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heartdea13r w/ chr1stoph3r g0nda

heartdea13r w/ chr1stoph3r g0nda

Author: V13 Media Group

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For 20+ years, Christopher Gonda has been building platforms that celebrate music, culture & storytelling. Through V13 Media Group, he aims to amplify unique voices, bridging the underground and the iconic. The heartdea13r Podcast is his way of gathering and sharing knowledge from some of the brightest minds and most passionate voices across the entertainment industry. It’s a space for conversations about artistry, mental health, entrepreneurship, and everything that fuels a life driven by creativity, passion, and balance—love & logic.
50 Episodes
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Episode 015 // Annie Shapiro, Senior Director, Talent Booking at Vevo, on the heartdea13r Podcast with chr1stoph3r g0ndaSummary:Annie Shapiro of Vevo breaks down music videos, content creation, YouTube, and surviving the music business grind.👀 What You’ll Hear:Learn how figure skating unexpectedly shaped Annie’s lifelong passion for music and creative storytellingDiscover why ska music and college radio opened career doors and lasting friendships in the music industryExplore Vevo’s role as a global network supporting both emerging artists and established icons Hear Annie’s perspective on video production from DIY phone shoots to arena-level cinematic projectsUnderstand the value of kindness, patience, and balance when navigating the fast-paced music business🕰️ Chapters00:00 Growing up in West Virginia and skating to mixtapes06:00 Family record collections, radio discovery, and music immersion09:00 Ska, subgenres, and building lifelong music relationships11:00 Brown University, college radio, and falling into music business19:00 Vevo explained in one word and why network matters24:00 Human curation, TV channels, and music discovery experience26:00 Favourite music videos from Weezer to Beastie Boys30:00 Advice on content types, YouTube algorithm, and authenticity37:00 Career lessons on kindness, patience, and reputation43:00 On tour with Mumford & Sons and meaningful experiences48:00 AI, human creativity, and the future of music videos51:00 Avoiding burnout, family balance, and creating real downtime
heartdea13r Podcast // Episode 50 // Jake GoldSummaryIn this engaging conversation, Jake Gold, a prominent figure in the Canadian music industry, shares his journey from a young music enthusiast to a successful artist manager. He discusses the importance of resilience, building relationships, and maintaining integrity in the music business. Gold reflects on the evolution of artist management, the significance of long-term vision, and the challenges of selecting the right artists to work with. He emphasizes the need for curiosity and adaptability in an ever-changing industry, while also addressing the complexities of artist management and the importance of recognizing when to move on from an act that isn't working.TakeawaysThe music industry is small and interconnected, especially in Toronto.Resilience and the ability to pivot are crucial in the music business.Building genuine relationships is key to long-term success.Artist management has evolved, but core principles remain the same.Integrity and honesty are essential traits for a successful manager.Curiosity drives growth and innovation in the industry.Selecting the right artist involves assessing their charisma and potential.Long-term vision is more important than short-term gains.Recognizing when to part ways with an artist is a necessary skill.Success in the music business requires both talent and effective management.
heartdea13r Podcast // Episode 49 // Brett Boland (Astronoid)SummaryIn this conversation, Astronoid founder Brett Boland discusses the intersection of his career in technology and his passion for music with host chr1stoph3r g0nda. They explore the organic evolution of the band Astronoid, the influence of sci-fi themes in their music, and the importance of authenticity in artistic creation. Brett shares personal challenges he faced, including family health issues, and how music served as a therapeutic outlet during tough times. The conversation also touches on the significance of the Blink-182 tour and the wisdom gained from navigating life's complexities while remaining true to oneself.Takeaways- Brett Boland balances a career in tech and music.- The organic evolution of Asteroid reflects personal experiences.- Sci-fi themes influence the band's music and imagery.- Authenticity is paramount in artistic creation.- Coping with personal challenges through music is vital.- The Blink-182 tour was a significant milestone for the band.- Music serves as a therapeutic outlet during tough times.- Creating for oneself leads to genuine art.- The importance of self-care amidst life's challenges.- Video games can be a form of artistic expression.
heartdea13r Podcast // Episode 48 // William J. SullivanSummaryIn this conversation, Producer, Mixer, Engineer and writer, William J. Sullivan shares his journey from a young musician influenced by family and culture to a successful music producer. He discusses the importance of community, collaboration, and staying grounded in the fast-paced music industry. Bill emphasizes the need for gratitude, open-mindedness, and the willingness to take risks in order to grow both personally and professionally. He reflects on the evolving role of technology in music and the significance of authentic connections in fostering creativity. The discussion culminates in Bill's words of wisdom, encouraging listeners to embrace their passions and be the change they wish to see in the world.Takeaways- Started music at a young age, influenced by family and culture.- Transitioned from musician to producer through curiosity and opportunity.- Importance of community and collaboration in the music industry.- Gratitude and grounding are essential for personal and professional growth.- Embrace the unknown and take risks in your career.- The role of technology is evolving in music production.- Open-mindedness leads to personal growth and understanding.- The art of conversation fosters connection and knowledge.- Producers often start as musicians, but paths can vary.- Success in music requires hard work, resilience, and authenticity.
heartdea13r Podcast // Episode 47 // Cameron Lavi-Jones (King Youngblood)SummaryIn this conversation, chr1stoph3r g0nda and Cameron Lavi-Jones of King Youngblood explore the intersection of music, mental health, and identity. Cameron discusses the importance of a solid foundation for success, the influence of family and culture on his musical journey, and the need for vulnerability and authenticity in art. Cameron shares insights on navigating identity in the music industry, the significance of community, and the impact of mental health initiatives like ‘Hold Your Crown.’ The conversation emphasizes the power of music as a universal language and the importance of self-acceptance and connection in fostering mental wellness.Takeaways- Rock star success is built on a solid foundation.- Music and activism should go together.- I want to be the example I wish I had.- Your imperfections are your perfections.- There is so much power in execution over proving.- We need to change the narrative on mental health.- Music is a universal language.- I didn't know we could do that.- The stigma surrounding mental illness is not worth upholding.- Be unapologetically yourself.
heartdea13r Podcast // Episode 46 // Owen PaullsSummaryIn this engaging conversation, Owen Pauls shares his journey from musician to renowned tattoo artist. He reflects on the influence of his upbringing, the power of manifestation, and the importance of taking risks in life. Owen discusses the unique connection he builds with clients through tattooing and emphasizes the significance of creativity and intentionality in his work. The conversation highlights the lessons learned from both the music and tattoo industries, showcasing Owen's passion for storytelling through art.Takeaways- Owen lives in a small town in Washington that feels like Americana.- He moved to Seattle for its music scene and natural beauty.- Owen's mother encouraged creativity and the arts from a young age.- He transitioned from music to tattooing, influenced by his artistic background.- Owen emphasizes the importance of taking risks in life and career.- He believes in the power of manifestation and setting intentions.- Tattooing allows him to create unique art that tells a story for each client.- Owen values the connection he builds with clients during tattoo sessions.- He reflects on the importance of mirroring clients' energy during sessions.- Owen encourages finding positivity in every experience.
heartdea13r Podcast // Episode 45 // David NesterSummaryIn this conversation, chr1stoph3r g0nda and David Nester explore the journey of a drummer and drum tech, discussing the importance of mindset, faith, and personal growth in the music industry. Dave shares his unique path from a casual interest in drumming to working with major artists, emphasizing the significance of saying yes to opportunities and the balance between teching and performing. The discussion also touches on the challenges of touring, the beauty of the music community, and valuable advice for aspiring musicians.TakeawaysIt's important to know who you're talking to.The journey to becoming a drummer can be unconventional.Mindset and faith play crucial roles in personal growth.Life on the road has its perks and sacrifices.The music industry is smaller than it seems.You can find happiness in what you do.Saying yes to opportunities is essential for growth.You can fund your dreams without being broke.Personal experiences shape your perspective on life.Building a network is key in the music industry.
heartdea13r Podcast // Episode 44 // Don OrioloSummaryIn this conversation, Don Oriolo shares his reflections on family, creativity, and the legacy of his father, who created iconic characters like Felix the Cat. He discusses his upbringing in a musical household, the importance of giving back to the community, and the transition from a successful music career to animation. Throughout the dialogue, themes of love, respect, and the power of conversation emerge, highlighting the significance of familial bonds and community connections. Oriolo shares profound insights on life lessons, the importance of communication, and the intricate relationship between animal behaviour and human psychology. He reflects on his journey in the music industry, discussing the significance of music publishing and the impact of mental health on creativity and personal growth. Through storytelling and wisdom, Oriolo emphasizes the value of understanding and empathy in both personal and professional realms.TakeawaysFamily is central to Thanksgiving celebrations.Creativity flourished in a household filled with artistic influences.The importance of giving back to the community through charitable acts.A rich musical heritage shaped the speaker's career.Father-son dynamics can be complex but filled with respect.Transitioning from music to animation was a significant career shift.The speaker's upbringing was filled with love and discipline.Legacy is a powerful motivator in creative fields.Community and conversation are essential for connection.Love is a fundamental aspect of human experience. Life lessons often come from simple wisdom passed down through generations.Communication is key to resolving conflicts and misunderstandings.Animal behavior can provide insights into human psychology and social dynamics.The journey of music is intertwined with legacy and the stories we create.Understanding music publishing is crucial for artists to protect their work.Mental health awareness is essential, as it affects creativity and personal well-being.Every experience in life contributes to our understanding and growth.Empathy and respect in conversations can lead to unexpected friendships.Creativity can be stifled by external expectations and pressures.Learning from others' experiences enriches our own lives.
heartdea13r Podcast // Episode 43 // Kirsten Agresta-CopelySummaryIn this episode of the heartdea13r Podcast, Kirsten Agresta-Copely shares her unique journey as a harpist, discussing her early beginnings, the logistics of gigging with a harp, and the importance of community and support in her life. She delves into the themes of self-acceptance and personal growth that inform her music, particularly in her latest album, which aims to elevate the harp as a modern instrument. Kirsten emphasizes the significance of therapy, meditation, and nurturing relationships in navigating the complexities of life and artistry.Takeaways Kirsten's journey with the harp began at age five. The harp is often overlooked as a versatile instrument. Gigging with a harp requires unique logistics and care. Harp strings are sensitive to weather conditions. Harp pricing can be comparable to mid-range vehicles.Kirsten's musical influences include classical and pop genres.Community support is vital for personal and professional growth.Self-acceptance is a key theme in Kirsten's music.Therapy and meditation play important roles in her life.Kirsten aims to elevate the harp's presence in modern music.
heartdea13r Podcast // Episode 42 // Astrid YoungSummaryIn this engaging conversation, Astrid Young and host chr1stoph3r g0nda explore the complexities of family dynamics, the journey into music and artistry, and the evolution of creativity. They discuss the importance of collaboration, navigating challenges, and the power of perspective in personal growth. Astrid shares her experiences growing up in a creative family and the lessons learned from her successful relatives, emphasizing the significance of being present and embracing change in the artistic process. She also shares her journey through the music industry, reflecting on personal growth, family dynamics, and the challenges of maintaining creativity and endurance in a changing landscape. She discusses the importance of encouragement from family, the impact of living in the shadows of famous relatives, and her passion for writing and wine. Astrid emphasizes the joy of music as a lifelong pursuit and the significance of kindness in the world.Takeaways- Family shapes our identities and paths.- Music is a lifelong passion for many artists.- Collaboration enhances creativity and artistic expression.- Navigating challenges is part of the creative journey.- Perspective can change the outcome of experiences.- Presence and gratitude are key to happiness.- Failure is a stepping stone to success.- Artistry is a reflection of personal experiences.- Being open to opportunities leads to growth.- Creative processes are often unpredictable and evolving.Music can be both a source of joy and heartbreak.- Family dynamics play a crucial role in personal identity.- Endurance in the music industry requires a focus on creativity over results.- Writing is a powerful form of expression that can connect with audiences.- The wine industry is complex and ever-evolving, much like music.- Kindness is essential in navigating life's challenges.- Encouragement from loved ones can foster creativity and growth.- The importance of authenticity in artistic endeavours cannot be overstated.- Self-publishing and marketing are vital for modern authors and musicians.- Exploring new technologies can enhance the way artists share their work.
heartdea13r Podcast // Episode 41 // James RhodesSummaryIn this conversation, James Rhodes, President & Co-Founder, FiXT Music, discusses the importance of deep work, productivity, and the balance between work and family life. Together with host chr1stoph3r, they explore James's journey into the music industry, the role of a manager, and the significance of creating a fair label environment. The discussion emphasizes the value of communication, relationships, and the evolving landscape of the music industry, particularly in the context of streaming. James shares insights on how artists can navigate their careers and the importance of consistency and service-oriented mindsets in achieving success.Takeaways- Deep work is essential for productivity.- Balancing work and family is crucial for well-being.- The journey into music can be unpredictable but rewarding.- A good manager adds value to an artist's career.- Fair deals in the music industry are vital for artist success.- Communication is key in maintaining relationships.- Navigating the music industry requires adaptability.- Streaming is a significant part of the music business.- Consistency in releasing music helps grow an audience.- A service-oriented mindset can lead to personal and professional growth.
heartdea13r Podcast // Episode 40 // Bif NakedSummaryIn this engaging conversation, Bif Naked shares her journey through humour, resilience, and the power of community. She discusses her experiences with heart surgery, the importance of maintaining a positive mindset, and the role of self-love in mental health. Bif emphasizes the significance of authenticity in the music industry and the impact of role models. The discussion also touches on manifestation, gratitude, and finding joy in everyday life, culminating in a heartfelt exploration of connection and authenticity as essential elements of the human experience.Takeaways- Humour is a powerful tool for coping with life's challenges.- Heart surgery can be a transformative experience.- Maintaining a positive mindset is crucial during difficult times.- Community and communication are essential for mental health.- Self-love is an ongoing journey that requires practice.- Authenticity in the music industry leads to lasting connections.- Role models can inspire and guide us through tough times.- Manifestation and positivity can shape our reality.- Staying true to oneself is key to artistic success.- Gratitude helps us appreciate the present moment.
heartdea13r Podcast // Episode 39 // Darby MillsSummaryIn this episode of the heartdea13r podcast, Darby Mills shares her journey from a supportive family background to becoming a prominent figure in the Canadian rock scene. She discusses her early influences, the challenges she faced in the music industry, and the importance of resilience and creativity. Darby reflects on her time with the Headpins, her personal growth, and her current projects, including a documentary and new music. Throughout the conversation, she emphasizes the significance of family support, mental health, and staying true to oneself in the pursuit of dreams.Takeaways- Darby Mills emphasizes the importance of family support in her career.- She discovered her passion for music at a very young age.- The music industry is challenging, and resilience is key to success.- Darby has faced numerous challenges but continues to pursue her passion.- She believes in the power of creativity to overcome obstacles.- Darby encourages aspiring artists to educate themselves about the industry.- The importance of networking and building relationships in the music scene.- Darby highlights the significance of mental health and well-being.- She has developed a unique workout program called Zenetics.- Darby is currently working on new music projects and a documentary.
heartdea13r Podcast // Episode 38 // Tim QuirkSummarySummaryIn this conversation, Tim Quirk (SVP, Product at ZEDGE & founding member of Too Much Joy) discusses the intrinsic value of music in the digital age, emphasizing that while some may not value popular artists like Taylor Swift, digital distribution allows artists to monetize their music based on individual fan engagement. He highlights the importance of understanding fan demographics and finding ways to maximize revenue through targeted strategies, drawing parallels to how the band Kiss successfully monetized their brand.Takeaways- Music is priceless and cannot be devalued.- The majority of people may not value popular music.- Digital distribution allows for varied pricing based on fan value.- Kiss pioneered monetization strategies in the music industry.- Musicians should focus on their specific user base.- Understanding fan demographics is crucial for revenue.- Artists need to move fans to higher-paying outlets.- Monetization can come from diverse sources beyond music sales.- Engagement with super fans can lead to innovative revenue streams.- The music industry must adapt to digital changes for success.
heartdea13r Podcast // Episode 37 // KentuckySummaryOn this episode of the heartdea13r podcast, Canadian singer-songwriter Kentucky shares his profound journey through music, personal struggles, and recovery from addiction. He discusses the significance of his persona, the impact of family dynamics, and the healing power of music. Kentucky reflects on his early musical influences, the challenges faced in the music industry, and the pivotal moments that led him to seek help. Through candid storytelling, he emphasizes the importance of self-love, supportive relationships, and the transformative nature of creativity. This conversation serves as a testament to resilience and the potential for personal growth through art.Takeaways- Kentucky's persona represents a journey of self-discovery.- Music can be a powerful tool for healing and connection.- Family dynamics can deeply influence personal identity and choices.- Experiencing trauma can shape one's perspective on life.- The music industry is filled with challenges and opportunities.- Hitting rock bottom can lead to profound personal transformation.- Seeking help is a crucial step in recovery.- Building supportive relationships can aid in healing.- Creativity can flourish when one embraces one's true self.- Self-love is essential for personal growth and happiness.
heartdea13r Podcast // Episode 36 // The Bloody BeetrootsSummaryIn this episode of the heartdea13r podcast, host chr1stoph3r g0nda interviews Sir Bob Cornelius Riffo, known as The Bloody Beetroots. They discuss his journey from classical music to punk and electronic, the importance of fitness and nutrition in his life, and how he channels his emotions into his music. The conversation touches on collaboration in the music industry, the balance between chaos and control in his creative process, and the significance of silence and self-reflection. The episode concludes with insights into authenticity in music and the distinction between the art and the business.Takeaways- People romanticize chaos, especially in performance.- Off stage, chaos can be destructive.- The speaker grew up with a deep-seated anger.- Music became a way to contain and express this anger.- Chaos in music is a reflection of internal struggles.- The energy in their music is a computation of chaos.- Songs like 'Killing Punk' are products of this energy.- Art can be a therapeutic outlet for personal turmoil.- Understanding chaos is essential for creative expression.- The duality of chaos influences both life and art.
heartdea13r Podcast // Episode 35 // Kay MacauleySummaryIn this conversation, Kay Macauley, Manager, Golden Robot Records, discusses the intrinsic motivations behind creating music, emphasizing that true artistry should stem from passion rather than financial gain. She highlights the harsh realities of the music industry, where only a small percentage of artists achieve commercial success, and advocates for a redefinition of what it means to be a ‘rockstar’—suggesting that it should be about personal fulfillment and enjoyment rather than monetary success.Takeaways- The beauty in the music industry is not about making money.- Pursuing music as a career can lead to disillusionment.- A small percentage of artists achieve financial success.- True artistry comes from passion and creativity.- Being a rockstar should mean doing what you love.- Music should be about enjoyment, not just profit.- Financial success in music is rare and not guaranteed.- Artists should focus on their love for music.- The music industry is challenging and competitive.- Redefining success can lead to greater fulfillment.
heartdea13r Podcast // Episode 34 // Tommy DorfmanSummaryThis heartdea13r Podcast episode features Tommy Dorfman, club promoter and CEO & Founder of Juice Entertainment & RD Enterprises, chatting at length about his current lawsuit against Live Nation. The conversation delves into the issues surrounding the music industry, particularly focusing on the alleged criminal conspiracies within major concert promotion companies. It highlights the need for fairness in ticket pricing and support for independent promoters and artists. The discussion emphasizes the importance of community involvement in advocating for change.Takeaways- There are significant issues of criminal conspiracy in the music industry.- Support from multiple administrations indicates a widespread concern.- Fairness in concert pricing is crucial for fans and promoters alike.- Independent promoters face challenges from larger companies like Live Nation.- Artists are being developed and destroyed by current industry practices.- Community support is essential for advocating change in the music scene.- Lower ticket prices are a common demand among concert-goers.- Legal actions are being taken to address these industry issues.- The importance of showing up and voicing support for fair practices.- The conversation highlights the need for a collective effort to improve the music industry.
heartdea13r Podcast // Episode 33 // Stacey DeeSummaryIn this episode of the heartdea13r Podcast, Bad Cop Bad Cop guitarist and vocalist, Stacey Dee, shares her journey through punk rock music, addiction, and recovery. She discusses her family background in music, the struggles she faced with addiction, and how she found purpose through songwriting. Stacey emphasizes the importance of community support in her recovery and her mission to help others through the Sidewalk Project. The conversation touches on themes of personal growth, spirituality, and the power of positivity in overcoming life's challenges.Takeaways- Stacey Dee has been involved in punk music for over 25 years.- Her family background in music greatly influenced her career.- She struggled with addiction but found purpose through music.- Stacey emphasizes the importance of community support in recovery.- Her new album reflects a positive shift in her life and music.- She experienced a spiritual awakening during her recovery process.- Stacey co-founded the Sidewalk Project to help marginalized women.- Consistency in community is key to helping others in need.- She believes in focusing on the positive aspects of life.- Stacey encourages gratitude and connection with the universe.
heartdea13r Podcast // Episode 32 // Margarita MonetSummaryIn this episode of the heartdea13r podcast, host chr1stoph3r g0nda interviews Margarita Monet, the lead singer of Edge of Paradise. They discuss Margarita's artistic journey from her early influences in Armenia and Moscow to her current role in the music industry. The conversation delves into overcoming shyness, the importance of confidence, and the role of fear and love in pursuing one's passions. Margarita shares insights on navigating the music business, finding the right team, and balancing independence with label support. The discussion also touches on spirituality, philosophy, and the continuous growth of an artist.Takeaways- Margarita's artistic name was inspired by her love for art.- Her early exposure to the arts was unforced and immersive.- Confidence is crucial for singers, especially when hitting high notes.- Failures are essential for growth in the music industry.- Surrounding yourself with the right people is vital for success.- Understanding the business side of music is crucial for artists.- Creativity should be a constant pursuit, even during busy times.- Fear can hinder progress, but love can drive it forward.- Music serves as a universal language that connects people.- Maintaining a curious mind is essential for personal and artistic growth.
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