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Dot Org: How Nonprofits Tell Their Stories
Dot Org: How Nonprofits Tell Their Stories
Author: Pearl Impact Media
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© 2025 Dot Org: How Nonprofits Tell Their Stories
Description
For businesses and organizations with a purpose-driven mission, telling their own story can feel daunting. Dot Org is the podcast that helps nonprofit leaders master the foundations, techniques, and effectiveness of storytelling.
It's hosted by Matt Pearl, a nationally award-winning broadcast journalist who now runs Pearl Impact Media, providing meaningful, memorable video storytelling for nonprofits and purpose-driven businesses.
11 Episodes
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I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast, DOT ORG, is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. As someone...
This is Episode 10. It’s a milestone episode. Double digits. And in each of the first nine, I can tell you how I feel when I finish listening. Invigorated. Ready to get out there and do what I love for this space. And thankful for all the nuggets of insight provided by our guest. I want to try to capture that in this episode by mining those insights, specifically those about video. We’re switching it up a bit. No guest today … it’s just me. And I’ll be going through ten lessons from ten...
I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast. is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. Sometimes organic ...
I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast. is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. For Episode 8, I'm...
I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast. is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. For Episode 7, I'm...
At this time in 2024, I was a news reporter, working for the person who’s my guest today: Evident Media founder and executive director Zach Toombs. Back in '24 we worked for a for-profit news company. Now Toombs runs a not-for-profit news organization, boldly taking on documentary storytelling from a nonprofit model. Not only has he overseen masterful long-form projects throughout his career, but in this role he also oversees how he tells the story of his own upstart organization. Through tha...
A few weeks back, I read about the Climate Storytellers Summit, bringing in fascinating individuals doing critical storytelling work on maybe the most critical issue of our lives. The summit platformed so many voices, and one of the leaders behind it is my guest on this episode: Bethany Wiggin, co-founder of the University of Pennsylvania’s Program in Environmental Humanities and the founder of Penn’s My Climate Story initiative.
Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. We are now into Episode 4, and unlike Episodes 1 thru 3, I had not met the person I was interviewing until a few minutes before our conversation. But I’d worked with her organization on one of the most important projects of my career as a journalist. Back in the fall of 2022, I put together a documentary for Scripps Media called The Love of Care. I spent a day...
I got the chance to know this guest late last year when I collaborated with her and her organization on an impact video. We hit it off quickly over a shared love of a few select storytelling projects and a similar outlook on embracing authenticity when telling your own story. That’s the topic for Episode 3 of DOT ORG. And she is my guest: Jeronica Harts, Director of Community Engagement and Partnerships for Purpose Built Schools Atlanta.
Recently I worked with a client that provides grants and guidance for nonprofits in the climate space, particularly solar and clean energy. They wanted a video that spotlighted several of their grantees, which – in one case – sent me on a cross-country trip to the Bay Area to meet a truly impressive nonprofit with an equally impressive leader. He is the founder and executive director of RE-volv, Andreas Karelas. For more than a decade, RE-volv has made storytelling central to not just its mar...
I was a broadcast journalist locally and nationally for 20 years. Now I run Pearl Impact Media. I help nonprofits and purpose-driven businesses raise money, raise awareness, and separate themselves from the rest through meaningful, memorable, and affordable video storytelling. That’s my mission. This podcast. is an offshoot of that mission. Each episode I chat with a nonprofit leader with a defined, thoughtful, and successful approach to telling their organization’s story. For Episode 1, we’r...



