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The Startup Ideas Podcast

The Startup Ideas Podcast
Author: Greg Isenberg
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Description
Get your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don't miss out.
For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas
For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas
269 Episodes
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On this episode I breakdown the frameworks for building a $100K MRR mobile app. We dive deep into how to find a niche daily habit to serve, validating demand before building, and creating a strong first-win experience for users. We discuss proper pricing strategies (typically $7-40/month), retention mechanics like streaks, and a multi-channel growth approach combining organic content, referrals, and eventually paid acquisition.
Timestamps:
00:00 - Intro
02:06 - Overview of $100k Mobile App Blueprint
04:57 - Finding a daily habit to serve
06:27 - Validating demand
09:58 - User experience and onboarding flow
12:32 - Pricing strategies and monetization
13:46 - User journey from first use to advocacy
16:24 - Distribution and marketing channels
18:56 - 30 Day Monetization Blueprint
19:44 - Metrics to Measure
20:59 - Feature Development Framework
22:16 - North Star Metric
25:10 - Startup Idea 1: Dog Allergy Scanner
26:58 - Startup Idea 2: Migraine Weather Guard
28:07 - Startup Idea 3: Silent Study Timer
30:05 - Startup Idea 4: Plant Watering AI Coach
Key Points:
• Focus on serving a daily habit with a narrow wedge use case, ideally incorporating AI
• Validate demand through Reddit, TikTok, and other platforms before building
• Optimize for first-win experience within 24 hours of app download
• Use a combination of organic growth, owned channels, and paid acquisition
• Monitor key metrics like retention, conversion, and LTV/CAC ratio
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Find $30k/mo local businesses you can start. Get the guide: https://startup-ideas-pod.link/AI-Boring-Business
Join me as I chat with James, the Boring Marketer, as he shares how to use AI to identify profitable "boring" local business opportunities that are overlooked by most entrepreneurs. He demonstrates a workflow that scrapes Google Maps data to validate market demand and customer pain points, then uses that information to create targeted content. James emphasizes focusing on underserved niches with high customer value in growing mid-sized cities rather than competing in saturated markets.
Timestamps:
00:00 - Intro
02:30 - AI Powered Boring Businesses are Gold Mines (Underserved Niches)
06:37 - Boring Business Finder AI Agent
10:16 - Example of the Output
11:04 - How start a Boring Business
14:51 - The Market Opportunity
16:59 - Using Hostinger for Self Hosting AI Workflow
19:39 - Unique Boring Business Opportunities
22:13 - Creating AI-generated newsletters from Google Maps data
Brought to you by:
Hostinger - Self Host your AI Workflows https://www.hostinger.com/sip10 (coupon code: SIP10).
Key Points:
• Using AI to identify underserved, high-value local business niches in tier 2/3 cities
• Leveraging Google Maps data to validate market opportunities through review volume, velocity, and sentiment
• Creating niche-focused local media assets (newsletters, directories) to generate leads for service providers
• Setting up cost-effective AI workflows using Hostinger instead of more expensive hosting options
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JAMES ON SOCIAL
X/Twitter: https://x.com/boringmarketer
LinkedIn: https://www.linkedin.com/in/jadickerson/
Join me as I chat with Cody Schneider where we dive deep into how brands can leverage short-form content creators instead of traditional influencers to achieve better marketing ROI. He breaks down the economics of creator partnerships ($900/month for daily content across platforms vs. $2,000 for a single influencer post) and demonstrates how the for-you-page algorithm allows creators with zero followers to potentially reach massive audiences. The strategy works particularly well for mobile apps, e-commerce products, and services with straightforward value propositions.
Timestamps:
00:00 Intro
01:26 - Why Short-Form Marketing?
02:55 - Creator vs. Influencer Marketing Explained
04:41 - Micro-Creator Strategy Overview
11:43 - Case study of Focus Tree app using creator marketing
16:04 - How to Find and Work with Creators
19:49 - The Drawbacks of this Strategy
20:27 - Tools for Managing and Tracking Campaign Performance
22:56 - Final Thoughts and Conclusions
Key Points:
• Creator marketing is more cost-effective than traditional influencer marketing, especially for mobile apps and B2C products
• For-you-page algorithms have changed how content reaches audiences, making follower count less important than content quality
• Working with multiple creators (5-10) creates a compound learning effect where successful formats can be shared across the team
• This strategy works best for products with simple value propositions that can be purchased impulsively on mobile devices
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND CODY ON SOCIAL Cody’s startup: https://www.graphed.com
X/Twitter: https://x.com/codyschneiderxx
Youtube: https://www.youtube.com/@codyschneiderx
Join me as I chat with Cody Schneider about the power of using YouTube Creators for influencer marketing. Cody explains a step-by-step playbook for acquiring customers through YouTube creator partnerships. The strategy involves reaching out to 100+ creators in your niche, offering a three-video package plus affiliate commission, identifying which creators drive the most conversions, then putting top performers on monthly retainers. This creates a scalable system where you eventually have dozens of creators regularly making content about your product, with trackable ROI through affiliate links.
Timestamps:
00:00 - Intro
01:03 - Why partner with Youtube Creators
04:38 - How to find and contact YouTube creators
08:11 - Crafting the email and follow-up strategy
09:26 - Overview of the Strategy
14:42 - The value of underpriced attention
19:12 - The numbers and scaling the process
22:06 - Biggest Bottleneck
22:50 - Automating the process
24:47 - Why start now
Key Points:
• YouTube creators + affiliate marketing is an effective strategy for getting initial customers, especially for SMB products with one killer feature
• The strategy works by reaching out to creators, having them make videos about your product, and giving them affiliate commissions
• This is a marketing arbitrage opportunity because many smaller creators (10k-50k subscribers) don't know how to properly price themselves
• The goal is to identify underpriced creators, test them, then put the best performers on retainer to create monthly content
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND CODY ON SOCIAL
Cody’s startup: https://www.graphed.com
X/Twitter: https://x.com/codyschneiderxx
Youtube: https://www.youtube.com/@codyschneiderx
Join me as I chat with Cody Schneider about AI Search. Cody explains that while AI search (GEO) is generating buzz, it currently represents a small portion of overall search volume compared to traditional search engines. The value lies in highly qualified leads, with conversion rates of 10-40% from AI search traffic. To optimize for AI search, businesses need to identify which URLs are being referenced by AI for relevant queries and work to get their brand mentioned on those pages.
Timestamps:
00:00 - Intro
00:51 - What is GEO/AI search?
02:18 - Who GEO is most effective for?
08:16 - How AI search actually functions
12:31 - Tools and strategies for optimizing for AI search
16:45 - Why are people obsessed with GEO
19:56 - Discussion of available tracking tools
22:41 - Final Thoughts on AI Search and GEO
Key Points:
• GEO (AI Search) refers to search queries through AI platforms like Perplexity, ChatGPT, and Gemini
• AI search works by expanding user queries into multiple derivative searches, then scraping top Google results
• Most effective for businesses with long purchasing decision timelines (SaaS, local service businesses)
• Success requires getting your brand mentioned on multiple high-ranking pages that AI references
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND CODY ON SOCIAL
Cody’s startup: https://www.graphed.com
X/Twitter: https://x.com/codyschneiderxx
Youtube: https://www.youtube.com/@codyschneiderx
Join me as I chat with Rowan Cheung about how he uses practical AI workflows that help his small team at The Rundown operate like a much larger organization. He demonstrates how they use AI for content creation (including AI avatars and writing assistance), business operations (meeting scheduling and email management), and team efficiency (onboarding and research). Each workflow includes specific tools, prompts, and implementation strategies that listeners can adopt for their own businesses.
Timestamps:
00:00 - Intro
02:53 - 1) AI avatars for content creation
13:56 -2) AI Tweet Generator
19:27 - 3) AI Newsletter Editor
22:53 - 4) Lindy AI Agent Personal Assistant
30:01 - 5) Perplexity AI Tutor
34:01 - 6) New Hire Onboarding GPT
37:32 - 7) Email Manager/Sponsorship Finder AI Agent
Key Points
• Rowan uses AI avatars (HeyGen + 11Labs) to create short-form video content, showing only the avatar briefly while using B-roll for most of the video
• Voice dictation combined with Claude AI trained on personal writing style creates Twitter/social media content that's "90% ready"
• Lindy AI serves as a meeting scheduling agent that works 24/7 without requiring Calendly links
• Perplexity Comment functions as an AI tutor for YouTube videos, allowing users to ask questions about video content
• Custom GPT for new hire onboarding eliminates repetitive questions by containing company SOPs, policies, and team information
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND ROWAN ON SOCIAL
The Rundown: https://www.therundown.ai
X/Twitter: https://x.com/rowancheung
Instagram: https://www.instagram.com/rowancheung/
Join me as I chat with Ben Benkhin, Creator of WOMBO, about how he built mobile apps that achieved over 250 million downloads by identifying emerging AI technologies and making them accessible through simple, user-friendly interfaces. His first app, Wombo, allowed users to animate selfies to sing popular songs, while Dream was an early art generator that predated tools like Midjourney. Ben emphasizes the importance of studying viral content formats and creating apps that help users easily produce shareable content.
Timestamps:
0:00 - Intro
02:00 - The "Copy What Works" Strategy
05:15 - Competition is GOOD
07:13 - WOMBO Demo
08:15 - Engineering for Virality
11:53 - Steps to creating viral mobile app
15:20 - WOMBO Story Continued
21:26 - Monetization strategy
23:57 - Optimization and Evolution of Wombo
29:22 - Advice for building an AI Mobile Apps
30:07 - Viral Content Creation and Studying Trends
Key Points:
• Ben created viral AI apps including Wombo and Dream by identifying open-source AI models and making them accessible through simple mobile interfaces
• His strategy involves studying what's already working in the market and putting his own spin on it ("mimesis")
• The most successful apps have a viral content creation loop where users create shareable content that drives new user acquisition
• Monetization came through subscriptions and ads, with only 2% of users paying while the other 98% drive virality
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND BEN ON SOCIAL
X/Twitter: https://x.com/benzion_b
W AI: https://w.ai
WOMBO: https://wombo.com/m/home
Join me as I chat with Lee Robinson, VP of Developer Experience at Cursor, as he shares practical tips for maximizing productivity with Cursor's AI coding tools. He demonstrates how to structure prompts, create custom commands, and leverage agents for everything from bug fixes to code reviews. The conversation highlights how AI tools are making software development more accessible while enabling developers to build higher quality products with less effort.
Timestamps:
00:00 - Intro
01:49 - Using AI Agents in Cursor
08:21 - Custom Rules within Cursor
11:49 - BugBot and code review automation
17:19 - CLI and headless options for Cursor agents
19:29 - Tips for getting the most out of Cursor
21:09 - Examples of innovative software built with Cursor
Get Your Complete Financial OS at https://dub.sh/brex-sip
Key Points:
• Lee demonstrates how to effectively use Cursor's AI agents for discrete coding tasks
• Setting up proper linting, formatting, and testing helps agents self-correct their outputs
• Custom commands and rules can be created to enhance code reviews and writing quality
• Cursor offers CLI and headless options for running agents in automation workflow
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND LEE ON SOCIAL
X/Twitter: https://x.com/leeerob
YouTube: https://www.youtube.com/@leerob
Personal Website: https://leerob.com
Join me as I chat with Cody Schneider, where we go through a comprehensive marketing playbook for founders of "vibe-coded" startups, focusing on paid acquisition strategies that deliver immediate results. He walks through the exact process of setting up Google Ads campaigns with proper keyword targeting and conversion tracking, then explains how to create effective Facebook/Instagram ads using AI-generated content. The emphasis throughout is on testing multiple creative variations and optimizing for actual conversions.
Timestamps:
00:00 - Intro
03:29 - Validate Demand
07:00 - Google Ads Overview
11:43 - Finding Keywords
15:59 - Setting Up Google Ads Campaign
17:16 - Landing page best practices
19:25 - Google Tag Manager Tutorial
24:38 - Why RUN Paid Ads
28:29 - How to structure the funnel
31:04 - Meta Ads Overview
33:26 - Finding Pain Points with Perplexity
34:25 - Writing the script for the Ad
40:34 - Creating AI avatar with HeyGen and ElevenLabs
44:01 - Setting Conversion Tracking for Meta Ads
46:04 - Setting Conversion Tracking for Meta Ads
Key Points:
• Focus on transactional marketing (immediate signups) when starting out rather than long-term strategies like SEO
• Google Ads setup with phrase match keywords and conversion tracking is essential for SaaS products
• Facebook/Instagram ads work differently than search ads - they disrupt users rather than fulfill search intent
• AI avatar videos with compelling hooks perform best for SaaS marketing currently
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND CODY ON SOCIAL
Cody’s startup: https://www.graphed.com
X/Twitter: https://x.com/codyschneiderxx
Youtube: https://www.youtube.com/@codyschneiderx
Join me as I chat with Logan Kilpatrick about Google's new Gemini 2.5 Flash Image model (Nano Banana), he showcases its capabilities for image generation and editing. We explore practical applications including creating marketing assets, product placement, and interactive experiences, all accessible through Google's AI Studio platform. The conversation highlights both the technical capabilities and business opportunities for developers or vibe coders to build innovative products with this technology.
Timestamps:
00:00 - Intro 02:34 - Nano Banana Overview
04:55 - Demo of AI-generated product ads
10:06 - Demo of Social Assets
11:41 - Demo AI-Generated Mockup Generator
15:05 - How to edit image with prompting
18:45 - Best Practices for Prompting
21:18 - Product placement demonstration
23:04 Three Levels of Using the Model
25:54 - Why you should start using Nano Banana now
Try Nano Banana: https://startup-ideas-pod.link/nano-banana
Key Points:
• Logan Kilpatrick demonstrates Google's new Gemini 2.5 Flash Image model (nicknamed "Nano Banana")
• The model excels at fast image generation and editing with impressive quality at low cost (about 4 cents per image)
• Multiple product applications are showcased including ad creation, image editing, and interactive experiences
• AI Studio provides free access to experiment with the model through chat and pre-built applications
• Developers can "vibe code" custom applications using the model's capabilities
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND LOGAN ON SOCIAL
X/Twitter: https://x.com/OfficialLoganK
Youtube: https://www.youtube.com/@LoganKilpatrickYT
LinkedIn: https://www.linkedin.com/in/logankilpatrick/
On this episode I breakdown whether we're experiencing an AI bubble by examining arguments on both sides. I discuss how AI startups are receiving unprecedented funding despite potential economic weaknesses, while also acknowledging the genuine utility and adoption of AI technologies. I also share practical advice for founders navigating this landscape, emphasizing that fundamentals like user engagement and profitable pricing remain essential regardless of market conditions.
Timestamps:
00:00 - Intro
00:33 - Yes it's a bubble
07:06 - No it's not a bubble
10:31 How to play the AI Wave
14:26 - What happens in a bubble
15:07 - The benefits of a bubble
Key Points:
• The case for an AI bubble includes excessive hype around startups, inflated valuations (seed rounds of $20-30M), similar base models across companies, and questionable unit economics
• Arguments against a bubble include demonstrable utility in workflows, falling training and inference costs, increasing adoption rates, and development of new competitive moats
• Different strategies are recommended for founders depending on whether they believe it's a bubble or not
• Historical patterns show that even in bubbles, truly valuable companies emerge and thrive long-term
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Join me as I chat with Jonathan Courtney, as we analyze Alex Hormozi's comprehensive marketing funnel for his book launch, which combined traditional direct response marketing with modern digital techniques. The discussion reveals how Hormozi used multiple communication channels, urgency tactics, and bonus offers rather than discounts to drive conversions. The hosts also discuss how businesses can adapt these high-intensity marketing approaches to fit their own brand identity and comfort level.
Timestamps:
00:00 - Intro 02:29 - Hormozi’s email campaign phases
04:18 - Hormozi’s Copy Writing Strategy
09:12 - Affiliate and Referral Program
11:17 - Most Incredible Free Gifts Ever Strategy
12:53 - Email Campaign Deep Dive
16:56 - Physical Mail Component
18:44 - Paid Ads Breakdown
19:55 - Free Content vs Sales Content
22:29 - Website and landing page analysis
30:52 - How to adapt these techniques for different brands
Key Points:
• Jonathan Courtney breaks down Alex Hormozi's book launch marketing campaign, analyzing the email sequences, landing pages, and webinar structure
• The campaign used direct response marketing techniques including multiple email sequences, physical mail, and extensive ad creatives (1100+ variations)
• The marketing strategy included pre-registration, reminder, live event, and post-event phases with multiple touchpoints
• Physical elements like printed playbooks and mailed invitations proved highly effective despite being in a digital world
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JONATHAN ON SOCIAL
Unscheduled CEO Podcast:https://www.unscheduledceo.com
X/Twitter: https://twitter.com/Jicecream
LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/
Get the exact roadmap to build your Voice AI Agent (Diagram Included): https://dub.sh/voiceai
On this episode I share a comprehensive guide on creating profitable businesses using voice AI agents. I give away 5 detailed startup ideas with complete workflows and technical requirements. We go through the technology stack needed for implementation and provide recommendations for both technical and non-technical founders.
Timestamps:
00:00 - Intro
01:13 - Startup Idea 1: AI Property Manager Voice AI
03:58 - What Are Voice AI Agents?
05:10 - How Voice AI Agents Actually Work
08:23 - Types of Voice AI Agents and Applications
10:17 - Demo of Startup Empire’s Voice AI Agent
13:34 - Startup Idea 2: Voice AI patient intake assistant for dentists
15:41 - Startup Idea 3: Voice AI HOA Hotline
17:34 - Startup Idea 4: Voice AI School Absence Line
19:57 - Startup Idea 5: Voice AI Trade Contractor Secretary
22:57 - Startup Idea 6: Voice AI funeral Home Intake Line
25:22 - Voice AI Platform tech stack recommendations
Get Your Complete Financial OS at https://dub.sh/brex-sip
Key Points:
• Voice AI agents are software systems that can have natural phone conversations, understand speech, reason about requests, and take actions to solve problems
• Four main types of voice AI agents: customer service, sales qualification, appointment scheduling, and information/support
• Key technologies needed include speech-to-text (DeepGram, Whisper), AI brain (GPT, Claude), text-to-speech (11labs), and platforms like VAPI, Synthflow, and Retail AI
• Voice AI agents can be applied across industries including healthcare, home services, legal, restaurants, real estate, and e-commerce
• Hybrid approaches combining AI agents with human handoffs for complex issues or sales closings are often most effective
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Get the exact blueprint to from $0 to $25K+ MRR (Diagram Included): https://www.gregisenberg.com/startup-blueprint
On this episode I present my three-phase approach to building an AI startup. Begin with a "leveraged agency" model, unlike traditional VC-backed startups, this method starts with manual service delivery to understand edge cases. Then implement AI agents to automate processes while maintaining pricing. And finally scale through multiple tiers and content distribution. This approach allows founders to be profitable from month one, retain equity, and build based on real customer pain points.
Timestamps:
00:00 - Introduction to the leveraged agency approach
00:51 - Explanation of the three phases
06:24 - Finding an AI Startup Idea
07:06 - Timeline expectations for growth
09:13 - Building in public and content strategy
11:34 - AI Agent Systemization
12:24 - Pricing System
13:57 - Why this Approach Works
Key Points:
• Start with a manual service agency focused on one boring, painful task ($1K-$5K/month)
• Transition to using AI agents to automate processes, doubling margins and scaling clients
• Create multiple pricing tiers (enterprise, self-serve, API) to reach $5M ARR
• Build an audience through daily content creation to drive customer acquisition
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Use https://www.lindy.ai/greg for a thousand free credits (thanks to Flo for hooking us up)
Join me as I chat with Flo Crivello, founder of Lindy AI, about Lindy’s new Agent Builder and Computer Use features that significantly advance AI agent capabilities. The Agent Builder allows users to create complex AI agents through simple conversation, while Computer Use enables agents to operate computers like humans would, interacting with websites and applications. Flo showcases several practical applications including automated LinkedIn outreach, Twitter-to-LinkedIn cross-posting, and customer support automation.
Timestamps:
00:00 - Intro
01:01 - Overview of Lindy’s new capabilities
03:10 - Customer Service AI Agent
05:00 - Sales AI Agent
09:03 - Live creation of a LinkedIn outreach agent
18:01 - Successful demonstration of the LinkedIn outreach agent
19:55 - Examples of complex agents developed through iteration
22:40 - Autonomous companies and future possibilities
Key Points:
• Lindy AI announces two major features: Agent Builder (for easily creating AI agents through conversation) and Computer Use (allowing agents to perform tasks on computers)
• The Agent Builder simplifies agent creation through natural conversation, eliminating the need for technical expertise
• Computer Use enables agents to interact with websites and applications, even those without APIs
• Demonstrated use cases include automated grocery ordering, social media management, sales outreach, and recruiting
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND FLO ON SOCIAL
X/Twitter: https://x.com/Altimor
Lindy: https://www.lindy.ai
On this episode I explore Sam Altman's prediction that AI will enable the first one-person billion-dollar company. I outline how this would work through AI agents handling traditional business functions like engineering, design, marketing, and sales, creating an organizational structure where one founder manages multiple AI agents. While technically possible, Isenberg believes this requires perfect conditions and will likely emerge between 2026-2028.
Timestamps:
00:00 - Intro
01:13 - Sam Altman's $1B Solo Founder Prediction
01:45 - The new path to building a company
06:38 - 5 mega trends enabling solo billion-dollar companies
10:05 - How to get started as a solopreneur
12:13 - Organizational structure with AI agents
17:12 - AI Agent Framework
18:07 - AI Pricing Framework
19:46 - What can be $1B Solo Business
21:46 - Conclusion on feasibility and timeline
Key Points:
• Sam Altman predicts a one-person billion-dollar company will emerge in the next few years, enabled by AI
• AI-first companies can replace traditional team structures with AI agents handling various business functions
• The new path to building a company starts with audience building, then "vibe coding" a product, building community, and automating with AI
• Five mega trends making this possible: services becoming software, instant distribution, building on existing platforms, trust in small brands, and high-precision ad platforms
• The first solo unicorn is predicted to emerge between 2026-2028
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
Join me as I chat with James (The Boring Marketer), where he shares how he partnered with a friend to create a mobile diesel repair service website using Claude Code, achieving top Google rankings almost immediately. He demonstrates a step-by-step process for identifying keywords, conducting SEO audits, and optimizing content for local search. The case study illustrates how AI tools can help entrepreneurs dominate local service markets with minimal technical knowledge.
Timestamps:
00:00 - Intro
04:43 - Website tour and initial results
08:29 - SEO strategy breakdown
11:23 - Technical optimization process
22:40 - Results showing Google rankings
27:56 - Design tips using Figma and Anima
29:04 - Development environment setup
Get Your Complete Financial OS at https://www.brex.com/sip
Key Points:
• James built a website for a local diesel truck repair business using Claude Code in just 4 hours and generated thousands in revenue within 24 hours
• Local service businesses represent a significant opportunity because competition is often unsophisticated with outdated websites
• Basic SEO optimization using AI tools can quickly outrank established local competitors
• The process combines AI-assisted keyword research, technical SEO fixes, and content creation focused on local relevance
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND JAMES ON SOCIAL
X/Twitter: https://x.com/boringmarketer
LinkedIn: https://www.linkedin.com/in/jadickerson/
Get my in-depth guide for creating scroll-stopping AI Ads with Arcads and Romain's Automations: https://www.gregisenberg.com/arcads
Join me as I chat with Romain Torres, founder of Arcads, about how businesses are using AI to create diverse ad content at scale, showing examples of companies making millions monthly through AI-generated ads. The conversation covers techniques for creating winning ads, automating workflows, and identifying profitable niches.
Timestamps:
00:00 - Intro
01:29 - Demo of Arcads AI
05:19 - Importance of testing multiple ad variations
10:50 - Examples of Successful AI Ad Campaigns
22:42 - Using AI-generated content for organic TikTok growth
25:13 - Visual hooks and creating custom AI actors
29:46 - VO3 integration and extending AI-generated scenes
32:07 - Automating ad creation with Gumloop workflows
Create winning ads with AI and Arcads: https://www.arcads.ai/?via=community
Try arcads over here: https://arcads.ai/?via=community (i get a small affiliate fee if you use that link, support the channel if you think this product will work for you)
Key Points:
• AI-generated ads are enabling businesses to create high-volume, diverse creative content that would be prohibitively expensive with traditional methods
• Successful advertisers test multiple variations of ads (hooks, actors, situations) to find winning combinations
• Tools like Arcade AI allow for creation of realistic UGC-style content and more creative VO3 videos
• Automation workflows using tools like Gumloop can scrape winning content from platforms like TikTok and Reddit to inspire new ad creation
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND ROMAIN ON SOCIAL
X/Twitter: https://x.com/rom1trs
Arcads AI: https://www.arcads.ai
Join me as I chat with Nico Christie where he demos Shortcut, an AI-powered spreadsheet tool that functions like "Excel built for the future." Through several live demos, he shows how the platform can create financial models, update existing spreadsheets with new data, and build custom analysis tools using simple natural language prompts. The product aims to make Excel-based work significantly faster while maintaining transparency about data sources and calculations.
Timestamps
00:00 - Intro
00:53 - Overview of Shortcut
02:08 - First Demo: How Shortcut works with Existing Excel files
04:44 - Different User Types Who Benefit From Shortcut
08:50 - How to Prompt Shortcut Effectively
11:20 - The benefits of Using Shortcut
13:42 - How Shortcut handles data verification and transparency
17:03 - Best Use Cases for Shortcut
19:03 - Obvious ideas and market opportunity
22:23 -Building a Utilization Model for Agencies
34:59 - Greg's Custom Utilization Rate Dashboard Demo
39:29 - Who should try Shortcut
Checkout: https://www.tryshortcut.ai
Key Points:
• Shortcut is an AI-powered alternative to Excel that allows users to create and modify spreadsheets using natural language prompts
• The tool can perform complex financial modeling tasks in minutes that would take hours in traditional Excel
• Shortcut provides transparency by showing data sources and allowing users to trace where information comes from
• The platform serves both Excel experts (making them faster) and non-experts (making complex spreadsheet tasks accessible.
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
FIND NICO ON SOCIAL
X/Twitter: https://x.com/nicochristie
Shortcut: https://www.tryshortcut.ai
On today’s episode I share a comprehensive guide to building micro SaaS businesses, which are niche-focused software products that can be developed by individuals or small teams. I explain the difference between traditional SaaS and micro SaaS, share real examples of successful businesses generating $20K-40K monthly revenue, and outline a step-by-step playbook for validating ideas, building MVPs, and growing through audience building and SEO.
Timestamps:
00:00 - Intro
01:08 - What is a MicroSaaS?
02:25 - Examples of successful micro SaaS businesses
05:35 - Growth flywheel explanation
07:57 - User journey and funnel metrics
12:06 - Building in public strategy
18:28 - MicroSaaS Frameworks
21:58 - MicroSaaS Ideas 1: PermitSync
25:33 - MicroSaaS Ideas 2: PodScriptor
28:52 - MicroSaaS Ideas 3: SpecSheet
32:30 - MicroSaaS Ideas 4: CartSaver
33:58 - MicroSaaS Ideas 5: GrantGuru
Get Your Complete Financial OS at https://www.brex.com/sip
Key Points:
• Micro SaaS businesses focus on niche markets with specific products, typically built by solo founders or small teams
• Successful micro SaaS businesses can generate $10K-50K monthly profit with 80-90% margins
• Growth comes from building an audience first, identifying pain points, creating solutions, and reinvesting revenue
• Pricing strategies typically include free trials converting to monthly subscriptions or usage-based models
The #1 tool to find startup ideas/trends - https://www.ideabrowser.com
LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/
Boringmarketing - Vibe Marketing for Companies: boringmarketing.com
The Vibe Marketer - Join the Community and Learn: thevibemarketer.com
Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about
FIND ME ON SOCIAL
X/Twitter: https://twitter.com/gregisenberg
Instagram: https://instagram.com/gregisenberg/
LinkedIn: https://www.linkedin.com/in/gisenberg/
This podcast episode on groundbreaking AI startup ideas is incredibly motivating—especially the focus on addressing real market gaps through personalization and tech efficiency. Similarly, https://www.thecutpro.com/capcut-birthday-template/ offers a digital platform designed to streamline scheduling, payments, and business management for barbers and clients. Their innovation in simplifying the barbering business shows how niche-focused, tech-driven solutions—just like the ones discussed in the episode—can transform industries.
I always hear about directories but I never see them in the wild. What are the most common use cases for a directories from the user perspective?
I used Lyft for my transportation needs, and I must say, it was an exceptional experience. From the moment I requested a ride, the process was seamless and efficient. The app itself is user-friendly, allowing me to easily input my destination and select the type of vehicle I desired. Once my ride arrived, I was greeted by a friendly and professional driver who made me feel comfortable and safe throughout the journey. The vehicle itself was clean and well-maintained, providing a pleasant atmosphere for my travel. The driver's knowledge of the area was impressive, as they navigated through traffic with ease, ensuring a timely arrival at my destination, for customer service contact visit https://lyft.pissedconsumer.com/customer-service.html . What truly stood out to me was the level of convenience Lyft offers. With just a few taps on my phone, I was able to secure a ride within minutes, eliminating the hassle of waiting for a taxi or dealing with parking. Additionally, the fare was reason
I appreciate the information and advice you have shared. https://www.choiceadvantage.one/
Glad I'm here early. Can't wait devour this podcasts. I'm excited.