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Pharma Sales
Pharma Sales
Author: AtlasRoutes | Brandon Parks
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© AtlasRoutes | Brandon Parks
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Welcome to the Pharma Sales Podcast, where we break down different aspects of selling in the pharmaceutical space and go beyond the detail aid. We cover all topics, from the basics to advanced selling tactics, in a short amount of time, making it perfect for the time between visits. The goal is to provide you with insights that help you sell more and achieve your goals in less time.
Email [email protected] if you have a question you would like us to cover.
Email [email protected] if you have a question you would like us to cover.
165 Episodes
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Momentum isn't luck—it's psychology.In this episode of The Pharma Sales Podcast, Brandon explores why momentum has such a profound impact on performance in pharmaceutical sales and how you can intentionally create it. Learn why small wins matter, how momentum shapes your confidence and conversations, and practical strategies for building positive momentum every day in the field.If you've ever wondered why some days seem effortless while others feel like an uphill battle, this episode will help you understand what's happening—and how to use it to your advantage.AtlasRxAtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field.Learn more: AtlasRxConnect With The Podcast:If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: [email protected]Connect with Brandon: LinkedIn
Every pharmaceutical sales representative has difficult days—but the best reps don't let those days define them.In this episode of The Pharma Sales Podcast, Brandon shares practical strategies for handling rejection, canceled appointments, difficult offices, and the inevitable setbacks that come with life in the field. Learn how to reset after a tough call, focus on what you can control, protect your mindset, and recover faster so one bad day doesn't become a bad week.If you've ever driven away from an office feeling frustrated, discouraged, or questioning yourself, this episode will give you a new perspective and practical tools to bounce back stronger.AtlasRxAtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field.Learn more: AtlasRxConnect With The Podcast:If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: [email protected]Connect with Brandon: LinkedIn
Why do providers resist change—even when the evidence is strong?In this episode of The Pharma Sales Podcast, Brandon explores the psychology behind provider resistance and explains why understanding it can dramatically improve your conversations in the field. Learn why resistance is a natural part of clinical decision-making, how to uncover the real concerns behind objections, and how curiosity can turn difficult conversations into collaborative ones.If you've ever left an office wondering why a provider pushed back, this episode will give you a new perspective—and practical strategies you can apply immediately.AtlasRxAtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field.Learn more: AtlasRxConnect With The Podcast:If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: [email protected]Connect with Brandon: LinkedIn
What if one of the most valuable skills in pharmaceutical sales wasn't your product knowledge—but your curiosity?In this episode of The Pharma Sales Podcast, Brandon explores why curiosity is one of the greatest competitive advantages a pharmaceutical sales representative can develop. Learn how asking better questions, replacing assumptions with observations, and genuinely seeking to understand providers can transform your conversations, strengthen relationships, and accelerate your growth.Whether you're new to the industry or have years of experience, this episode will challenge you to approach every office with a learner's mindset.AtlasRxAtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field.Learn more: AtlasRxConnect With The Podcast:If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: [email protected]Connect with Brandon: LinkedIn
Provider access is one of the biggest challenges in pharmaceutical sales—but not every office requires the same strategy.In this episode of The Pharma Sales Podcast, Brandon breaks down the three different types of offices you'll encounter: brand-new offices, offices you've been trying to crack for months, and offices that seem completely closed. Learn practical strategies for each scenario, along with the mindset shifts that help experienced reps build trust and gain meaningful access over time.If you've ever wondered why some reps consistently earn face time while others struggle, this episode will give you a framework you can apply immediately.AtlasRxAtlasRx helps pharmaceutical and medical sales reps spend less time planning routes and more time building relationships in the field.Learn more: AtlasRxConnect With The Podcast:If you enjoyed this episode, be sure to subscribe, leave a review, and share it with another rep who may need to hear this message. Email us at: [email protected]Connect with Brandon: LinkedIn




