespeople looking to thrive. Whether you're in electrical company scaling, plumbing success tips, or HVAC sales, the insights shared here will equip you with the knowledge and mindset for entrepreneurs necessary to build a successful trade business. So, if you're ready to embrace transparency, build trust with your customers, and elevate your trade business to the next level, tune in! Don’t miss out on this opportunity to learn from insider stories and actionable strategies that can transform your approach to entrepreneurship in the trades. Remember, it’s not just about being in the trades; it’s about mastering trade entrepreneurship. Hit play now and let’s get started on your journey to success! Patrick Somers breaks down why transparency in pricing and company operations isn't optional anymore – it's the foundation for thriving in today's trades. Hear firsthand how adopting open practices gives you an edge, wins customer trust, and empowers your team to level up together.In this episode, we explore:(00:00) Why your biggest competitor is yourself(01:03) Transparent pricing and Google’s latest algorithm changes(03:10) Why pricing transparency feels uncomfortable in the trades(06:12) Becoming an early adopter of transparency(07:13) Using dashboards and data to drive accountability(09:39) Why actionable business data matters(11:52) How real-time dashboards boost team engagement(16:19) Gamifying goals and making work more fun(17:54) The power and limits of transparency in business today👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to unlock the true potential of AI in your trade business? Join host Patrick Somers as he dives deep into a riveting conversation with Scott Stoltz, founder of GrowX Labs, in this episode of The Tradepreneur Show with Patrick. Together, they tackle the pressing question: How can embracing AI lead to greater productivity and efficiency in the trades? Forget the fear-mongering narratives surrounding technology; it's time to shift your mindset and see the opportunities that AI presents for scaling your trade business! Scott shares invaluable insights on the evolving landscape of the workforce, particularly in the home services sector. With practical advice for tradespeople and actionable strategies for entrepreneurs, this episode is packed with essential tips for closing deals in the trades and mastering follow-up techniques. Discover how to align your skills with AI capabilities and transform your approach to business. After all, the key ingredients for business success lie in understanding how technology can enhance—not replace—the human touch that is vital in customer relations. As they discuss the future of tradespeople in an increasingly tech-driven world, you'll learn about the mindset for entrepreneurs that fosters collaboration between human expertise and AI innovation. Scott emphasizes that while AI can assist in many tasks, it will never substitute the unique skills and personal connection that tradespeople bring to the table. This is a call to action for all contractors and self-employed professionals in the trades: embrace the change, adapt your business strategies, and thrive in the face of challenges. Whether you're focused on HVAC business growth, plumbing success tips, or effective sales techniques for contractors, this episode of The Tradepreneur Show with Patrick is your go-to resource for insider stories from the trades and data-driven sales strategies. Don't miss out on the chance to elevate your trade business with the insights shared in this episode. Tune in now, and let's build a successful trade business together! Ready to take the leap? Click play and join the conversation that will change the way you view technology in your trade career!Scott Stolze and Patrick Somers get real about AI’s impact on the workplace and the trades. From job security fears to seizing new opportunities, they discuss how embracing AI can boost efficiency – while people skills and adaptability remain irreplaceable. This is where technology meets humanity.In this episode, we explore:(01:33) Scott’s human-focused approach to AI(04:15) The opportunity mindset amid AI disruption(06:27) Real-world AI tools at work and team adaptation(09:21) Job security, integrating AI, and career growth(11:58) The evolving role of tradespeople(14:47) What makes you irreplaceable in the AI era(15:34) AI as a field resource—real stories from the job(17:08) How AI is changing customer service and operations(20:00) The future of trades: plumbing, HVAC, and more(22:09) Rethinking college and choosing trades(26:22) Where AI’s impact ends and hands-on work thrives(27:36) Turning AI data into actionable business insights(29:12) Cultivating the human touch in a tech-driven world👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

What if the secret to closing deals in the trades lies not just in your skills, but in your mindset? Welcome to another electrifying episode of The Tradepreneur Show with Patrick Somers, where we dive deep into the powerful lessons gleaned from the recent Olympics. Patrick takes you on a journey through the triumphs and trials of elite athletes, highlighting how their energy, attitude, and identity dramatically influenced their performance. Did you know that those who proudly represented their country soared, while others who dwelled in negativity stumbled? It's all about mindset for entrepreneurs, especially in the trades! In this episode, Patrick shares compelling insights from his recent travels to industry events, shedding light on the rapid integration of AI in business and the importance of maintaining a positive mindset. He draws parallels between Olympic athletes and tradespeople, illustrating how a mindset of gratitude and ownership can lead to tradepreneur success stories. Take Alyssa Liu, for example—her clean execution and heartfelt gratitude propelled her to a gold medal performance. Patrick argues that your identity and belief system are the key ingredients for business success, stressing that a positive attitude is essential for thriving in any field, including the trades. Are you ready to scale your trade business? This episode is packed with practical advice for tradespeople looking to master follow-up techniques, explore financing options for trade companies, and implement actionable strategies for entrepreneurs. Patrick encourages listeners to choose empowering stories, fostering a mindset that aligns with their goals. Whether you’re in HVAC, plumbing, or any trade, the insights shared here will help you overcome challenges in the trades and build a successful trade business. So, if you're eager to learn effective sales techniques for trades, discover data-driven sales strategies, and hear insider stories from tradespeople, tune in! It's time to shift your perspective and embrace a trade business mindset that drives growth and success. Don’t just sit on the sidelines—join Patrick and transform your approach to entrepreneurship in the trades. Hit play now and start your journey toward mastering trade entrepreneurship! Remember, your mindset is your greatest asset—let's make it work for you!Patrick Somers unpacks the powerful link between mindset, gratitude, and performance – at the Olympics, in business, and in life. He doesn’t hold back on the real consequences of negativity and reveals how adopting a “pro” identity shapes your results, your team, and your legacy every day.In this episode, we explore:(00:00) Mindset, gratitude, and the power of identity(01:11) Lessons from industry events and the rise of AI(04:01) Olympic moments: energy, pride, and performance(05:53) Alyssa Liu’s gold medal routine and gratitude(10:04) The dangers of negativity and self-sabotage(12:00) Gratitude as the “sharp edge” for success(16:34) Olympic hockey, teamwork, and aligned identity(20:41) Leadership, attitude, and writing your own story(23:11) The daily reset: questions to transform your mindset👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

What if the greatest battles you face in your business aren't out there in the marketplace, but deep within your own mind? Join Patrick Somers on this riveting episode of The Tradepreneur Show with Patrick Somers, where we harness the force of personal development and business growth to tackle the internal struggles that can make or break your trade business. Inspired by the iconic Dagobah cave from Star Wars, Patrick explores how this metaphor serves as a powerful reminder of the shadows we must confront on our journey to success.As we dive into Luke Skywalker's pivotal moment with Yoda, Patrick highlights a crucial lesson: 'You will find only what you take with you. ' How often do we step into challenging situations, whether in business or our personal lives, unprepared and armed with fear, preconceived notions, or aggression? This episode isn’t just about fictional Jedi training; it’s about real-world implications for tradespeople looking to scale their trade business and achieve tradepreneur success.Patrick draws compelling parallels between Luke's journey and the common hurdles faced by entrepreneurs in the trades. From closing deals in the trades to mastering follow-up techniques, he urges listeners to confront their fears and integrate their egos rather than attack them. Imagine facing your business challenges—be it financing options for trade companies or effective sales techniques for contractors—with calmness and curiosity. What if you could transform those daunting 'caves' into opportunities for self-awareness and growth?In this episode, you’ll discover actionable strategies for entrepreneurs that can be applied right away. Whether you're navigating the complexities of self-employment in the trades or seeking insider stories from tradespeople who have thrived, Patrick delivers practical advice that resonates. Learn how to align roles in business partnerships, leverage data-driven sales strategies, and adopt a mindset for entrepreneurs that fosters resilience and adaptability.So, are you ready to step into your own Dagobah cave? Tune in to this episode of The Tradepreneur Show with Patrick Somers and equip yourself with the tools to overcome challenges in the trades. Embrace the journey of self-improvement for tradespeople and unlock the key ingredients for business success. Don’t just listen—take action! Join our community of tradepreneurs and start building a successful trade business today!Patrick Somers doesn’t hold back as he unpacks Yoda’s cave lesson from Star Wars, revealing how our true battles are internal. Whether it’s business, leadership, or personal growth – the cave is a mirror. Patrick explores how awareness, not aggression, transforms every challenge into an opportunity.In this episode, we explore:[00:00] Integrating your shadow and ego[01:00] Social feedback and the deeper Dagobah lesson[02:08] Challenging preconceived notions of leadership and mentors[03:32] Yoda’s wisdom versus the lure of the shortcut[05:10] Why we walk in “armed”—and fail[06:52] Internal conflict and its impact on business[08:04] Leadership, blame, and victim mindsets[09:17] Bringing awareness over weapons into every cave[12:02] Failing the test to learn the lesson[13:53] Turning failures into greater realizations[15:12] Applying the cave metaphor to daily life👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you feeling overwhelmed by the endless sea of leadership training programs and social media advice? You're not alone! In this episode of The Tradepreneur Show with Patrick Somers, we cut through the noise and get real about the essential differences between leadership and scaling your trade business. Patrick dives deep into how these two concepts intertwine, offering actionable strategies for entrepreneurs who want to thrive in the trades. Many aspiring leaders find themselves drowning in a flood of information, unsure of where to focus their energy. Patrick addresses a listener's concerns about this very issue, emphasizing that while both leadership and scaling are crucial, they are not the same. He shares practical advice for tradespeople on how to discern valuable resources amidst misleading marketing, ensuring you spend your time and energy on what truly matters. One of the key takeaways from this episode is the importance of effective implementation over mere knowledge acquisition. It's not enough to learn; you must also know how to apply those skills in real-world scenarios. Patrick stresses the significance of having the right team in place to support your business growth, providing insights on identifying your current position in your leadership journey. Are you ready to build a successful trade business? Patrick encourages listeners to focus on the fundamentals, seek mentorship, and understand their unique strengths and weaknesses in leadership roles. With tips on overcoming challenges in the trades and mastering follow-up techniques, this episode serves as a guide for anyone looking to scale their business effectively. Whether you're interested in financing options for contractors, effective sales techniques for trades, or insider stories from the field, this episode has something for everyone. Join us as we explore trade business growth tips and the key ingredients for business success. It's time to align your roles in business partnerships and develop the mindset for entrepreneurs that will take your career in the trades to the next level. So, what are you waiting for? Tune in to The Tradepreneur Show with Patrick Somers and start your journey toward mastering trade entrepreneurship today! Don't miss out on the actionable strategies and raw advice that can transform your business and your life. Hit that play button now! Overwhelmed by endless leadership gurus, scaling programs, and social media experts? Patrick Somers dives into the realities of developing leadership skills, picking the right training, and why implementation – not just learning – is everything. Get candid advice on mentorship, team-building, and standing out from algorithm-driven hype.In this episode, we explore:(01:22) Why scaling doesn’t always mean good leadership(03:05) Surviving the overwhelm of social media algorithms(04:09) How to choose valuable leadership programs(07:13) Decoding the “scaling expert” phenomenon(11:33) Universal leadership principles and John Maxwell’s books(13:18) Practicing leadership and identifying your level(17:41) Case study: Solving job folder chaos with Toyota’s methods(21:18) Visionary, builder, implementer – finding your team’s balance(25:28) There’s no magic bullet: how to get the fundamentals right(26:48) When to invest in programs, and when you aren’t ready(27:46) Model, mimic, master(29:35) Avoiding algorithm pressure – stay focused on your journey👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com

Are you ready to unlock the true potential of your trade business? Join me, Patrick Somers, on this episode of The Tradepreneur Show with Patrick, where we dive deep into the transformative power of mindset in the trades industry. As January comes to a close, it’s the perfect time to reflect on your performance and assess whether you hit your targets or faced setbacks. Remember, every call is a good call—it's all about perspective! In this episode, we’ll explore how adopting a positive outlook can be a game-changer for technicians and business owners alike. Think of every job as an opportunity to build relationships and trust with clients. I’ll share personal stories and even sprinkle in some pop culture wisdom, including a memorable scene from Star Wars, to illustrate that what you bring into a situation can significantly influence the outcome. This isn’t just about closing deals in the trades; it’s about mastering follow-up techniques and aligning your team for success. We’ll discuss practical advice for tradespeople, from financing options for contractors to effective sales techniques that can propel your business forward. Whether you're scaling your trade business or navigating the challenges of self-employment in the trades, you’ll find actionable strategies that resonate. Let’s talk about the key ingredients for business success, and how to overcome challenges in the trades with a proactive mindset. Throughout the episode, I emphasize the importance of viewing every interaction as a chance to identify opportunities. It’s not just about making a sale; it’s about building a thriving trade business that stands the test of time. With insights on home service sales strategies and trade business growth tips, you’ll be equipped to take control of your destiny and make the most of the year ahead. If you're ready to shift your mindset and embrace the entrepreneurial spirit of the trades, this episode is for you. Join me as we uncover insider stories from tradespeople and share raw advice for entrepreneurs looking to elevate their careers. So, let’s get motivated, focus on solutions, and turn obstacles into opportunities. Don’t wait—tune in now and start mastering trade entrepreneurship today! Patrick Somers kicks off February with a mindset reset for anyone in the trades who wants more from their work. Patrick breaks down why goals, daily habits, and the energy you bring to every call or job matter more than most people realise.Whether you’re in sales, service, or leadership, every interaction is an opportunity to build trust, solve real problems, and create long-term growth – often where you least expect it.In this episode, we explore:(00:00) Reflecting on targets and growth(04:31) Finding opportunity in every call(06:46) What you really take with you(10:48) Starting your day with intention(13:54) Seeing opportunities beyond your trade(15:40) Building trust by solving problems(18:43) Focusing on opportunities, not call volume👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to unlock the full potential of your trade business? Join me, Patrick Somers, on this episode of The Tradepreneur Show with Patrick, where we dive deep into the game-changing concept of decision rights! Empowering your team to make decisions can be the key to scaling your trade business and achieving remarkable success. After a brief hiatus due to my travels to a podcast convention, I’m back with insights that could transform the way you approach entrepreneurship in the trades. This episode is packed with wisdom drawn from Charles Koch's enlightening book, Good Profit, where we explore the principles of Market-Based Management (MBM). Forget shortcuts and gimmicks; true success in your trade business comes from creating real value. We’ll dissect the critical elements of MBM—vision, talent, knowledge processes, decision rights, and incentives—so you can start applying these actionable strategies today and produce good profit.One of the standout ideas we tackle is the decentralization of decision-making authority. Why should the big decisions be left to a select few? By empowering those closest to the problems, you enable faster and more effective responses. I’ll illustrate this concept using a tree analogy, breaking down decisions into leaves, branches, trunks, and roots. This clarity is essential for effective sales techniques for trades and overcoming challenges in the trades. As we wrap up, I’ll share a powerful quote from Vern Harnish that encapsulates the essence of leadership: trust is crucial for growth. If you’re looking to build a successful trade business, you won’t want to miss this episode. Whether you’re mastering follow-up techniques, exploring financing options for contractors, or aligning roles in business partnerships, we’ve got the insider tips you need to thrive. So, if you’re ready to take your trade skills to the next level and embrace the mindset for entrepreneurs and start making good profit tune in to The Tradepreneur Show with Patrick. Let’s turn your trade business into a powerhouse of success! Don’t forget to subscribe, rate, and share this episode with fellow tradespeople eager to scale their businesses!Through examples and practical tools like the "decision tree," Patrick breaks down why letting go can be so hard, yet so essential for scaling your business. If you’ve ever struggled to delegate or found yourself micromanaging, this episode is packed with actionable advice for creating clarity in your vision, aligning incentives, and coaching your team to make confident, value-driven decisions.In this episode, we explore:(00:00) Koch Industries market principles explained(05:25) Who should make decisions and why it matters(08:18) Learning when to let go as a leader(11:38) How to decentralize with clarity and vision(13:43) Defining success and making better decisions(19:06) How empowered teams make better choices(20:49) Why vision matters for everyday decisions(24:14) Scaling clarity as the company grows👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

What if I told you that radio is not dead, but rather, it's evolving into a powerful marketing tool for the savvy entrepreneur? In this electrifying episode of The Tradepreneur Show with Patrick Somers, we dive deep into the world of radio advertising with Greg Ariton, a seasoned radio sales professional from Marker Broadcasting. Together, we unravel the myth that bad radio is a thing of the past and highlight how smart radio—when paired with the right message and strategy—can propel your trade business to new heights. Join us as Greg shares his incredible journey through the radio industry, emphasizing the key ingredients for business success: creative messaging and frequency. We tackle the evolving landscape of media competition, where digital and social platforms are vying for attention alongside traditional outlets like newspapers and television. Are you struggling with common objections to radio advertising? Fear not! Greg provides actionable strategies that empower you to know your audience and target them effectively, ensuring your message resonates. But that's not all! We explore the significance of integrating radio into a broader marketing strategy. Discover how to craft compelling calls-to-action that instill urgency in your ads, turning listeners into loyal customers. This episode is packed with practical advice for tradespeople looking to scale their trade business, from mastering follow-up techniques to financing options for contractors. Whether you're in HVAC, plumbing, or any home service industry, the insights shared here will help you close deals and overcome challenges in the trades. As we wrap up, remember that radio, when executed correctly, can be the secret weapon in your marketing arsenal. So, if you're ready to build a successful trade business and harness the power of radio, tune in now! Don’t miss out on these insider stories and expert tips that could transform your approach to entrepreneurship in the trades. Hit play and start your journey towards tradepreneur success today! Patrick Somers will challenge the myth that radio is a thing of the past. Unpack what makes radio still work in today’s crowded marketing world, emphasizing that it's not radio that's dead but bad radio.You'll get practical insights on crafting messages that resonate, blending radio with other channels, and making every marketing dollar count. With stories from Gregg Aratin’s decades in the industry and Patrick Somers’s real-world business experience, this conversation is your crash course in smart, results-driven advertising.Tune in to find out why radio remains a powerful tool and how to get the most from your ad strategy, without the fluff.In this episode, we explore:(00:00) DJ turned radio seller’s journey(06:02) Building confidence and shifting perspective(08:28) How to target the right audience(11:57) Why radio ads offer more than you think(15:18) Creating urgency that drives action(18:32) Why TV branding beats digital(21:09) Improving marketing and customer relationships(25:27) How marketing strategies evolve(26:41) Lessons learned from real campaigns(31:00) How ad placement really works(34:50) Standing out without copying competitors(38:26) Rethinking how radio marketing works(39:22) Simple tips for better marketing and engagement👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to transform your New Year’s resolutions from wishful thinking into actionable goals that actually stick and lead you to good profit? Welcome to another episode of The Tradepreneur Show with Patrick Somers, where we cut through the noise and get straight to the heart of what it takes to achieve success in the trades. This week, Patrick dives deep into the art of honest reflection—a crucial step that many overlook when setting their goals for the year ahead. Without a solid framework, resolutions can quickly become a recipe for confusion and failure by mid-year. Patrick introduces his innovative framework, the “Big Six,” which encompasses body, family, tribe, faith, craft, and legacy. These six pillars are essential for scaling your trade business and achieving a balanced life. He challenges listeners to take a hard look at their past year, grade their performance honestly, and set realistic goals for 2026. Remember, it’s not just about motivation; it’s about implementing systems and processes that lead to real, sustainable change. Throughout the episode, Patrick shares valuable insights from Charles Koch’s book, “Good Profit,” emphasizing the difference between good and bad profit. This knowledge is vital for any tradesperson looking to create value and build a successful trade business. The conversation is packed with practical advice for tradespeople on how to navigate the challenges of self-employment in the trades, including financing options for contractors and effective sales techniques for trades. Want to close more deals in the trades Want more profit, good profit? Patrick’s actionable strategies will help you master follow-up techniques and present options that resonate with your customers. He also discusses the key ingredients for business success, including aligning roles in business partnerships and overcoming challenges in the trades. Whether you’re in HVAC, plumbing, or any other trade, this episode is loaded with insider tips and trade business growth tips that you can start applying today. As we wrap up, Patrick provides listeners with actionable homework—because change doesn’t happen by chance; it requires intentional action and consistency. So, if you’re serious about building a thriving trade business and want to hear some inspiring tradepreneur success stories, tune in to The Tradepreneur Show with Patrick Somers. Let’s make 2026 your best year yet! Don’t just listen—take action! Reflect, set your goals, and let’s crush this year together. Subscribe now and join the journey towards mastering trade entrepreneurship! Kick off 2026 with a smarter plan, not a short-lived burst of motivation. In the season two premiere, Patrick Somers shares a grounded framework for reflection and goal setting built on systems, structure, and honest self-assessment. Find out how to review the past year, set meaningful goals across six key life pillars, and turn ambition into clear, actionable plans.In this episode, we explore:(00:00) The power of honest self-reflection(04:55) Book notes: "Good Profit" by Charles Koch(08:12) Market-based management’s Five Dimensions(13:22) The importance of grading your year(20:15) Why structure beats motivation(22:21) Debunking life balance myths(24:10) The Big Six pillars of success(28:49) Building goals for each pillar(37:17) Closing thoughts and quote of the week👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Welcome to the final episode of The Tradepreneur Show for 2025! In this New Year’s Eve edition, Patrick Somers pulls back the curtain on what it really takes to show up week after week.Have you ever wondered why most podcasters throw in the towel before they hit their stride? In the final episode of The Tradepreneur Show with Patrick Somers for 2025, Patrick dives deep into the reality of podcasting as a business and what it takes to scale your trade business successfully. After producing 46 episodes, he’s learned that consistency is not just a buzzword; it’s the lifeblood of both podcasting and entrepreneurship. This episode is packed with tradepreneur success stories and actionable strategies for entrepreneurs ready to tackle the challenges of the trades head-on. Patrick reflects on the highs and lows of his journey, sharing insider stories from the trades that will resonate with anyone in the industry. He discusses the critical importance of consistency and showing up every day, emphasizing that winning each day is far more impactful than becoming overwhelmed with lofty yearly goals. Did you know that many podcasters quit before they see success? Patrick sheds light on the statistics surrounding podcast longevity and offers practical advice for tradespeople who want to thrive in their businesses. As he gears up for 2026, Patrick expresses heartfelt gratitude to his audience and outlines exciting plans for the next season. Get ready for more insights on building a successful trade business, effective sales techniques for trades, and financing options for trade companies. Whether you’re closing deals in home services or mastering follow-up strategies, this episode is your go-to resource for business growth in home services. Patrick’s motivational message is clear: each day is a fresh start. He encourages you to embrace the opportunities ahead and to adopt a trade business mindset that is fosters self-improvement and resilience. Remember, the key ingredients for business success is consistency and in aligning your roles in business partnerships and mastering the art of closing deals. So, if you’re ready to elevate your career in the trades and learn from the triumphs and trials of fellow tradepreneurs, this is the episode you can't afford to miss! Patrick breaks down hard stats showing how few podcasts – and trades businesses – actually last. The message is clear: consistency beats talent, hype, and shortcuts. This episode draws strong parallels between podcasting, entrepreneurship, and personal growth, reinforcing one core truth: stay aligned, stay clear, and keep doing the work to separate yourself from the pack.Join Patrick as he wraps up this season with a bang and gets you pumped for what’s next. Tune in, take notes, and prepare to transform your approach to entrepreneurship in the trades. Don’t just listen—act! Subscribe now to The Tradepreneur Show with Patrick Somers and start scaling your trade business today!In this episode, we explore:(00:00) Podcasting reality and managing expectations(03:29) Why persistence pays off(10:00) The Tradepreneur Show in 2026(12:19) Winning the day, every day(14:12) Leveling up in the trades👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: www. tradepreneurshow.com

What does Christmas Eve mean for those who keep our world running while others celebrate? In this special Christmas Eve episode of The Tradepreneur Show with Patrick Somers, we dive deep into the heart of the holiday season, with gratitude paying tribute to the unsung heroes of the trades and essential services. From dedicated tradespeople to courageous nurses, firefighters, police officers, and military personnel, this episode shines a light on the sacrifices made by those who work tirelessly to ensure our safety and comfort during the festivities. As Patrick shares personal anecdotes filled with the anticipation and magic of Christmas Eve, he doesn’t just tell a story; he connects with the spirit of entrepreneurship in the trades. With a unique rendition of 'The Night Before Christmas' tailored specifically for tradespeople, he highlights the dedication that drives us all to succeed, whether we’re closing deals in the trades or mastering follow-up techniques. This isn’t just a holiday episode; it’s a heartfelt reminder of the importance of our work and the impact we have on our communities. Join us as we explore the key ingredients for business success and the practical advice every tradesperson needs to thrive. We’ll discuss actionable strategies for entrepreneurs, financing options for trade companies, and how to build a successful trade business that not only survives but flourishes. Whether you’re scaling your trade business or looking for insider stories from tradespeople who have faced challenges head-on, this episode is packed with insights that resonate with anyone in the industry. Patrick’s message of gratitude rings clear as he offers prayers for strength and comfort to those working through the holidays and those who may find themselves alone. This episode is more than just a seasonal reflection; it’s a call to action for all tradespeople to recognize their value and the vital role they play in our society. So, if you’re ready to embrace the spirit of the season while also gearing up for trade business growth, tune in and get inspired! Don’t miss out on this powerful episode of The Tradepreneur Show with Patrick Somers. Hit play now and let’s celebrate the true heroes of the holidays together!In this episode, we explore:(00:00) Unsung heroes this Christmas Eve(05:13) Tradepreneur’s Christmas Eve tale(05:35) Holiday HVAC nightmares(07:31) Unsung heroes of everyday life👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to unlock the truth about artificial intelligence in the trades? In this electrifying episode of The Tradepreneur Show with Patrick Somers, we dive headfirst into the fascinating world of AI and its profound impact on trade businesses. Forget the sensational headlines that paint AI as a futuristic monster; it's already woven into the fabric of our daily lives and the trade industry. Patrick cuts through the noise, providing practical advice for tradespeople on how to harness AI as a powerful tool for scaling your trade business without sacrificing human expertise. Join Patrick as he navigates through the misconceptions surrounding AI, drawing eye-opening parallels with past technological panics. Remember Y2K? Or the internet bubble? Just like those moments, today's fears about AI can often be exaggerated. While AI can supercharge your efficiency, it’s crucial to understand its limitations, especially when it comes to 'AI hallucinations'—the phenomenon where AI generates information that sounds credible but is completely off the mark. This episode is a wake-up call to all tradespeople: don’t blindly trust AI outputs! Critical thinking and cross-referencing information are your best friends in this new landscape. As we explore actionable strategies for entrepreneurs, Patrick emphasizes the importance of maintaining human oversight and moral judgment in your business decisions. Whether you’re in plumbing, HVAC, or any other trade, the insights shared in this episode will empower you to embrace AI responsibly. Learn how to close deals in the trades more effectively, master follow-up techniques, and discover financing options for trade companies that will help you thrive. With insider stories from the trades and a focus on entrepreneurship for tradespeople, this episode is packed with the key ingredients for business success. It’s not just about building a successful trade business; it’s about overcoming challenges in the trades and developing a mindset that fosters growth and resilience. Are you ready to elevate your career in the trades? Tune in now and transform your understanding of AI and its role in your business. Don’t miss out—subscribe to The Tradepreneur Show with Patrick Somers today and take the first step towards mastering trade entrepreneurship! In this episode, we explore:(00:00) The connection between AI and the trades(04:40) Understanding AI hallucinations(07:35) AI mirrors beliefs, not truth(10:47) AI isn’t the only truth(15:27) AI, accountability, and misuse(16:27) Educating yourself on AI(17:36) Closing thoughts👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 👉 Thanks for tuning in to The Tradepreneur Show with Patrick Somers! Subscribe now and never miss an episode about growing your trade business. 📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Have you ever considered that beekeeping could be your next big trade venture? In this episode of The Tradepreneur Show with Patrick Somers, we dive into the buzzing world of beekeeping, revealing how it’s not just about honey but a thriving trade with immense potential. Joining Patrick is his brother, Peter Somers, an experienced beekeeper who transformed a simple honey shop in Salt Lake City into a gateway for understanding the ins and outs of this unique trade. Beekeeping offers more than just a sweet product; it’s a pathway to entrepreneurship that aligns perfectly with the principles of scaling your trade business. Patrick and Peter explore the importance of mentorship in beekeeping, emphasizing how learning from seasoned professionals can accelerate your journey in any trade. Whether you’re a hobbyist or aiming for commercial success, the insights shared in this episode are packed with practical advice for tradespeople looking to expand their skill set. Discover the challenges beekeepers face, from diseases that threaten bee populations to the seasonal fluctuations that can impact your business. But it doesn’t stop there! The conversation takes a fascinating turn as they draw parallels between beekeeping and other trades, discussing effective sales techniques and the potential for service contracts and subscription models that can drive revenue. Just like mastering follow-up techniques in home service sales, beekeeping requires a keen understanding of your market and the ability to adapt your strategies for growth. Peter also shares invaluable resources for those interested in diving into beekeeping, proving that supporting local ecosystems through this trade is not only rewarding but essential. This episode is a goldmine for anyone contemplating a career in the trades, offering insider tips and actionable strategies that can lead to success in any entrepreneurial endeavor. From backyard hobbyists to the complexities of commercial operations, Peter shares how his honey shop The Honey Stop Company evolved into a full-service beekeeping business, providing everything from equipment and hive maintenance to classes and county contracts. You'll learn how beekeeping parallels other trades: think service calls, seasonal demand, and the importance of proactive maintenance.So, if you're ready to transform your mindset and explore the sweet opportunities that beekeeping presents, tune in! Don’t miss out on the chance to learn from Peter’s journey and gain insights that could inspire your own trade business growth. Join us on The Tradepreneur Show with Patrick Somers and discover how to build a successful trade business that thrives! Hit that play button now and let’s get buzzing!In this episode, we explore:(00:00) Expanding trades beyond tradition(03:58) How a beekeeping curiosity sparked an obsession(07:44) Advancing gear's dual impact(11:37) Discovering real honey's flavor(13:04) Subscription-based maintenance services(18:15) Bee hive care services(20:48) Driving demand during downtime(25:05) Drywall, stucco, and bees(26:14) Beekeeping and business insights👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

What if the key to your trade business success lies in transforming your past struggles into powerful lessons? Join us on this electrifying episode of The Tradepreneur Show with Patrick Somers, where HVAC legend Weldon Long shares his awe-inspiring journey from a troubled past to becoming a beacon of entrepreneurial success. Weldon Long's story is not just about overcoming adversity; it’s about reshaping your future through the power of imagination and relentless determination. Weldon Long dives deep into his experiences during the Great Recession, revealing the tough lessons learned and how they became the building blocks of his thriving HVAC business. He emphasizes that true education comes from facing and conquering challenges, a mantra that resonates with anyone looking to scale their trade business. Weldon’s insights into the importance of mindset for entrepreneurs are invaluable, reminding us that resilience and adaptability are the keys to navigating the ever-changing landscape of the trades. Throughout our conversation, we explore the art of closing deals in the trades and the necessity of mastering follow-up techniques. Weldon shares his unique approach to sales, which centers around genuinely understanding customer needs and providing tailored solutions. This episode is packed with practical advice for tradespeople looking to elevate their businesses, whether you’re just starting out or seeking to expand your existing operations. We also discuss the significance of mentorship in personal and professional growth. Weldon’s journey underscores the impact of having the right mentors to guide you through the ups and downs of entrepreneurship in the trades. He provides actionable strategies for building successful business partnerships and aligning roles within your team, ensuring that everyone is working toward a common goal. As we wrap up, Weldon Long and I reinforce that the journey to success is built on hard work, preparation, and a positive attitude. If you’re ready to overcome challenges in the trades and unlock the secrets to thriving in your industry, this episode of The Tradepreneur Show with Patrick Somers is a must-listen. Tune in for insider stories from the trades, effective sales techniques for contractors, and the mindset shifts necessary for building a successful trade business. Your future is waiting—let’s create it together! About Weldon Long: Weldon Long is a powerhouse in the HVAC world—best-selling author, speaker, trainer, and former HVAC business owner who built an Inc. 5000 company from the ground up. Known for his no-nonsense approach to sales, mindset, and personal transformation, Weldon brings decades of hard-earned experience to the trades. His story of rebuilding his life after two prison terms has made him one of the most influential voices in the industry and beyond.Weldon LongIn this episode, we explore:(01:43) Mentorship and continuous learning(05:41) From redemption to entrepreneurial success(06:36) Lessons from experienced failures(10:36) Success and failure leave clues(15:31) Simple marketing: Joe's story(19:01) Impact of air quality system(21:30) Life transformation autobiography triumph(24:44) Launching the Contracting Edge(28:00) Mindset and process for success👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube👉 Thanks for tuning in to The Tradepreneur Show with Patrick Somers! Subscribe now and never miss an episode about growing your trade business. 📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com

Discover the hard-won insights on annual business planning, team engagement, and finding profitability – no theory, just what works in the trenches. From SWOT analysis to forecasting, learn how to build a plan your whole team will buy into and drive results, year after year.Tune in to this episode as we explore:(00:00) Why annual planning matters now(01:41) Reviewing historical data and economic forecasts(04:17) Getting the team involved in planning(05:27) SWOT analysis: Strengths, Weaknesses, Opportunities, Threats(08:01) Encouraging true brainstorming in the team(14:07) Setting realistic revenue and profitability goals(17:44) Meeting strategies and mentoring young leaders(19:00) Budgeting beyond revenue calls(20:55) Trade groups and resources for better planning👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

What do a bicep injury and building a successful trade business have in common? For me, it’s all about mindset and discipline! Join me, Patrick Somers, on this gripping episode of The Tradepreneur Show with Patrick, where I dive deep into my personal journey of recovery after a serious bicep injury that required surgery. It’s not just about healing; it’s about scaling your trade business while overcoming challenges that life throws your way. Throughout this episode, I share the raw and unfiltered truth about the hurdles I faced during my recovery. You’ll hear how I maintained my fitness routine and the mental fortitude required to push through the pain. But it doesn’t stop there! I also reveal the transformative experience of my recent 11-day water fast, exploring its incredible physical and mental benefits, such as weight loss and a much-needed metabolic reset. Patrick Somers doesn’t sugarcoat anything. He talks about tearing his bicep, the grind of an 11-day water fast, and how getting punched in the mouth – by life or the job – forces you to grow. This isn’t theory. It’s discipline, resilience, and showing up when it hurts. Patrick gets real about owning your setbacks, leading by example, and proving who you are through consistency. On the job, at home, and in your own head.Mindset is everything—whether you’re recovering from an injury or striving for tradepreneur success. I draw powerful parallels between physical recovery and overcoming business setbacks, emphasizing that the key ingredients for business success lie in taking responsibility for your choices. No more excuses! It’s time to show up and be consistent, not just for yourself, but for your family and those who look up to you. In this episode, I also share actionable strategies for entrepreneurs looking to thrive in the trades. From effective sales techniques for contractors to financing options for trade companies, I offer practical advice that can help you close deals in the trades and build a successful trade business. You’ll gain insights on mastering follow-up techniques and data-driven sales strategies that can elevate your business growth in home services. Let’s face it: self-employment in the trades can be tough, but with the right mindset for entrepreneurs and a commitment to self-improvement, you can overcome any challenge. Tune in for insider stories from the trades and learn how to align roles in business partnerships to achieve greater success. So, if you’re ready to take your career in trades to the next level, this episode is a must-listen! Don’t wait—hit play now and discover how to transform your mindset, close more deals, and build a thriving trade business. Remember, success is not just about what you do; it’s about how you think! Join me on The Tradepreneur Show with Patrick and let’s conquer those challenges together! Tune in to this episode as we explore:(00:00) Bicep injury recovery(03:27) How the tear happened during a move(07:33) Making plans while recovering(11:30) What elite athletes teach us about leadership(12:58) Positive influence and staying consistent(16:58) The freedom to choose your response(21:03) Turning life's highs and lows into fuel👉 Subscribe now and never miss an episode about growing your trade business. 📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com

Are you ready to unlock the secret to dominating your trade business? In this electrifying episode of The Tradepreneur Show with Patrick Somers, we explore the powerful intersection of mindset, fasting, and business success. Patrick dives deep into why cultivating the right mindset is the cornerstone of tradepreneur success stories, especially as we gear up for the chaotic holiday season. As we approach the final quarter of the year, are you mentally prepared to tackle the challenges that come with indulgence and the inevitable need for a reset? Join Patrick as he shares his personal journey with fasting, revealing how different fasting durations have transformed his health and mental clarity. He breaks down the physiological benefits of fasting, such as increased growth hormone levels and improved insulin sensitivity, which can enhance your focus and productivity. This isn't just about health; it's about discipline! The discipline you cultivate through fasting can seamlessly translate into your business, helping you master follow-up techniques and close more deals in the trades. Throughout the episode, Patrick emphasizes that prioritizing your health and well-being is not just a personal choice—it's a strategic business move. As a tradepreneur, being in peak condition is essential for leading your team and supporting a thriving business and family life. Whether you're scaling your trade business or navigating the complexities of self-employment in the trades, this episode is packed with actionable strategies that will empower you to overcome challenges and achieve your goals. With insights into effective sales techniques for trades, financing options for contractors, and the key ingredients for business success, you'll walk away with a comprehensive playbook for thriving in the trade industry. Plus, get ready for some raw advice that will inspire you to take action and build a successful trade business from the ground up. Patrick Somers flips the script: diving into mindset and fasting. As we close out the year, he shares how a 3-day water fast became a masterclass in discipline, focus and business performance.From battling fake hunger to building consistency, Patrick draws sharp parallels between a physical reset and planning for business growth. If you’re chasing stronger habits, clearer thinking, or a mental edge for Q4, this one’s for you.Don't miss out on this opportunity to transform your mindset and elevate your business. Tune in to The Tradepreneur Show with Patrick Somers and discover how to harness the power of discipline and mental preparation for unparalleled success in your trade career. Ready to take the plunge? Listen now and start your journey toward mastery in the trades! Because becoming a world-class CEO starts with mastering yourself.Tune in to this episode as we explore:(00:00) Mindset, annual planning, fasting(03:53) Weight loss journey update(06:33) First-time fasting tips(11:59) Fasting workout struggles(17:57) Fasting insights for success(21:00) Fasting reduces inflammation and recycles(26:21) Refeeding plan after fast(30:14) Gradual approach to fasting(31:06) Peak performance for business success👉 Thanks for tuning in to The Tradepreneur Show with Patrick Somers! Subscribe now and never miss an episode about growing your trade business. 📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to unlock the true potential of your trade business? If you think club memberships are just a nice-to-have, think again! In this episode of The Tradepreneur Show with Patrick Somers, we dive deep into the game-changing impact of club memberships on your organization’s bottom line. Patrick breaks down the three essential pillars for successful club memberships, proving that leadership commitment and staff enthusiasm aren’t just buzzwords—they’re your ticket to scaling your trade business. Did you know that a significant portion of your income could come from well-structured membership programs? Patrick shares eye-opening statistics that illustrate how these memberships can be a goldmine for your revenue stream. He provides practical advice for tradespeople on how to design offerings that are not only simple but packed with exceptional value. The key ingredients for business success are right here! But it doesn’t stop there. As the market evolves, so must your membership strategies. Patrick emphasizes the importance of adapting to changing customer needs and continually improving your programs. This is not just about closing deals in the trades; it’s about building a thriving trade business that stands the test of time. With actionable strategies for entrepreneurs, you’ll learn how to keep your membership offerings fresh and enticing. Whether you’re in HVAC, plumbing, or any other trade, mastering follow-up techniques and understanding financing options for contractors are critical. Patrick provides insider tips from the field, helping you align roles in business partnerships and overcome challenges in the trades. You’re not just building a career in trades; you’re crafting your legacy with data-driven sales strategies and effective sales techniques for trades. Join the conversation and discover how you can transform your approach to memberships. This episode is packed with trade business growth tips that will empower you to take action today. Don’t miss out on the chance to learn from tradepreneur success stories and insider stories from tradespeople who have been where you are and made it big! So, what are you waiting for? Tune in to The Tradepreneur Show with Patrick Somers and get ready to elevate your business game. Remember, the community of support among trade professionals is just a click away. Reach out for advice, share your experiences, and let’s thrive together!Tune in to this episode as we explore:(00:00) How leadership drives your business vision(03:44) Raising your lid and inspiring belief(07:37) What really drives business value(11:45) Why trade groups matter(14:27) Tips for building a strong club membership(19:13) Evolving to meet customer needs👉 Thanks for tuning in to The Tradepreneur Show with Patrick Somers! Subscribe now and never miss an episode about growing your trade business. 📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com👉 If this episode helped, leave a review and share it with your crew — we’re building something real here.

Are you ready to unlock a hidden revenue stream that could transform your trade business? Join Patrick Somers on this electrifying episode of The Tradepreneur Show with Patrick as he dives into the transformative power of club memberships for driving customer loyalty and businesses. Imagine having a steady flow of recurring revenue while fostering unwavering customer loyalty—sounds like a dream, right? Well, it’s not just a dream; it’s a reality that can be achieved through effective club membership strategies! Patrick emphasizes that club memberships are not just about the perks; they create a lasting relationship between your business and your clients creating authentic customer loyalty He outlines the key benefits of offering these memberships, such as building a loyal customer base that returns again and again, and providing additional perks that make your business the go-to choice over competitors. With personal anecdotes, including his experience with AAA, Patrick illustrates how well-structured memberships can deliver significant value to customers while boosting your bottom line. But that’s not all! Patrick stresses the importance of cultivating a strong company culture that promotes these memberships. He encourages role-playing and training for employees to enhance conversion rates, ensuring that every team member is on board with the vision of delivering peace of mind and protection to customers—not just services. After all, it’s about mastering follow-up techniques and presenting options that resonate with your audience. This episode is packed with practical advice for tradespeople looking to scale their trade business and overcome challenges in the trades. Whether you’re in HVAC, plumbing, or any home service, you’ll find actionable strategies that can be implemented right away. Patrick shares insights on financing options for contractors and effective sales techniques that can help you close deals in home services with confidence. As we set the stage for a deeper exploration of club memberships in the next episode, Patrick will reveal metrics and conversion strategies that will elevate your approach to entrepreneurship in the trades. This is your chance to gain insider stories from tradespeople who have successfully navigated the path to building a thriving trade business. Don’t miss out on this opportunity to transform your mindset for entrepreneurs and take your business to the next level. Tune in now and discover the key ingredients for business success that can propel you forward. Ready to make your trade business not just survive, but thrive? Hit that play button and let’s get started! Tune in to this episode as we explore:(00:00) Why club memberships matter(05:03) The real value behind memberships(07:22) How to sell the benefits(11:15) Putting customers first(15:08) How role-playing sharpens your team(17:28) Essentials of a strong membership strategy(20:34) Using memberships to grow your business(24:55) Lessons from the field(27:16) Closing thoughts👉 Thanks for tuning in to The Tradepreneur Show with Patrick Somers! Subscribe now and never miss an episode about growing your trade business. 📲 Follow & Connect:Instagram: instagram.com/patricksomersofficialLinkedIn: linkedin.com/in/patricksomersofficialYouTube: youtube.com/@patricksomersofficial💡 Learn more and get resources at: tradepreneurshow.com