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Teacher Business School: TPT, Homeschool, & Beyond
Teacher Business School: TPT, Homeschool, & Beyond
Author: Lindsay Bowden
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© 2024
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The Teacher Business School podcast helps teachers and homeschool moms create and sell their own digital products. Whether you're interested in selling teacher resources on Teachers Pay Teacher (TPT), selling low ticket offers, or selling online courses and memberships, this is the show for you! If you're looking for ways to make passive income, quit your 9-5, start a side hustle, and start earning income that makes an income, give this show a listen!
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What New Teachers Pay Teachers (TPT) Sellers Need to Know, Lessons From a First-Year Store OwnerWhat does it really look like to start a Teachers Pay Teachers (TPT) store from scratch when you didn’t even know TPT existed a month earlier?In this episode of the Teacher Business School podcast, Lindsay sits down with Cherene Chan, a Teacher Resource Academy student from the UK, to talk about her journey from online ESL teaching and major health challenges to opening a Teachers Pay Teachers (TPT) store, making consistent sales, and earning her first five-star reviews.Cherene shares what surprised her most about selling on Teachers Pay Teachers (TPT), how long it took to make her first sale, what finally helped her gain traction, and the mindset shifts that made the biggest difference. This conversation is especially encouraging for newer sellers, international teachers, and anyone feeling overwhelmed at the beginning.Key Discussion Points:[00:00:41] Meet Cherene and Her Teachers Pay Teachers (TPT) JourneyHow Cherene went from never hearing about Teachers Pay Teachers to opening her own store after finding a free Instagram workshop.[00:02:21] Teaching Online and Navigating Health ChallengesCherene shares her background teaching ESL online, earning TEFL certifications, and rebuilding momentum after major jaw surgery.[00:04:22] Discovering the Three-Day Board Game ChallengeWhat caught Cherene’s attention about the free workshop, why she almost didn’t sign up, and how creating her first resource sparked everything.[00:06:01] Opening Her Teachers Pay Teachers (TPT) Store and Making the First SaleHow long it took Cherene to open her store, when her first sale came in, and why earning $1.60 felt so meaningful.[00:08:41] What the Early Days of Selling Really Felt LikeThe overwhelm, self-doubt, and steep learning curve that came with learning PowerPoint, Canva, and the business side of Teachers Pay Teachers (TPT).[00:11:01] Choosing a Niche and Creating ESL Grammar ResourcesWhy Cherene focuses on ESL grammar, lesson slides, and editable worksheets, and how product lines help her work faster.[00:13:21] Selling on Teachers Pay Teachers (TPT) as a UK-Based SellerHow Cherene adapts her resources for American English, creates US holiday products, and turns being international into an advantage.[00:15:21] Hitting 50+ Sales as a New SellerWhat it felt like to pass the 50-sale milestone and why tracking progress kept her motivated.[00:16:41] Receiving Her First Five-Star ReviewThe emotional moment Cherene realized she had earned a five-star review and why that validation meant so much.[00:19:21] Why Training and Support MatterCherene explains why she believes trying to figure out Teachers Pay Teachers (TPT) alone would have led to quitting early.[00:21:41] How Resource Creation Gets Faster Over TimeFrom seven hours to three minutes, how repetition, templates, and experience changed everything.[00:24:01] The Importance of Covers, Thumbnails, and PreviewsWhat finally helped Cherene improve page views and sales after reworking her covers and previews months later.[00:26:41] Advice for New and Overwhelmed SellersCherene’s most important advice for beginners who want to succeed on Teachers Pay Teachers (TPT) without burning out.Cherene's Teachers Pay Teachers (TPT) Link:https://www.teacherspayteachers.com/store/learn-with-cheziConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/income
Terms of Use and Credits Pages for Teachers Pay Teachers (TPT) Sellers ExplainedHave you ever wondered whether your Teachers Pay Teachers (TPT) resources are actually protected, or if you are missing something important behind the scenes?In this episode, Lindsay walks through exactly what should be included in your Terms of Use page and your Credits page for Teachers Pay Teachers (TPT) resources. This is a practical, step by step, and very visual breakdown of how Lindsay sets up her own files, why these pages matter for protecting your work, and how to keep things simple while still staying legally safe. If you sell on TPT, this is one of those foundational episodes that can save you headaches later.Key Discussion Points:[00:00:41] Why every Teachers Pay Teachers (TPT) resource needs a Terms of Use pageAn overview of what a Terms of Use page is, why it matters for protecting your resources, and how it applies to every product you upload to TPT.[00:01:41] What to include in your Terms of Use pageLicensing terms, copyright language, and clear “you may” and “you may not” sections that spell out how buyers can use your resource.[00:03:41] Making your Terms of Use visible before purchaseWhy buyers need access to your terms before purchasing and how to do this using previews, descriptions, and linked documents on Teachers Pay Teachers (TPT).[00:04:41] What a Credits page actually isHow a Credits page differs from a Terms of Use page and when you are required to include one based on fonts and clip art usage.[00:05:41] Turning your Credits page into a Thank You pageWhy Lindsay combines credits, a short bio, contact information, and social links to improve buyer experience and reduce negative reviews.[00:06:41] Using your resource files to grow your email listHow to include a lead magnet inside your Terms of Use or front pages to turn TPT buyers into email subscribers.[00:07:41] Different ways to package your filesPros and cons of uploading a zipped folder versus merging your Terms of Use directly into your resource PDF.[00:08:41] Common issues with zip files on Teachers Pay Teachers (TPT)What happens when TPT renames zip files, why buyers may get error messages, and how to handle these questions efficiently.[00:09:41] When and how to include artist logosWhat to do if clip art or font creators require logos instead of text links and how to add and hyperlink them correctly in Canva.Resources mentioned:Creative Contracts: Legal contract templates made for digital product sellers and course creators. You NEED these if you want to make a website (privacy policy and terms) (Use code LINDSAYB for 30% off!) https://lddy.no/13pcn Episode 51: Get Your Digital Product Business Legally Legit https://lindsaybowden.com/podcast/051/Subscribers to Sales Email List CourseConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowden
Top Education Trends That Will Shape Teachers Pay Teachers (TPT) Sales in 2026Have you started mapping out the resources you want to create in 2026? Before you jump in, it helps to understand what teachers will actually be searching for and purchasing in the year ahead. This episode breaks down the biggest education trends influencing buying decisions on Teachers Pay Teachers (TPT) so you can create strategically, stay ahead of shifts in the market, and position your store for continued growth.From accessibility laws and science of reading mandates to AI, financial literacy requirements, and the rapid rise of homeschool and hybrid schooling, these trends offer powerful insight into what teachers need most. Use them as inspiration for new product ideas, resource updates, and stronger SEO in your listings.Key Discussion Points:[00:00:41] Why 2026 Buying Behavior Is ChangingA quick overview of why understanding education trends helps you plan the resources you want to create or update for the coming year.[00:01:13] New Accessibility Laws You Need to KnowHow upcoming accessibility requirements affect both digital and printable PDFs and what changes you may need to make for screen reader friendly resources.[00:02:01] Accessibility Design Tips for Teachers Pay Teachers (TPT) CreatorsKey elements like clear heading structure, readable fonts, high contrast, dyslexia friendly options, and avoiding text saved as images.[00:02:30] Alt Text, Tagged PDFs, and Additional Compliance StepsExtra accessibility practices to incorporate as new Title II expectations take effect across schools and districts.[00:02:74] The Growing Demand for Science of Reading ResourcesWhy reading score concerns are pushing states toward science of reading aligned materials and how creators can use the term for SEO.[00:03:37] Budget Constraints and the $3 Pricing Sweet SpotWhat shrinking classroom budgets mean for pricing strategy, plus how bundles and product lines can support sales.[00:04:13] Why Breaking Large Units Into Smaller Products MattersThe case for listing smaller standalone resources instead of only publishing full units at higher price points.[00:04:73] Phone Bans and the Decline of QR Code Dependent ResourcesHow schoolwide phone restrictions are affecting QR based activities and why offering non device options matters.[00:05:00] Updating Older QR Heavy Products for Modern ClassroomsTips for creating alternatives or duplicate versions that function without phones.[00:05:20] How AI Is Changing the TPT MarketplaceWhy the rise of AI generated content means teachers will expect higher quality and will be more skeptical of low effort resources.[00:06:21] Teaching AI Literacy in ELA and Social StudiesOpportunities to create lessons about ethical and effective AI use for upper elementary through high school classrooms.[00:06:93] The Continued Growth of Interactive Digital ResourcesWhy digital interactivity still matters even as phone use decreases and which formats tend to engage students most.[00:07:57] The Importance of Real World and STEM Based TasksHow project based learning and real world application activities are becoming more valuable to schools.[00:08:73] Financial Literacy as a Fast Growing Curriculum NeedStates requiring financial literacy instruction and why budgeting, investing, and similar topics present strong product opportunities.[00:09:82] Mental Health and SEL Requirements in New StandardsHow new legislation, including in California, increases demand for mental health and SEL aligned content across grade levels.[00:10:36] State Standard Updates Teachers Will Be Shopping ForA look at upcoming changes in ELA and math standards across...
How to Upload Google Activities to Teachers Pay Teachers (TPT) the Right WayAre you creating Google Classroom activities but unsure how to upload them to Teachers Pay Teachers in a way that actually works for buyers? Many teacher authors run into tech issues, confusing upload options, or links that break after purchase. In this episode, Lindsay walks you through the simplified, reliable method she uses to upload every Google resource in her store, plus what has changed with Google Forms since summer 2025.You’ll learn how to prep your files, how to correctly create forced copy links, and how to protect your originals so nothing gets overwritten. Whether you are brand new to digital resources or ready to streamline your process, this episode gives you a clear step-by-step system you can trust.Key Discussion Points:[00:00:41] What Counts as a Digital Resource on TPTLindsay clarifies the difference between digital downloads and true digital activities that integrate with Google Classroom or Microsoft Teams.[00:01:07] Why She Avoids Uploading Directly From Google DriveUploading through Google Drive inside TPT can trigger confusing access prompts for buyers, so Lindsay uses a different method to avoid tech issues.[00:01:48] What Buyers Receive Inside a Digital and Printable Zip FileAn overview of the printable version, answer key, terms of use, and the digital instructions template with the forced copy link.[00:02:23] How to Package and Upload a Digital-Only ResourceWhy a single PDF containing instructions and the forced copy link is the simplest and most reliable upload method.[00:03:14] Understanding Forced Copy Links for Google ActivitiesHow forced copy links work and why they ensure each buyer gets their own editable version without accessing your originals.[00:04:14] Creating Forced Copy Links in Older Google FormsA walkthrough of the pre-2025 method using Add Collaborators and replacing edit with copy in the URL.[00:05:13] What Changed in Google Forms After the 2025 UpdateGoogle’s new granular controls and how sharing settings now work when publishing brand-new forms.[00:06:30] Protecting Your Original Files in Google DriveWhy you should always keep untouched originals and create forced copy links only from duplicates to prevent accidental edits by buyers.[00:07:02] Building Digital Activities With Google SlidesHow Lindsay designs drag-and-drop activities using background images and movable pieces before generating the forced copy link.[00:07:56] Setting Up Google Sheets for Self-Checking ActivitiesHow to protect sheets and ranges so students can interact without altering your formulas or templates.[00:08:33] Where to Place Forced Copy Links in Your DownloadHow to embed links inside your instructions PDF and what to double-check before uploading to TPT.[00:09:11] Final Takeaway for Digital Resource SafetyWhy having a protected master copy of every digital activity prevents major headaches if a link is altered or misused.Google Upload Template Freebie: https://learn.lindsaybowden.com/googleConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube...
The Ultimate Guide to Fonts and Clip Art for TPT SellersHow do you know which fonts, clip art, and images are actually safe to use in your TPT products, and which ones could land you in trouble? If you’ve ever felt overwhelmed by licensing rules or confused about where to find high quality visuals for your resources, this episode will clear it all up in a way that finally makes sense.In this episode, Lindsay breaks down exactly where you can source fonts, clip art, and photographs for commercial use, how licensing works across Google, Microsoft, Canva, and TPT, and the simple steps you can take to protect your store by following terms of use correctly. You’ll walk away with clarity, confidence, and a plan for building visually consistent, on-brand resources that buyers can recognize instantly.Key Discussion Points:[00:00:41] What You Can Safely Use in TPT ProductsWhy licensing matters and how to avoid using visuals that could violate terms of use.[00:01:42] Where to Find Fonts for Commercial UseA breakdown of Google Fonts, Microsoft Business fonts, and how to know which platforms allow commercial use. [00:02:46] Google vs. Microsoft Licensing ExplainedWhat Google Workspace allows, why Microsoft requires a business subscription, and how this impacts TPT sellers.[00:03:31] Canva Free, Canva Pro, and Canva for EducatorsWhat each version includes, which licenses allow commercial use, and why Canva for Educators cannot be used for TPT resources.[00:04:27] Using Fonts from TPT CreatorsHow to find font artists on Teachers Pay Teachers, what to look for in licensing, and why TPT fonts can strengthen your brand.[00:05:44] Choosing Fonts for Covers vs. Inside Your ResourcesWhy readability matters, when cutesy fonts work, and how early readers influence font choices.[00:07:03] Additional Places to Source FontsWhere sites like Creative Fabrica and DaFont fit in and how to confirm commercial licensing.[00:08:50] Finding and Choosing Clip ArtWhy consistency matters for branding, how to choose long-term clip art styles, and where to find reliable collections. [00:09:39] Canva Clip Art Do’s and Don’tsHow to use clip art safely inside Canva and the one layout rule you must follow.[00:10:21] Where to Find Commercial Use ImagesWebsites like Pexels, Pixabay, and Unsplash, and when these are appropriate for older grade levels.[00:10:52] Finding Historically Accurate and Public Domain ImagesResources like the Library of Congress and National Archives for social studies and history materials. [00:11:38] How to Read Terms of UseWhat to look for in commercial licenses and how to know whether you must flatten or secure your files. [00:12:10] Should You Invest in Fonts and Clip Art?Why free isn’t always best and how strategic investing improves branding and product quality.[00:13:41] Flattening and Securing Your ResourcesWhen flattening is required, how Canva’s flatten feature works, and why TPT sellers must understand this. [00:14:56] Where to Find Science, Biology, and Medical ImagesPublic domain resources like the NIH Image Bank and CDC Image Library for STEM creators. [00:15:33] Building a Brand Kit in Canva ProHow brand kits streamline your design process and help you create cohesive covers, thumbnails, and previews. Important Resources:Canva + TPT: The Rules You Need to Know - https://youtu.be/lkCXjkYcN1Y?si=4QLmv-wp2RTMQbboFlattening & Securing Made Easy - https://youtu.be/IB_-mQixnWg...
How to grow on Teachers Pay Teachers (TPT) While Working Full TimeIn this milestone episode, Lindsay shares practical, real-life systems that full-time teachers inside Teacher Resource Academy are using to consistently create, publish, and grow on Teachers Pay Teachers. You’ll hear mindset shifts, batching strategies, clever time pockets, and creative approaches that make TPT growth possible even with a demanding schedule.Key Discussion Points:[00:00:41] Why This Episode Matters for Full-Time TeachersA look at the unique challenges full-time teachers and homeschool parents face when trying to build a TPT store, and why smart systems make all the difference.[00:01:03] How Real TRA Members Make It WorkStrategies from Teacher Resource Academy members on carving out work time, batching tasks, and setting realistic creation goals each week.[00:01:55] Using Weeknight Routines and Weekend HoursExamples of intentional routines, including specific nightly work blocks and focused weekend sessions that help maintain momentum. [00:02:40] Monthly Calendar Planning for Built-In Work DaysHow teachers use school breaks, long weekends, and purposeful “CEO days” to get meaningful work done and stay consistent. [00:03:22] Batching Tasks for Faster CreationWhy batching covers, thumbnails, previews, and even entire units helps streamline your workflow and reduce stress.[00:04:15] Making the Most of Prep TimeCreative ways to maximize planning periods with themed workdays that eliminate decision fatigue and support steady progress.[00:05:51] Using Students as Your Idea ScoutsHow classroom questions and student misconceptions can spark profitable resource ideas and strengthen your niche.[00:06:36] Habit Triggers to Build TPT MomentumSimple “if this, then that” routines you can attach to everyday moments to keep your store moving forward. [00:07:39] Templates That Save Hours Every WeekHow cover, thumbnail, preview, description, and resource templates dramatically cut creation time and support consistency.[00:08:26] Why Topic-Based Batching Works for Many CreatorsThe benefits of creating multiple resource types within one unit or topic to speed up curriculum building and boost store revenue. [00:09:26] Mini Mission MomentsHow small pockets of 5 to 15 minutes can become powerful opportunities to complete meaningful micro-tasks.[00:10:14] Using Voice Memos to Capture Ideas on the GoSystems for voice-to-text brainstorming and how to use apps or ChatGPT to turn ideas into organized plans. [00:10:56] Accountability Structures That Keep You Showing UpHow coworking calls, partner check-ins, and scheduled work sessions help maintain motivation and consistency. [00:11:38] The Power of Monthly CEO DaysWhy treating your store like a business, even in small ways, can shift your mindset and lead to long-term growth. [00:13:33] The Theme Behind All Successful SystemsA reminder that you don’t need unlimited time, you just need intentional time, realistic planning, and grace for yourself on the hard days. [00:14:40] A Final Encouragement for Full-Time TeachersReassurance that building a thriving TPT store while teaching is possible, plus an invitation to join Teacher Resource Academy for deeper support.Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/start
How to Get More Reviews on Teachers Pay Teachers (TPT)Ever felt that a single negative review ruined your week? You’re not alone.In this episode, Lindsay walks you through how to encourage more positive reviews on your Teachers Pay Teachers products and what to do when a less-than-glowing one shows up. You’ll learn exactly how TPT’s review system works today, how to use it to your advantage, and how to turn reviews (even bad ones) into growth opportunities for your store.Key Discussion Points:[00:00:41] Why Reviews Matter on TPTHow the TPT review process works today and why it plays a bigger role than you might realize in your store’s success. [00:02:38] The Evolution of the Review SystemA look back at TPT’s switch from a four-star to a five-star system and how that change shifted buyer behavior and seller ratings.[00:05:46] Understanding Four-Star ReviewsWhy four stars don’t always mean disappointment, and how to interpret your ratings with perspective.[00:06:46] How to Handle Negative ReviewsStep-by-step guidance for addressing low ratings professionally, including when to contact TPT Support and when to simply breathe and respond with empathy.[00:08:59] Crafting a Professional ResponseWhy your reply to a review matters just as much as the review itself and how it can build trust with future buyers.[00:10:23] Responding to Positive ReviewsHow engaging with happy buyers can boost your reputation and encourage more people to leave feedback.[00:10:42] Preventing Negative Reviews Before They HappenPractical tips to minimize mistakes, from proofreading and link checks to writing crystal-clear product descriptions.[00:12:43] Do Reviews Affect Search Rankings?Exploring whether reviews impact TPT’s algorithm and how conversion rates might influence visibility.[00:14:52] How to Encourage More ReviewsCreative, authentic ways to remind buyers to leave reviews such as inside your resources, in your descriptions, and through email or social media.[00:17:47] What Not to Do When Seeking ReviewsCommon mistakes to avoid, like marking a resource free just for reviews or over-focusing on ratings.[00:18:52] Final TakeawaysA recap of TPT’s review changes, how to respond with professionalism, and how to make review requests part of your overall selling strategy without stress.[00:20:35] Free Training for New TPT SellersLindsay’s free training for new sellers: a step-by-step plan to start and grow your TPT business successfully.Resources Mentioned:https://learn.lindsaybowden.com/subscribers-to-sales-194Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
Seasonal Teachers Pay Teachers (TPT) Product Line Ideas + My Black Friday OfferFeeling stuck on what to create for your TPT store during the winter months? You’re not alone. December and January are actually prime selling seasons for teacher authors if you know what your audience needs most. In this episode, Lindsay shares 20 resource ideas (10 for December and 10 for January), plus smart ways to turn them into product lines that keep selling all year long. She also reveals details about her limited-time Black Friday offer for Teacher Resource Academy, designed to help educators grow consistent four-figure TPT stores.Key Discussion Points:[00:00:41] Why December and January Still Sell on TPTTeachers are tired, often sick, and in need of easy, print-and-go classroom resources, making these months a major opportunity for sellers.[00:01:21] Ten Fresh Product Ideas for DecemberFrom holiday color-by-number activities to winter science experiments and “Holidays Around the World” projects, Lindsay shares ways to meet teacher demand for fun, low-prep lessons. [00:03:49] Sub Packets and Print-and-Go ResourcesWhy creating detailed sub plans with clear instructions, answer keys, and ready-to-use materials can make your store a go-to for teachers during cold and flu season.[00:04:41] Creative December Projects Across SubjectsIdeas like digital escape rooms, end-of-year reflections, and goal-setting writing prompts help teachers keep students engaged before winter break.[00:05:49] What to Create for JanuaryThink about teachers coming back to new students or fresh routines. Lindsay shares product ideas like New Year goal-setting flipbooks, review stations, and data-tracking sheets.[00:06:55] Using AI to Save Time and Spark CreativityPractical ways to use ChatGPT for writing passages, science experiment ideas, or even crafting themed stations while maintaining quality control as the educator.[00:07:37] Building Product Lines That Sell Year-RoundHow to turn standalone resources into ongoing product lines and bundles to boost visibility and passive income. [00:08:22] Black Friday Special: Teacher Resource Academy OfferLindsay reveals a limited-time 50% off Black Friday sale (Nov 28–Dec 1) with an exclusive bonus package including a Canva TPT planner, AI prompt library, 1,000 TPT ideas, and a December checklist to prep your store for 2026.[00:09:17] Next Steps for SellersEncouragement to take action: optimize your store, launch new resources, and use this season to set your TPT business up for a strong start to the new year.Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How to Read Your Teachers Pay Teachers (TPT) Dashboard: Track Sales, Conversion Rates, and Top ProductsWhat if the key to growing your TPT store wasn’t more products, but smarter decisions based on data you already have?In this episode, Lindsay and her marketing and data-savvy teammate Johanna walk through exactly how to read, interpret, and use your Teachers Pay Teachers dashboard to drive growth. They break down what the new metrics mean, how to track your traffic and conversions, and why optimizing your listings with SEO tools can transform your results.In this episode, we’ll discuss:[00:00:41] Understanding Your TPT DashboardWhere to find your data, what each metric means, and how to use your dashboard to make better business decisions.[00:03:41] Exploring New Dashboard MetricsA look at the newest TPT data points, like earnings per cart and conversion rates, and how they can help you assess your performance more precisely.[00:05:40] Identifying Top-Performing ProductsHow to view your top 10 earning and most-sold resources, compare them by date range, and use that data to plan bundles and seasonal updates.[00:06:45] Tracking First-Time vs. Repeat BuyersWhy understanding your buyer types matters and how to use product lines and bundles to encourage repeat purchases.[00:08:45] Preparing for Seasonal and Sitewide SalesUsing last year’s sales data to optimize listings, pricing, and keywords ahead of events like the Cyber Monday Sale.[00:11:30] Understanding Traffic SourcesHow to see where your buyers are coming from (TPT search, email, YouTube, Pinterest, and more) and what those numbers reveal about your marketing. [00:13:00] How to Use the URL BuilderStep-by-step on creating trackable links, understanding attribution windows, and reading traffic reports accurately.[00:18:32] Using Product Statistics for Deeper InsightsBreaking down your sales, conversion rates, and performance by product type to see what’s working and where to improve.[00:23:00] Adjusting Prices Based on Conversion DataHow to identify when a product’s conversion rate signals it’s time for a price change and when to hold off.[00:24:30] Checking for Missing Previews and Optimization OpportunitiesA quick data-backed method to find which listings are missing previews or need updates for better visibility.[00:30:10] Using SEO Tools to Improve VisibilityA walkthrough of SEO Mantis, how to analyze your listings, and what scores and rankings really mean for your resources.[00:33:00] Exploring Your Data Playbook (YDP)An introduction to another powerful analytics tool and how it helps sellers track changes and make data-driven improvements. [00:35:40] Wrapping Up and Next StepsLindsay and Johanna recap the key takeaways and encourage you to use your data as a roadmap to grow your TPT store strategically.Resources Mentioned:SEO Mantis: https://chromewebstore.google.com/detail/seo-analyzer-for-tpt/hnmghdakjdmieehjfnhaeklbcaicgnjl?pli=1 use code BOWDEN for 25% off your first month Your Data Playbook: Get a free TPT store audit using this link - https://www.yourdataplaybook.com/a/2148182058/tQsoDhFd Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4...
What if your website could do more than just look pretty? What if it could host your Teachers Pay Teachers (TPT) resources, grow your email list, and actually help you earn more all in one place?In this episode, Lindsay sits down with Squarespace web designer and marketing strategist Katie Lepore to explore how teachers can turn their Teachers Pay Teachers (TPT) resources into a full-fledged online business. Katie shares how Squarespace makes it simple to build a professional site, create a storefront, and start blogging for better SEO even if you’re not tech-savvy. Together, they unpack why having your own website matters, when to make the leap beyond Teachers Pay Teachers (TPT), and how to make your site work for you long-term. In this episode, we’ll discuss:[00:00:41] What to Expect from This EpisodeWhy hosting your Teachers Pay Teachers (TPT) resources on Squarespace can be a game-changer for teacher business owners ready to expand beyond the marketplace. [00:06:52] When to Start Your Own WebsiteKatie explains how TPT is a great testing ground for your products and when it makes sense to build your own site to grow independently. [00:08:26] WordPress vs. SquarespaceLindsay shares her frustrations with WordPress, while Katie breaks down why Squarespace is simpler, all-in-one, and easier to maintain without constant tech help. [00:11:24] SEO and Blogging in 2025Why SEO is no longer about the platform but the content itself, and how blogging still plays a major role in boosting traffic to your resources. [00:17:53] Setting Up a Storefront on SquarespaceHow to create a clean, organized digital shop for your Teachers Pay Teachers (TPT) products directly on your site, no complicated plugins required. [00:21:40] Key Pages for a Teacher WebsiteThe three must-have pages for teacher sellers (home, about, and shop) and how to structure them to build trust and convert visitors. [00:23:19] Building an Email List Right Inside SquarespaceKatie explains how Squarespace includes built-in email marketing tools, pop-ups, and automation features to help you grow your list fast. [00:25:07] DIY Websites vs. Hiring a ProWhy even a drag-and-drop website benefits from expert strategy, and how investing in professional help can save time and frustration. [00:28:09] Katie’s Signature Site ProcessA behind-the-scenes look at Katie’s two-week done-for-you website build and how it helps business owners launch quickly with confidence. [00:29:18] Katie’s Story of ResilienceKatie opens up about leaving an abusive marriage and rebuilding her life, showing how taking the first brave step can transform everything in business and beyond. [00:32:37] Generosity and Giving BackKatie shares her vision for offering quarterly service days for her future team, encouraging others to build generosity into their business model. [00:33:17] Final TakeawaysWhy having your own website is an empowering step toward financial freedom, ownership, and long-term business growth beyond TPT. Resources Mentioned:https://emberlyn.myflodesk.com/teachershttps://www.emberlyn.co/teachershttps://www.instagram.com/emberlynco/Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/income
Have you ever felt the pressure of the big TPT sitewide sale wondering how to prepare your store, what to promote, or if you’ll even make a sale? Whether you’re a brand-new seller or a seasoned TPT veteran, this episode will help you make the most of one of the biggest selling opportunities of the year.Lindsay breaks down exactly how to prepare for the Black Friday and Cyber Monday TPT sitewide sale, how to optimize your listings for conversions, and what strategies can help you turn this season into one of your most profitable. Key Discussion Points:[00:00:41] What to Expect from the TPT Sitewide SaleWhy the TPT Sitewide Sale is such a major opportunity for sellers and what to expect, especially if you’re new to selling on the platform.[00:01:52] How the Sitewide Discount WorksA look at how the 20% seller discount combines with TPT’s extra 5% off code to create a 25% savings for buyers and why you should always participate. [00:02:36] When and How to Prepare for the SaleTips for staying informed through TPT seller emails, when to start advertising, and why you should only start promoting a day or two before the sale. [00:03:46] Step 1: Review Your Data and Optimize Top ResourcesHow to identify your top-performing products using TPT data and ensure your covers, thumbnails, previews, and SEO are all working together to convert browsers into buyers. [00:06:10] Step 2: Refresh Your Storefront for Returning BuyersWhy sale periods are the perfect time to update your featured listings to highlight seasonal or high-demand resources. [00:07:02] Step 3: Create or Finish BundlesThe power of bundles during sales, including how to start a growing bundle, communicate value in your descriptions, and use bundles to increase your average order value. [00:09:50] Step 4: Optimize for Seasonal SEOHow to fine-tune your holiday resources for relevant search terms and why you should limit title changes to avoid hurting your TPT rankings. [00:12:51] Step 5: Invest in an SEO ToolRecommendations for trusted TPT SEO tools and how investing in one can help you stay competitive as search algorithms evolve. [00:14:41] Step 6: How to Advertise the SaleSimple ways to promote your sale with TPT Notes to Followers, targeted email marketing, and strategic Instagram content. [00:15:45] Using Email to Drive Sales and Track ResultsIdeas for guiding your audience to the right products, using the TPT UTM builder to measure clicks, and understanding TPT’s one-day attribution window. [00:17:35] The Power of Wishlists and Follow-Up EmailsWhy encouraging followers to build a wishlist before the sale can lead to more conversions when you follow up on sale day. [00:18:32] Final EncouragementLindsay reminds sellers that even if they don’t see immediate results, every sale and optimization effort builds toward long-term growth and success.Resources Mentioned:TPT SEO Tools (Your Data Playbook, Seller Spy, SEO Mantis, Mr. Joel’s SEO Tools, TPT SEO Chrome Extension)Lindsay’s Subscriber to Sales program for starting and growing your email listConnect further:
Simple Rhythms for Busy Moms: How to Beat Burnout and Find BalanceIs it possible to grow your business, teach full-time, and still have time for family and rest?In this episode, Lindsay sits down with KyAnn Molina, host of Simple Rhythms for Busy Moms and mom of three under five, to talk about how to simplify your days, build intentional rhythms, and prevent burnout as a teacher, mom, or entrepreneur.KyAnn shares her Four-Step Plan Framework for creating daily systems that reduce decision fatigue and help you show up with more peace and purpose. This conversation is full of practical strategies for managing your schedule, protecting your energy, and learning to rest without feeling guilty.Key Discussion Points:[0:41] How KyAnn realized she was chasing goals that didn’t align with her priorities and the wake-up call that led her to simplify her life[2:11] What it looks like when your passion turns into pressure and how to identify when you’ve hit survival mode[3:56] Why so many moms “check out” with Netflix or scrolling and why it’s not true rest[6:19] How to reframe rest as a crucial part of your routine and follow God’s design for Sabbath rhythms[7:41] Practical ways to make space for quiet, prayer, and presence even when your calendar feels packed[10:05] KyAnn’s system for planning your day in under 10 minutes: brain dump, arrange, prioritize, and plan[14:21] How small daily check-ins can save you hours each week and help you stay focused on what really matters[17:36] How to use short pockets of time effectively when balancing school, business, and motherhood[20:04] Why “push seasons” are okay but how to sustain your energy and peace through them[23:27] The power of getting creative with support systems and letting go of the myth of doing it all alone[27:01] How to lead your home like a thermostat, setting the tone for peace and calm[29:21] Why success means designing a life that aligns with your values, not just your goalsResources Mentioned:Simple Rhythms for Busy Moms PodcastFree Morning Routine Guide — available inside KyAnn’s Facebook community: bit.ly/SimpleRhythmsCommunityConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How I Scaled My Teachers Pay Teachers (TPT) Store with Product Lines and BundlesIs your TPT store ready to scale beyond single sales? Product lines and bundles are the foundation of consistent income on Teachers Pay Teachers (TPT), and in this episode, Lindsay breaks down exactly how to create them strategically.From identifying your top sellers to building trust with product lines and creating high-converting bundles, this episode walks you through how to take your store from random uploads to reliable revenue.Key Discussion Points:[0:41] The difference between topic-based and resource-based product lines and how to choose the right structure for your store.[1:41] How consistent, intentional resource creation positions you as a go-to expert and keeps teachers coming back.[2:41] Where to find your top sellers in your dashboard and how to turn them into full product lines.[3:41] Why creating a design, layout, and cover photo template speeds up your workflow and ensures a cohesive brand.[4:41] What defines a bundle on TPT, how to use the Bundle Tool, and why bundles convert higher than individual listings.[5:41] How to use growing bundles as a marketing strategy-sell early, update often, and reward your loyal buyers.[6:41] Why you should make a dedicated bundle preview, how to showcase value quickly, and tips for strong thumbnails.[7:41] How to price bundles effectively using TPT’s automatic 20% discount and why showing the “slashed” full price works.[8:41] How bundling resources can take your average sale from $5 to $50+ and lead to full curriculum sales.[9:41] How to use your data, create with intention, and focus on product lines and bundles for long-term growth.Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
Teachers Pay Teachers (TPT) Store Audit: How to Optimize Listings and Boost SalesIn this episode, Lindsay does on-air coaching with Resource Academy member Michelle from Thinking Math Corner. Together, they walk through her store data, top-selling resources, pricing, branding, and outside-of-TPT strategy. You’ll learn exactly how to analyze your own store, test prices, optimize listings, and use email marketing to create loyal, repeat buyers.If you’ve ever felt stuck wondering why your products aren’t getting more traction or wondered how to take your Teachers Pay Teachers (TPT) store from “good” to “thriving”, this episode will show you the path forward.Key Discussion Points:[0:41] Michelle shares her Teachers Pay Teachers (TPT) journey, from 20 years in the classroom to starting her store just a year ago, and the early wins and challenges she’s faced building Thinking Math Corner.[2:41] Lindsay explains how to read your Teachers Pay Teachers (TPT) data and recognize whether the issue is lack of views or low conversion rates and why each requires a different solution.[5:41] How consistent covers, colors, and thumbnails build trust and recognition, and why small brand mismatches can cost you repeat customers.[8:41] Lindsay walks Michelle through how to evaluate conversion rates, identify pricing sweet spots, and test small changes to improve performance.[11:41] How to expand on top sellers and create cohesive product lines and bundles that attract loyal buyers and make marketing easier.[13:41] Ideas for turning high-demand math topics into holiday/seasonal resources, and how to bundle them effectively without confusing buyers.[15:41] The power of using YouTube, blogs, and email lists to drive steady traffic beyond TPT and why email marketing is key for repeat buyers.[17:41] Michelle and Lindsay discuss how to balance value and sales, structure weekly emails, and write stories that build connection and trust.[21:41] Why short, personal stories work better than polished templates and how vulnerability and authenticity help you stand out in the inbox.[24:41] Lindsay and Michelle map out how to use one YouTube video to create blog posts, emails, and TPT store promotions.[27:41] What open and click-through rates to aim for, how to run simple “nine-word emails,” and what to ignore when checking your analytics.[29:41] Michelle shares how joining the Resource Academy accelerated her success and why investing in coaching helps teachers skip years of trial and error.Resources Mentioned:Thinking Math Corner Teachers Pay Teachers (TPT) StoreResource Academy: Lindsay’s membership program for Teachers Pay Teachers (TPT) sellers who want to grow strategicallyPodcast Episode with Liz Wilcox: Tips for writing emails that connect and convertConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startspan...
Protect Your Teachers Pay Teachers (TPT) Resources: Flattening & Securing Made EasyDo you know the difference between flattening and securing your Teachers Pay Teachers files?If you’ve ever wondered why it matters—or felt confused by the terms of use for clipart and fonts—you’re not alone. In this episode, Lindsay breaks down exactly what flattening and securing mean, why they’re important, and how to easily do both in PowerPoint, Canva, and Google Slides. You’ll walk away knowing how to protect your resources, follow TPT rules, and confidently upload your files the right way.Key Discussion Points:[0:41] Why Flattening & Securing Matters: Protecting your work, following clipart/font terms of use, and keeping your resources safe.[2:00] Flattening vs. Saving as a PDF: The difference between these two methods and why a simple PDF isn’t enough.[3:16] How to Flatten in PowerPoint, Google Slides, and Canva: Step-by-step options, plus why Flat Pack is a game-changer for PowerPoint users.[4:53] What “Secure” Really Means: Adding a password for an extra layer of protection and when sellers should use it.[6:15] Tools for Securing PDFs: Flat Pack, Adobe Pro, and free/low-cost alternatives for Canva and Google Slides.[7:48] Sharing Editable Google Slides & Canva Files Safely: How to use forced copy links and view-only settings to prevent buyers from editing your originals.[9:36] Best File Types to Upload on TPT: Why PDFs are the default—and when to use editable PowerPoint, Google Slides, or Canva links.[10:50] Troubleshooting & Pro Tips: How to handle glitches, work with clipart/font creators, and keep backups of your originals.[12:06] Final Thoughts: Once you understand flattening and securing, the process becomes simple—and helps you sell with confidence.Resources Mentioned:Flat Pack – PowerPoint add-on by Bearwood Labs (available on Teachers Pay Teachers, with versions for Microsoft + Mac)Mac Version: https://gumroad.com/a/162070803/PTlaBtMicrosoft Version: https://gumroad.com/a/162070803/tMguAdobe Acrobat Pro – for password protection and other business uses like contractsConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How to Prep Your TPT Store for Q4Is your TPT store ready for the busiest season of the year? Q4 is filled with opportunities—seasonal products, sitewide sales, and holiday demand—but it’s also a season when family time and rest matter more than ever. In this episode, Lindsay walks you step by step through how to plan, prepare, and maximize Q4 for your Teachers Pay Teachers store. From analyzing your data to creating seasonal resources, updating old products, and preparing for sales, this episode will help you finish the year strong—without burning outKey Discussion Points:[0:41] Starting with Data, Not DramaWhy your TPT dashboard is your best planning tool—and how to make decisions based on facts, not feelings.[2:00] Identifying Top Sellers & GoalsHow to find your best-performing products and set realistic Q4 goals, like building product lines or bundles.[3:15] Seasonal Products That Sell in Q4Halloween, Thanksgiving, winter holidays, sub plans, exam prep, and more—what to create now for timely sales.[6:01] Updating Old Products for Maximum ImpactWhy optimizing covers, previews, titles, and SEO descriptions is essential—and how Lindsay updated 300 resources for better results.[9:46] Getting Ready for Sitewide SalesHow to prepare for TPT’s sitewide sales and why enrolling in every sale is a no-brainer.[11:45] Black Friday, Cyber Monday & Flash SalesCreative ways to run your own promotions and reach customers during the holiday buying season.[13:31] Building an Email List for Long-Term SuccessWhy experienced sellers should invest in email marketing to build lasting customer relationships.[15:51] Final Q4 RemindersRest is productive—Lindsay shares her reminder to prioritize family and downtime this holiday seasonResources Mentioned:Subscribers to Sales Email List CourseConnect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How to Grow Your TPT Store with the Resource Academy: What’s Inside + Real Success Stories!Are you ready to finally start seeing real results with your Teachers Pay Teachers store? In this episode, Lindsay dives deep into The Resource Academy (and a way to get 50% off!) - her signature program designed to help teacher-authors go from overwhelmed to thriving! Whether you're a total beginner or you've had your store for years but still aren't making consistent sales, Lindsay breaks down exactly what’s included, who it’s for, and why it works. PLUS, you’ll hear directly from real members who share the incredible growth they’ve seen since joining. If you’ve been on the fence, this is your sign to take the next step toward success!Key Discussion Points:[0:21] – What is The Resource Academy, really?Lindsay explains why free content can only get you so far and why accountability, strategy, and expert feedback are game-changers.[3:43] – What’s Inside the Program?From tutorials on using Canva and PowerPoint to over 30 types of resources you can create - everything from scavenger hunts to escape rooms is covered![5:41] – The Real Secret: How to Sell on TPTLearn how the course helps you set up a store that actually converts - think SEO, thumbnails, product descriptions, previews, and more.[6:20] – Insider Bonuses You’ll LoveTRA includes exclusive commercial-use clipart and fonts, Q&As with tax and legal pros, SEO training with Seller Spy, and access to a game-changing accountability group.[8:11] – Who the Program is For (Spoiler: It’s Not Just for Beginners!)Lindsay outlines how TRA helps both newbies and seasoned sellers level up their stores and get consistent daily sales.[9:39] – TRA Member Spotlights: Real Success StoriesHear inspiring testimonials from actual members who’ve had four-figure months, 300% sales increases, and newfound confidence in their TPT journey!Resources Mentioned:Check out my free training Check out testimonials from TRA members Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How to Sell Resources Online: Join Lindsay’s Free 3-Day Challenge to Kickstart Your Teacher BusinessThinking about selling your teacher, homeschool, or tutoring resources online - but not sure where to start? In this episode, Lindsay Bowden shares all the juicy details about her FREE 3-day challenge designed specifically for educators who want to turn their experience into income.Whether you're a teacher, homeschool parent, librarian, or tutor, you'll discover the step-by-step process to create and sell your first digital product using tools you probably already have. And guess what? There’s even a chance to win a cash prize! This is the final challenge of the year - don’t miss it!Key Discussion Points:(0:00) What the Challenge Is and Who It’s ForLindsay kicks things off by explaining who this free challenge is designed for - anyone with educational experience ready to create consistent income online.(1:00) What Makes This Challenge So EffectiveLearn why this challenge is more than just a training - it’s action-packed and built around doing, not just watching.(2:26) Day 1: What to Sell as an EducatorLindsay walks through how to choose the right product to sell and even shows you how to create a reusable activity for any grade or subject area.(3:16) Day 2: Where to Sell and Legal Must-KnowsFind out why Teachers Pay Teachers is the best place to start, and get clarity on common legal concerns like copyright and trademark.(4:15) Day 3: How to Sell Like a Pro on TPTWith over $300K in TPT sales, Lindsay shares her expert insights on keywords, visuals, and common mistakes to avoid so you can list your product with confidence.(5:01) Bonus: Win a Cash Prize!Complete all 3 challenge action steps and you could win a cash prize! Plus, get access to a supportive Facebook group for feedback and communityResources Mentioned:Check out my free challenge Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
Investing in Your TPT Business: Why It’s a Game-Changer for Your GrowthAre you hesitant to invest in your Teachers Pay Teachers (TPT) business? You’re not alone - and this episode is here to help you shift your mindset! In this episode, Lindsay Bowden shares her personal journey from a budgeting teacher to confident business owner who understands the power of investing in growth. Whether you're just starting your TPT store or you've been DIY-ing for years with minimal results, Lindsay breaks down why strategic investments in coaching, training, and support are essential to scale faster and with less stress.Key Discussion Points:[0:00] – Shifting from Saver to Smart InvestorLindsay opens up about her frugal mindset as a former high school math teacher and how it took a mindset shift to view business expenses as investments, not just costs.[1:18] – The Trap of DIY and Why It Slows You DownLindsay reflects on her early days of doing everything alone - websites, ads, product creation - and how it cost her valuable time and results.[2:38] – The First $60 That Changed EverythingHow a $60 TPT Premium Membership felt like a big leap - and ended up paying off big time. This moment helped Lindsay realize that investing leads to return.[4:09] – “Who Not How” and the Power of Asking for HelpDiscover how the book Who Not How helped Lindsay understand the importance of hiring, getting coaching, and letting go of the "do it all yourself" mentality.[6:16] – The Resource Academy Difference: Feedback + AccountabilityLearn why Lindsay's program isn’t just another course - it’s a full support system with step-by-step guidance, direct feedback, and monthly challenges to keep you moving forward. Start by watching her free training! [7:43] – “When You Pay, You Pay Attention”Lindsay shares one of her favorite business lessons: free resources won’t get you as far as paid ones, because investment increases commitment.[9:04] – Can You Afford to Stay Stuck?A powerful reframe: instead of asking if you can afford to invest, ask if you can afford to keep getting zero results in your TPT store.[10:49] – Investing Impacts More Than Just Your BusinessFrom setting boundaries to building a team, Lindsay explains how investing in her business has improved every area of her life.Resources Mentioned:Check out my free teacher training Connect further:Download my TPT Income Report: https://www.lindsaybowden.com/incomeEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.
How to Scale on TPT: 10 Advanced Tips to Take Your Store to the Next LevelReady to go beyond the basics and truly scale your Teachers Pay Teachers store? In this episode, Lindsay shares 10 actionable and advanced strategies that will help you grow your TPT business like a pro. Whether you’re a full-time teacher with limited hours or already earning consistent income and ready to expand, this episode is packed with tips to help you scale smarter - not harder. From streamlining your product uploads to branching out to other platforms, this is your step-by-step guide to sustainable TPT growth.Key Discussion Points:[1:00] Add More Products With a SystemCreating more products is the #1 way to scale—but it has to be intentional. Lindsay shares how to create a consistent schedule and build a system with tools like Airtable to track your workflow.[4:20] Focus on Product Lines and BundlesLearn how to identify your bestsellers and turn them into product lines and bundles to increase your earnings and offer more value to your customers.[5:40] Invest in SEO ToolsLindsay breaks down her favorite SEO tools like SellerSpy, Mr. Joel’s Seller Tools, and SEO Mantis and explains how they can help you find better keywords, boost your product visibility, and increase sales.[6:20] Use Monthly Data to ImproveStop obsessing over daily stats. Instead, implement a monthly data check and learn how to make strategic decisions that actually move the needle in your store.[7:48] Consider Hiring a VA (Virtual Assistant)Free up your time by outsourcing tasks like covers and uploads. Lindsay shares how hiring a VA helped her scale more quickly and where you can find a great one.[9:14] Start and Grow an Email ListStarting an email list is Lindsay’s #1 recommendation for off-TPT marketing. Get your audience off the platform so you can communicate directly about sales, new products, and more.[10:00] Expand to New PlatformsOnce your TPT store is thriving, explore selling on Etsy or your own website with tools like WooCommerce. Lindsay shares how she transitioned and how a VA helped streamline the process.[11:39] Boost Traffic with Pinterest & Social MediaFind out how Pinterest, Instagram, TikTok, and Facebook groups can bring new eyes to your store. Lindsay recommends choosing one platform to master and shares what works best depending on your stage and niche.[14:02] Try YouTube to Add Value & VisibilityEspecially great for classroom teachers, YouTube can help you add value to your resources and drive traffic. Lindsay shares how she used video lessons to increase the value of her products.Resources Mentioned:Check out my free teacher training (https://lindsaybowden.com/training) Check out SellerSpy (https://sellerspy.co/?via=lindsay) Check out my episode with the creator of SellerSpy,





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