Discover
The Responsible Edge Podcast
The Responsible Edge Podcast
Author: Charlie Martin, Host
Subscribed: 2Played: 14Subscribe
Share
© Charlie Martin, Host
Description
The Responsible Edge is a podcast featuring conversations with business leaders and founders about how to grow, compete, and build better businesses. Sponsored by truMRK, the mark of trusted sustainability communications.
150 Episodes
Reverse
Food waste remains one of the largest inefficiencies in the global food system. Around one billion tonnes of food are wasted every year.In this episode of The Responsible Edge, Charlie Bigham discusses how these issues appear inside a real food manufacturing business.Charlie started the company from his kitchen table in 1996. Today the business produces prepared meals from two kitchens and employs around 750 people.The conversation explores why Charlie believes many companies start in the wrong place when discussing responsibility."I think you're much better off saying, let's focus on your product or your service and make that extraordinary."For Charlie, responsibility follows product quality rather than replacing it.The episode looks closely at operational decisions inside food production. Charlie explains how measuring production processes allowed the company to reduce waste dramatically and redirect surplus food to charities.Over three years the business eliminated edible food waste and redistributed more than half a million meals.Charlie also discusses ingredient discipline, the debate around ultra-processed food, and why packaging decisions can involve real commercial trade-offs.Later in the discussion the conversation turns to the broader role of business."Business cannot exist purely for profit. It has to do more than that."Listen to the full episode to hear how operational discipline shapes responsible business in practice.#ResponsibleBusiness #FoodIndustry #FoodWaste #BusinessLeadership #Sustainability
The paint industry increasingly presents itself as sustainable. Labels highlight “water-based”, “low VOC”, and other environmental claims.But what actually sits inside the tin?In this episode of The Responsible Edge, Charlie Martin speaks with historic building envelope consultant and paint manufacturer Michiel Brouns about the gap between sustainability language and material reality in the coatings industry.Michiel explains how his work began in historic building preservation in the Netherlands before moving to the UK in 2006. While advising architects on heritage glazing, he repeatedly encountered the same question: which paint should be used on historic timber?The answer, linseed oil paint, had centuries of proven use. Yet many architects had never encountered it. “Somebody has to manufacture it,” Michiel recalls. That realisation led to the creation of Brouns & Co.The conversation then turns to the wider industry debate. Discussing the British Coatings Federation’s guide on environmental claims, Michiel argues the sector often relies on terminology rather than material transparency. He describes the approach as “a perfect example of flooding the zone.”The discussion explores the structural power of petrochemical supply chains, the environmental implications of modern coatings, and the growing demand for natural materials in construction.Michiel also outlines the single change he believes would shift the market most quickly: honest ingredient listings on building materials.Listen to the full episode for a detailed discussion on natural paints, historic buildings, and the communication gap inside the sustainability conversation.#ResponsibleBusiness #SustainableBuilding #Greenwashing #NaturalMaterials #Architecture
Sustainability standards are designed to drive real-world impact. Certification schemes cite income gains, biodiversity protection and improved environmental management. But do they transform systems, or simply standardise compliance?In this episode of The Responsible Edge, Pooran Desai, founder of OnePlanet.com and creator of the One Planet Living framework, examines the evidence behind sustainability standards and where they fall short.Drawing on his experience in sustainable forestry, Pooran describes Forest Stewardship Council certification as “an absolute nightmare,” arguing that auditors often had “nowhere near their knowledge and understanding” compared to the woodland workers they assessed. For him, certification can shift authority away from practitioners and toward box-ticking.He challenges the reliance on evidence-led policymaking, stating, “Evidence is only what you look for.” Metrics capture what is measured, not necessarily what matters. Standards, he argues, should act as a minimum safeguard. “Regs for the dregs,” he says, suggesting compliance should be a floor rather than a signal of leadership.The discussion moves beyond certification to corporate governance and shareholder primacy. If sustainability requires systems thinking, can it be delivered through predefined metrics alone?Listen to explore the tension between compliance and authenticity, and whether standards can ever substitute for stewardship.#SustainabilityStandards #ResponsibleBusiness #SystemsThinking #ESG #CorporateGovernance
The built environment produces more than one third of global waste. Yet only around one percent of building materials are reused.In this episode, Tina Snedker Kristensen, founder of BuildDirection and former Head of Sustainability & Communications at Troldtekt A/S, examines why circularity in construction remains structurally constrained.Drawing on more than two decades inside the building materials industry, Tina explains how certification frameworks such as Cradle to Cradle shifted sustainability from communication to operational discipline. “It’s not just a stamp that you get,” she says. “You have to work continuously and improve on all five criteria.”The conversation moves from theory to site-level reality. Dismantling decades-old materials is labour intensive. Technical performance must be reverified. Ownership is often unclear. Virgin materials remain cheaper because industrial systems are optimised for linear production.Denmark’s tightening building regulations are beginning to shift demand. Reused materials can now count as zero CO₂ in life-cycle assessments. But legacy buildings lack documentation. “If I had a magic wand,” Tina says, “I would hope that it could sort of scan a building and define which kind of materials are there.”This episode examines where circular ambition meets commercial constraint, and what must change for reuse to move beyond one percent.Listen to understand the operational reality behind the circular construction narrative.#CircularEconomy #SustainableConstruction #BuiltEnvironment #ESGStrategy #CradleToCradle
Compostable packaging is widely presented as a sustainable alternative to plastic. But does it solve the core issue?In this episode of The Responsible Edge, Clare Brass, Co-founder and Chief Product Officer at Moree, examines why compostables often fail in practice and why recycling cannot keep pace with rising consumption.“Very often if you switch one material for another material, you’re just putting the problem somewhere else,” she says.Claire explains how contamination undermines recycling streams, why recycled material degrades in quality, and why disposal systems were never designed to absorb endless growth. “We have to turn off the tap.”The conversation then turns to reuse. At Moree, Claire works with coffee roasteries to replace single-use one-kilogram bags with reusable five-kilogram vessels, supported by tracking software and clear commercial incentives. Over time, most clients reduce packaging costs while cutting waste and emissions.The episode explores upfront cost barriers, incumbent business models built on volume, and why start-ups may be better positioned to test alternative systems.Listen to the full conversation for a detailed examination of what systemic change in packaging really requires.#CircularEconomy #ReusablePackaging #Sustainability #CoffeeIndustry #SystemsThinking
Most boards believe they are prepared for a cyber attack.Joseph Hubback reviewed research showing that 94% of boards feel comfortable with their security posture. Yet cyber attacks continue every week.In this episode of The Responsible Edge, Joseph explains why cyber risk becomes an executive decision the moment systems fail. “When the attack happens, the CSO will do all they can,” he says, “but it’s the CEO and the executives that will be in the limelight.”He challenges two familiar responses.First, education. Many organisations focus on phishing simulations and awareness campaigns. Joseph argues that leaders should begin with assets. What revenue streams matter most? What digital systems keep the company trading? Protection should start with value.Second, collaboration. Industry groups share ideas, but few organisations define what support will look like in a crisis. Joseph asks what agreements are in place before the breach. Who provides capacity if systems go down? How will customers and suppliers respond?This is a conversation about governance, accountability and complacency. Cyber security is tested under pressure. The real question is whether boards understand what they stand to lose.Listen to explore why confidence may not equal preparedness.#CyberSecurity #BoardLeadership #RiskManagement #Resilience #CorporateGovernance
Should agencies be held responsible for the harm caused by their clients?In this episode of The Responsible Edge, we examine one of the most difficult questions facing consultancies and creative agencies today. As scrutiny around greenwashing, ethics, and accountability intensifies, neutrality is no longer an easy defence.Becky Holland, founder and CEO of BH&P, has spent her career inside marketing, consultancy, and behaviour change. She works with organisations in energy, finance, and technology, sectors where impact is complex and rarely clean. Her view is grounded, pragmatic, and shaped by lived experience.“There’s a lot of damage that can be done by good people working inside bad systems,” Becky says.This conversation explores:- Whether agencies can ever be morally neutral- How to interrogate the brief behind the brief- Why refusing work is sometimes easier than doing it responsibly- The limits of standards, certifications, and absolutes- What real accountability in consultancy could look likeBecky argues that most organisations operate in grey areas, and that walking away does not always reduce harm. Instead, responsibility lies in rigour, judgement, and an honest assessment of impact.This episode is essential viewing for anyone working in consulting, marketing, strategy, or sustainability who is grappling with where responsibility truly sits.#ResponsibleEdge #EthicalConsulting #AgencyAccountability #BehaviourChange #PurposeAndProfit
Many organisations are busy without being effective.Projects multiply, initiatives overlap, and leaders spend increasing time maintaining activity rather than deciding what should stop. In this episode of The Responsible Edge, John reflects on why motion is often mistaken for progress, and why responsible leadership requires restraint as much as ambition.Drawing on a career that spans military service, non-profit leadership, global corporate work, and the founding of Anthropy, John explains why middling projects are harder to end than failing ones, how emotional attachment distorts decision-making, and why organisations rarely apply clear endpoints to internal initiatives.The conversation explores purpose not as a slogan, but as a practical filter for decisions. John describes how clarity of purpose can simplify choices, reduce distraction, and allow authority to be delegated without constant escalation.The episode also addresses the wider context leaders operate within. Short-term reporting cycles, constant media noise, and social distraction make focus harder to sustain. John argues that courage and maturity are now more valuable leadership traits than speed or visibility.The discussion closes with a grounded note of optimism, drawn from John’s work with emerging leaders who are already practising a quieter, more deliberate form of leadership.#ResponsibleLeadership #PurposeInBusiness #LongTermThinking #OrganisationalFocus #EthicalLeadership
Artificial intelligence is moving fast into executive search. Promising speed, scale, and efficiency, it is reshaping how leaders are identified and shortlisted.In this episode of The Responsible Edge, Simon Heal, founder of Myco Search, explains why judgment cannot be automated when leadership decisions shape long-term outcomes. Drawing on more than twenty-five years in executive search and his current work in food and agri-food technology, Heal explores where AI adds value and where it creates risk.The conversation covers:- How AI tools are changing recruitment workflows- Why historical data can reinforce narrow leadership patterns- The danger of filtering out potential in emerging industries- What transparency should look like in executive search- Why food system leadership carries ethical weight“AI is very good at spotting patterns,” Heal says. “It cannot spot potential.”This episode is for founders, boards, recruiters, and anyone thinking seriously about how technology should support, not replace, human responsibility in hiring.Listen, reflect, and consider where judgment belongs.#ExecutiveSearch #AIandWork #FoodTech #Leadership #ResponsibleBusiness
The UK’s emissions are falling. But what if the numbers are hiding a deeper problem?In this episode of The Responsible Edge, Charlie Martin speaks with Sarah Le Gresley, Group Innovation and Sustainability Director at Michelmersh Brick Holdings, about the difference between territorial and consumption-based emissions and why it matters for British industry.Sarah explains how emissions reductions across the UK ceramics sector are partly the result of factory closures, not just cleaner production. As manufacturing moves overseas, consumption remains unchanged, jobs disappear, and supply chains become more fragile.“It’s not just an impact to our emissions,” Sarah says. “It’s an impact to our jobs.”The conversation explores energy costs, offshoring, skills loss, and the unintended consequences of climate accounting that focuses on borders rather than behaviour.“We are effectively offshoring manufacturing products to other countries,” Sarah says. “But we’re still consuming those products.”This episode looks beyond headline targets to ask what responsibility really requires from climate policy, industry, and consumers.#ResponsibleBusiness #ClimatePolicy #UKManufacturing #Sustainability
Recruiting for frontline roles has become increasingly difficult. Employers face high turnover, rising training costs, and constant pressure on customer-facing staff.In this episode of The Responsible Edge, we speak with Christy Acton, founder and CEO of Standing Tall, about why some employers are finding stronger performance by hiring people who have experienced homelessness.Standing Tall places people into demanding frontline roles alongside secure housing and twelve months of ongoing support. Employers are not choosing this model for reputational reasons. They are choosing it because it works.Christy explains how lived hardship can translate into emotional intelligence, why recruits who have fought to re-enter work often stay longer, and how inclusive hiring can solve real workforce problems rather than create new ones.The conversation challenges the idea that social value sits apart from commercial outcomes. Instead, it shows how recruitment decisions shape who succeeds inside an organisation, and why widening the talent pool can improve service where pressure is highest.This episode is a grounded discussion about labour shortages, overlooked capability, and what happens when business need leads the way.#InclusiveRecruitment #FrontlineWork #WorkforceStrategy #SocialValue #EthicalBusiness
Urban sprawl is often framed as a practical response to growth. Land is cheaper. Housing can be delivered quickly. Political resistance appears lower. But the long-term consequences are rarely counted.In this episode of The Responsible Edge, architect and urban designer Alec Tzannes reflects on why cities continue to expand outward, despite decades of evidence that this approach fragments communities and accelerates environmental damage. Drawing on more than forty years of practice, he argues that sprawl is not only a planning failure but a cultural one.Tzannes traces his thinking back to the 1970s, when early environmental research challenged the assumption that growth could continue without limit. He explains why much modern development, including poorly designed density, lost public trust, and how this legacy still shapes resistance to urban living today.Central to the discussion is a deceptively simple idea. “The first principle of sustainability is make it beautiful.” For Tzannes, buildings and neighbourhoods that people love are more likely to endure, reducing the need for demolition, rebuilding, and further land consumption.The conversation explores real-world examples of dense neighbourhoods that work, the political incentives that favour sprawl, and why containing the urban footprint may be one of the most urgent responsibilities facing cities.This is a measured discussion about systems, culture, and the long view. It asks not how cities can grow faster, but how they can grow better.#UrbanSprawl #SustainableCities #UrbanDesign #SystemsThinking #ResponsibleBusiness
As AI moves deeper into organisations, trust is becoming a design challenge rather than a cultural aspiration.In this episode of The Responsible Edge, Charlie Martin speaks with Steve Garnett about a defining moment from Salesforce’s early cloud years. When systems failed, leadership chose to publish every outage publicly.“We published all of it,” Garnett recalls. “Because we felt that was the right thing to do.”That decision offers a powerful lesson for today’s AI-driven organisations. As algorithms increasingly decide what employees see, how customers are served, and how performance is measured, transparency becomes essential to trust.Grounded in a Cerkl article on AI and company culture, the conversation explores:- Why hiding failure undermines trust- What transparency looks like when systems make decisions- How trust must be designed into AI- Why leaders remain accountable for automated outcomesThis episode is a practical reflection on responsibility, leadership, and what it takes to earn trust when machines act on our behalf.#ResponsibleAI #CompanyCulture #Leadership #FutureOfWork #EthicalBusiness
The ESG backlash is real, but it is often misunderstood. In this episode of The Responsible Edge, Charlie Martin speaks with Jonathan Hall, Managing Partner of Kantar’s Sustainable Transformation Practice, about what is actually happening inside businesses as sustainability becomes politically charged.Hall explains why some companies are retreating, why most are staying the course quietly, and why ESG language itself has become a liability. Drawing on global client work and academic insight, he argues that sustainability has not disappeared. It has matured.The conversation covers:- Why ESG confidence has faded- Which companies are stepping back and why- How sustainability language is changing- The role of proximity and lived experience in behaviour change- What leadership looks like in a period of backlash“We’re constantly having to make the argument,” Hall says. Yet he believes this moment may force a more serious, more disciplined approach to sustainability inside business.Listen for a calm, unsentimental assessment of where ESG stands and what comes next.#ESG #Sustainability #ResponsibleBusiness #BusinessLeadership #SystemsThinking
What does it mean for a business to move beyond sustainability and into regeneration? In this episode of The Responsible Edge, consultant and Overstory Earth co founder Zoe Duvall breaks down the shift with clarity and grounded experience.Zoe explains why many organisations are discovering that traditional sustainability is not enough for the world they now operate in. Regenerative systems thinking looks at entire systems. Soil, energy, housing, food, finance and community wellbeing are treated as connected rather than separate. As she puts it, these are all “linked” systems that shape whether an organisation can thrive.We also explore Zoe’s own journey. She reflects on losing her father, a “serial entrepreneur,” and how his early death shaped her understanding of ambition and health. She shares the six months she spent travelling in a campervan after a health scare and how it taught her to be “more in tune with my body.”Key topics include:• What regenerative thinking adds beyond sustainability• Insights from Hannah Pathak’s Economist Impact article• Lessons from PCRAM and cross sector collaboration• Why agriculture offers clear evidence of regenerative value• How short term incentives block long term resilience• Why founders are creating new support networks• The “future goggles” Zoe wishes leaders could wearZoe’s message is simple. Regeneration is not abstract. The tools already exist and the need is immediate. If you value careful, real world conversations on responsible business, subscribe for more.#RegenerativeBusiness #SystemsThinking #Sustainability #ClimateResilience #ResponsibleBusiness
Can fashion supply chains cut emissions at scale while keeping factories competitive. In this episode of The Responsible Edge, Charlie speaks with Jamie Rusby, co founder of Generation One and former sustainability leader at IKEA and VELUX.Jamie shares the reality facing many manufacturers in Bangladesh and Nepal. Some borrow at high rates and operate with narrow margins. These conditions make long term investment difficult. As he explains, “These companies have many priorities… so it needs structure for it to move.”The conversation explores how Generation One supports rooftop solar and energy efficiency projects through planning tools, local delivery partners and impact finance that removes the need for upfront capital. The aim is to create repeatable projects that deliver savings for factories and help brands reduce emissions across their supply chains.In this episode you will learn:• How factory conditions shape climate decisions• Why access to capital is a major barrier• How long term programs strengthen trust between brands and suppliers• What IKEA and VELUX taught Jamie about building momentum• Why programmatic finance depends on collaboration as much as money• How a practical model can turn climate ambition into operational changeWatch to see how determination, structure and shared incentives can help the fashion industry decarbonise at speed.#Sustainability #SupplyChains #EnergyTransition #EthicalBusiness #ResponsibleLeadership #RealZero
How long can a business survive if its biggest customer decides it is too risky to keep?This episode of The Responsible Edge explores the new pressure facing small and medium-sized businesses. Sustainability is no longer a distant idea. Large organisations and public bodies now expect real evidence of environmental action, social value and strong governance. For many SMEs, the change is arriving faster than they expected.In this conversation, we look at why proof now matters more than promises. We explore how procurement teams check claims, what investors expect, and how the risks build when a single client controls most of a company’s revenue.This episode also explains how SMEs can take practical steps.• Build an honest carbon baseline• Create clear and simple policies• Understand supply-chain expectations• Protect key accounts through transparency• Use sustainability as a commercial advantageThe message is straightforward. Sustainability is becoming part of everyday business. It is not only about ethics. It is also about stability, competitiveness and the future of local communities.Watch now to understand why responsible action is now part of commercial survival.#Sustainability #ResponsibleBusiness #SMEs #Leadership #ESG #EthicalBusiness
Can planting trees help cool the planet, or has it become a simple story that hides a complex truth?This episode of The Responsible Edge looks at how tree planting grew into a global trend and why many projects do not deliver real results. We explore how one company learned from early mistakes, built stronger tools and now focuses on forests that last.You will hear how restoration works on the ground, why monitoring is essential and how good intent is not enough without evidence. We cover:- When tree planting supports real climate action- Why emission cuts still need to come first- How monitoring and verification protect forests- The gap between symbolic planting and long-term success- A simple idea that could help fund nature worldwideIf you care about sustainability, real zero, ESG, the energy transition or nature-positive business, this conversation offers a calm and practical view of restoration.Watch now to learn how to move past slogans and support forests that grow strong.#Sustainability #Reforestation #ClimateAction #ResponsibleBusiness #NaturePositive #ResponsibleLeadership
Most people care about sustainability, they just don’t understand how it’s talked about anymore.In this episode, two experienced communications leaders unpack why the climate conversation lost its way, and how simple, honest language can bring people back in.They explore:- Why emotion alone can’t drive climate progress- The danger of “green-hushing” and why silence isn’t neutral- How to talk about progress people can actually feel — lower bills, cleaner air, safer jobs- Why corporate jargon kills trust faster than failure- What it looks like when companies tell the truth, even about the hard stuff“If you missed a target, say it,” says Cat Biggart. “People can handle bad news. What they can’t handle is spin.”Rob Agnew adds, “The minute you sound like a press release, people stop listening.”This is a conversation about honesty, language, and responsibility, and how all three shape the future of business and climate action.Watch now to learn how to talk about sustainability in a way that people can actually believe in.#Sustainability #ResponsibleBusiness #EthicalCommunication #ClimateAction #Leadership #Trust
What if the biggest part of your company’s impact isn’t in your energy bill — but in your advice?In this episode of The Responsible Edge, Jeff Twentyman, former Slaughter and May partner, UCL professor, and Green Finance Institute adviser, explains why professional services must face the real consequences of their work.Jeff shares how his years in corporate law led him to rethink what responsibility means, how mindfulness and incentives can work together to shift behaviour, and why fairness might be the most practical climate solution of all.You’ll learn:- Why advice, not operations, defines a firm’s real footprint- How self-awareness and structure can change behaviour- Why regulation and ethics must work hand in hand- How equality links to resilience and trustWatch now to explore how integrity can move from intention to action.#Sustainability #Leadership #EthicalBusiness #ESG #ResponsibleAdvice #BehaviourChange




