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BASELINE

Author: ThinkLab

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NEW PRESSURES. NEW QUESTIONS. SHARED INSIGHT.

2025 isn’t slowing down—it’s time to get ahead of it. BASELINE brings the product side of the interiors industry together to crowdsource real-time insight, delivered through easy-to-digest reports and a straight-talking podcast.

When we share what we’re seeing, everyone moves forward faster.


22 Episodes
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Michael Pearce with Oxford Economics joins BASELINE to unpack the economic forces shaping the built environment—from tariffs and inflation to shifting demand cycles—and what product partners should be watching as they plan for the year ahead.Take the BASELINE Quarterly Survey: research.net/r/PodcastpromosurveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, we reveal the most surprising stat from our BASELINE data pull—and what it signals for the product side of the industry.Take the BASELINE Quarterly Survey: research.net/r/PodcastpromosurveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
AI is reshaping how we design, sell, and specify—but will it replace us? In this episode, ThinkLab’s Amanda Schneider sits down with AI strategist Stacy Thorwart to unpack what AI really means for jobs in the interiors industry.Take the BASELINE Quarterly Survey: research.net/r/PodcastpromosurveyFollow Amanda Schneider on LinkedIn: linkedin.com/in/amandajeanschneiderFollow Amanda Schneider on Instagram: instagram.com/thinklab.amandaFollow Stacy on LinkedIn: linkedin.com/in/stacy-thorwartFollow Stacy on Instagram: instagram.com/intelligent.designer.aiStacy's website: (for AI training opportunities for teams): theintelligentdesigner.aiGet involved in ThinkLab's Industry Specific AI for Marketers Group: hubs.ly/Q03BNNGM0 See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
IIDA Chief Marketing Officer Cindy Dampier joins BASELINE to unpack regional differences in project health—revealing which markets are leading, which are lagging, and what that means for product and design partner's 2026 strategies.Click here to take the BASELINE surveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This episode with Solomon Coyle’s Shelley Rosetta unpacks how dealer growth is shifting in 2025. From the bigs getting bigger to rising pressures on smaller firms, hear what’s driving dealer success—and what they need most from industry partners.Click here to take the BASELINE surveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Explore how AI is changing the way we design, build, and sell. From surprising adoption trends to lessons from those leading AI exploration in the interiors industry, hear what product partners need to know now.Click here to take the BASELINE surveyMentioned in this episode: Daily AI Users at Work Report Higher Productivity and Job Satisfaction, Says SlackSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Tariffs have gone from panic to “new normal”—but what does that really mean for manufacturers and their partners? In this episode, ThinkLab’s Amanda Schneider is joined by trade expert Audrey Ross to unpack the latest tariff updates, the ripple effects to watch for in the second half of 2025, and practical steps manufacturers can take now.Click here to take the BASELINE surveyListen to "What CEOs Really Think About Trump's Tariffs" from The DailySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, we unpack the most telling stat from ThinkLab’s Q2 BASELINE Survey—and explore what’s shifted since early summer. From tariffs to sourcing strategies to shifting sentiment, here’s what it all means for the back half of 2025.Click here to take the BASELINE surveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Independent reps—often commission-only business owners—offer a uniquely intimate, “feet on the street” read on project health and market momentum. ThinkLab taps their real-time insights to uncover what’s holding steady, what’s slowing down, and where the signals point for the rest of 2025.Click here to take the BASELINE surveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Ram Radhakrishnan, founder and CEO of Silq, breaks down the current state of global supply chains—what disruptions mean for timelines, budgets, and project delivery—and what businesses can do now to stay ahead. ​​Click here to take the BASELINE survey See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Despite the buzz around return-to-office, the data tells a different story: corporate interior design fees remain 17% below pre-pandemic levels. In this episode, we unpack what the numbers reveal about the sector’s slow recovery—and whether the industry’s biggest market is shifting, stalling, or set to surprise.Click here to take the BASELINE surveySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
A mid-year check-in with the Giants of Design reveals surprises in sector performance, cautious forecasts, and strategic resilience. ThinkLab unpacks where growth is emerging—and where expectations have fallen short.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
What does the buzz at NeoCon 2025 reveal about where the industry is headed? In this episode, we sit down with Byron Morton representing THE MART to unpack what attendance, energy, and exhibitor feedback signal about the future of the interiors industry.Click here to take the BASELINE survey.Watch: NeoCon 2025 Featured Presentation - Why Are We Still Talking About Return to Office?See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Palladian West’s Chaz Amidon breaks down new data on hiring across the industry in 2025. Blending insights from ThinkLab’s Workforce Trends Dashboard with their recruiting experience, they reveal who's growing, who's holding back, and what it means for the future of talent.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Recorded live at NeoCon, this episode captures what designers are really saying about how their sourcing strategies are shifting. From tariffs to lead times, hear the candid conversations shaping how and where designers are choosing to buy.Click here to take the BASELINE survey.This episode was recorded live in the NeoCon Podcast Lounge Powered by SURROUND, sponsored by Material Bank, and in partnership with HÅG, Stylex, KI Wall, and Turf.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode, we reveal the most surprising stat from our first BASELINE data pull—and what it signals for the product side of the industry.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Skyline Construction’s Andy MacGregor unpacks how 2025’s economic uncertainty is impacting the construction industry. With record-high pipelines on one hand and rising material costs on the other, he shares what’s holding steady, what’s shifting, and what product brands need to track now.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Gensler’s Katie Mesia joins to explore how 2025’s economic shifts — and changing client narratives — are reshaping how design firms source materials. From tariffs to transparency, she unpacks what’s changing, what isn’t, and what product brands must pay attention to right now.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Turner & Townsend’s Julie Deignan has been tracking pricing trends across top furniture brands throughout tariff impacts of 2025. She breaks down what most companies are getting wrong about tariff-driven price increases, and what to do instead.Click here to take the BASELINE survey.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
From category-specific trends to common challenges across the board, hear what’s top of mind for product manufacturers, A&D firms, and dealers—and what we’re asking next to keep the conversation moving forward.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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