Listeners to Clients | Podcasting Tips, Podcast Strategy, Evergreen Content for Online Coaches & Experts

Your podcast gets a lot of love and your listeners tune in every single week so why isn’t it converting? Because you’re only leveraging it for one part of the sales funnel — awareness. But a high-converting podcast doesn’t just build trust. It works as your entire funnel -intentionally designed to move the right people from discovery all the way to becoming a client.In this episode, I’m breaking down the three essential stages of a high-converting podcast funnel and showing you exactly where most coaches and experts unknowingly lose potential clients along the way.In this episode, you’ll learn:Why visibility alone isn’t enough and how to attract listeners who are looking for the solution you provideThe real reason your episodes might be friend-zoning your audience (and how to fix it)The biggest mistake coaches and experts make when it comes to podcast conversions and what to do insteadTune in now to learn how to stop your podcast funnel from leaking and start turning loyal listeners into ready-to-invest clients.Ready to take the next step? Apply for a Listeners to Clients Intensive where we'll reposition and relaunch your podcast so it doesn’t just build trust — it converts.-Episode mentions and linksFive Things Your Podcast Actually Needs To Convert [Ep 8] 📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

What if everything you need to turn listeners into clients is already within your show? In this episode, I’m breaking down the five things your podcast actually needs to turn listeners into clients — and why most of the advice you’ve heard is just noise. If you’ve been wondering whether the problem is your content, your downloads, or your delivery — this episode will give you clarity - fast.In this episode, you’ll learn:Why strong content isn’t enough (and what actually moves listeners to action)The 5 core elements every converting podcast needs — and how to spot what’s missingThe truth about “bingeable content” and why it doesn’t always lead to buyersWhat to focus on before trying new platforms, formats, or visibility hacksIf your podcast is getting lots of love but no leads, this is where it shifts.Ready to build a show that sells your offers? Apply for a Listeners to Clients Intensive where we reposition your podcast to attract, qualify, and convert clients. You record - we handle the strategy, the rebrand and the relaunch.📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

You’ve been thinking ‘maybe video is the missing piece’. That if you added YouTube to the mix, your podcast would finally start pulling its weight. We’ll hold on friend…Before you spend hours filming the perfect video or spend thousands on fancy production, listen to this episode. I’m breaking down why video might not be the magic bullet you think it is and what to focus on instead if you want your podcast to bring in qualified enquiries for your signature offer -  without adding more to your plate.In this episode, you’ll learn:Why adding video doesn’t automatically lead to more podcast sales (and what does)The real cost of chasing visibility instead of building a podcast strategyWhat a conversion-focused podcast actually looks and sounds likeHow to create demand without being on every platformIf you’re ready to turn your podcast into a sales funnel that works quietly in the background (even when you’re off the mic) apply for the Listeners to Clients Intensive. We’ll reposition, rebrand and relaunch your show so it finally starts doing the heavy lifting in your business.📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

You’ve been podcasting for months… maybe even years. You’ve got loyal listeners. You’re consistent. You’re getting great feedback. But when it comes to actual enquiries and sales? Crickets. I get that frustration because I’ve been there too.And the truth is, it’s not that your podcast isn’t good enough. It’s that your show wasn’t built to convert. Instead of creating a pathway that leads listeners to work with you, you’ve built a lobby for people to hang out in. In this episode, I’m breaking down exactly why your podcast isn’t converting and what you can do in your next episode to start turning listeners into clients. Tune in to learn:✨ The 3 biggest reasons your podcast isn’t converting (even if it’s binge-worthy)✨ How “teaching” episodes might be costing you sales✨ Why your offer mention isn’t landing and how to fix it✨ The one shift you can make in your next episode to start attracting ready-to-invest listeners-----Ready to turn your podcast into a client pipeline? Apply for a Listeners to Clients Intensive where we'll reposition, rebrand, and relaunch your show as an evergreen sales system that drives enquiries and leads for your signature offer long after you hit publish.🔄 Related episodesEpisode 4 Why You're Not Signing Clients From Your Podcast (And How To Fix It)📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

Imagine your dream client finds your podcast. They listen to three, five, even ten episodes — they’re hooked. They’re all in on you, your story, your unique methodology and they’re already halfway to pulling out their credit card to work with you. But instead of a clear invitation to take that next step, you tell them to download your freebie. Wait. What? Pump the brakes!In this episode, I’m sharing why this “freebie first” approach is quietly killing your listener-to-client conversions — and what to do instead if you want to start signing clients directly from your show.Tune in to learn:✨ Why sending people to download your freebie slows down conversions✨ What really happens when people binge your show — and why your call to action matters more than you think✨ How to build an evergreen podcast funnel that brings in warm leads and sales without relying on emails or endless launch cycles----Ready to build a podcast that fills your client roster — without the stress of launches, social media chasing, or constant content creation? Apply for a Listeners to Clients Intensive where we'll build an evergreen podcast funnel that maximises your time while building audience trust FAST so you can sign more dream clients without posting on socials 16x a week.🔁 Related episodesEpisode 4 Why You're Not Signing Clients From Your Podcast (And How To Fix It)📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

If you’ve been showing up week after week, pouring value into your podcast but hearing crickets when it comes to enquiries or sales - this is the episode you can’t afford to skip.We’re unpacking one of the most common pieces of advice in the podcasting space: “Use your podcast to build trust and nurture your audience.” Sure, that sounds great. But if that’s the only role your podcast plays in your business, you’re leaving clients — and sales — on the table.I’m breaking down why that approach limits your podcast’s potential and the shift you need to make to turn it into your most powerful sales tool.Tune in to learn: ✨ Why “just nurturing” isn’t enough if you want your podcast to bring in clients✨ What’s missing from your episodes if you want them to convert✨ How one client shifted her strategy and signed nine new members in just 8 weeks✨ Three steps you can take to shift from “nurture tool” to strategic sales assetIf you’re ready for your podcast to move beyond building brand awareness and start driving aligned clients to your offer every single month, this episode will change how you think about podcasting — for good.🎧 Book a Podcast Profitability Consult and let’s chat about whether an Evergreen Podcast Strategy is right for your coaching or service-based business. 📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

If you've ever found yourself thinking, “If I could just get more downloads, then my podcast would finally start working…” — this episode is a must-listen. Because the truth is, more downloads don’t equal more clients. In fact, focusing on growth before conversion might be the very thing holding you back.In this episode, we’re talking about why your download numbers don’t tell the full story, what actually leads someone to reach out and say “I need to work with you,” and how to shift your podcast strategy so it starts doing the heavy lifting for your business. I’m even sharing a real client example of someone who signed a $6k client with around 40 downloads per episode -because yup, it’s absolutely possible! If you’re ready to stop chasing numbers and start turning listeners into clients, this one’s for you.📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

We’ve been taught that growing an online business means showing up constantly — more posts, more emails, more podcast episodes — all to stay top of mind. But let’s be real, the content grind leads straight to burnout, especially for solo business owners.What if the secret to consistent sales isn’t doing more, but building smarter? Creating cornerstone content that compounds - attracting, nurturing, and converting long after you hit publish? That’s what an Evergreen Podcast Strategy is all about.  In today’s episode, I’m pulling back the curtain on what it is, who it's for and why it’s the smarter, simpler way to consistently sell your signature offer in 2025 and beyond.  I’ll share the real moment that changed everything for me, the surprising data I uncovered from dozens of clients and how I’m rebuilding my business with half the time and energy - by doubling down on my podcast.If you're done with the content treadmill and ready to build a podcast that brings in high-quality leads on autopilot, this episode is your starting point.📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

I was doing everything right. Showing up consistently. Sharing my best podcasting tips. I was getting DMs like “Your podcast helped me so much!”…but not a single one asking how to work with me.Then I made one simple but powerful shift and I got my first enquiry after nearly 18 months of podcasting. In this kickoff episode of the Listeners to Clients Podcast, I’m sharing: The moment I realised “good content” wasn’t enough to sign clientsThe small (but strategic) change that brought in enquiries within weeksWhy your podcast might be packed with value… but still not bringing in clients🎧 Hit play and follow the show so you don’t miss new episodes. And if this episode hit home, send me a DM on Instagram @evergreenpodcaststrategist — I’d love to hear from you.📌 Ready for more support? Other ways I can help you launch, grow or monetise your podcast:Book a Podcast Strategy Exploratory CallBook a Podcast Profitability Audit Sign up for Binged + Bought - this FREE private podcast takes you behind the scenes of how I help clients turn their podcast into an evergreen sales asset (and their clients’ favourite way to buy) and how you can do it too.Subscribe to The Evergreen Shift - a FREE audio series designed to shift how you think about podcasting so your show brings in aligned enquiries and sales on repeat, without paid ads or 1000s of downloads.---------Connect with Rosemarie Instagram | Website | ThreadsEnjoyed this episode? Please support the show by leaving a review on Apple Podcasts. Scroll down to “Ratings & Reviews,” tap the stars and share your feedback. It would mean the absolute world to me. Thank you 🙏🏽

Is your podcast not bringing in the clients you thought it would, despite publishing new weekly episodes, sharing tons of value and hearing from your community how much they love your show? If you’re nodding your head, thinking “yes, that’s me, you’re in the right place.The Listeners to Clients Podcast cuts through the fluff and shows you how to create bingeable content that  warms up your audience, showcases your signature method and drives consistent enquiries and sales for your signature offer (even if you only get 20 downloads an episode).Whether you’ve been podcasting for months or you’re finally ready to get intentional about it, this show will help you build a sustainable, life-first business with a podcast that sells for you.If you’re ready to simplify your marketing, streamline content creation and grow a sustainable life-first business, hit follow - your next client is already listening.Next Steps: 🔥 Ready to convert listeners from binged → bought? Book an Evergreen Podcast Pathway Call and let's builds a podcast that fuels your sales and simplifies your marketing.