DiscoverThe Partnership Playbook: Unlock Business Growth, Build Systems, Reclaim Time
The Partnership Playbook: Unlock Business Growth, Build Systems, Reclaim Time
Claim Ownership

The Partnership Playbook: Unlock Business Growth, Build Systems, Reclaim Time

Author: Phil Hayes-St Clair

Subscribed: 2Played: 12
Share

Description

Struggling to grow your business despite trying every strategy?

This podcast helps sales and marketing leaders build systems to secure high-value partnerships that unlock business growth, and reclaim time.

Here’s what you’ll gain:
• Identify where your partnership strategy is falling short and fix it.
• Learn how to grow resilient revenue with distribution and supply chain partnerships.
• Unlock innovations with product collaborations that can transform your industry.

With 20+ years of experience growing companies in healthcare, biotech, aerospace, and eCommerce through partnerships, Phil Hayes-St Clair shares proven systems to help you grow predictably and minimise risk.

New episodes drop every Monday, Wednesday and Friday, featuring actionable insights and interviews with top business leaders.

Start today with Episode 14: The Only Test That Matters in Partnerships featuring Guy Kawasaki, and take the first step toward business growth!

Learn more at philhsc.com

Know a great future guest? Send them here: https://philhsc.com/expression-of-interest
123 Episodes
Reverse
What if the most underused leadership advantage wasn’t a skill—but generosity?Too often, partnerships stall because leaders prioritize process over people. Joe Davis, longtime BCG leader and author of The Generous Leader, reveals how heart-first leadership drives performance, trust, and transformation inside the world’s top firms.In this conversation, you'll learn:Why generosity is a strategic advantage in high-stakes environmentsThe 7 principles of leadership that unlock growth and clarityHow to build internal ventures that actually thriveThis episode is a masterclass for founders and executives navigating growth, partnerships, and post-COVID leadership. Listen to unlock the power of generosity, vulnerability, and trust.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if your greatest competitor could become your most valuable partner?Fiona de Jong, lawyer-turned-sport-leader-turned-nation-branding-strategist, reveals how collaboration—across countries, sectors, and departments—creates unprecedented growth. From waxing skis with Norwegians to uniting CEOs to define Australia’s global identity, this episode is a masterclass in modern partnerships.Discover how competition and collaboration can (and must) coexistLearn the overlooked leadership skill that unlocks opportunityUnderstand how to translate past experience into strategic relevanceListen in for bold insights on partnerships and cross-sector growth that shift your perspective—and your playbook.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
Could you easily describe what a great partnership looks like?If you can’t describe what “great” looks like, you can’t measure it. And if you can’t measure it, you can’t scale it.In this solo episode, you’ll learn:What high-performing partnerships should look and feel like at 6 months and 2 yearsThe 9 observable, testable, and time-bound qualities of great partnershipsWhy resilience, not reliance, is the true sign of partnership strengthHow to avoid the “logo swap trap” and focus on value that compoundsDownload the 1-page Partnership Blueprint here.Today’s episode is sponsored by Fiverr. If you want to grow without adding overhead, Fiverr is the shortcut. Use this link and the code PHILHSC10 to get 10% off your first Fiverr orderNew episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if your leadership brand was your greatest growth asset?In this episode, Laura Barnard shares a game-changing framework: the Spectrum of Leadership Empowerment (SLE). It bridges psychology, branding, and purpose into one tool.Discover how to identify your intrinsic leadership motivationLearn how trust and prior relationships drive partnership successGain tactics to activate your leadership brand publiclyStart thinking of yourself not just as a leader—but as a message others can follow. Listen in for actionable insights on partnerships, growth, and influence.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if every growth deal you closed started with giving instead of asking?Scott Kelly, founder of Black Dog Venture Partners, joins Phil to share his hard-won lessons from three decades in deal-making—from Wall Street to startup boardrooms. If you’ve ever wondered why some partnerships thrive while others implode, this episode is a masterclass in the art of going first, building trust, and playing the long game.You’ll walk away with:A battle-tested framework for vetting potential partners (and walking away from bad ones)Scripts and signals to look for in first meetingsMindset shifts that will change how you approach growth foreverWant to grow your business through smarter partnerships? Start with this conversation.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
Are your partnerships built on belief—or proof?Too many growth partnerships start with optimism and end in regret. Why? Because belief systems don’t hold up under board-level scrutiny or leadership changes.Here’s how to make yours bulletproof:Anchor every deal in two measurable benefits, not just one.Use the four calculations - Revenue, Access, Cost Savings, Risk Reduction - to audit every partnership.Prioritize consumption over appearances because logos don't pay bills, usage does.If you're serious about building growth partnerships that survive turbulence, this episode will change how you evaluate every deal.🎧 Listen to learn the math behind momentumToday’s episode is sponsored by Fiverr. If you want to grow without adding overhead, Fiverr is the shortcut. Use this link and the code PHILHSC10 to get 10% off your first Fiverr orderNew episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if the next trillion-dollar company isn’t in AI... but in waste?Most leaders overlook the eight sectors that keep the world moving: freight, water, power, waste, packaging, laundry, cement, and buses. But when they fail, everything fails.In this episode, discover how infrastructure partnerships are:Turning waste, emissions, and power strain into revenue streamsPre-locking supply and compliance advantages through collaborationReframing “unsexy” sectors as strategic growth enginesListen now to uncover how to partner your way into overlooked industries—before everyone else catches on.Today’s episode is sponsored by Fiverr. If you want to grow without adding overhead, Fiverr is the shortcut. Use this link and the code PHILHSC10 to get 10% off your first Fiverr orderNew episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if your biggest growth lever wasn’t a new product, ad campaign, or market — but a partnership?Too many leaders treat partnerships like PR stunts or one-off transactions. Christiana Brenton has built a career proving the opposite: that genuine, long-term partnerships are a growth engine that compounds over years.In this episode, you’ll learn:The “one plus one equals three” mindset that makes partnerships scale.How to build a high-performance partnerships team that thrives on curiosity.Why saying “no” to a seven-figure deal can be the smartest growth decision you’ll make.Listen now to discover how to turn partnerships into a multiplier for your business growth.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if your next $100M partnership just needed the right insight?Larry Namer co-founded E! with $2.5M after more than 100 rejections. Here’s what you’ll learn in this episode:How movie trailers became a proof-of-concept for E!’s business modelWhy rejection can be the best market validatorHow to turn underfunding into a competitive advantageIf you're building anything with partnerships or ambition, this episode is for you.🎧 Tap in and rethink how you grow.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if your revenue playbook was slowing your growth?Most sales teams push harder. Christiana Brenton thinks differently, starting with curiosity, empathy, and humility. From scaling Flight Studio to rejecting a $100M offer, this conversation flips traditional thinking on partnerships and performance.You’ll learn:How curiosity and care outperform brute-force tactics in salesThe “first principles” mindset behind Flight Studio’s exponential growthWhy long-term trust beats short-term wins and how to build itGet a front-row seat to the mindset and strategy behind the world's most culturally relevant podcast brand.Listen now to rewire how you grow through partnerships and a true growth mindset.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
Why do good people avoid politics—and what’s the cost?If you’ve ever felt like politics in the workplace are beneath you, or just a distraction from “real work,” this conversation will challenge—and elevate—your thinking. Because politics isn’t the game. It’s the field it’s played on.In this episode:Learn the 3 stages of political maturity—and how to level up.Discover why ignoring politics is a growth limiter, not a virtue.Reframe politics as the fuel for partnerships, power, and progress.Listen to get the strategic edge you didn’t know you needed—in work, life, and leadership.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if writing a check is the worst way to start a partnership?Too many brands think dollars are the only door to open but true growth partnerships go deeper. In this episode, Luke Reissman from the PGA of America shares how tech, inclusion, and mission alignment are redefining what successful partnerships look like in sport and beyond.You’ll learn:How to assess partners beyond revenue potentialWhy storytelling beats exposure in long-term dealsThe surprising driver behind golf’s pandemic-proof growthDiscover how the right partner fit isn’t just about money, it’s about shared momentum.Listen in and rethink how you grow through partnerships.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if “winning” a deal meant giving more than you take?Rob Matzkin built and exited companies across 20+ industries and his greatest advantage was knowing how to build trust before entering a deal.In this episode  learn:How to use the “Give 11” rule to build referable partnershipsWhy cooking for 50 people became Rob’s best growth strategyHow to spot (and fix) partnerships before they failJoin us for a masterclass in trust-led growth, purpose-first business, and partnership clarity.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What happens when a grassroots movement grows faster than the platform it supports?Anna McAfee helped co-create LinkedIn Local, an initiative that organically scaled to over 1,000 cities and 96 countries—without formal LinkedIn endorsement. But when it came time to align with the platform... things didn’t go as expected.Learn how to spark platform-native movements that spread globally.Understand why legal missteps can quietly erode community momentum.Discover how to protect your idea and values—even if you don’t own the rails.🎧 Listen in for a cautionary, courageous story of partnerships, scale, and what to protect.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if the way you run meetings could make or break your Partnerships?Dr. Steven Rogelberg, the world’s leading expert on meetings, shares how intentionality, the stewardship mindset, and smarter meeting strategies can drive better business outcomes, stronger relationships, and greater collaboration. In this episode learn: ✅ How to make every meeting count and strengthen your Partnerships.✅ Why most people overestimate their ability to run effective meetings.✅ Practical ways to avoid meeting hangovers and reclaim valuable time.Press play now to learn how small changes in your meetings can transform your Partnerships, leadership, and productivity!🔗 Resources Mentioned: 📖 The Surprising Science of Meetings & Glad We Met by Dr. Steven Rogelberg 🌐 Learn more: Website 🔗 Connect with Steven on LinkedInNew episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
Ever had a deal stall at the finish line and wondered—what just happened?You're not alone. High-stakes partnerships often unravel at the 11th hour,” where clarity fades, champions go quiet, and momentum vanishes. This episode dives into why promising deals stall and how to revive them using strategic, actionable frameworks.Discover how to gain a game-changing perspective with the “Negotiator’s Lens” and see past surface-level friction.Learn to apply the IDEAL+ framework to realign intent, build multi-stakeholder support, and land the all-important first win.Gain mental models and rehearsal strategies that help you deliver clarity under pressure when it matters most.Press play to uncover the tools and mindset shifts that can reignite stalled deals and transform them into lasting partnerships.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if the most feared industry held the key to the cleanest, cheapest energy?In this episode, Caroline Cochran reveals how Oklo is reinventing nuclear—from powering with waste to designing reactors as community assets. She breaks down how partnering with regulators, not fighting them, is a 10x growth mindset move.Learn how fast reactors can use 97% of the energy conventional plants throw away.Discover why Siemens and Oklo’s collaboration could unlock scalable energy for AI and beyond.Get a rare playbook on engaging regulators as competitive advantage, not bottleneck.🎧 Listen now to reshape how you think about energy, growth, and partnerships.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if business growth happens in the same way fighter pilots train?In this episode you'll learn:The Fighter Pilot Mindset: Learn how intentionality and debriefing create clarity and maximise outcomes in any environment.Partnership Dynamics: Discover why true partnerships thrive on mutual giving, shared goals, and radical transparency.Debrief to Win: Implement structured reviews to bridge the gap between expectations and results—essential for scaling businesses or partnerships.Connect with my guest Christian 'Boo' BoucousisNew episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
Why do some partnerships fuel growth—and others fall flat?In a world full of noise and digital distraction, building meaningful relationships is harder than ever. But what if the secret to sustained happiness and success isn’t more strategy—but deeper connection?Learn why “social fitness” is the most underrated growth muscle in business and life.Hear how war veterans and Gen Z face different challenges but need the same relational skills.Discover a practical mindset shift that transforms how you show up at work and at home.This conversation with Marc Schulz is a must-listen for anyone who believes in the power of partnerships and a growth mindset to change the trajectory of their life.🎧 Tune in to learn how to train your most valuable asset: your relationships.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
What if the real close doesn’t happen in the room… but in a meeting you’re not even invited to?In this episode you’ll learn:How to make your internal champion your secret weaponWhy clarity, not charisma, is the key to internal buy-inThe exact 4 tools to help your champion close the deal without youIf you want to win the deal even when you’re not in the room, this one’s for you. Listen now and turn your champion into a closer.New episodes Monday, Wednesday and Friday.More from Phil Hayes-St Clair:Get 100 proven partnership tactics to earn trust and drive growth through high-value partnershipsFind me on LinkedInBook a 1:1 CallThis podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.PS - Have a guest recommendation for the show? Share this link with them.
loading
Comments