Launch Like a Creator

There's a massive difference from trying to get views and go viral on Instagram, vs content that creates demand for you and your work. In this episode, we're chatting about the magic combo of: Self expression - the kind of content that makes people FEEL like you're the person to follow, that pulls them in and gets them excited with you.and Commercial appeal - because the most creative content in the world, doesn't necessarily SELL, unless you know how to blend that creative self expression with commercial appeal. Don't forget to listen to my free audio training, Your Content Comeback - you can find that here.

Growing an audience on your Instagram or other socials is often focused on how to get the most views, or how to go as viral as possible. And getting views is great, but what we reaaally love is content that builds your audience AND gets you the opportunities and business growth that you want. I've never had a big viral moment in my business, but my content still gets me incredible opportunities, from five figure brand deals, to travelling the world for work, to doubling my revenue this year (without doubling my following). In this episode, I share: - The quick fixes nearly everyone could make to attract more strangers with their content - The other things you can do to make a stranger actually follow you, not just scroll on by - What to do outside of optimising for views and virality to grow your audience online Don't forget to listen to my free audio training, Your Content Comeback here.

We all know that growing a following online doesn't necessarily mean making the money you want to make - but WHY is that? What is it that makes some people with a relatively small audiences make way more sales than some people with huge audiences?I've worked with clients with 5k, 10k, 20k, 50k, even 100k followers, who aren't making the monthly revenue they want to be making, and in this episode I'm sharing the 8 things I see over and over that block their sales. Don't forget, if you want to create content that really moves the needle for your business, listen to my free audio training here: Your Content Comeback.

Being consistent with content is one thing, but what about posting content that gets you the opportunities you want? Whether it's getting a book deal, working with brands, growing your community or getting more sales, we need to reverse engineer your content world to bring these goals to life. This episode is about how to do that - what kind of content should you be posting to attract the opportunities on your vision board? Plus I share some updates of what's happened in the week since I started my content comeback - spoiler alert, you can turn your online presence around way quicker than you think. Don't forget to download my new free audio training: Your Content Comeback, if you want to get your content out of its flop era and into the kind of personal brands that attracts every opportunity you want.

If you've been going through a content flop era - I've GOT you. In my first episode back after some serious life stuff halted the podcast, I'm sharing all the thoughts and feels around getting back into content after a break, or a busy season where you only have time for the bare minimum. We're talking Presence Over Perfection - how to get out of overthinking and into your zone of genius with your social media - and how to keep taking imperfect action towards your goals. I also shared my plans for how I'm re-energising my content in the run up to my next launch, and I've shared that exact plan in more detail in my new free audio training: Your Content Comeback. Sign up here to get the bonus free audio training that goes through the exact 7 steps I'm taking this month to enter my content comeback era, so your dms can go from "I never see you on my feed anymore", to "omg you're on FIRE!"