Discover
Wanna Podcast?
Wanna Podcast?
Author: Maxene London
Subscribed: 1Played: 3Subscribe
Share
© Maxene London
Description
Kia ora! I’m Maxene London: Podcast Producer, Audio Nerd and Founder of Maxene London Creative. Let’s explore what it takes to start and maintain a successful podcast. I’ll chat with industry experts, podcast hosts and fellow audio nerds on everything about the wonderful world of podcasting. We’ll talk techniques, trends, and top tips to get you started on your podcast journey. Whether you’re a podcast newbie, or you’ve been here a while, welcome. Wanna podcast?
Hosted on Acast. See acast.com/privacy for more information.
26 Episodes
Reverse
In this episode, I’m giving you a behind-the-scenes look at what it was like to be a judge on the New Zealand Podcast Awards panel. With submissions now closed and winners about to be announced, this is the perfect time to start thinking ahead to next year’s awards, and what you can be doing right now to give yourself the best possible shot.While the official judging criteria is confidential, I’m sharing the general trends I noticed: what made certain entries stand out, where others slipped up, and the small details that make a surprisingly big difference. From editing and flow, to audience clarity, to crafting a strong showreel, this episode is packed with practical advice you can start applying today.Whether you want to win a podcast award next year, or you simply want to improve the quality and impact of your show, you’ll take away clear, implementable tips to elevate your storytelling, production, and overall listener experience.In this episode:The most common mistakes podcasters make when submitting to awardsSimple things judges look for that instantly improve your scoreWhy editing matters just as much as the content itselfHow to choose and present clips in your showreelWhy clarity of audience and purpose is one of the strongest predictors of high scoresThe problem with overusing music in a short submissionHow to track your best episodes throughout the year, so submission time is easierWhat makes a podcast feel polished, intentional, and impactfulMore Resources:Book a Podcast Power Hour Strategy Session: https://www.maxenelondoncreative.co.nz/book-podcast-power-hourWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
Ever cringed at the sound of your own voice? You’re not alone. And this episode will help you change that.In this "best of" episode, I chat with Sally Prosser, voice and public speaking coach, podcaster, and author of Voiceprint, about why so many of us dislike how we sound, and how to start rebuilding a healthy relationship with our voice.💡 In this episode: Why hearing your recorded voice feels so confronting (and how to get used to it) The psychology behind “voice confrontation” and tall poppy syndrome How childhood experiences and social conditioning shape the way we speak The difference between confidence and arrogance, and how to walk that fine line Practical exercises to start embracing your voice and speaking with purpose Why learning to love your voice is deeply tied to self-acceptanceWhether you’re a podcaster, coach, or simply someone who struggles to speak up, this episode will help you reconnect with your authentic sound and rediscover the confidence that’s already within you.This clip is from the full episode, Sally Prosser on unlocking your voice potential and overcoming insecurities: https://youtu.be/ICJg9GX8JfoWatch it on YT or listen now wherever you get your podcasts.To purchase Sally's upcoming book, 'Voiceprint', which aims to inspire individuals to embrace their unique vocal identity. Pre-order your copy here: https://www.sallyprosser.com.au/book Hosted on Acast. See acast.com/privacy for more information.
In this episode, I delve into one of the biggest conversations shaping the podcast industry right now: ethics. From misinformation and defamation to the role of the Broadcasting Standards Authority (BSA) and Advertising Standards Authority (ASA) in New Zealand, this episode explores what it really means to be a responsible podcaster in 2025.Using real-world examples like Belle Gibson’s health hoax and recent debates around Winston Peters’ comments about the BSA, I explore how podcasters can balance freedom of speech with public responsibility.In this episode:How the media we consume shapes our beliefs and behaviourWhat defamation is and how to avoid it in your podcastWhat the BSA and ASA are, and how their standards apply to podcastersWhy regulation doesn’t have to mean restriction, and how ethical podcasting builds trustPractical steps for building an ethical show: fact-checking, transparency, and content warningsMore Resources:BSA: https://www.bsa.govt.nz/ASA: https://asa.co.nz/RNZ's article "Winston Peters accuses Broadcasting Standards Authority of 'Soviet era stasi' censorship": https://www.rnz.co.nz/news/political/576015/winston-peters-accuses-broadcasting-standards-authority-of-soviet-era-stasi-censorshipWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this “best of” episode, Making Cents host Frances Cook shares her refreshingly honest approach to podcast monetisation: from building sponsor relationships to knowing your worth (and not being afraid to ask for the moon).Frances reveals how she’s structured her podcast income through title sponsorships, branded segments, and social media extensions, and why staying true to your audience is the ultimate key to long-term success.💡 In this episode:How Frances Cook built a sustainable income from her podcastThe power of title and section sponsors (and how to structure them)Why brand alignment matters more than quick cashHow to pitch sponsors and set your rates with confidenceWhy knowing your point of difference is your biggest monetisation advantageFrances also shares her best advice for independent podcasters: do your research, talk to other creators, and start by asking for what you’re worth. Because no one’s going to negotiate you up.This clip is from the full episode, Frances Cook on making money, gaining trust and retaining IP: https://youtu.be/_vUL0C0RE7MWatch it on YT or listen now wherever you get your podcasts. Hosted on Acast. See acast.com/privacy for more information.
Podcasting is changing... fast. In this episode, I unpack the biggest shifts shaping the industry in 2025, from Steven Bartlett’s launch of Flightcast, a new video-first podcasting platform, to Alex Cooper’s bold move into brand partnerships with her Unwell Creative Agency.We’ll look at what these moves say about the future of podcasting, how the lines between creator and media company are blurring, and what it all means for independent podcasters trying to grow sustainably.Whether you’re building your first show or running a thriving indie podcast, this episode breaks down the tools, trends and opportunities to keep you future-ready.In this episode:The rise of video-first podcasting and unified analyticsFlightcast: the new “upload once, distribute everywhere” modelAlex Cooper’s Unwell Agency and why creators are becoming media brandsWhat consolidation and platform lock-in mean for independentsHow to protect your creative control while adapting to changeMore Resources:How Alex Cooper made millions, leveraging early virality into a multimedia empire: https://open.spotify.com/episode/51sSYWhsvIlHRftYRjMvjg?si=DF4oYiZoSyCX46Hd0dtNNw Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this “best of” segment, I chat with Hannah Davison, co-host of the multi-award-winning show, Untidy, to explore how they prepare for episodes: from chaotic WhatsApp brainstorms to deeply intuitive interview planning, and how they’ve built a loyal, engaged community along the way.You’ll hear how they balance structure and spontaneity, the importance of energy and intuition when preparing for guests, and why listener connection is at the heart of everything they do.✨ In this episode: How to prepare for co-hosted and interview episodesWhy leaving room for chaos and authenticity keeps conversations realHow to read your guest’s energy and build genuine rapportWhy community and connection are key to podcast growthThe powerful mental health impact of feeling “seen” through audioWhether you’re launching a podcast or refining your process, this conversation is a masterclass in authentic storytelling, audience connection, and the beautiful chaos of creative collaboration.This clip is from the full episode, Hannah Davison on How to Build a Meaningful Podcast: Storytelling, Sponsorships & Staying Lit Up: https://youtu.be/Fk9Q4WSSqYI Watch it on YT or listen now wherever you get your podcasts. Hosted on Acast. See acast.com/privacy for more information.
Ever wondered how podcasters get that crisp, professional sound, even when they’re recording from home? In this episode, we’re diving deep into the art (and science) of creating the perfect home recording setup.Whether you’re recording from your spare room, a walk-in wardrobe, or a corner of your office, I break down everything you need to know: from choosing the right microphone to mastering mic technique and creating a sound-friendly space that still looks great on camera.Whether you’re just starting out or levelling up your setup, this episode gives you the confidence (and the gear know-how) to record broadcast-quality audio from home.In this episode, you’ll learn:The different types of microphones (dynamic, condenser, omnidirectional, cardioid) and which one is right for your voice and recording environmentHow to create the ideal recording space, including soundproofing hacks, lighting tips, and visual setup ideas that look great on videoMic technique for solo and in-person recording: how to position yourself and your guests for clear, balanced audioThe best recording equipment and software, including audio interfaces, mixers, and recording apps (plus why you should never use Zoom or Teams)Monitoring and recording tips: how to wear headphones, watch your levels, and check for distortion before you hit recordWhat to do after recording, from saving and backing up files to next steps in editing and productionWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In a world of fast scrolling, clickbait headlines, and AI-generated everything, why does thoughtful storytelling still matter? In this “best of” episode segment, I speak with Melissa Chan-Green about why authenticity, accuracy, and community are at the heart of content that truly connects.You’ll hear insights on: 🎙️ Why trust, balance, and truth are non-negotiable in storytelling 🎙️ How AI is shaping media and why critical thinking is more important than ever 🎙️ The rising issue of loneliness, and why shared experiences still matter 🎙️ How podcasts and radio create powerful, one-to-one connections with listeners 🎙️ Why podcasting at its core is about community, not vanity metricsWhether you’re a podcaster, journalist, or content creator, this conversation is a reminder that while technology changes, the need for real human connection never does.This clip is from the full episode, Melissa Chan-Green on thoughtful storytelling, trust-led interviews, and the importance of community: https://youtu.be/M72i-3y04KEWatch it on YT or listen now wherever you get your podcasts. Hosted on Acast. See acast.com/privacy for more information.
In this "best of" segment, Sharyn Casey shares what really makes content connect with an audience. Spoiler: it’s not about chasing trends... It’s about being authentic, sparking emotion, and letting your freak flag fly.You’ll hear why good content always makes people feel something, whether that’s laughter, surprise, or even a little cringe. We also talk about:✨ Why authenticity matters more than ever in the age of AI✨ How to spot fake vs. real emotion in content✨ Practical advice for getting over the “cringe” factor and showing up as yourself✨ Why engaged niche audiences are more powerful than big but passive numbersThis clip is from the full episode, Sharyn Casey on Good Content, Community, and Being a Good Person: https://youtu.be/u1aKV5rjnp0Watch it on YT or listen now wherever you get your podcasts. Hosted on Acast. See acast.com/privacy for more information.
In this episode, I chat with Marcus Logan, founder of Via Digital, about the evolving landscape of social media and its impact on podcasting. We talk about strategies for maintaining consistency without burnout, the importance of video content, and how to effectively engage audiences through social media.Marcus also shares insights on creating impactful content, the role of analytics, and the significance of building a community around a podcast.In this episode, you’ll learn:Social media is a powerful tool for podcasters to reach global audiences. Consistency in content creation is key to maintaining audience engagement. Video content is becoming increasingly important in the podcasting world. Understanding platform algorithms can enhance content visibility. Building a community around a podcast fosters deeper audience connections. Quality content is more valuable than chasing viral trends. Engagement metrics like sends and saves are crucial indicators of content success. A strategic approach to content creation can prevent burnout. Repurposing old content can keep a podcast alive during breaks. Knowing your audience is essential for targeted marketing.Connect with Marcus: https://www.linkedin.com/in/marcus-logan/https://www.viadigital.co.nz/Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
Think your podcast has what it takes to win an award? With the New Zealand Podcast Awards now open, this episode of Wanna Podcast? walks you through exactly what it takes to impress the judges.In this episode, you’ll learn:How to know if your podcast is award-ready (and how to level up if it’s not yet)Choosing the right categories that play to your strengthsCrafting a show reel that grabs attention and shows your podcast at its bestWriting a written submission that actually ticks the boxes (and avoids common mistakes)Whether you’re entering this year or setting your sights on the next awards season, this episode will give you the roadmap.More Resources:Apply for the NZ Podcast Awards 2025: https://www.nzpodcastawards.com/copy-of-2024-categoriesConfidence & Clarity Podcast Audit: https://www.maxenelondoncreative.co.nz/podcasting-servicesWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, Abbey Harrison, host of the podcast 'Why Do You Parent Like That?', joins me to share her journey of starting a parenting podcast, the inspiration behind it, and the challenges she faced along the way. She touches on the importance of building a community, the skills she transferred from her social work background, and how she navigated personal challenges while maintaining her podcast. Abbey also talks about her experience getting picked up by iHeartRadio, her approach to sponsorships, and offers valuable advice for aspiring podcasters.In this episode, you’ll learn:The importance of community engagement and connection.Editing and hidden work are significant challenges in podcasting.Maintaining a passion project mindset helps in overcoming obstacles.Building rapport with guests is crucial for meaningful conversations.Being values-led in sponsorship decisions is essential for authenticity.Batching content can help manage workload and maintain consistency.Feedback from listeners can be a powerful motivator.Navigating personal challenges requires preparation and support.Podcasting is a journey of self-belief and trusting one's instincts.Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, I talk about the key elements of a successful podcast interview. I discuss how to take your interviews from good to great, and explain the importance of creating a safe space for guests, thorough preparation, and the art of active listening. I also share insights on what questions to avoid, how to navigate challenging interviews, manage technical issues, and the significance of post-interview editing and promotion. The episode is packed with practical tips and techniques to elevate podcast interviews and engage listeners effectively.In this episode, you’ll learn:Good interviews are essential for a successful podcast.Creating a safe space allows guests to open up.Preparation is key to asking insightful questions.Active listening enhances the flow of conversation.Avoid asking questions that you haven't earned relationally.Technical issues can disrupt interviews, but they can be managed.Post-interview editing is crucial for clarity and engagement.Emotional depth in interviews resonates with audiences.Asking open-ended questions invites deeper stories.Promotional material can leverage and repurpose interviews.More Resources:Alex Cooper and Kid Cudi: https://www.youtube.com/watch?v=92zYQNqffN8Graham Norton Explains the Art of Celebrity Interviews | This Morning: https://www.youtube.com/watch?v=KwUUGlU1EAMBetween Two Beers and Simon Barnett: https://www.youtube.com/watch?v=Qs_eUyfXZ2gWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, I chat with Frances Cook about why she left NZME and Cooking The Books, the lessons she's learned, and how she now makes more money as a full-time, independent podcaster.She opens up about her rise as a thought leader in the personal finance space, her journey into podcasting, and the importance of building and maintaining the trust of her audience. Frances emphasises the need for quality content, continuous learning, and maintaining ownership of her work. She also provides insights into monetisation strategies and the significance of vetting sponsors to align with her values. In this episode, you’ll learn:The importance of building trust with your audience through authenticity and transparencyHow the quality of your content is more important than the quantity of itHow to learn, grow, and stay on your toes in an ever-evolving industryWhat to consider if you're thinking of joining a podcast networkPros and cons of independent podcasting vs joining a networkHow to build a relationship with your audience (and why that's important)How to choose sponsors that align with your values and audience needsHow to make money through your podcast and turn it into a full-time jobWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, I rant about the importance of women's voices in podcasting, addressing the societal pressures that have historically silenced women.I go deep on the power of storytelling and community building through podcasts, highlighting the need for more women to take the mic and share their experiences.I also explore the economic influence of women in media and encourage listeners to embrace their voices and uplift others.In this episode, you’ll learn:Women have been historically told to be quiet and make themselves small.Podcasting is a powerful tool for women to claim their voices.Every time a woman speaks up, she challenges societal norms.Women-led podcasts can create intimate communities.Representation in podcasting is crucial for empowerment.Podcasting allows women to share their stories without gatekeepers.The more women who speak up, the more others feel safe to do the same.Podcasting is about belonging, not just broadcasting.Your voice matters, and it doesn't need to be perfect.More Resources:We should all be feminists, Chimamanda Ngozi Adichie: https://www.ted.com/talks/chimamanda_ngozi_adichie_we_should_all_be_feminists/transcriptHow Alex Cooper made millions, leveraging early virality into a multimedia empire: https://www.maxenelondoncreative.co.nz/blog-entry/how-alex-cooper-made-millions-leveraging-early-virality-into-a-multimedia-empireWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, I chat with Sally Prosser about the intricacies of voice, public speaking, and the journey of podcasting. Sally is a voice and public speaking coach, podcaster, and author of the soon-to-be-released book Voiceprint. Sally’s known for helping people fall in love with their voice, speak with confidence, and stop overthinking how they sound. Her heart is helping people find confidence in their voice and speak with impact. Sally shares insights on overcoming voice insecurities, the importance of self-expression, and techniques for authentic communication. We chat about the emotional connection of voice, the significance of breath, and the power of silence in storytelling. Sally emphasises the need for confidence and authenticity in speaking, while also highlighting the legacy that one's voice can leave behind. The episode culminates in a discussion about Sally's upcoming book, 'Voiceprint', which aims to inspire individuals to embrace their unique vocal identity. Pre-order your copy here: https://www.sallyprosser.com.au/book Listen to Sally's Ultimate Voice Warm-Up podcast episode: https://www.sallyprosser.com.au/thatvoicepodcast/158In this episode, you’ll learn:How to embrace your voice and its uniquenessSelf-love is crucial for voice confidenceYour voice is an instrument that requires careConfidence in speaking comes from preparation and beliefPodcasting can be a valuable networking toolAuthenticity is key to engaging storytellingOvercoming voice insecurities is a common challengeYour voice matters and can leave a lasting legacyWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode, I’m diving deep into a topic I think all podcasters need to reflect on in 2025: how to use your platform for good, without slipping into toxic positivity or oversharing.We’re talking about how to create content that’s uplifting and honest. How to stay grounded and real, while still leaving your audience feeling better, not heavier. I’ll share practical tips for using intentional language, setting storytelling boundaries, and building a values-led show that creates real connection and impact.Whether you're navigating how much personal vulnerability to share, wondering if your voice can really make a difference, or trying to avoid performative content... this episode is here to help.In this episode, you’ll learn:Why positivity still matters (and what kind actually works)How to talk about the messy stuff without oversharingThe difference between authentic vulnerability and emotional chaosTips for storytelling with impact, clarity, and intentionHow to weave your values into every part of your podcastWanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode of Wanna Podcast?, I chat with Melissa Chan Green about storytelling, interviewing and the differences between journalism and podcasting.Melissa is a broadcast journalist, best known for her work on TV3, including co-hosting The AM Show and time as a foreign correspondent for Newshub and Three News. Her latest project is School Shorts, a podcast for busy parents who want to help their children succeed in school.We explore Melissa's journey from traditional journalism to podcasting, discussing the importance of storytelling, the creative freedom that comes with podcasting, and the importance of building a community through audio content.Melissa shares insights on conducting interviews, building trust with guests, and the significance of thoughtful storytelling in a fast-paced media landscape. We also touch on the future of podcasting, the role of AI, and the importance of sustainability in creative projects.Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
Love it or loathe it, Call Her Daddy is one of the most successful podcasts in the world. And its host, Alex Cooper, has become a media mogul in her own right. In this solo deep dive, I break down exactly how she did it.From its chaotic beginnings as a barstool-branded, sex-positive comedy show to a $60M exclusive Spotify deal and a $125M expansion with SiriusXM, this episode unpacks the full evolution of Call Her Daddy. We’ll look at how Alex Cooper built a loyal audience by being unapologetically herself, why her pivot to celebrity interviews was a masterstroke in brand longevity, and what her rise can teach the rest of us about podcasting, storytelling, and scale.If you’re a podcaster, content creator, or brand builder, there are serious lessons in here for you.Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.
In this episode of Wanna Podcast?, I’m joined by writer and podcaster Hannah Davison, co-host of the award-winning, chart-topping show Untidy.If you’ve ever wondered how to create a podcast that blends heart, honesty and humour, while also handling the business side of things, this is the episode for you.We dive deep into Hannah’s podcasting journey, from developing her interview technique and holding space for powerful storytelling, to navigating monetisation, sponsorships and staying creatively fulfilled. Whether you’re just starting out or looking to level up, her insights are real, refreshing and full of takeaways.Wanna go deeper?🎙️ For resources: https://www.maxenelondoncreative.co.nz/blog🙋♀️ To work with me: https://www.maxenelondoncreative.co.nz/podcasting-services📱 To get connected: @wannapodcast & @maxenelondoncreative Hosted on Acast. See acast.com/privacy for more information.















