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Streamlined Podcaster: Tips to Help Solopreneurs Improve Their Podcast Systems

Streamlined Podcaster: Tips to Help Solopreneurs Improve Their Podcast Systems
Author: Joe Casabona
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© 2022 - 2025 Joe Casabona
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Do you love having a podcast, but hate the amount of time you spend on it? Feel like you’re spinning your wheels trying to grow while also putting out a quality show?
So far, it’s been way too much work for very few benefits…and even fewer downloads. It doesn’t have to be like this. You can have a successful show. You just need the right podcast systems in place.
Subscribe and learn how to automate, improve your processes, and win back your time to spend it on things that matter most.
So far, it’s been way too much work for very few benefits…and even fewer downloads. It doesn’t have to be like this. You can have a successful show. You just need the right podcast systems in place.
Subscribe and learn how to automate, improve your processes, and win back your time to spend it on things that matter most.
146 Episodes
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I'm starting to wonder if a host/co-host format is actually the best format for a podcast. I’ve been listening to a lot of different podcasts lately—rewatch shows, comedy shows, tech shows—and one thing keeps standing out: good banter makes a podcast worth coming back to. But here’s the catch…banter only works when it supports the mission of the show. Get it right, and you create a bond with your audience. Get it wrong, and your listeners tune out.
Ever feel like your business eats up every free moment? The truth is, you don’t need Taylor Swift-level fame or Hormozi-style hype to succeed. What you actually need is space—room to create, promote, and step away without guilt.Like this episode? Subscribe to Streamlined Solopreneur too. That’s why I use the GAPS framework: Gear, Automations, Playbooks, and Support. It’s the system that helped me reclaim 10–12 hours a week, even during one of the busiest summers of my life. In this episode, I break down how you can use GAPS to stop fighting with your tools, cut the manual busywork, and finally get your time back. Top TakeawaysFame hacks don’t apply—your focus should be on knowing your audience, creating for them, promoting, and experimenting.The biggest bottleneck isn’t knowing what to do—it’s finding the time to do it.Gear: Invest in reliable tools so tech doesn’t slow you down.Automations: Use tools like Zapier, Riverside, and Notion to handle repetitive tasks.Playbooks: Create simple SOPs so you or anyone else can follow the same steps every time.Support: Delegate to a VA, editor, or even students—don’t try to do it all yourself.Show NotesWatch on YouTubeOverwhelm QuizRiversideRSS.comTella.tvEcamm LiveZapierNotionSamson Q2U Microphone
Are you making your podcast guests do your work for you? Too many hosts fall into bad habits that frustrate guests and make their shows look unprofessional. Here are three common mistakes to avoid — and what to do instead.If you want to create a better guest experience and produce content your audience actually enjoys, this will help you cut the clutter and focus on what matters.Top TakeawaysNever auto-subscribe guests to your mailing list — it’s often illegal and always disrespectful.Don’t make guests write their own interview questions — that’s your job as the host.Stop requiring guests to share the episode — your job is to make the content worth sharing.Your responsibility as a host is to serve your audience — not to use guests as a growth engine.Want to learn how to make real improvements to your podcast process? Take the Overwhelm Quiz at https://streamlined.fm/overwhelm Looking for great podcast hosting built for podcasters? Check out RSS.com
Many podcasters start with the hope that downloads and sponsors will magically appear — but if you want your show to make money, you need more than wishful thinking. This episode walks through the three essential “I’s” to transform a podcast from a casual hobby into a revenue-generating asset: Intention (know your audience and improve quality) Investment (put resources into the right tools and talent) Iteratipon (get feedback, refine, and make your show something worth paying for).Podcast hosted by RSS.comDescription written by ChatGPT based on the transcript
Monetization is a super common problem for many podcasters. Most think they'll start a podcast, get a bunch of downloads, and sponsors will come looking for them. That is almost never the case — nor is it the case that sponsorship is the only option. And what I LOVE sponsorship. After all, I'm a sponsorship coach for my friend Justin, and RSS.com, for whom I'm the evangelist, just launched our PAID feature to make ads easier than ever. But depending on the goal of your podcast, you might seek other monetization paths. That's why I came up with the CAMPS framework: CoachingAffiliatesMembershipProductsSponsorshipListen to learn more! Read the full article here: CAMPS: Updating the Podcast Monetization FrameworkAlso check out: RSS.com to learn about PAID, our dynamic ads featureWizard's Guild for sponsorship coaching
Hot take: If you're not wearing headphones while podcasting in 2025, you're doing it wrong. I don't care how good Riverside's echo cancellation is or what magic AI audio cleanup you're using - I will literally refuse to record with guests who won't wear headphones.In this episode, I explain why "fixing it in post" with apps like Descript and Adobe Podcast AI is actually making your audio WORSE, not better. I've been on shows where my studio-quality audio gets destroyed by automated filters that were never needed in the first place.The truth is, these AI audio tools make assumptions about your recording environment and apply blanket fixes that can create weird artifacts, dropped sounds, and unpredictable results. When you wear headphones, you get clean, "unopinionated" audio that gives you or your editor full control over the final sound.🎙️ What you'll learn:Why automated audio cleanup often makes good audio worseThe difference between surgical editing vs. sledgehammer approachesHow echo cancellation can hurt when it's not neededMy hardware setup for clean audio (without over-processing)The guest who got floored when I cancelled our interview🎧 Are you team headphones or team "the software will fix it"? Let me know at streamlinedfeedback.com!
Have you ever been invited on a podcast only for it to be turned into a sales call? Yeah, me too. And it's getting worse.In this episode, I break down the sneaky tactics some "podcasters" use to get you on what they claim is an interview, but is really just a thinly veiled attempt to pitch you their services. From deleting your episode when you refuse to buy, to publishing 5 episodes a day with bathroom-quality audio, these red flags are easier to spot once you know what to look for.I'll share real examples from my own experience (including the guy who pitched me SEO services right after asking "did you have fun today?") and give you the exact questions I ask to weed out these fake opportunities before wasting your time.🎯 Major red flags covered:Repeatedly mentioning "no cost" to be on the showSuper vague topics like "the future of [your name]"Publishing 3-5 interviews daily with multiple hostsTarget audience that matches their ideal customer profile💡 Bonus tips from the community:What Krystal and Jeff noticed about fake showsHow to respond without missing real opportunitiesWhy "thousands of downloads" doesn't mean what they think it meansSee the LinkedIn post🤔 Ever been bamboozled by a fake podcast invite? Share your story at streamlinedfeedback.com!
Remember Van Halen's famous "no brown M&Ms" rider clause? It wasn't because they were divas - it was a genius test to make sure venues actually read their contract. I've borrowed this concept to create my own screening system for podcast guest pitches.With 4-8 pitches hitting my inbox daily (and most being AI-generated garbage), I needed a better way to separate serious guests from spray-and-pray agencies. In this episode, I share the exact screening question I use that instantly reveals whether someone actually researched my show or just copy-pasted a ChatGPT template.I'll also share some real examples of terrible pitches I've received (spoiler: one agency sent me the SAME pitch twice for different shows), plus the simple criteria that save me hours each week in pitch evaluation.What you'll learn:Why Van Halen's M&Ms clause was brilliant (and life-saving)My specific screening question that AI can't fakeReal examples of hilariously bad AI-generated pitchesThe exact criteria I give to agencies to stop wasting my timeHow this system helped me find amazing guests like Jackie Schiff and Elizabeth HowellRead the full articleWhat's your "Brown M&Ms test"? Share it at streamlinedfeedback.com
Remember the alien in Men in Black asking for "sugar in water"? That's exactly what AI-generated podcast pitches sound like - almost human, but missing something fundamentally authentic.As someone who receives dozens of guest pitches, I'm seeing a disturbing trend: more people are using ChatGPT to write their outreach, and it's backfiring spectacularly. From generic "hope this email finds you well" openings to completely irrelevant topic suggestions, AI pitches are easier to spot (and delete) than ever.In this episode, I break down why AI pitches fail so badly, share some cringe-worthy real examples I've received, and give you a proven template for crafting pitches that actually get responses. Plus, I'll tell you about the one pitch that was so good it led to an amazing interview.What you'll learn:Why "recently discovered your podcast" is the new spam signalThe ChatGPT summary that made me laugh (and cry)My 4-step framework for pitches that actually workRead the full article Have pitch horror stories to share? Send them to streamlinedfeedback.com
With AI-powered apps like Sonar promising to give you "just the highlights" from podcasts, and services like Blinkist condensing books into summaries, I'm asking the hard question: Are we missing the point of content consumption entirely?In this episode, I dive into why I think these summary services fundamentally misunderstand what makes content valuable. Spoiler: It's not just about the facts - it's about the personality, perspective, and promise that creators bring to their work.I share my thoughts on why most business books are fluff, why many podcasts are "meandering unstructured messes," and what separates great content (like "Sponsor Magnet" by Justin Moore and "The Rest is History" podcast) from the forgettable stuff.Read the full articleFeatured in this episode:My experience testing the Sonar appWhy Blinkist is just "listening to a book report"Examples of content that gets the balance rightThe importance of knowing exactly who you're talking toWhat's your take on AI summarization tools? Let me know at streamlinedfeedback.com
After 9 years of podcasting and approaching 500 episodes, I'm sharing my honest thoughts on whether episode numbers actually matter for most podcasts. Spoiler alert: they probably don't matter as much as you think!In this episode, I break down when episode numbers are crucial vs. when they're just technical baggage. I also share how I've been experimenting with my own show format, consolidating from 4-5 podcasts down to 3, and why I stopped saying episode numbers during recordings.Whether you're just starting your podcast or you're a seasoned host questioning your current system, this episode will help you think more strategically about episode numbering and what actually serves your audience.🔗 Mentioned in this episode:My full article on episode numbersPodviz by RSS.comThe Rest is History podcast💬 Have thoughts on episode numbers? Send them to streamlinedfeedback.comPodcast is hosted by RSS.com, where I am a content creator and evangelist.
Earlier this year, I set out to answer a simple question: can you reasonably record a podcast from your phone? As someone obsessed with gear and high-quality production, I assumed the answer would be no.But after some experimentation, I discovered that not only is it possible, but it can also be a game-changer for podcasters who want to create raw, behind-the-scenes content.Here’s how I streamlined the process into a low-effort workflow anyone can replicate.Get this and every article at https://podcastadvent.org
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A few months ago I launched a free private podcast called Joe’s Audio Notes. The episodes are very short (7 minutes or less), where I share my thoughts on being a solopreneur, a podcaster, a parent, and other thoughts related to being a productive member of society.I'm sharing 3 of the episodes here (which you can find in the chapter markers): Thinking About my Content StrategyHow do you pick the right idea?Battling the work hangoverIf you like it, I'd love for you to join! You can sign up for free here.
(00:00) - Intro
(01:22) - Thinking About my Content Strategy
(07:00) - How do you pick the right idea?
(12:42) - Battling the work hangover
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Today I'm I’m diving into a topic that helped my own show take off back in 2016—creating a great website for your podcast.I didn’t realize it at the time, but my well-built podcast website played a massive role in growing my audience. Why? Because discoverability in podcasting is tough, and having a central hub—your own website—can give you a big edge.I’ll cover exactly what every podcast website needs, from episode embeds and subscribe buttons to mailing list signups and easy navigation. And, I’ll tell you about an incredible tool called Podcastpage.io that makes building your podcast’s website a breeze, without needing to be a developer.Don’t miss this episode if you’re ready to level up your podcast’s online presence. Hit subscribe, and if you want to try Podcastpage.io, use my code JOECASEBONA for 10% off!Watch my walkthrough here: https://youtu.be/q-SZnavCNwwDemo site: https://podcast-workflows.podcastpage.io/?v=w524
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Are you leaving valuable listener feedback on the table? I've been thinking about that a lot lately, so today we'll talk about how to engage your audience, gather crucial feedback, and build a thriving podcast community — while making it as easy as possible. You can send your feedback to https://podcastworkflows.com/feedbackHere are the main takeaways: Ask for Feedback Early, Regularly, and Everywhere – The importance of actively seeking listener input through multiple channels like your mailing list, social media, and during your episodes. I shared tips on making it easy for listeners to give feedback, such as incorporating listener feedback segments.Build a Community Around Your Podcast – Creating a community is crucial for getting feedback, generating content ideas, and building trust. I discussed how podcasting doesn’t have to be a lonely experience and why fostering a community can lead to better audience engagement and even monetization.Use Engagement Tools – I reviewed several tools to help facilitate listener feedback and community building, such as YouTube, Spotify, Ripple.fm, Circle, and Fan List. Each offers different features for community engagement, feedback collection, and potential monetization.
(00:00) - Intro
(01:28) - How to get more engagement from listeners
(07:28) - Why you should build a community
(13:32) - Tools for Engagement
(23:32) - Wrapping Up
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Ever wonder how to make your podcast stand out in a sea of content? After a serendipitous conversation at Podcast Movement 2024, I uncovered a game-changing strategy that could revolutionize your approach. Spoiler alert: It involves segments.I'll break down why rethinking your podcast structure can make a big difference. We'll explore how segments can help you give more value to your audience, make your show more accessible, and even repurpose content more effectively — making it better for your workflows. Plus, I'll share different segment ideas that work for both interview and solo episodes, ensuring you never run out of compelling content.Want more insights like this? Join my mailing list at https://podcastworkflows.comAnd check out my other podcast, https://streamlined.fm/Top TakeawaysImplement Segments in Your Podcast: To create a more engaging show, think about incorporating segments. Just like how late-night shows have defined parts, segmenting your podcast can make it more consumable and structured. You can dedicate parts of your episode to different topics or formats, such as opening monologues, interviews, and specific segments tailored to your audience's interests.Structure for Solo Episodes: If you're worried that solo episodes might become stale, develop a clear structure. For instance, discuss a main topic, then showcase an interesting tool related to that topic, and finish with an automation tip. This keeps the solo content engaging and valuable.Balancing Personal and Professional Content: For busy solopreneur parents, combining personal experiences with actionable business advice can create a relatable and impactful podcast. Consider dedicating a segment to how you manage parenting alongside your entrepreneurial duties.
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Do YOU feel like like you're spending too much time editing your podcast episodes? If you're anything like the people on my email list and and people I met at Podcast Movement, you do. So today, let's talk about 3 things you can do to save time in the edit (one of these shouldn't surprise you). Check out Descript: https://go.podlift.me/descriptSend feedback to https://podcastworkflows.com/feedback
(00:00) - Intro
(01:24) - Hire an Editor!
(06:26) - Take Good Notes
(10:45) - Use Descript
(17:33) - Wrapping up
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I’m back from Podcast Movement and as an extrovert who works by himself, from his house, I couldn’t feel more energized after an incredible event.I’m still processing all the great sessions and conversations I had, but there are a few topics that have floated to the top.Here’s what I’m thinking about most after the conference.Read the article and discuss here: https://podcastworkflows.com/what-im-thinking-about-after-podcast-movement/Join the mailing list: https://podcastworkflows.com/join
(00:00) - Intro
(00:20) - New Podcast Workflows Home Page!
(01:45) - Segments for Shows
(06:04) - More Avenues for Monetizing Streamlined Solopreneur
(11:28) - Podcast Communities are a Must
(16:13) - Wrapping Up
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As I get ready for Podcast Movement, I've been thinking about this podcast and how it's been somewhat of a hodgepodge of content. I want it to be a great resource for podcasters who are looking to save time — or spend it the right way. And while it's always been an experimenting ground for me, I fear I've turned it into Frankenstein's Monster. So today, I'm talking about 3 things I'm struggling with for this podcast — and how I plan to fix that Here are the quick hits:1. Redefining My Podcast's Mission StatementI realize my podcast has lacked a clear, cohesive mission statement. I want to better define who my podcast helps (solopreneur podcasters), what problem it solves for them (spending too much time on their podcast), and how it helps solve that problem (providing process improvements and tools to save 12+ hours per week).2. Resurrecting and Updating My Old Episode TopicsI am considering revisiting some of my older episode topics from the podcast's early days and refreshing them to better align with my current focus on podcast workflows and processes. However, I want to be selective to ensure the topics fit with my updated mission.3. Consolidating and Optimizing My YouTube PresenceI have multiple YouTube channels that I have used inconsistently for my WordPress and podcasting content over the years. I want to consolidate my podcast content onto my main, monetized "Joe Casabona" channel to simplify things and better train YouTube to recommend my videos.Show Notes3 Things to Get the Most Out of Podcast Movement 2024Ripple.fmPodcast Workflows on Ripple.fm
(00:00) - Intro
(02:19) - Rediscovering my Mission Statement
(10:20) - Resurrecting older topics
(15:59) - Fixing my Terrible YouTube Situation
(20:39) - Join me on Ripple.fm!
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Artie, host of The History Buff podcast, came to me looking for strategies to monetize and grow his show. Check out The History Buff here: here: https://www.thehistorybuff.co/Here are the main takeaways:Artie should leverage his experience as a tour guide to build credibility, but focus the podcast on his passion for discussing a wide range of historical topics rather than just his tour guiding.Start an email newsletter using a platform like Substack to capture interested listeners and potentially offer paid subscriptions for exclusive content like behind-the-scenes material or local tour "extras".Continue uploading to YouTube, but optimize the content for the platformWant your own live coaching call? Book here: https://joec.pro/public-coachingWant a podcast audit? Grab one here: https://podcastgrowthaudit.com
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