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The Wonder of WOOO

The Wonder of WOOO
Author: Ed Howie & Darryl Zavodny
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© 2025 The Wonder of WOOO
Description
Unlock the power of values-driven leadership with hosts Ed Howie and Darryl Zavodny. In each episode, they dive into how kindness, intentional service, and purpose can fuel long-term, 7-figure business success. With real stories, practical insights, and inspiring conversations, The Wonder of WOOO offers a fresh approach to thriving in today’s fast-paced world—where deeper connections create lasting results. Tune in and discover a more fulfilling way to grow your business!
47 Episodes
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The people around us shape our mindset, choices, and even our happiness. In this episode, Ed and Darryl explore the power of influence—both positive and negative—and how being intentional about the company you keep can inspire more joy in your life.
Takeaways from the world of Mixed Martial Arts that apply to business.
Sometimes, a little something extra can make all the difference. In this episode, Ed and Darryl dive into the concept of "lagniappe"—the small, unexpected bonuses that add value and delight customers. Whether it’s in business, customer service, or even personal connections, that “something more” can leave a lasting impression.
Money? Disposable income? In light of the current economic uncertainty Darryl and Ed discuss an article that talks about short-term thinking vs. long-term "abundance" thinking (without being Polyanna-ish…)
Knowing when it’s time to step back can be just as impactful as knowing when to lean in. In this episode, Ed and Darryl explore the inspiring examples of Tony Bennett and Hoda Kotb, who each navigated pivotal career moments by recognizing when it was time to move forward. Through the lens of WOOO, they discuss the power of leaving when you can no longer serve at your best and how this perspective opens doors to what’s next.
While price and advertising are important, WOOO is the philosophy that keeps clients coming back. On this episode, Ed and Darryl explore how putting people first has a lasting impact that outshines the best formulas, proving that relationships, not just rates, win over time.
In this episode, hosts Darryl and Ed explore the tension between pursuing profit and building a life of purpose and impact. They share personal stories and insights on finding true richness, beyond just financial success. The conversation covers topics like goal-setting, balancing work and relationships, and leaving a lasting legacy. Whether you're a business owner or simply seeking more meaning in life, this episode offers a thought-provoking perspective on what it means to be "rich."
This episode features Susan Ramirez, founder of National Angels, a nonprofit transforming foster care. Susan shares her journey from a corporate career to starting National Angels, driven by a life-changing encounter that opened her eyes to the needs of foster children. She discusses the organization's innovative programs supporting foster families and empowering children. Susan's passion, strategic approach, and commitment to serving others exemplify how businesses can scale profitably by pr...
In this episode, we sit down with Susan Ramirez, the founder of National Angels, a nonprofit organization dedicated to transforming the foster care experience for children and families. Susan shares her inspiring journey of leaving a successful career to pursue her passion for making a difference. We explore how National Angels is building a franchise model to scale their impact and the key principles they've learned about building trust and empowering local communities. This conversation is ...
In this episode, the hosts explore the concept of playing the odds in business and life. They discuss the importance of understanding risks, probabilities, and the impact of intentional behaviors on achieving desired outcomes. The conversation covers personal and professional examples, highlighting the need to assess your "gambling problem" and create a process for success. The hosts encourage listeners to apply these principles across various aspects of their lives.
In this episode, we dive into the power of building a strong company culture and long-term vision. Our guest, David Sawyers, shares his remarkable journey at Chick-fil-A, where he learned invaluable lessons about winning over customers and colleagues alike. Discover how David's principles of 'culture is more caught than taught' and balancing short-term consequences with long-term benefits can transform businesses of all sizes. Get ready to be inspired and equipped with practical insights to s...
Join us as we sit down with marketing legend David Salyers, a long-time executive at Chick-fil-A. David shares his remarkable journey, from initially aiming for an early retirement to discovering the joy of a career he wouldn't want to retire from. He reveals the pivotal lessons he learned at Chick-fil-A about building a business focused on enriching others, rather than just self-enrichment. David's insights offer a fresh perspective on the power of community, culture, and finding purpose in ...
On this episode, we explore the importance of serving others well in business and life. We discuss the foundational principle of WOOO (Winning Others Over and Over), which requires intentional effort to build trust and profitable relationships. We analyze a current headline - Amazon's return-to-office mandate - through the WOOO lens, considering the perspectives of both employers and employees. The conversation highlights the need for empathy, understanding trade-offs, and creating a culture ...
The Lego brand has masterfully reinvented itself over the decades, appealing to both children and adults. By showcasing the incredible potential of their products, like building a functioning McLaren car out of over 340,000 Lego pieces, Lego has demonstrated the power of "wooing" customers with a compelling story and vision. This episode explores the lessons businesses can learn from Lego's ability to continuously win over new and existing customers.
Leaders, are you feeling weary and overwhelmed? In this episode, we explore the importance of self-care for those in positions of influence. The hosts share a powerful analogy about putting on your own oxygen mask first before assisting others, and provide practical tips for 'winning the week' by focusing on your key responsibilities. The discussion emphasizes that true selflessness comes from first taking care of yourself, so you can show up fully for those you lead. Tune in for an inspiring...
Explore how businesses can adapt to changing customer needs and eliminate unnecessary variables to better serve their customers. We draw parallels between the Netflix show 'Love is Blind' and how companies had to pivot during the COVID-19 pandemic. Learn how focusing on the core WOOO principles - Winning Others Over and Over and Over - can help you build lasting customer relationships, even in the face of disruption.
Can AI help or hurt your ability to WOOO customers? In this episode, we explore the role of artificial intelligence (AI) in building strong relationships and winning over customers. We discuss the potential benefits and risks of using AI, and provide practical guidance on how to leverage this technology to enhance your customer experience while preserving the human connection that is essential for long-term loyalty and growth.
Join us as we sit down with Delise Simmons, a culture expert and founder of the Culture Think Tank. Delise shares her insights on building high-performing organizational cultures, debunking the myth that culture is just about employee happiness. She provides practical advice for startups and small businesses on deliberately creating a culture that attracts top talent and drives business results. Delise also discusses the role of values, feedback, and autonomy in fostering a thriving workplace...
In this episode, Delise Simmons, a seasoned business leader and culture expert, joins the podcast to share her insights on how organizations can build and sustain a thriving company culture. Delise discusses the importance of aligning your company's values with specific behaviors, and provides practical tips on how to create an environment that empowers and engages employees. She also explores the connection between employee satisfaction and customer experience, and the role of leadership in ...
In the latest episode, we explore the nuances of today's tipping culture and whether it is truly helpful for businesses, employees, and customers. We dive into the historical context of tipping, how it has evolved over time, and the various perspectives to consider when setting tipping policies. Join us as we unpack the complexities of this controversial topic and provide insights on how to approach tipping in a way that enhances brand loyalty and the overall customer experience.