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Meeting of the (Strong) Minds
Meeting of the (Strong) Minds
Author: Strong Minded Agency
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Step into the room with the Strong Minded team - Jenny, Luke, and Eric Hersey - for a podcast that feels more like a creative brainstorming session than a marketing lecture. Using real-life stories and pop culture scenarios, they tackle marketing and branding topics in a way that’s as entertaining as it is insightful. It’s not about step-by-step guides—it’s about the sparks of creativity, candid conversations, and unexpected ideas that happen when a team comes together. With occasional guest experts and plenty of laughs, this is a behind-the-scenes look at how great ideas come to life.
5 Episodes
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From grammar tips and mullets to backyard wrestling and triple confirmations, this episode of Meeting of the (Strong) Minds takes a hilarious and heartfelt look back at the team’s earliest jobs - and the lessons that still shape how they work today. Eric, Jenny, and Luke trade stories from their early days in marketing, customer service, and creative chaos, finding out that every job (even the awkward ones) has something to teach.How a high-school “Mullet Man” bit became Luke’s first lesson in brandingWhy Jenny still remembers the day her boss banned exclamation pointsEric’s unforgettable interview story involving backyard wrestling and authenticityWhat “confirming the confirm” taught Jenny about relationships and reliabilityLuke’s unexpected life lesson from working at Bloomberg during the 2008 financial crashWhether you’re chasing your first paycheck or building your career, this episode proves that our early experiences - no matter how weird - can shape how we lead, communicate, and create.Follow Strong Minded AgencyWebsite: strongmindedagency.comFacebook: Strong Minded AgencyInstagram: @StrongMindedAgencyLinkedIn: Strong Minded AgencyYouTube: Strong Minded Agency
Eric goes solo in this special episode of Meeting of the (Strong) Minds to tackle one of the hottest topics in marketing and beyond: artificial intelligence. From phone robots that make you scream “operator!” to social feeds drowning in copy-paste AI content, Eric shares why brands need to stay human if they want to stand out.Why AI-generated “slop” is taking over feeds and what it means for brandsHow the em-dash, emojis, and generic jokes became dead giveaways of AI writingLessons from WordPress, Canva, and CapCut and why talent still rises above toolsThe danger of lazily posting vs. the value of human stories and real examplesWhy the future belongs to brands that use AI smartly without losing their voiceWhether you’re pro-AI, anti-AI, or just sick of generic content, this episode offers a human perspective on the so-called robot uprising.Follow Strong Minded AgencyWebsite: strongmindedagency.comFacebook: Strong Minded AgencyInstagram: @StrongMindedAgencyLinkedIn: Strong Minded AgencyYouTube: Strong Minded Agency
From jingles you can’t forget to taglines that still echo in the valley, this episode of Meeting of the (Strong) Minds takes a nostalgic trip through the most iconic local commercials in Wheeling, Steubenville, and the greater Ohio Valley. Eric, Jenny, and Luke share their favorite ads, play back classics like Leaky BA and Number One Snyder, and debate what makes these commercials so memorable.The Ohio Valley Local Commercials Hall of FameWhy jingles and taglines stick with us for decadesStories behind legendary spots like Gus’s Goodies and Stilwell Auto SalesHow local ads built community and brand loyaltyA conversation with longtime creative professional Lauren Hersey, who’s shaped some of the valley’s most recognizable campaigns and explains the real strategy behind local TV advertisingWhether you grew up hearing “I can’t call you, you gotta call me” or still hum along to Gus’s Goodies, this episode shows why local commercials matter—and how they still influence the way we advertise today.Follow Strong Minded AgencyWebsite: strongmindedagency.comFacebook: Strong Minded AgencyInstagram: @StrongMindedAgencyLinkedIn: Strong Minded AgencyYouTube: Strong Minded Agency
In this episode of Meeting of the (Strong) Minds, the team unpacks the world of Easter eggs - those hidden messages, clever nods, and visual surprises tucked inside your favorite movies, music videos, theme parks, and even marketing campaigns. From Disney and Taylor Swift to Toblerone logos and the Pittsburgh Zoo, we explore how small details create big loyalty and rewatchability.We also ask: what happens when you plant a few Easter eggs inside your own brand? (Spoiler: Natalie may have snuck something into our website.)What We Discuss in This EpisodeThe difference between a real Easter egg and just a clever design choiceHidden Mickeys, Pixar cameos, and carpet pulled from The ShiningTaylor Swift’s secret messages and album drop cluesLogo deep dives: Hershey’s Kisses, Tostitos, Toblerone, and sports logosHow Easter eggs increase engagement and turn casual viewers into superfansWhy Strong Minded might be hiding a few digital surprises of our ownFollow Strong Minded AgencyWebsite: strongmindedagency.comFacebook: Strong Minded AgencyInstagram: @StrongMindedAgencyLinkedIn: Strong Minded AgencyYouTube: Strong Minded Agency
In this episode of Meeting of the (Strong) Minds, we welcome John Lynch, WTRF’s Digital Manager and the mastermind behind some of the most engaging local content in the Ohio Valley. From Snow Fish and the infamous Wheeling Christmas Parade posts to playful social media debates, John has built a unique brand voice that keeps audiences entertained and engaged.Before John joins us, Eric and the team break down how brands can develop a true, authentic social media voice, and share some of their favorite brands that have mastered the art of engagement.What We Discuss in This EpisodeHow brands like Wendy’s, Duolingo, and WTRF create a distinct social media voiceThe Snow Fish origin story and why it became a local sensationWhy humor and personality are key to building community engagementThe Wheeling Christmas Parade post that went viral out of spiteThe Pittsburgh vs. Ohio Valley debate – is Pittsburgh really part of the Ohio Valley?How AI-powered characters like Delay the Dolphin and Snowy the Snake are changing local newsJohn’s take on when humor and professionalism clash – and how to handle backlashJohn shares his insights on what makes digital content stick, how to spark conversations online, and why taking creative risks is essential for brands today. Whether you’re a small business owner, a marketing pro, or just someone who loves great social media, this episode is packed with insights and laughs.Connect with John Lynch & WTRFWTRF Website: wtrf.comWTRF Facebook: facebook.com/WTRF7NewsFollow Strong Minded AgencyWebsite: strongmindedagency.comFacebook: Strong Minded AgencyInstagram: @StrongMindedAgencyLinkedIn: Strong Minded AgencyYouTube: Strong Minded Agency




