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The BFF Club: Where Business & Parenthood Meet
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The BFF Club: Where Business & Parenthood Meet

Author: Olive + Emme

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Building a business while raising little ones? Same. The BFF Club Podcast is your go-to spot for real talk on marketing, motherhood, and making it all work—without losing yourself in the chaos. Hosted by Kilee Lorenz, a mom, marketing strategist, and solopreneur, this podcast feels like a coffee date with your business bestie.


Each week, you'll hear chats about growing your brand, juggling mom life, and navigating the messy, beautiful balance of it all. Expect solo episodes packed with relatable stories, marketing tips, and behind-the-scenes insights, plus guest interviews and candid convos with Kilee's husband and co-founder—because building a business with your partner? That's a whole adventure on its own.


If you're an entrepreneur looking for encouragement, strategy, and the occasional BFF-level pep talk, you're in the right place. Grab your coffee (or reheat it for the third time) and let's do this together!

12 Episodes
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In this episode, Kilee chats with Kelsey Buelow, founder of Wonderfully Made Gifting Company—the first Christian luxury gifting company in the United States. Kelsey opens up about her journey from working full-time as an interior designer to building a faith-centered business from her basement with two kids underfoot. She shares the vulnerable story of wrestling with the lie that corporate gifting was the "smart" path, and how taking a leap of faith toward her true calling brought the most pe...
What happens when a daycare waitlist disaster becomes the push you needed to leave corporate forever? Vanessa Mitera from Mitera Branding and Eden and Empire shares her journey from a comfortable corporate life to ultimately pivoting to build a faith-driven brand empire that prioritizes wholeness over hustle. In this episode, we explore: How a daycare crisis forced Vanessa out of her corporate comfort zoneThe dangerous cycle of achievement-based worth and validation seekingWhy she went from 1...
What does it take to launch a color analysis business while expecting your second baby? Samantha Westhoff from Bloom and Color Co. shares her journey of building something new during life's biggest transitions and how knowing your true colors can transform both your confidence and your business presence. In this episode, we explore: How Samantha's love of color from childhood led to professional color analysis trainingThe 16-season color analysis method and why it's about colors that love YOU...
In this episode, Kilee chats with Kacey Miller, a former third-grade teacher turned virtual assistant who found her sweet spot supporting established entrepreneurs. Kacey shares her journey from the classroom to building a thriving VA business while raising three kids, including how she took only one day off after having baby #3! They dive into what makes a successful VA relationship, how to know when you're ready to delegate, and practical advice for both hiring your first VA and starting yo...
In this episode, Kilee chats with Molly from Ninety Six Oak about the power of brand photography for small businesses. They dive deep into why visual storytelling matters, how to prepare for a successful brand shoot, and practical tips for DIY photography when you're just starting out. Best for: Small business owners, solopreneurs, and anyone looking to elevate their brand through authentic photography. Timestamps: 00:00 - 03:42 - Meet Molly & the story behind Ninety Six Oak03:42 - 07:55 ...
In this episode, Kilee chats with Jenn from Sleepy Mommy about her journey from corporate life to full-time entrepreneur. Jenn shares how she built multiple successful businesses (including one she sold!), when she knew it was time to leave her corporate job, and her best tips for getting started and succeeding on Etsy. Best for: Aspiring entrepreneurs, side hustlers, and anyone curious about building a business on Etsy or making the leap from corporate to full-time business owner. Timestamps...
Our Big Business Pivot

Our Big Business Pivot

2025-08-0728:27

In this episode, Kilee and her husband/co-founder Trevor get honest about something many small business owners go through but don't always talk about - the pivot. They share what led them to make a major shift in their business structure, how they knew it was time for change, and the fears that came up along the way. Best for: Small business owners, solopreneurs, and anyone feeling stuck or considering a major business change. Timestamps: 00:00 - 03:20 - Welcome & setting the stage for an...
What’s it like to run a business with your spouse? In this candid episode, Kilee sits down with her husband, Trevor, to talk about becoming cofounders, how they balance work + life, and what they’ve learned along the way. In this episode, we cover: – How Trevor stepped into a cofounder role at Olive + Emme – The pros and challenges of working with your spouse – Communication tips for couples in business together – Lessons learned about partnership, patience, and pivots Read: The 4-Hour W...
Let’s talk about what it really looks like to launch a business as a mom. From juggling nap times to navigating mom guilt, Kilee shares personal lessons learned and the realities behind building a brand with babies (and toddlers) in tow. In this episode, we cover: – The hardest (and most rewarding) parts of starting a business as a mom – How to set realistic expectations in the early seasons – Practical tips for balancing motherhood and entrepreneurship – Why flexibility and self-grace matter...
In this episode, Kilee chats with her real-life BFF Hannah about her journey from corporate marketing to financial planning. Hannah shares how one life-changing book sparked her career pivot, how she navigated starting over in a new industry, and what it really looks like to balance career transitions with motherhood. Best for: Anyone considering a career change, working moms seeking flexibility, and those interested in financial planning or overcoming imposter syndrome. Timestamps: 00:00 - 0...
In this episode, Kilee chats with Sarah from Quotable Copy about building a business around VIP Days. Sarah breaks down how she transformed from freelance chaos to streamlined day-rate services, sharing the prep work that makes VIP Days successful and why they're perfect for busy entrepreneurs who want premium results without long project timelines. Best for: Service providers, freelancers, and entrepreneurs looking to package their expertise into premium day-rate offerings. Timestamps:...
In the very first episode of The BFF Club Podcast, host Kilee Lorenz shares her journey from corporate healthcare marketing to building two businesses while raising toddlers (and expecting baby #3!). She reveals the story behind Olive + Emme, why she created the BFF Club, and what listeners can expect from this community for ambitious entrepreneurs juggling business, babies, and big dreams. Best for: Solopreneurs, small business owners, working parents, and anyone feeling lonely on the entrep...
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