NotBasicBlonde Podcast

Episode 237A powerful conversation with a UN‑awarded model and fempreneur who survived a 2017 near‑death truck accident — the moment that gave her the courage to leave abuse, quit her job, and chase acting in the U.S. She shares why she founded Grow & Glow Women to help women reclaim safety in their feminine energy while inviting love, abundance, and freedom, and highlights practical tips from her podcast Living in Your Feminine that listeners have used to embrace essence and confidence. From modeling to representing Germany at Miss Europe Continental 2025, she explains how fashion, motherhood challenges (miscarriage, egg freezing, IVF), angelic guidance, and her move from Berlin to L.A./Miami shaped her mission to build community and inner harmony. She closes with actionable steps for balancing feminine and masculine energies, overcoming perfectionism, and living passionately in the moment.GuestVictoria Jancke United Nations Global Impact Award Winner for Community Building The Woman Behind Grow & Glow: Empowerment, Women’s Circles, and EventsIn recognition of her dedication to empowering women and building strong communities, Victoria Jancke was honored with the United Nations Global Impact Award for Community Building. This prestigious award celebrates her life’s work with Grow & Glow Women, a movement focused on helping women feel safe in their feminine and creating a powerful community of women who uplift and support one another. Born in Berlin, Germany, Victoria is an international speaker, model, and fempreneur. In 2019, she moved to Los Angeles and Miami to follow her American dream. She has modeled globally for iconic brands like Boss, Chanel, and Longchamp, and her work has been featured in Vogue, l’Officiel, and Elle. With 1 million Instagram followers and over 330k on TikTok, Victoria leverages her social media platforms to inspire and collaborate. Her unique blend of personal growth, feminine awakening, and extensive media experience allows her to connect deeply with her audience. Victoria also hosts the top-ranked podcast in the female space, “grow and glow,” featuring inspiring guests and discussions on embracing and celebrating femininity and sexuality. As an international speaker, Victoria has inspired countless women around the globe. She founded the Grow & Glow women’s events, offering transformative workshops, women’s circles, and retreats that explore female empowerment, healing, and embracing inner femininity. Her journey is a testament to the power of rewriting narratives, healing together, and creating extraordinary futures where feminine and masculine energies coexist and thrive in harmony.https://www.victoriajancke.com/aboutmeHostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 236: Part 2In this episode we explore the foundations of longevity, how to reverse biological age, arguing it starts with consistent habits, the levers that slow aging and, with targeted interventions, can help reverse biological age. We break down practical ways to track progress — from longitudinal lab panels and methylation/epigenetic clocks to body composition scans and selected genetic insights — and how to prioritize tests that change management.Entrepreneurship advice: focus relentlessly on customer value, build systems, conserve runway and iterate quickly. Influential mentors taught measurement, humility, personalized care and scaling with integrity.GuestNatalie Lefevre https://www.instagram.com/island_natalie stands at the forefront of health innovation as a health optimization expert and host of Island Natalie‘s Instagram show „Elevate Life“ to a 1 million audience. Passionate about preventative and regenerative medicine, with the rise of new technologies and personalized frequency therapies reshaping our approach to wellbeing, she champions the critical role of proper deep-dive-diagnostics, cutting-edge treatments and longevity trends in crafting personalized health journeys.Natalie engages with leading doctors, experts in longevity, advanced biohacking, shedding light on sophisticated treatments such as stem cells, epigenetics with a firm belief in frequency modalities like meditation and breathwork to reshape body and mind.Natalie‘s dedication to health empowerment was sparked by her own struggle with a misdiagnosed near-fatal lung infection 16 years ago, her mothers dementia and a family cancer diagnosis. Confronted with the limitations of conventional diagnostics, she embarked on a personal quest for answers, that ignited a passion for the transformative power of informed health decisions to live a quality life.Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 236 : Part 1Part 2 is coming out on December 9thIn this episode, PART 1,  I sit down with Natalie Lefevre,  to trace her journey—from early influences and career pivots to the defining turning point that redirected her path—and hear what motivated her to dive into longevity. Natalie explains how she became a longevity expert, the mentors and research that shaped her approach, and how real-world failures taught her key lessons. We dig into how data from wearables, biomarkers, and lab trends is changing prevention and personalization in health, and finish by unpacking the realities of blood and plasma “cleanses”: the physiological rationale, potential benefits, risks, and when to consult a clinician. Practical takeaways and actionable steps for improving healthspan throughout.GuestNatalie Lefevre https://www.instagram.com/island_natalie stands at the forefront of health innovation as a health optimization expert and host of Island Natalie‘s Instagram show „Elevate Life“ to a 1 million audience. Passionate about preventative and regenerative medicine, with the rise of new technologies and personalized frequency therapies reshaping our approach to wellbeing, she champions the critical role of proper deep-dive-diagnostics, cutting-edge treatments and longevity trends in crafting personalized health journeys.Natalie engages with leading doctors, experts in longevity, advanced biohacking, shedding light on sophisticated treatments such as stem cells, epigenetics with a firm belief in frequency modalities like meditation and breathwork to reshape body and mind.Natalie‘s dedication to health empowerment was sparked by her own struggle with a misdiagnosed near-fatal lung infection 16 years ago, her mothers dementia and a family cancer diagnosis. Confronted with the limitations of conventional diagnostics, she embarked on a personal quest for answers, that ignited a passion for the transformative power of informed health decisions to live a quality life.Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 235In this episode I sit down with Albert Preciado, a seasoned founder and operator to trace the experiences that shaped their career and extract practical playbooks for high-performance decision‑making. Topics include reaching peak mental state for sustained focus and resilience; the rationale behind “don’t get married until you buy a house” framed as financial and life‑planning advice; how to cast a compelling vision and rally teams around it; credit‑card strategies and money‑management hacks; a candid account of a pivotal failure and the lessons it taught about execution and grit; a decision‑framework for choosing opportunities (filters, risk vs. upside, optionality); balancing intuition with data, illustrated by a real example; tradeoffs between quick money and long‑term investments; hiring principles and the character/skill mix they prioritize when building teams; and future trends likely to reshape the field over the next 5–10 years. Final segment delivers practical, actionable advice for aspiring founders and professionals looking to follow a similar path. Key takeaways: prioritize mental fitness, build optionality, make data‑informed bets, hire for humility + rigor, and plan financially while keeping a long‑term vision.GuestAlbert Preciado https://www.instagram.com/thealbertpreciado is the Founder and CEO of The Mortgage Guys, Ambiance Realty and Driven Enterprises. Albert is also a Real Estate Investor. In 2013 Albert bought a 3 unit property and like everything else Albert does he went all in and acquired as many multi-units as possible. This would end up being a Life Changer. Albert’s original company was The Mortgage Guy and after mentorship sessions the company’s name changed to The Mortgage Guys. This was another Life Changer. Albert has been in the mortgage industry since 2005, he is a licensed Broker and Mortgage Originator. Albert went through the toughest times of his life in 2008 when we had a market recession and Mortgage Meltdown but decided to weather the storm and not quit the industry he believed in. The reason why Albert started a mortgage company was because of the pain endured by his parents and himself when they got turned down for a mortgage time after time in the early 90s. Albert always had a dream; to have a house with a big yard and a dog since he was a kid, and it never happened because of unprofessional Real Estate and Mortgage Agents. Looking back, Albert realized how his parents did qualify for a home loan but due to the incompetence of the Real Estate and Mortgage Agents helping at the time, nothing ever happened. Albert committed to start a Mortgage Company from scratch and create a company that will help humble families make their American Dream a reality. Albert’s life wasn’t always perfect and his mid 20s were full of costly mistakes that could have costed him his life.After many mistakes that led to DUI’s, almost death situations and losing everything in the 2008 Mortgage Meltdown and becoming homeless, Albert turned his life around in 2013 when he committed to self improvement and cutting the bullshit from his life one at a time. Today Albert lives his Dream Life with his wife Silvia, his daughter Italia and soon to be born Berlin in the city of Beverly Hills. HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 234: Part 2 With TereZa LolliIn this episode TereZa shares the story of their joint transformation and the empire they built together — from Rapid Realty’s rapid scaling and Anthony becoming a millionaire by 23 to the 125‑pound life change that led them into wellness, biohacking, and Lolli Brands Entertainment. TereZa offers practical advice for a happy marriage while co‑leading a business, covering communication, shared vision, and balancing family with ambition. They discuss their “assembly line” sales model, hiring for potential, high‑profile creative partnerships, documenting their journey in award‑winning films, and the philanthropic values rooted in their immigrant family history. Closing takeaway: systematize your business, hire for potential, and prioritize your relationship as the foundation of long‑term success.GuestsAnthony and TereZa Lolli are the power couple behind Biohack Yourself Media — the fastest-growing independent health and wellness news platform in the world — reaching millions with expert-driven journalism, science-backed content, and award-winning storytelling.But before they became health media disruptors… they were in survival mode. Anthony Lolli is a real estate mogul and the best-selling author of The Heart of the Deal, who built a multimillion-dollar empire from scratch. But at 315 pounds, facing major health decline, he made the radical decision to document his 125-pound transformation on camera — launching the now-viral documentary Fat Lolli to Six Pack Lolli, which became a global phenomenon on Prime Video and Apple TV.TereZa Hakobyan-Lolli is an Armenian-born actress, recording artist, mother, and editor-in-chief who turned postpartum hormonal collapse into a wellness revolution — winning two bikini world titles and documenting it all through films like The Super Lollis, Skin Deep, and SHEALED.Together, they’ve co-founded Lolli Brands Entertainment — producing more than a dozen acclaimed health and transformation documentaries. And they’re raising two young trailblazers, Love and Legend Lolli, who are already reporting on health news, building media projects, and investing in real estate — all before age 10.In 2024, their influence reached national heights when Biohack Yourself Media was selected as the exclusive health press at RFK Jr.’s MAHA Inaugural Ball.They’re not just content creators — they’re immersive documentarians, performance marketers, and media entrepreneurs turning pain into purpose… and purpose into platforms. This is what it looks like when you combine hustle, healing, and a whole lot of heart.Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 234 : Part 1Part 1 with Anthony LolliIn this episode Anthony shares his personal transformation and how he built his empire — from founding Rapid Realty, becoming a millionaire by 23, and scaling the company to 70+ locations with an unconventional "assembly line" sales model and hiring for potential, to a life-changing 125‑pound weight loss that prompted a pivot into wellness and biohacking. He discusses documenting the journey in award-winning films, launching Lolli Brands Entertainment, forming high-profile creative partnerships, and channeling his immigrant-family values into broad philanthropy — closing with the lessons and legacy he hopes to leave future entrepreneurs.Key business advice he shares: hire for potential and systematize repeatable processes so culture and growth scale together.GuestsAnthony and TereZa LolliToday’s guests are a couple who didn’t just survive the system — they rebuilt it. Anthony and TereZa Lolli are the power couple behind Biohack Yourself Media — the fastest-growing independent health and wellness news platform in the world — reaching millions with expert-driven journalism, science-backed content, and award-winning storytelling.But before they became health media disruptors… they were in survival mode.Anthony Lolli is a real estate mogul and the best-selling author of The Heart of the Deal, who built a multimillion-dollar empire from scratch. But at 315 pounds, facing major health decline, he made the radical decision to document his 125-pound transformation on camera — launching the now-viral documentary Fat Lolli to Six Pack Lolli, which became a global phenomenon on Prime Video and Apple TV.TereZa Hakobyan-Lolli is an Armenian-born actress, recording artist, mother, and editor-in-chief who turned postpartum hormonal collapse into a wellness revolution — winning two bikini world titles and documenting it all through films like The Super Lollis, Skin Deep, and SHEALED.Together, they’ve co-founded Lolli Brands Entertainment — producing more than a dozen acclaimed health and transformation documentaries. And they’re raising two young trailblazers, Love and Legend Lolli, who are already reporting on health news, building media projects, and investing in real estate — all before age 10.In 2024, their influence reached national heights when Biohack Yourself Media was selected as the exclusive health press at RFK Jr.’s MAHA Inaugural Ball. They’re not just content creators — they’re immersive documentarians, performance marketers, and media entrepreneurs turning pain into purpose… and purpose into platforms.This is what it looks like when you combine hustle, healing, and a whole lot of heart.HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 233Bonus Episode: In this episode I recap my time at the America Business Forum where Jeff Bezos was a keynote speaker and shared several provocative pieces of business advice. Bezos urged founders to stop chasing work‑life “balance” and instead pursue harmony that lets priorities flow without constant tradeoffs. He described how some of his boldest inventions sprang from intuition and a willingness to bet on ideas before they were fully proven. Looking farther ahead, Bezos argued humanity will expand beyond Earth — a long‑term perspective that shapes audacious strategy. He also urged listeners not to fear AI, framing it as a powerful tool that, when used well, amplifies creativity and business success. I close with practical takeaways for entrepreneurs: trust informed intuition, design for harmony, think long, and adopt AI as an accelerant rather than a threat.Host - Olyasha Novozhylova @notbasicblonde_Podcast - @nbbpodcast 

Episode 232In this episode, Anne Mahlum, the founder of Solidcore walks us through her journey from launching Back on My Feet to scaling Solidcore from a single studio to 100+ locations, including the fundraising playbook that raised over $200M. She shares the toughest growth challenges, how she preserved culture during rapid expansion, the moment that reframed her view of success and failure, and why she chose to share millions from the sale with employees. Practical exit-planning advice, leadership lessons, and the founder’s next projects round out a candid conversation about building purpose-driven, scalable businesses.GuestThe beginning of Anne’s  Mahlum entrepreneurial journey is nothing short of extraordinary. In 2007, she found herself running by a homeless shelter in Philadelphia. She engaged the shelter to start a running club, which she quickly transformed into a national non-profit called Back on My Feet. The organization, now with an $8M annual budget, uses running as a vehicle to help those experiencing homelessness become empowered to change their lives. Under Anne’s leadership as CEO, she grew the organization to 14 cities. Since its inception, Back on My Feet has helped thousands of individuals achieve employment and more self-sufficient living. But Anne didn’t stop there. She created success again when she founded pilates-inspired solidcore in 2013. As its founder and CEO, she grew it into one of the country’s most successful fitness companies in less than a decade by raising more than $200M through private equity to scale it to more than 115 locations across the U.S. The company currently has thousands of employees and hundreds of thousands of clients across 30 states, including former First Lady Michelle Obama Anne successfully  exited [solidcore] in April 2013 and shared millions with her employees after sale.A true self-made success story, Anne’s entrepreneurial ventures have resulted in a personal net worth of over $100M. Anne has been honored many times for her leadership and entrepreneurial spirit. Most recently, she was featured by CNBC for her continued success over the years. She has also been recognized by the Washington Business Journal as a ‘ Women Who Mean Business’ winner, and was named both an ABC World News Person of the Week and a CNN Hero for her work at Back on My Feet. She has given three TEDx talks about finding your passion, letting go of your complacency, and helping others. She has also received notable media attention highlighting her talent, including articles in CNBC, The Washington Post, The Washington Business Journal and Runner’s World.HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 231 : Part 2This episode digs into the mechanics and organizational uses of storytelling. We examine why vulnerability and conflict are core to authentic leadership and growth, showing how tension creates stakes, invites trust, and enables real change. Practical guidance follows for leaders, organizations, and entrepreneurs on using story to build inclusion, resilience, and adaptability — from framing decisions to surfacing diverse voices and modeling narrative repair..The episode also covers reflection practices and “version control” for personal narratives: how to iterate, archive, and intentionally update stories as circumstances and values evolve. We close with a forward-looking conversation about storytelling in an AI-driven era — challenges of synthetic communication, the premium on nuance and provenance, and new tools for amplification. For entrepreneurs who feel their stories are ordinary, the message is clear: ordinariness is a source of relatability and agency — find the turning points, stakes, and choices, and you have a meaningful, useful story.Guest Dr. Rod Berger https://www.instagram.com/drrodbergeri s a keynote speaker, professional moderator, and a globally recognized expert in strategic storytelling, celebrated for his groundbreaking work in narrative communication, leadership, and media. As the author of the highly anticipated book, The Narrative Edge: Authentic Storytelling That Meets the Moment (Wiley, November 2025), Dr. Berger explores the art, complexity, and transformative power of authentic storytelling across personal, professional, and global contexts. His book delivers actionable insights for professionals and leaders seeking to deepen connection, inspire teams, and ignite purposeful change through narrative.With over two decades of experience and more than 4,000 interviews worldwide—including notable conversations with global icons such as the late Pope Francis, NBA legend Magic Johnson, and F1 World Champion Jenson Button—Dr. Berger combines rich curiosity with a storyteller’s intuition. His interviews, articles, and podcasts have been featured in Forbes, Entrepreneur Magazine, and Los Angeles Magazine, and he currently serves as Editor-at-Large for Fair Observer. Dr. Berger is also renowned for his influential podcast, “Headroom with Dr. Rod Berger,” delivering in-depth stories with thought leaders, prime ministers, and innovators from around the globe. Earlier this year, Dr. Berger moderated a live keynote alongside Presidential Medal of Freedom recipient, Nobel Prize Nominee, and the 'Grandmother of Juneteenth', Opal Lee. A former guest lecturer at Vanderbilt University's Owen Graduate School of Management and advisor to educational and humanitarian organizations worldwide, Dr. Berger’s expertise shapes brands, builds trust, and cultivates strong workplace cultures with impact, empathy, and influence. He holds the inaugural Pangea International Literacy Award for his work in Eastern Africa and is recognized as a leading voice in the Voices of the Future series out of DubaiHost Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 231: Part 1In this episode Dr. Rod shares storytelling as a strategic practice for agency and leadership. We trace the origin of using story beyond art — as a cross-cultural tool that empowers individuals and leaders to shape influence across generations. The conversation highlights origin stories and practical steps for reclaiming authorship when personal narratives have been written by others: naming influences, excavating overlooked facts, and practicing small rewrites that shift identity and choices.You’ll hear patterns distilled from thousands of interviews — recurring themes of resilience, meaning-making, and the connective power of vulnerability. The host introduces a modular, choose-your-own-adventure structure for the book that lets listeners pick pathways relevant to their context and apply concise storytelling frameworks. The main takeaway: story work is actionable — by intentionally crafting and rehearsing narrative moves, anyone can increase agency, credibility, and directional clarity.GuestDr. Rod Berger https://www.instagram.com/drrodbergeri s a keynote speaker, professional moderator, and a globally recognized expert in strategic storytelling, celebrated for his groundbreaking work in narrative communication, leadership, and media. As the author of the highly anticipated book, The Narrative Edge: Authentic Storytelling That Meets the Moment (Wiley, November 2025), Dr. Berger explores the art, complexity, and transformative power of authentic storytelling across personal, professional, and global contexts. His book delivers actionable insights for professionals and leaders seeking to deepen connection, inspire teams, and ignite purposeful change through narrative.With over two decades of experience and more than 4,000 interviews worldwide—including notable conversations with global icons such as the late Pope Francis, NBA legend Magic Johnson, and F1 World Champion Jenson Button—Dr. Berger combines rich curiosity with a storyteller’s intuition. His interviews, articles, and podcasts have been featured in Forbes, Entrepreneur Magazine, and Los Angeles Magazine, and he currently serves as Editor-at-Large for Fair Observer. Dr. Berger is also renowned for his influential podcast, “Headroom with Dr. Rod Berger,” delivering in-depth stories with thought leaders, prime ministers, and innovators from around the globe. Earlier this year, Dr. Berger moderated a live keynote alongside Presidential Medal of Freedom recipient, Nobel Prize Nominee, and the 'Grandmother of Juneteenth', Opal Lee. A former guest lecturer at Vanderbilt University's Owen Graduate School of Management and advisor to educational and humanitarian organizations worldwide, Dr. Berger’s expertise shapes brands, builds trust, and cultivates strong workplace cultures with impact, empathy, and influence. He holds the inaugural Pangea International Literacy Award for his work in Eastern Africa and is recognized as a leading voice in the Voices of the Future series out of DubaiHost Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 230The One Trade That Changed Everything: A Trader’s Confession - Smart Money Moves for Chaotic Markets In this episode veteran options trader and commentator Jon Najarian walks listeners through his path into options trading, revealing the pivotal moment that set his focus and the trade that taught him his biggest lessons in discipline and risk management. Najarian discusses how trade wars, government shutdowns and other macro events shape market behavior, and explains how options‑flow and retail order flow have altered dynamics over the past five years. He outlines the most common beginner mistakes (and corrective habits emphasized by Market Rebellion), shares his approach to trading volatility around earnings and Fed decisions, and describes when he favors defined‑risk structures versus directional plays. Najarian also covers the psychology of trading—managing fear and FOMO—and offers practical coaching tips. Finally, he weighs the benefits and risks of commission‑free/social trading, suggests how regulators should balance access with protection, highlights sectors he’s watching now, and gives long‑term skills and habits for listeners building multi‑decade trading plans.GuestJon Najarian, ‘‘DRJ,” was a linebacker for the Chicago Bears before he turned to another kind of contact sport – trading on the Chicago Board Options Exchange. He became a member of the CBOE, NYSE, CME and CBOT and worked as a floor trader for some 25 years.In 1990 he founded Mercury Trading, a market-making firm at the Chicago Board Options Exchange (CBOE), which he sold in 2004 to Citadel, one of the world’s largest hedge funds. In 2005 Jon co-founded optionMONSTER and tradeMONSTER. He partnered with private equity firm General Atlantic Partners in 2014 and they sold the firm to E*Trade for $750 million in September of 2016. Today, he is a professional investor, money manager and media analyst.Jon has earned a reputation in the industry as an options trading expert and pioneer. He developed and patented trading applications and algorithms used to identify unusual activity in stock, options, and futures markets. optionMONSTER, the options news and education site he co-founded, was described by Securities Industry News as “content king of the options business.” For years, tradeMONSTER was consistently rated “Best for Options Traders” by Barron’s and was the first online broker to deploy streaming, desktop-like trading in a web browser.Jon and Pete invest in and work with start-ups via Rebellion Partners, a venture consulting firm they launched in 2015. In 2016 Jon and Pete co-founded Market Rebellion, a company focused on educating the individual investor.Formerly, Jon was a 16-year contributor to a variety of CNBC programs including Worldwide Exchange, The Halftime Report, Fast Money, and Power Lunch. Today, you can catch Jon on Fox Business and Market Rebellion’s exclusive, regularly scheduled shows on Market Rebellion TV.HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 229Million-Dollar Moves: Kyle Fraser’s Survivor PlaybookIn this episode, Kyle Fraser shares his journey from applicant to Sole Survivor. Kyle explains what pushed him to apply and when he committed to playing, then connects how his background as a teacher and lawyer shaped a methodical, investigative approach to strategy and social play. He outlines his pre-game routine—mental conditioning, physical prep, and game planning—and assesses how accurately the TV edit captured his personality and moves.After weeks of living in Fiji, outwitting, outplaying, and outlasting the competition, Kyle walked away with the $1,000,000 prize and the title of sole survivor. Celebrated for his sharp strategy, clutch immunity performances, and knack for earning trust in cutthroat moments, his season has been labeled one of the most thrilling in recent memory.Kyle identifies the single moment that defined his season and breaks down his core strategy: amplifying a likable persona while concealing his legal career, using investigative instincts over surface-level reads, and adapting tactics as the game progressed. He contrasts early alliance-building with late-game maneuvering and describes how he balanced being likable enough to earn trust with making the hard, cutthroat moves needed to win.Finally, Kyle discusses life after the show—how the win altered his personal and professional life, the practical steps he’s taken with the money (and why a safety net mattered), the judge who helped him manage work and filming, and what Survivor taught him about resilience and priorities.Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 228: Part 2In this episode, Jennifer's story isn't just about business growth; it's about redefining what's possible for creators and giving them the tools to become industry leaders in their own right.Jennifer's expertise has been spotlighted in leading outlets including BoF, Forbes, and Vogue Business.Talking Points: Multiple Streams, Maximum Stability: Practical ways to diversify income beyond brand deals, so your business thrives no matter the algorithm. Data-Driven Decisions: Using your social media analytics to choose the right product to develop and avoid costly missteps. The Creator Business Blueprint: Affiliate revenue streams, choosing the right platforms, scaling smart, and how to stop overthinking and start taking strategic action.GuestJennifer has built a career transforming creators into globally recognized brands, securing groundbreaking licensing deals for names like Chiara Ferragni, Rumi Neely, and Sincerely Jules.Known as the "influencer's influencer," she's the woman who spotted the creator economy in 2008 before it had a name, leaving a thriving career as a top modeling agent in 2017 to represent fashion bloggers (back when people still asked, "Wait... what's a blogger?"). That leap didn't just pay off; it rewrote the rules of the industry. She saw the future: a world where creators could be more than just a middleman for brands.Now, as the CEO of JP Inc., she's built licensing deals, capsule collections, and product launches for icons like Danielle Bernstein. She's the first person credited with representing digitally native talent, a Business of Fashion 500 honoree, and the creator of The Creator's Path to Product, a course that shows influencers exactly how to turn their trust with an audience into long-term wealth through their own products. Other agencies even send their talent to Jennifer when it comes to IP, because she's one of the few who knows how to transform analytics from affiliate sales and brand partnerships into multi-million-dollar licensing strategies.Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 228: Part 1In this episode, Jennifer's story isn't just about business growth; it's about redefining what's possible for creators and giving them the tools to become industry leaders in their own right.Jennifer's expertise has been spotlighted in leading outlets including BoF, Forbes, and Vogue Business.Talking Points: Licensing 101: What creators need to know about licensing their IP, and how to turn ideas into profitable long-term deals. From Influence to Ownership: How creators can build a consumer products business through licensing Multiple Streams, Maximum Stability: Practical ways to diversify income beyond brand deals, so your business thrives no matter the algorithm. Data-Driven Decisions: Using your social media analytics to choose the right product to develop and avoid costly missteps. The Creator Business Blueprint: Affiliate revenue streams, choosing the right platforms, scaling smart, and how to stop overthinking and start taking strategic action.GuestJennifer https://www.instagram.com/hellojpinc has built a career transforming creators into globally recognized brands, securing groundbreaking licensing deals for names like Chiara Ferragni, Rumi Neely, and Sincerely Jules.Known as the "influencer's influencer," she's the woman who spotted the creator economy in 2008 before it had a name, leaving a thriving career as a top modeling agent in 2017 to represent fashion bloggers (back when people still asked, "Wait... what's a blogger?"). That leap didn't just pay off; it rewrote the rules of the industry. She saw the future: a world where creators could be more than just a middleman for brands.Now, as the CEO of JP Inc., she's built licensing deals, capsule collections, and product launches for icons like Danielle Bernstein. She's the first person credited with representing digitally native talent, a Business of Fashion 500 honoree, and the creator of The Creator's Path to Product, a course that shows influencers exactly how to turn their trust with an audience into long-term wealth through their own products. Other agencies even send their talent to Jennifer when it comes to IP, because she's one of the few who knows how to transform analytics from affiliate sales and brand partnerships into multi-million-dollar licensing strategies.HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 227In this episode, Courtney Spritzer the co-founder of Entreprenista recounts her journey and the market gap she addressed by creating a practical ecosystem for women entrepreneurs—combining mentorship, skill-building, and community. She discusses early challenges (funding, visibility, cultural barriers) and how partnerships, iterative product development, and member feedback helped overcome them. The conversation covers how Entreprenista builds community through local chapters, cohorts, and masterclasses, its data-driven tools and virtual incubators, a standout member success story, and actionable advice for hesitant founders. Finally, she outlines growth plans and how emerging technologies like AI and analytics are being used to expand and strengthen support for women-led businesses.GuestCourtney Spritzer is an Entrepreneur and Co-Founder of the famous Entreprenista https://www.instagram.com/entreprenistasEntreprenista, our mission is to empower women founders by sharing their stories, offering invaluable business insights, and fostering a vibrant community of support. We believe that success is built through meaningful connections and collaborations, and we’ve created a space where women can learn, grow, and thrive together. Through our engaging podcast, hands-on resources, or curated solutions, we’re here to help women navigate the entrepreneurial journey with confidence and clarity. Entreprenista is the go-to resource for women leaders looking to build and scale their businesses, backed by a community that will be there to support you every step of the way.HostOlyasha Novozhylova @notbasicblonde_ https://www.instagram.com/notbasicblonde_NotBasicblonde Podcast @nbbpodcast 

Episode 226 Part 2Solo Episode by Olyasha, Part 2Here are the key points discussed in this episode:- Social Media's Impact on Body Image: Exploration of how social media affects self-esteem and body image among young women, including the pressure to conform to idealized standards.- Cultivating Self-Love: Strategies for developing a positive relationship with oneself in a digital world filled with constant comparisons.- Modern Dating Advice: Insight into navigating the complexities of today's dating landscape, identifying red flags and green flags in relationships.- Personal Growth Journey: Reflections on the biggest lessons learned as an influencer, emphasizing personal growth and self-discovery.- Staying Motivated: Techniques for maintaining motivation and resilience despite setbacks and criticism encountered in the digital space.- Advice to Younger Self: Key pieces of advice for those just starting their journey in the digital world, focused on authenticity and perseverance.- Current Trends in Focus: Discussion of exciting current trends in the influencer space and the identification of those that are overrated.- Social Engagement: Importance of staying informed on social and political issues, along with actionable advice for young women looking to make a positive impact in their communities.This episode offers valuable insights and practical advice for navigating modern challenges while fostering self-empowerment.Host Olyasha Novozhylova @notbasicblonde_NotbasicBlonde Podcast @nbbpodcast

Episode 226 - Part 1In this episode of "Redefining Success: Unlocking The Secrets to Thriving in the Digital Age," Olyasha dives deep into the journey of building a successful online brand. Olyasha shares invaluable advice for young women eager to monetize their passions while navigating common misconceptions and pitfalls. She explores the impact of socioeconomic factors on entrepreneurship and discusses the power of reinvention at any age. As she addresses the pressures faced by millennials and Gen Z women, Olyasha offers practical tips for finding balance between career ambitions, personal life, and self-care. Finally, she tackles the importance of financial literacy, sharing key lessons and strategies for managing finances effectively, all while staying true to oneself in a world dominated by social media. Join Olyasha for an inspiring conversation that empowers you to thrive in the digital landscape!Host Olyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Eps: 225In this episode, the author of Never Date a Broke Dude to unpack why money and dating collide—and why that conversation matters. We trace the moment the book was born, her journey from debt to multi‑millionaire (including three non‑negotiable financial rules), and practical advice for bringing up finances early in a relationship. We also cover warning signs to watch for, the influence of upbringing on money habits, what financial health beyond income looks like, and why commitment fears persist. Tune in for blunt, actionable guidance aimed at shifting dating standards and starting real conversations about money and partnership.GuestKnown as "The Duchess of Decorum" by her IMM followers, Pattie Ehsaei https://www.tiktok.com/@duchessofdecorum has established herself as one of the leading financial experts today. Pattie's TikTok teachings on female equality in the workplace, financial literacy, workplace decorum and financial independence for women have over 7.9MM likes-answering questions such as"How do I maintain financial independence in a relationship?" "How do I make and keep a budget?" "How do I maintain my power in the workplace?" "How do I ask for a raise?" "How do I navigate male-dominated industries?" These are the type of questions that Pattie provides real and honest answers to, that keep her fans begging for more.Born in Iran, the Persian beauty moved to Los Angeles as a youth and has spent the last 20 years in a multifaceted career in finance. From managing divisions of banking institutions, business development, investment banking, and raising capital from sovereign wealth funds in private equity, Pattie has seen all sides of the industry and has quickly become an authority in this space.A lawyer by trade and currently a Director of Mergers & Acquisitions financing for a major financial institution, Pattie is the perfect example of "tough, but fair" and believes that success comes from information and empowerment.Pattie's direct approach peppered with levity and some real takeaway made her an instant success and a highly sought-after speaker. She has delivered keynote addresses for numerous platforms and organizations including Create & Cultivate, Iranian American Women's Foundation, Women's Investment Summit, the New England Women in Banking & Mortgage Conference, and the University of Denver STEM Program. She's also been a panelist for events that inspire the next generation of women such as the Meet Me in Malibu Influencer Panel.Pattie's voice can also be seen in print on Forbes.com and MSNBC where she shares her wisdom as a financial contributor. On May 6, 2025, Pattie released her highly anticipated book, Never Date A Broke Dude: The Financial Freedom Playbook. In this book, Pattie gives readers practical advice on finance, romance, and breaks down exactly why "a man is not a financial plan!"HostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

Episode 224Join us for a game-changing interview with Grammy-nominated artist James Artissen, formerly known as James Worthy, as he unpacks his incredible transformation. From the inspiration behind his rebranding and the excitement of Grammy recognition to the vision fueling his own label, Humble Sound Records, James holds nothing back. He takes us behind the curtain of his deal with Universal Music Group, revealing key moments and insights into his debut album's creation, and drops a mind-blowing piece of business advice that will change the way you think. Tune in for an inspiring conversation about reinvention, resilience, and the pursuit of musical dreams.GuestGuestGrammy Nominated Singer, Songwriter, Record Producer, and Audio Engineer James Artissen also formerly known as James Worthy has long considered the name to be central to his life, and identity. It represents the dedication, and the passion towards his craft. Coming from New York, the musician attributes his hometown as a major influence on his style, and sound. Born James Allen Worthy on March 28, 1992 in Queens, New York, James began pursuing music at the age of 16. During that time period James had the opportunity to meet the late great Michael Jackson at Webster Hall in New York City which inspired James to fully pursue a career in the music business. After moving to Atlanta, GA the singer, songwriter, and producers first musical experience was at his high school recording studio through a music mentoring program sponsored by Dallas Austin. His initial foray into music consisted of learning the art of songwriting which later turned into music production shortly after. Artissen was also highly influenced by artists such as: A Tribe Called Quest, Whodini, Kanye West, Miguel, The Weeknd, and Pharrell Williams. While studying those artists he began to teach himself how to sing in 2009. To further his education he attended The Art Institute of Atlanta where he received a bachelor's degree in audio production. This helped him begin working, and placing his work with mainstream acts, and songwriters. In 2017, James transitioned from music production to artistry, and began recording himself. He joined a duo group named Kings X2, and released their debut single "Wine For Me" in september of 2017. The single peaked at #10 on the US Billboard Hot Single Sales Chart for 5 weeks. Later in 2018 the group disbanded, and James released his debut solo single "Move" which features the rap group Whodini. Following up to 2019 James released his anticipated EP "Blu Leisure" which became critically acclaimed upon its release. The project included guest appearances from: Tony Terry, Sonna Rele, Kalenna Harper, and Whodini. After its great success he released his sophomore EP "Kaleidoscopes", and in 2023 he joined forces with rapper Big Gipp of the rap group Goodie Mob to release their collaborative EP "Gipp N Worthy". The lead single "TOTW" peaked at #91 on the US Billboard R&B Digital Sales Chart also charting at the #1 position on the Amazon Best Sellers Chart. Within all of James's work he has been nominated for several Grammy Awards by working with names such as: Meek Mill, Justin Bieber, Robin S., 112, Raphael Saadiq, and so many others to name. In 2024 James launched his own label imprint Humble Sound Record in conjunction with Sony Orchard. The label houses artists such as: B Angie B, Robin S., Tynisha Keli, Sophia Habib, Shaynah, and Truth Hurts.https://www.jamesartissen.comHostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast

EPS: 223In this engaging podcast episode, Eddie Wilson shares his inspiring journey to becoming a key figure in his industry, highlighting the influential mentors and experiences that have shaped his career. He discusses the inception of the Empire Operating System and the vision behind Aspire, two ventures that showcase his commitment to innovation and growth. Eddie candidly addresses the challenges he has faced and the strategies he employed to overcome them, emphasizing resilience and adaptability. He reflects on his most significant accomplishments, offering insights into why they hold personal meaning. Eddie also discusses current trends in his field, advising professionals on how to stay ahead. He shares valuable advice for those entering the industry and describes his evolving leadership style. Looking ahead, Eddie reveals his exciting future projects and goals, while also discussing how he maintains a healthy balance between his professional and personal life. This episode is a must-listen for aspiring entrepreneurs and seasoned professionals alike.GuestEddie Wilson is an American businessman who has been given the title from his peers - "the King of Exits." He has owned over 135 companies and exited over 100 of them successfully totaling well over a billion dollars. His companies have employed over 6,000 people. His current private equity firm Collective Influence has significant brand and real estate holdings as well. Of those holdings are brands such as - The Aspire Tour, Think Realty, Because Coffee, Aspire Wealth, American Association of Private Lenders, Checkmate Tax Advisory, Empire Operating System and many more.With all of his success in his 40s Eddie has turned his efforts to humanitarian, non-profit activities with his foundation Impact Others. Impact Others exists to serve orphans, feed the hungry, create clean water options, and create sustainable businesses in third world countries. https://www.instagram.com/eddiewilsonofficialHostOlyasha Novozhylova @notbasicblonde_NotBasicBlonde Podcast @nbbpodcast