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Laura Perkes is a seasoned Public Relations specialist, the Founder of PR with Perkes and the author of Amazon bestselling book “How To Get PR”.
Join her on the ‘What is Public Relations? Podcast’ where she shatters outdated perceptions of PR and reveals how entrepreneurs, start-ups and SMEs can harness the power of PR to amplify their reach beyond social media.
Laura shares how to repurpose content across multiple channels, manage your reputation and connect with audiences who genuinely need your expertise. Discover why PR is the secret weapon for generating leads, closing sales and increasing revenue without working harder.
New episodes released fortnightly.
42 Episodes
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Today, I’m inviting you into the raw, unfiltered reality of knowing when to let go, when to evolve, and how serving your purpose sometimes means closing a chapter, even if it’s one you poured your heart into. THE FINAL BOW I’ve welcomed phenomenal guests, dissected myths about visibility, and championed the truth about PR, but after a year of stretching, experimenting, and “course-correcting,” I have to be honest with you: this is the last episode of What is Public Relations? The Podcast T...
This episode is for you if you’re feeling torn between doing what's right for your brand and what's “necessary” to succeed online. YES, we get real about visibility, reputation, and the constant pressure to play the game, even if the rules don’t feel right for you. Both Laura and Amy go deep into the messy realities of building a business, managing teams, and navigating the ego-fuelled hierarchies of the online world. We’re not sugar-coating anything: If you’ve ever found yourself asking, “Am...
Small Rooms, Big Impact: Reframing Success and Spotlight in the Age of "More, More, More"Sit with this: What if everything in your business could be easier, more abundant, and led—truly led—by your own intuition, rather than by trends and hype? This episode of What Is Public Relations? is one for the rebels, the rule-breakers, and the quietly ambitious. If you’re ready for honest conversations about visibility, self-trust and why smaller might be better, you’re in the right place. INTUITION O...
Audacity, Authenticity & The Real Work of VisibilityThis episode is for every entrepreneur, founder, coach, or anyone who feels like the world’s best-kept secret. You’re smart, experienced, ready to make a difference, but maybe there’s a disconnect: the world isn’t seeing the real you, and your messaging doesn’t feel quite right. Why is that? Let’s break it down. The Myth of ‘Just Being Seen’ If you’re exhausted from advice that says, “just get out there, be more visible!” this episode wi...
If you’ve ever felt like you’re drowning in the endless shriek of “authenticity,” “magnetism,” or “iconic leadership” in your socials, then you’ll want to tune in and break down exactly what it takes to actually stand out in a sea of sameness. In this episode, Laura Perkes brings back the kind of conversation that cuts through the noise, joined by business strategist, leadership expert and documentary trailblazer Kayleigh Greenacre. BUT, in true WIPR fashion, we’re not here to just talk busin...
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