ADHD Entrepreneur Accelerator

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/solo-putting-ballsdo-wn-vs-dropping-them —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, is an expert ADHD coach and productivity specialist, and shares a quick solo episode on a powerful mindset shift. Instead of “dropping the ball,” Steve talks about the idea of “putting balls down,”  making clear choices about what to pause or delay. He explains how ADHD brains often treat every task as equally urgent, which leads to overwhelm. By learning to be intentional and organized each week, we can feel more in control and less guilty. This episode offers real tools and encouragement to help ADHD entrepreneurs focus, plan better, and take pressure off themselves.Steve shares a smart strategy for ADHD entrepreneurs to stay calm and focused: instead of feeling bad about "dropping the ball," he encourages them to "put balls down" on purpose. This means choosing what truly matters each week and letting go of the rest. ADHD brains often make everything feel urgent, causing stress and confusion. By planning weekly, being honest about limits, and seeking support, ADHD minds can reduce overwhelm and gain clarity. Steve’s approach helps simplify tasks, making life feel lighter, more manageable, and in control.Key Takeaways:Put Balls Down: Choose what to pause instead of feeling like you failed.ADHD Overload: Brains treat everything as urgent; learn to sort it out.Weekly Planning: A clear weekly plan helps reduce stress and confusion.Additional Insights:Not Failure: Putting things down is a smart choice, not giving up.ADHD Brain Truth: Everything can feel urgent, even when it’s not.Planning Helps: A weekly check-in makes choices feel easier.Here are a few quotes from the episode:“You don’t have to drop the ball, you can choose to put it down.” - Steve August“ADHD brains make everything feel urgent. They need help sorting.” - Steve August“Letting go of some things gives you the space to move forward.” - Steve AugustJoin Steve August as he shares how choosing to “put balls down” on purpose helps ADHD entrepreneurs feel less stressed, more focused, and better able to plan their weeks. Learn simple ways to handle overload, sort priorities, and move forward with clarity.Episode Highlights:[00:00] - Teaser [01:31] - Dropping Balls vs. Putting Them Down[02:14] - Why ADHD Brains Struggle with Overload[03:28] - Refocusing on What Truly Matters[04:35] - Choosing Intentionally, Not Reacting[05:40] - Getting Support and Planning Weekly[06:43] - Letting Go to Move Forward with ClarityFOLLOW THE HOST:LinkedIn: https://www.linkedin.com/in/steve-august-b2b-adhd-business-founder-coach/ Company LinkedIn:

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/judsonarmen-trout —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August talks with Judson Armentrout, Founder and Principal Consultant of Building Block Solutions, and a Former Coordinator - Case Ready Fresh Meats at Kroger. Judson shares how growing up around agriculture led him to a career in the fresh food industry. He opens up about discovering his ADHD through his son’s diagnosis and how he’s built a career using his strengths. Learn how Judson went from running a $1.5B meat supply chain to solving big food supply problems as an entrepreneur.Judson isn’t just a food expert; he’s on a mission to fix how fresh food gets to stores. His own ADHD journey helped him see problems clearly and build smarter systems. At Building Block Solutions, he helps companies solve real supply chain issues without the usual stress. He believes focus, freedom, and the right tools help ADHD minds thrive.Judson spent years in the fresh food industry before starting Building Block Solutions, a company that solves big supply chain problems. His late ADHD discovery helped him understand how his brain works best. From plant floors to boardrooms, he’s built tools and systems that turn chaos into clarity. Now, he helps companies work smarter and get fresh food where it’s needed.Key Takeaways:ADHD Strengths: Judson uses his ADHD to solve problems in smart, new ways.Fresh Food Fixer: He helps companies move fresh food better, faster, and safer.Real World Tools: His systems save time, cut waste, and make work smoother.Freedom to Build: Leaving corporate life gave him space to grow and help more.Shared Story: Judson’s journey shows that ADHD minds can lead and create real change.Additional Insights:ADHD and Mission: Judson’s ADHD helped him build a business that solves real food problems.Lessons from Work: His past jobs taught him how to fix things fast and think differently.Right Fit Work: He knows he does best with freedom, not strict rules or slow systems.Smart Systems: Simple tools and daily habits help him stay focused and get things done.Honest Talk: Judson shares openly so others with ADHD feel seen and inspired.Here are a few quotes from the episode:“I’m built to solve hard problems, then move on.” - Judson Armentrout“I didn’t realize how much stress I was under until I left.” - Judson Armentrout“I love the freedom. That’s what I was craving.” - Judson ArmentroutJoin Judson Armentrout as he shares how ADHD led him to fix big food supply problems. Learn how smart systems, clear focus, and the right work style help ADHD minds lead, build, and thrive.Episode Highlights: [00:00] - Teaser[01:40] - Meet Judson Armentrout: From Food Ops to Founder[04:35] - The Realities of Summer Work-Life Balance[05:49] - Growing Up in Agriculture: Early Career Foundations[08:54] - Revolutionizing Case Ready Meat...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/the-four-agreements-evenmore-so-for-adhd-brains —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, is an expert ADHD coach and productivity specialist, and shares how “The Four Agreements” book can help ADHD minds. In this short solo episode, Steve explains each agreement and why they matter more when you have ADHD. He talks about being kind with your words, not taking things personally, asking questions instead of assuming, and doing your best. Steve links these ideas to common ADHD struggles like self-criticism, rejection, and overwhelm. It’s a powerful and helpful episode for anyone with an ADHD brain.Steve knows how tough it can be for ADHD minds to deal with daily thoughts and feelings. He learned that “The Four Agreements” can really help ADHD brains feel calmer and clearer. These four simple ideas, be kind with your words, don’t take things personally, don’t assume, and always try your best, can change how you think and act. Steve explains how each one helps with things like overthinking, feeling rejected, or being hard on yourself. These tools make it easier to handle life and work without feeling lost or overwhelmed.Steve used to believe “The Four Agreements” was a great book, but after learning he had ADHD, it hit even harder. He saw how ADHD made things like self-talk, rejection, and quick assumptions feel bigger. Now, he teaches ADHD entrepreneurs how these four simple rules can help calm the chaos. By using kindness, asking questions, and doing your best, it’s easier to handle life and work. These tools help ADHD minds feel steadier, clearer, and less overwhelmed each day.Key Takeaways:Power of Words: How self-talk shapes how we feel and act with ADHD.Don’t Take It Personally: Why other people’s actions aren’t always about you.Ask, Don’t Assume: ADHD minds often fill in gaps, asking clears things up.Do Your Best: Your best looks different every day, and that’s okay.Real-Life Tools: Simple ideas to handle stress, rejection, and overthinking.Additional Insights:Words Matter: Kind self-talk helps calm ADHD’s inner critic.It’s Not About You: Others act from their own stories, not yours.Ask First: Questions clear up the stories we make in our heads.Do What You Can: Your best changes day to day, meet your brain where it is.Simple Tools Help: These four ideas bring more peace, focus, and control.Here are a few quotes from the episode:“Our words shape our world, especially the ones we tell ourselves.” - Steve August“Most of the time, it’s not about you, it’s their story, not yours.” - Steve August“Your best changes every day, and that’s totally okay.” - Steve AugustJoin Steve August as he shares how “The Four Agreements” can help ADHD entrepreneurs handle self-talk, rejection, and overthinking, with simple rules that bring more calm, focus, and real ease to daily life and business.Episode Highlights:[00:00] - Teaser...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/evanm-oore —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August talks with Evan Moore, Owner and Founder of Real Frequency, an adjunct professor at Gonzaga University, and a college consulting company. Evan shares his journey from working in college admissions to starting his own business to help students find the right college fit. He opens up about living with ADHD, how it affected him growing up, and how he now uses it as a strength. Learn how Evan built a system that supports ADHD students and families through one of life’s biggest transitions.Evan isn’t just a college coach; he’s driven to help students find the right path without stress or burnout. His own ADHD journey shaped how he built Real Frequency, a place where different brains are understood and supported. He believes clear steps, early planning, and real talk help ADHD students and families succeed with confidence.Evan spent years in college admissions before starting Real Frequency, a company that helps students find colleges that truly fit. His ADHD, diagnosed early, shaped how he thinks, works, and supports others. From personal struggle to building systems that work, Evan now guides families with tools, support, and clear steps to reduce stress and make better choices.Key Takeaways:ADHD Strengths: Evan turns ADHD challenges into systems that help others succeed.College Fit Matters: Finding the right college match prevents burnout and costly mistakes.Early Planning: Starting the process early builds confidence and better results.Real Support: ADHD students thrive with structure, empathy, and open conversations.Shared Journey: Evan’s story helps families feel seen, understood, and guided.Additional Insights:ADHD and Purpose: Evan’s ADHD helped him build a mission-driven business that supports students.Learning from Struggles: His early school challenges taught him how to help others through tough spots.Team Power: Having the right people and systems keeps his growing team focused.Clear Steps: Structure and early action are key to avoiding stress and staying on track.Real Talk: Evan’s honesty makes space for families to ask the questions that matter.Here are a few quotes from the episode:“I wanted freedom, to build something real and help people from the start.” - Evan Moore“It’s usually the start that stops someone.” - Evan Moore“If I don’t shut work down, I will shut down.” - Evan MooreJoin Evan Moore as he shares how ADHD shaped his mission to help students find the right college fit. Learn how clear systems, early planning, and real support make the college journey better for ADHD families.Episode Highlights: [00:00] - Teaser[02:10] - Guest Introduction: Evan Moore and Real Frequency[05:27] - From College Admissions to ADHD-Focused Coaching[07:37] - Why Students Leave College: The Cost of Poor Fit[11:32] - Real...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/solot-he-great-wall-of-everything-now —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, is an expert ADHD coach and productivity specialist. He shares about a big ADHD challenge, having too many ideas and tasks at once. In this short solo episode, Steve explains the “Great Wall of Everything Now,” when everything feels urgent and important. He shares why ADHD brains have a hard time choosing what to do first. Steve gives an easy plan: get clear on your goals, pick what matters most, and take action. It’s a quick and helpful episode with real tips for ADHD business owners.Steve knows how hard it is for ADHD minds to pick what to do first when everything feels important. He learned that ADHD isn’t about a lack of focus, but too much focus on too many things. This makes it hard to choose and start. Steve now teaches ADHD entrepreneurs to get clear on where they want to go, so they can spot the most helpful tasks. With this clear goal, it’s easier to focus, take action, and make progress without feeling stuck or overwhelmed.Steve used to feel stuck with too many tasks and ideas, not knowing where to start. He realized ADHD made it hard to choose and organize what to do first. Things changed when he focused on getting clear about his goals instead of trying to do everything. Now, Steve teaches ADHD entrepreneurs to find their “magnetic north,” so they can pick the right tasks, focus better, and take real steps forward without feeling lost or stuck.Key Takeaways:Too Much at Once: ADHD makes everything feel urgent and important, causing overwhelm.Executive Function: Why ADHD brains struggle to choose and organize tasks.Magnetic North: How clear goals help you focus on what really matters.Clarity to Action: The path from knowing your goal to taking the right steps.Real Progress: Simple ways to sort your tasks and move forward with less stress.Additional Insights:Overwhelm is Real: ADHD brains take in too much, making it hard to pick what to do.Focus is Built: Clear goals help you choose and stick to the right task.Small Steps Win: Deciding on one next step can lead to real progress.Clarity First: Knowing where you’re going helps sort the mess of tasks.Use What Works: ADHD success comes from clear goals, not just more effort.Here are a few quotes from the episode:“Everything feels urgent and important all at once.” - Steve August“ADHD isn’t a focus problem, it’s a sorting problem.” - Steve August“Clarity leads to focus, and focus leads to action.” - Steve AugustJoin Steve August as he explains the “Great Wall of Everything Now” and shows ADHD entrepreneurs how clear goals, focus, and small steps can break through overwhelm and lead to real progress in business and life.Episode Highlights:[00:00] - Teaser [01:32] - Episode Introduction[02:28] - ADHD, Executive Function & Action Triggers[04:32] - Magnetic North: Your

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/mattbur-ch—------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August talks with Matt Burch, Co-Founder of Humcrush, a music app that brings back the feel of FM radio, and Foundation Member of Agentics Foundation. Matt shares his path from being a creative artist to becoming an AI-focused engineer. He opens up about hitting rock bottom, living with ADHD, and how it shaped his career. Hear how Matt uses AI, structure, and support systems to manage his work and thrive as an ADHD entrepreneur.Matt isn’t just an engineer; he’s passionate about building tools that help people and create impact. His move from creative work to AI tech shows how ADHD minds can thrive in fast-changing spaces. He believes structure, curiosity, and AI as a second brain help ADHD entrepreneurs stay on track, build better, and grow with purpose.Matt spent over 20 years building software, starting as a creative and moving into AI-first engineering. He Co-Founded Humcrush to bring back simple, human-curated music experiences. His journey with ADHD, from late diagnosis to daily tools and systems, helps him support founders, solve tough problems, and build with clarity and focus.Key Takeaways:ADHD and Tech Work: Matt shows how ADHD can drive creative thinking and innovation.AI as a Tool: How AI helps him solve hard problems and build faster.Focus Systems: Using reminders, writing things down, and AI chats to stay on track.Personal Story: From hitting bottom to leading in tech with ADHD.Community Help: How coaching and peer support boost progress and purpose.Additional Insights:ADHD and Growth: Matt’s story shows how ADHD can lead to deep learning and fast progress.Building with Support: Coaching and community help him stay focused and move forward.Life Lessons: His ADHD journey shapes how he works, solves problems, and leads.Second Brain: He uses AI chats and notes to stay clear and avoid overwhelm.Creative Energy: Matt’s love for new ideas drives his work and helps founders build better.Here are a few quotes from the episode:“AI is my exoskeleton, it helps me do the best work of my life.” - Matt Burch“I almost spent more time building systems than doing the work.” - Matt Burch“Everything in front of me is a giant inbox, I just try to keep it from slipping away.” - Matt BurchJoin Matt Burch as he talks about how ADHD, AI, and support systems help neurodivergent entrepreneurs thrive. Discover how curiosity and structure fuel his work in tech and his journey to building Humcrush.Episode Highlights: [00:00] - Teaser[01:58] - Guest Introduction: Matt Burch and His Journey in Tech and AI[03:20] - Matt’s Early Journey: From Aspiring Creative to Rock Bottom[05:51] - Discovery of Programming Through Flash & ActionScript[09:16] - First Big Break: Digital Signage & Startup Culture[12:45] - ADHD & R&D: Why Complex Problems Are an Advantage[14:50] - Transition to Team Leadership in Agency Work[18:46] -...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/why-adhd-brains-don-t-need-more-discipline —------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, is an expert ADHD coach and productivity specialist. He shares insights on why ADHD entrepreneurs often struggle with discipline. In this episode, Steve explains how ADHD brains have limited willpower and discipline, making it harder to stay on task. He emphasizes that the key isn’t more discipline, but working with your brain's strengths and weaknesses. Steve shares strategies like optimizing your environment, using your peak energy times, and creating routines to work smarter, not harder. It’s a practical episode filled with helpful tips for ADHD entrepreneurs to get more done.Steve understands the challenge of feeling ready to work but struggling to get started. He learned that it's not about needing more discipline, but about how ADHD affects your ability to take action. By managing energy and setting up the right environment, progress becomes easier. Now, Steve teaches ADHD entrepreneurs to recognize their brain's needs, use their peak times for focus, and create routines that make getting things done feel more natural and manageable.Steve used to struggle with starting tasks, even though he had great ideas and experience. He realized ADHD made it harder to begin, plan, and finish tasks without a plan. The turning point came when he stopped blaming himself and focused on managing his brain’s energy and routine. Now, Steve helps ADHD entrepreneurs use tools like setting up their environment and working during peak focus times to get things done and feel in control.Key Takeaways:Struggling to Start: Why ADHD entrepreneurs find it hard to begin, even with a plan.Executive Function: Understanding how ADHD affects your ability to start and finish tasks.Energy and Focus: How knowing your brain's best work times can boost productivity.Environment Setup: Why creating the right space helps you focus and stay on track.Smart Strategies: Simple tips to use your brain’s strengths and move forward with ease.Additional Insights:Why It’s Hard: Steve explains how ADHD brains need structure to start tasks.Energy Matters: How your energy levels and time of day affect your focus.Think Like a Coach: Treating executive function like a limited resource helps you manage better.Quick Help: Simple tools like co-working and setting your best hours can boost productivity.Work With Your Brain: Success comes from using your brain’s strengths, not forcing it.Here are a few quotes from the episode:“I felt ready to work, but I just couldn’t start.” - Steve August“It’s not about discipline, it’s about executive function.” - Steve August“Manage your brain’s energy and set the right environment to succeed.” - Steve AugustJoin Steve August as he shares why ADHD entrepreneurs struggle to get started and how understanding your brain, energy, and focus can help you overcome

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/adhdtime-management-tool—------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August chats with Martin Forde, founder of Retail Strategy Consultant at Omnichannel Ventures. Martin talks about his journey in the consumer packaged goods (CPG) industry, including his role in the early days of Doctor Squatch. He shares how ADHD shaped his work and how he found tools to help him stay focused. Martin reveals the importance of consistency, focus, and building strong teams while managing life as an ADHD entrepreneur. Learn how his experiences led him to help emerging brands scale in retail.Martin isn’t just a founder; he’s passionate about helping brands grow in retail. His journey from Doctor Squatch to building Omnichannel Ventures shows how ADHD can fuel success when managed well. He believes consistency, focus, and the right strategies help ADHD entrepreneurs stay on track, execute ideas, and achieve their goals.Martin spent years in the CPG industry, playing a key role in growing brands like Doctor Squatch. Now, he uses his expertise in retail strategy to help emerging brands scale. His personal ADHD journey guides him in creating systems that help ADHD entrepreneurs stay focused and succeed in business.Key Takeaways:ADHD and Brand Growth: Martin talks about how ADHD helped him scale successful brands.Retail Strategy: How smart planning and focus can lead to big retail wins.Consistency is Key: Staying focused and consistent helps ADHD entrepreneurs succeed.Personal Experience: Martin’s ADHD journey shaped his approach to business.Practical Tools: Systems and strategies that keep ADHD entrepreneurs on track.Additional Insights:ADHD and Brand Building: ADHD fueled Martin’s success with brands like Doctor Squatch.Power of Focus: Consistency is key for ADHD entrepreneurs.Lessons Learned: Martin’s ADHD journey shaped his strategies.Practical Systems: Tools for staying organized and productive.Community Support: A strong network helps ADHD entrepreneurs thrive.Here are a few quotes from the episode:“ADHD helps me focus deeply on what excites me.” - Martin Forde“Retail success is all about staying consistent and executing.” - Martin Forde“Building a brand takes focus, but it’s the community that keeps you going.” - Martin FordeJoin Martin Forde as he shares how ADHD, focus, and strategic planning helped him scale successful brands. Learn how consistency and community play a key role in his journey to help emerging brands grow in retail.Episode Highlights: [00:00] - Teaser[01:50] - Guest Introduction: Martin Forde and His Work in CPG[03:10] - Early Career: Joining Doctor Squatch and Growing a Brand[06:50] - Retail Strategy: Expanding Doctor Squatch into Big Retailers[11:00] - Key Lesson: How ADHD Helps Focus on Big Ideas[14:56] - The Role of Consistency: Building a Successful Brand[20:28] - Martin Discusses His ADHD Journey and Its Impact on His Work[26:25] - Overcoming Challenges:...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉 https://bit.ly/adhdtime-management-tool—------------------------------------------------------------Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, is an expert ADHD coach and productivity specialist. He is also the founder, coach, and leader of The Focus Formula ADHD Coworking Community, and creator of the 2X Accelerator, talks about why many ADHD entrepreneurs struggle to get started, even when they know what to do. In this episode, Steve shares why this happens, especially for experienced professionals in their second act, and how it’s often tied to executive function challenges. He explains how understanding your brain’s energy patterns, managing your “mental fuel,” and using tools like body doubling can help you start and stay on track. It’s a clear and real talk packed with tips to help ADHD brains move forward.Steve knows how it feels to sit down, ready to work, but not be able to start. After facing this himself, he learned it’s not about discipline, it’s about how ADHD affects the brain’s ability to begin tasks. He found that managing energy and building the right structure makes a big difference. Now, he helps ADHD entrepreneurs understand their executive function, use their best focus times, and work with others to finally get things done and feel more in control.Steve used to wonder why starting felt so hard, even with experience and big ideas. He learned that ADHD makes it harder to start, plan, and follow through, especially without structure. Real progress came when he stopped blaming himself and started managing his brain’s energy and focus. Now, he helps ADHD entrepreneurs use simple tools like co-working and timing their best hours to get unstuck and move forward with confidence.Key Takeaways:Getting Stuck: Why ADHD entrepreneurs struggle to start, even when they know what to do.Executive Function: What it means and why it’s the real challenge behind “not starting.”Energy and Focus: How understanding your brain’s best times helps you get more done.Body Doubling: Why working with others makes starting and finishing easier.Smart Strategies: Simple tools to stop spinning and finally move your ideas forward.Additional Insights:Why It Feels Hard: Steve explains how ADHD brains hit a wall when there's no structure.Less Energy, More Struggle: How aging and energy levels affect task starting.Think Like a Coach: Seeing executive function like a fuel tank helps you manage better.Simple Help: Tools like co-working and body doubling can boost motivation fast.Work With Your Brain: Success comes from using your brain’s strengths, not fighting them.Here are a few quotes from the episode:“I knew what to do, but I just couldn’t get myself to start.” - Steve August“It’s not a focus problem, it’s an executive function problem.” - Steve August“Treat your brain like it runs on fuel, and use the best times to get started.” - Steve AugustJoin Steve August as he shares why ADHD entrepreneurs often get stuck at the starting line, and how...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉https://bit.ly/adhdtime-management-tool____________________________________________________Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August is joined by Hannah Underwood, founder of How Might We Community and Under the Hood, a youth charity in the UK. Hannah shares her journey from charity leadership to building a social impact tech startup. She opens up about discovering her ADHD later in life, how it shaped her work, and the tools that help her focus. Learn how she uses curiosity, data, and community to create change and manage life as an ADHD entrepreneur.Hannah isn’t just a founder; she cares deeply about making a social impact with data and community. Her shift from charity work to tech shows how ADHD can drive big ideas when managed well. She believes curiosity, support, and the right tools help ADHD entrepreneurs stay focused, follow through, and reach their goals.Hannah spent over 15 years leading a youth charity before starting her own tech venture, How Might We. She uses her deep knowledge of data, leadership, and community building to help others make a bigger impact. Her personal ADHD journey helps her create tools and spaces where neurodivergent founders can stay focused and thrive.Key Takeaways:ADHD and Impact Work: Hannah shares how ADHD can spark big ideas and social change.Data with Purpose: Using data and curiosity to drive meaningful results.Support Systems: How community and accountability boost focus and follow-through.Personal Journey: Discovering her ADHD later in life changed how she works.Real Tools: Habits and systems that help ADHD entrepreneurs stay on track.Additional Insights:ADHD and Leadership: Hannah shows how ADHD traits can lead to bold, creative leadership.Power of Community: Supportive groups help ADHD entrepreneurs stay motivated and accountable.Learning Through Life: Hannah’s late ADHD discovery reshaped how she builds and leads.Focus Tools: She shares real-world systems to manage time and energy effectively.Curiosity Wins: Staying curious helps ADHD minds turn big visions into real impact.Here are a few quotes from the episode:“Opportunities aren’t my problem, seeing them all through is.” - Hannah Underwood“Data is like a catnip for my curiosity.” - Hannah Underwood“Throwing little accountability hand grenades helps me focus.” - Hannah UnderwoodJoin Hannah Underwood as she shares how ADHD traits, data, and supportive communities help neurodivergent entrepreneurs succeed. Learn how curiosity and focus drive her social impact work and business ventures.Episode Highlights: [00:00] - Teaser[01:00] - Guest Introduction: Hannah Underwood and Her Work in Social Impact[03:26] - Early Career: Becoming a Charity CEO at Age 25[06:28] - Real Example: How Data Doubled Impact Without Extra Cost[08:26] - Why Frontline Engagement Improves Data Quality and Results[14:12] - Discovering ADHD: Motherhood, Startups, and New...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉https://bit.ly/adhdtime-management-tool____________________________________________________Welcome to the ADHD Entrepreneur Accelerator Podcast! Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, also a Founder, Coach & Leader of The Focus Formula ADHD Coworking Community, and creator of the 2X Accelerator, shares a powerful idea that changed his work life, the 2-Hour Workday. Steve talks about how ADHD isn’t a lack of attention, but a challenge with using it well. He explains how managing your executive function can help you get more done with less stress. This episode gives simple, real advice to help ADHD entrepreneurs stay focused, do what matters most, and feel good at the end of the day.Steve isn’t just a coach; he’s lived the real struggle of knowing what to do but not being able to do it. As he got older, work got harder, and learning he had ADHD made it all make sense. He found that managing his executive function was the key. Now, he teaches ADHD entrepreneurs how to work with their brains, use their best hours, and make real progress without burnout.Steve coached startup founders and helped them grow, but over time, he noticed he couldn’t get his brain to do what he wanted. Learning about ADHD helped him understand why. He realized it’s not about having no attention, but about using it wisely. Now, he helps ADHD entrepreneurs work smarter by focusing on what matters most during their best hours of the day.Key Takeaways:The 2 Hour Workday: Why working less can help you do more with ADHD.Executive Function: What it is and why it's so important for focus and progress.Work With Your Brain: How to plan your day based on your energy, not a full schedule.Body Doubling: How co-working with others helps ADHD minds stay on task.Progress Over Perfection: Simple ways to move forward even on tough days.Additional Insights:ADHD Reality: Steve explains how ADHD is about managing focus, not lacking it.Smart Planning: The 2 Hour Workday helps you use your best brain time wisely.Energy Over Hours: Why short, focused work blocks beat long busy days.Co-Working Power: How working with others boosts focus and follow-through.Daily Wins: Doing a little every day adds up to big progress over time.Here are a few quotes from the episode:“ADHD isn’t a lack of attention, it’s trouble using it the right way.” - Steve August“Executive function is like energy for your brain, you only get so much each day.” - Steve August“If I win my two-hour work block, the rest of the day is just a bonus.” - Steve AugustJoin Steve August as he breaks down the 2-Hour Workday, a simple way for ADHD entrepreneurs to get more done by using their best focus time. Learn how working with your brain can lead to real progress.Episode Highlights:[00:00] - What ADHD Really Means: It’s not about lack of attention[01:47] - How Executive Function Shapes Your Day[03:32] - The 2-Hour Workday: Use Your Best Focus Time[07:34] - Why Time Blocking Fails for ADHD Brains[09:16] - Progress Over...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉https://bit.ly/adhdtime-management-tool____________________________________________________Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August is joined by Jennifer Adelhardt, founder of Strategic Curiosity and Adjunct Faculty & Associate Graduate Faculty, Department of Management at the University of North Carolina at Charlotte, and a TEDx Speaker. Jennifer shares her journey from corporate consulting to studying ADHD in entrepreneurship. She talks about how ADHD traits can both challenge and fuel entrepreneurial success, and offers insights on building environments where neurodivergent entrepreneurs can thrive.Jennifer isn’t just a consultant; she’s passionate about helping ADHD entrepreneurs succeed. Her journey from the corporate world to studying ADHD in business shows how understanding neurodivergent traits can create better work environments. She believes the right strategies can help ADHD entrepreneurs thrive, especially with the right support and mindset.Jennifer has nearly two decades of experience in the corporate world before transitioning to focus on ADHD in entrepreneurship. As the founder of Strategic Curiosity, she combines her expertise in leadership and academic research to create environments where neurodivergent entrepreneurs can thrive. She uses her personal experience with ADHD to help others build effective strategies for success.Key Takeaways:ADHD and Entrepreneurship: Jennifer highlights how ADHD traits can fuel business success.Building Supportive Environments: Creating workplaces where neurodivergent entrepreneurs thrive.The Power of Research: Understanding ADHD leads to better strategies.Personal Experience: How Jennifer’s ADHD journey shaped her approach.Practical Tools: Strategies to help ADHD entrepreneurs stay focused and succeed.Additional Insights:ADHD and Entrepreneurship: Jennifer explains how ADHD traits can drive business success.Building Support: The importance of creating supportive work environments for ADHD entrepreneurs.Learning from Experience: How Jennifer’s ADHD journey shaped her business strategies.Effective Tools: The tools and strategies Jennifer uses to stay focused and productive.Adapting and Growing: Why flexibility and curiosity are key to success for ADHD entrepreneurs.Here are a few quotes from the episode:“ADHD traits can be a powerful advantage in business.” - Jennifer Adler“Creating supportive environments helps ADHD entrepreneurs thrive.” - Jennifer Adler“Understanding ADHD leads to better strategies for success.” - Jennifer AdlerJoin Jennifer Adler as she discusses how ADHD traits, research, and supportive environments can help neurodivergent entrepreneurs thrive and build successful businesses.Episode Highlight:[00:00] - Teaser[01:15] - Guest Introduction: Jennifer Adler[03:26] - Jennifer’s Journey: From Corporate to ADHD Research[05:36] - ADHD Traits and Their Impact on Entrepreneurship[07:16] - Using ADHD...

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉https://bit.ly/adhdtime-management-tool____________________________________________________Welcome to the ADHD Entrepreneur Accelerator Podcast. Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, and an expert ADHD coach and productivity specialist. He is also the founder, coach, and leader of The Focus Formula ADHD Coworking Community, and creator of the 2X Accelerator, helping ADHD entrepreneurs grow with focus and clarity in Steve August Coaching. In today’s episode, Steve shares how ADHD brains struggle with planning and time, and why typical tools don’t work. He explains the power of a simple weekly dashboard to stay focused, prioritize better, and make real progress. Through personal stories and clear advice, Steve gives listeners a tool built for ADHD brains to finally break the cycle of stress and distraction.Steve knows what it’s like to plan a great week and still feel stuck. After learning how ADHD affects time and focus, he found new ways to work better. Instead of fighting his brain, he built tools that match how it works. Now, he teaches ADHD entrepreneurs how to stay on track with simple systems that help them do the right work, avoid burnout, and feel more in control each week.Steve spent years trying different planning tools, chasing new systems, and feeling stuck in the same weekly cycle. Nothing seemed to work until he realized most tools weren’t made for ADHD brains. That led him to build his own weekly dashboard, focused on progress, not just planning. Now, he helps other ADHD entrepreneurs use this simple system to stop spinning their wheels and start making real progress.Key Takeaways:Weekly Struggles: Why ADHD brains often feel stuck and overwhelmed by midweek.The Power of a Dashboard: How a simple weekly dashboard can replace complex planners.Planning vs. Progress: Why most systems fail ADHD brains and how to fix that.Meeting Your Brain: How to match your work to your energy and focus levels.ADHD-Friendly Tools: A look at Steve’s real system to plan less and get more done.Additional Insights:Real ADHD Weeks: Steve breaks down why typical weeks fall apart for ADHD entrepreneurs.Smarter Support: Knowing how your brain works makes it easier to build better habits.From Chaos to Clarity: Steve’s experience shows how the right tools make a big difference.Dashboard in Action: A real example of how to use the weekly dashboard for focus.Focus First: Working with your ADHD, not against it, is the key to real progress.Here are a few quotes from the episode:“Time blocking is great until it eats all your energy before you even start.” - Steve August“Most planning tools are built for brains that aren’t like ours.” - Steve August“A good week for an ADHD brain means meeting your brain where it is.” - Steve AugustJoin Steve August as he explains why most ADHD entrepreneurs struggle with typical planning systems and how a simple weekly dashboard can create clarity, focus, and real progress in both business and life.Episode Highlights:[00:00] - Teaser [00:58] - The

🔥 ADHD making business harder than it needs to be? Try these free resources:🧠 Start with my free Weekly ADHD Dashboard – The “Brain-first” system I use to plan my week and make consistent progress. 👉https://bit.ly/adhdtime-management-tool____________________________________________________Welcome to the ADHD Entrepreneur Accelerator Podcast! Host Steve August, Founder of ADHD Entrepreneur Accelerator and August & Wonder, also a Founder, Coach & Leader of The Focus Formula ADHD Coworking Community, and creator of the 2X Accelerator, helping ADHD entrepreneurs grow with focus and clarity in Steve August Coaching. Steve shares his personal journey as a long-time entrepreneur who discovered his ADHD later in life. He opens up about the struggles he faced, how ADHD shaped his work, and the turning point that helped him find clarity. Steve explains why he started this podcast to support other ADHD entrepreneurs by sharing tools, stories, and real talk about how ADHD can both challenge and drive success in business.Steve isn’t just an entrepreneur; he’s been through the ups and downs of building businesses while living with undiagnosed ADHD. After years of success and struggle, his diagnosis helped everything click. Now, he’s focused on helping other ADHD entrepreneurs understand their brains, use the right tools, and build businesses with more clarity, focus, and freedom.Steve built and sold a startup, worked as a CMO, and later became a coach for other founders. After hitting burnout and facing new challenges, he learned he had ADHD at age 54. That moment changed everything. Now, he shares what he's learned to help ADHD entrepreneurs stay focused, feel less overwhelmed, and grow their businesses with less stress.Key Takeaways:ADHD Discovery: Steve shares how learning he had ADHD made things clear.Entrepreneurial Struggles: The ups and downs of running a business with ADHD.Working With Your Brain: How to stop fighting ADHD and start using it.Life After Diagnosis: How understanding ADHD changed Steve’s life and work.Helpful Tools: Simple tips to stay focused and manage each week better.Additional Insights:ADHD in Business: Steve shares how ADHD has both helped and challenged his work.Support That Works: Why understanding your brain can lead to better results.Real-Life Lessons: His journey shows how a late ADHD diagnosis brings clarity.Tools That Help: Steve talks about the weekly dashboard and simple routines.Growth Mindset: Learning to work with ADHD, not against it, opens new doors.Here are a few quotes from the episode:“I couldn’t even finish the first sentence of an email.” - Steve August“ADHD isn’t a deficit of attention; it’s a surplus that’s hard to focus.” - Steve August“I was a wallflower in my own life until I understood my brain.” - Steve AugustJoin Steve August as he shares his journey of discovering ADHD later in life and how learning to work with his brain helped him and other entrepreneurs grow thriving, focused businesses.Episode Highlights:[00:00] - Welcome to the ADHD Entrepreneur Accelerator[01:07] - Steve’s Background: From Startup Exit to Coaching[02:18] - Post-COVID Fatigue Turns Out to Be ADHD[04:18] - Getting Diagnosed at Age 54[05:14] - Understanding...

After 98 episodes, The Rocket Ship Founder Podcast is coming to a close—but this is just the beginning of something new. In this final episode, I reflect on my journey as a late-diagnosed ADHD entrepreneur and how embracing my ADHD has transformed my approach to business and life. I share: ✅ Why getting diagnosed at 54 changed everything for me ✅ How I transitioned from working with startup founders to ADHD entrepreneurs ✅ The power of making decisive choices instead of staying stuck in indecision ✅ What’s next—my new podcast, ADHD Entrepreneur Accelerator, launching in late February/early March If you’ve ever felt like your brain works differently and you’re trying to build a business that works with it (not against it), this episode is for you. 🔔 Stay tuned for the next chapter: Be the first to hear about the new podcast! 

I've been a bit hesitant to push send on this one. You see, there's been a number of research studies* showing that ADHD brains are, depending on the study, between 2x and 5x more likely to become entrepreneurs. I often cite this research in things I put out in my content. But there's one question that I consistently get back, that deserves an answer: "Does ADHD make you a great entrepreneur?" Based on my research and my own experience, the answer is...yes and no. Yes, ADHD super powers can make you more likely to embrace doing your own thing and being an entrepreneur. But also, no because it's challenges can keep you from succeeding to the degree you know you can. In this week's Rocket Ship Founder podcast episode I go through the pluses and minuses of being an ADHD entrepreneur: How ADHD superpowers help you get launched Why those same superpowers can turn into entrepreneurial kryptonite. How to leverage the strengths and avoid the pitfalls to give you the best chance of success.

Key Takeaways from This Episode: • Core Idea: Customers don’t buy our product or service—they buy our offer. An offer is a promise to solve an urgent pain within a specific timeframe for a specific cost. Products and services? They’re just the tools we use to deliver on that promise. • Your Business as a Stack of Offers: A thriving B2B business only needs three key offers: 1. Core Offer – The cornerstone of your business, the main product or service you’re built around. 2. Hand Raiser Offer – A lead magnet or freebie valuable enough for someone with your target pain to share their contact info. 3. Customer ID Offer – Designed to identify those ready to take the next step with you. • Make Every Offer a No-Brainer: Success lies in creating offers that are stupidly compelling to the right customer. What You’ll Learn in This Episode: 1. Why your Core Offer is the foundation of your business. 2. The essential element that ties all three offers together. 3. How to design a simple system to consistently get your offers in front of the right people daily. This quick 14-minute episode will give you a framework to simplify your business and grow strategically in 2025. 🔥 Friday After Black Friday Bundle 🔥 Get everything you need to build your 3 Offer Stack and a Daily Lead Machine. For $119 (today and tomorrow only), you’ll receive SEVEN core business growth trainings valued at over $3,000! 💡 These are the same tools that drive the success of the 2X Accelerator Program, designed to create a powerful customer flywheel for your business. 👉 Check it out and grab the bundle here!

Episode Title: Thriving in a Tough Market: The 3 Keys to Business Growth When Money’s Tight Episode Description: In today’s episode, we’re tackling a challenge many entrepreneurs are facing: “People aren’t buying, and the ones who do are taking longer to decide.” It’s something I’ve been hearing across the board – from clients, fellow coaches, and entrepreneurs. The business environment has changed, and with inflation, a tighter money supply, and more selective spending, the boom has slowed, leaving many wondering how to keep growing. Here’s the truth: in tougher times, business fundamentals matter more than ever. When the rising tide no longer lifts all boats, it’s time to tighten up our approach, identify the right customers, sharpen our offers, and build dependable lead generation. In this episode, I break down three essential keys to thriving in challenging markets. Plus, I share a real-life success story from one of my 2X Accelerator participants, who achieved a 34% growth rate this year by following these strategies. What You’ll Learn: • The 3 Keys to Thriving in a Down Market: Discover the foundational steps that will help you build resilience and grow, even when the economy slows. • Designing Your Business as a Stack of Offers: A strategic approach to creating offers that speak directly to your ideal customer’s needs. • Breaking Through the Noise: How to create a message that cuts through the clutter and gets your business noticed. This 12-minute episode is packed with actionable insights for B2B entrepreneurs who want to thrive, even when times get tough. Tune in, take notes, and start implementing these steps today to build a business that endures in any market.

It's been a minute or two since my last new Rocket Ship Founder podcast episode. During the podcast hiatus, I've been leaning in to my journey as a late diagnosed ADHD entrepreneur. Over the past two months, I've been reshaping my coaching practice. After focusing on helping Seed Stage to Series A Founders for the past seven years, I'm evolving my practice to supporting ADHD entrepreneurs and solopreneurs get out of overwhelm, harness their focus and 2X their business progress. Rocket Ship Founder podcast will be evolving as well - with a final form to be determined. For now, I will be putting out episodes from time to time that I think will be useful to every entrepreneur. Which brings us to today's episode... Recently, I was asked by a client to present to the leadership team on how to best support ADHD team members. It was a great conversation. ADHD team members can be your most brilliant and innovative problem solvers. ADHD brains are wired to constantly learn and create connections and possibilities. I walked them through the key differences between ADHD and neurotypical brains, especially the lower levels of dopamine and norepinephrine. How this results in lower reserves of executive function compared more neurotypical brains And how that expresses itself in things like time blindness, task initiation and prioritization challenges, rejection sensitivity and other facets of ADHD life But the biggest takeaway for this leadership team was that working with ADHD brains can actually help you level up your business. Because what helps ADHD team members prioritize, focus and execute is getting really good at operating like the best companies do. In this week's Rocket Ship Founder podcast episode I talk about how working with neurodiverse brains can actually help your business level up. I'll cover: Why the challenges of ADHD actually can help you operate better 3 specific areas to focus on that will drive better results

This week, two of my past clients announced their companies were being acquired. Together they mark the 11th exit of Founders I’ve coached over the past seven years. I certainly can’t take credit for the outcomes of the clients I’ve coached. After all, they did the work. But I can say I’ve been part of the story in helping people along the path that got them to their exits. I learn something from every exit I've been a part of. So in this week's episode of The Rocket Ship Founder Podcast, I'd like to share 11 lesson I’ve learned from my own exits and those I’ve coached: The overwhelming emotion is RELIEF You realize how much you've been carrying when the weight of being "in the seat" comes off Don't compare, you can't judge exits from the outside If you have an earn out tied to revenue, become best friends with the sales team of the acquiring company If you have an earn out tied to revenue, make sure the sales team compensation plan is incentivized to sell your stuff It’s an ending and a beginning Be proud of what you’ve done, regardless of how it turned out Take a moment to appreciate how much you’ve grown and learned as a leader adn human Take a breath Get on that earn out, if you have one Regardless of the outcome, it turns out you are still you Private Founder Coaching Sprint (3 slots available)My 4-month private coaching program for Founders with at least $1M in revenue or funding. In a four month sprint, we work hand-in-hand on accelerating your biggest issue. Nail a thorny PMF/Sales problem. Level up your team. Confidently work through tough decisions. The biggest outcome is you being a more confident and centered Founder. It all starts with a breakthrough session. Book a your breakthrough session here. The 2X AcceleratorThis is my intimate and affordable Founder community, purely focused on adding your next $500k-$1M of revenue. Each week this amazing group of Founders works on building solid, consistent pipelines by crafting stupidly good offers and automated lead machines. Book a your breakthrough session here.⁠