The Best Artist & Manager Podcast Ever

🎥 New Episode Alert: Did the music industry create a monster? ⚖️Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate for an unfiltered discussion on the recent P. Diddy documentary and the systemic issues it has brought to light. This isn't just a conversation about one individual; it’s a deep dive into how the music industry's power structures allow—and often facilitate—dangerous behavior.In this episode, Charlotte and Jasmin shift the focus away from the headlines to examine the infrastructure of the industry. They discuss how a culture of silence, extreme power imbalances, and the "protection of the brand" can create environments where abuse and exploitation go unchecked for decades.They explore the uncomfortable questions:How does the pursuit of profit lead to the industry turning a blind eye to "open secrets"?In what ways do labels, managers, and peers become complicit through their silence?What are the mechanisms that allow a "monster" to be created and sustained by the very system meant to nurture art?⚠️ Content Warning & DisclaimerPlease Note: This episode contains discussions of systemic abuse, exploitation, and sensitive themes related to the recent P. Diddy documentary. We discuss these topics to explore the infrastructure and power dynamics of the music industry. Listener discretion is advised.If you or someone you know has been affected by any of the issues discussed in this episode, support is available. You can reach out to organizations such as Help Musicians (UK) or MusiCares (US), or contact your local support services.Disclaimer: The views and opinions expressed in this episode are those of the hosts and guests and are based on publicly available information and personal experiences. They do not constitute legal advice or official findings. This discussion is intended for informational and educational purposes only.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they answer your questions!We put a call out to the community for questions we could answer on the pod and you didn't disappoint.In this episode we answer the questions:I've been invited to a writing camp and im not sure if i should go. What actually happens on a writing camp and what would i actually get out of it?What are your thoughts on being labelled a female producer? Im a woman and also a producer and i dont know how i feel about it. Has it helped or harmed your career?We share our opinions and personal experiences to answer your questions!To submit questions for future episodes please email community@ellevate.studio with the subject line POD Q&AFind out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they tackle one of the most frustrating and confusing phenomena in the music business: professional love bombing. We’ve all been there—someone reaches out, promises you the world, expresses "huge" interest in your project, and then... total radio silence.In this episode, Charlotte and Jasmin pull back the curtain on why the industry is so prone to over-promising and under-delivering. They discuss the blatant lack of courtesy when it comes to letting people down and the total absence of transparency in professional relationships.Charlotte shares her recent experiences with this through ellevate, detailing how potential partnerships and investment leads can seem incredibly "hot" one minute, only to disappear the next without explanation. She also exposes a common label tactic: setting artists up in sessions framed as a "favor" to them, when in reality, it's just a way for the executive to look busy or help a different contact on their roster.Jasmin talks about the "meeting for inspiration" trap—where people request her time and energy under the guise of collaboration, only to realize they are looking for creative sparks to steal rather than a genuine working partnership.Listen now to explore:The Love Bombing Cycle: Why industry pros promise "the earth" and then vanish.The "Ghosting" Culture: Why there is such a lack of basic courtesy when a deal or partnership isn't moving forward.The Inspiration Vampire: How to tell if a meeting is a genuine opportunity or if someone is just "mining" you for ideas.Performative A&R: Charlotte breaks down why some sessions are set up just to make a label look like they are "doing something."Navigating the Lack of Transparency: How to protect your energy and time in a world of vague promises.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate for a deeply personal and overdue conversation about the reality of motherhood in the music business. From high-stakes meetings to nap schedules, they share the raw stories of what it’s actually like to juggle a career in music with raising children.In an industry built on late nights, travel, and "business as usual" expectations, being a parent can feel like a radical act. Charlotte and Jasmin dive into the expectations vs. the reality of maintaining their professional identities while stepping into the role of a mother.Jasmin shares the powerful reason why she chose to hide her pregnancy for as long as possible. She opens up about the fear of being treated differently, underestimated by peers, or seeing opportunities dry up—a reality many women in the industry face.Both women discuss the initial pressure they felt to continue "business as usual" after giving birth, and the pivotal moment they realized that "the old normal" was no longer sustainable. They explore the messy, beautiful process of creating a "new normal" that allows for both creative ambition and family life.Listen now to explore:The hidden challenges of being a mother in a fast-paced, male-dominated industry.Jasmin’s personal account of navigating pregnancy in secret to protect her professional standing.The myth of "doing it all" and the transition from business as usual to a new, sustainable lifestyle.How motherhood has shifted their perspective on time management, boundaries, and career longevity.Practical advice for other parents and mothers-to-be navigating the music landscape.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchesshttps://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=enhttps://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate for a bold discussion sparked by SZA’s recent comments regarding the rise of mediocrity in today’s music landscape. Has the industry become a breeding ground for the generic?In this episode, Charlotte and Jasmin tackle the uncomfortable truth: many artists are now more focused on feeding the algorithm than they are on setting trends. They explore why the current generation of creators seems "too scared to be different," opting for the safety of viral formulas rather than the risk of true originality.Charlotte dives deep into a topic that recently set her TikTok comments section alight: her frustration with "pity content." She breaks down why using vulnerability as a marketing tactic might drive short-term engagement, but fails to ignite real excitement or build a lasting, die-hard fandom.Together, they ask the big question: Where should we set the bar for skill and exceptionalism?Listen now to explore:The SZA Effect: Breaking down the conversation around why "good enough" has become the new standard.Algorithm vs. Artistry: Why the fear of being "different" is stifling the next generation of trendsetters.The "Pity Content" Trap: Why begging for likes through sob stories doesn't translate into genuine musical respect or ticket sales.Raising the Bar: How to shift your focus back to high-level skill and creative excellence in a world of "content" and is raising the bar toxic? The Future of Fandom: Why exceptionalism—not just consistency—is the only way to build a legacy.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they answer your questions!We put a call out to the community for questions we could answer on the pod and you didn't disappoint.In this episode we answer the questions:Ive been offered a deal with a sync agent - no advance 5 years. What do you think are the pros and cons for this? I released a cover song and did a really different arrangement in my version. I just heard an advert and they used such a similar version to my cover. What is your take on this? I'm a female artist manager and recently the male manager of one of my artist's collaborators spoke down to me in a really patronising way. Do you have still have to deal with things like this and how do you handle it? I obviously want to keep a good relationship with this person for my artists sake but it feels like we shouldnt let men do this to us anymore.We share our opinions and personal experiences to answer your questions!To submit questions for future episodes please email community@ellevate.studio with the subject line POD Q&AFind out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate for a raw and honest discussion about the psychological and professional shifts that happen the moment an artist signs on the dotted line. While a record deal is often seen as the "ultimate goal," the reality behind the curtain is far more complex.In this episode, Charlotte and Jasmin explore how the infrastructure of a label can create a dangerous distance between an artist and the reality of their business. They discuss how being signed often means you lose sight of exactly how much money you are earning—or spending—and how well your project is actually performing.They dive into the "Label Lens":The Transparency Gap: Charlotte breaks down how the music industry thrives on a lack of transparency around money, leaving artists in the dark about their own financial health.The Personal Investment Paradox: Despite being signed, the financial risk often still falls on the artist and their manager. They discuss how artists frequently have to invest their own funds to truly grow their projects when the label won't step up.The RAYE Effect: They highlight the iconic example of RAYE, who famously ignored advice and invested her own money into her Royal Albert Hall performance—a move that ultimately landed her a Grammy nomination and proved that betting on yourself is sometimes the only way forward.Success vs. Solvency: Why having a "big machine" behind you doesn't always mean you are financially secure, and how the pressure to look successful can warp your understanding of your actual career trajectory.This episode is a vital reality check for any artist. It’s a deep dive into reclaiming your power, understanding your numbers, and why the biggest financial risks often still land on your shoulders.Listen now to explore:Why a record deal can create a "buffer" that hides the true financial state of your career.The reality of self-funding even when you are signed to a major or independent label.Lessons from RAYE’s Royal Albert Hall gamble and the power of taking creative and financial risks.Why the industry benefits from keeping artists in the dark about streaming data and royalty transparency.How artists and managers can navigate the high-stakes financial pressure of building a long-term brand.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they conduct a vital temperature check on the world's biggest streaming giant. In the wake of the annual Spotify Wrapped hype, it’s easy to get swept up in the data—but what is the true cost of our current consumption habits?In this episode, Charlotte and Jasmin strip back the glossy interface to discuss how Spotify has fundamentally rewired the music industry. They ask the hard questions: Has the platform actually democratized music, or has it created a "flattened" and dulled-down version of the industry where everything sounds the same to please the algorithm?They also step into a fascinating "What If?" scenario. In an alternative universe where streaming services were never introduced and piracy continued to run rampant and unchecked, would artists be better off? Would we still be facing the same crisis of discoverability and the same battles over fair pay, or would a lack of central gatekeepers have forced a more resilient, community-led industry?Listen now to explore:The Spotify Wrapped effect: Why we love the data, but what it masks about the reality of being a working artist.Democratization vs. Homogenization: Whether Spotify opened doors for everyone or just created a "factory floor" for background music.The Alternative Timeline: A deep dive into whether a world of unchecked piracy would have resulted in the same payout and discovery issues we face in 2025.The "Flattening" of Taste: How the shift from active searching to passive algorithmic listening is changing the way we value art.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchesshttps://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=enhttps://www.linkedin.com/in/charlotte-caleb/

BONUS Episode alertJoin Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate for a deep dive into the paradoxical world of music technology. While we’ve never had more access to music, have the very platforms built to "connect" us actually destroyed the soul of music community?In this provocative episode, Charlotte and Jasmin explore how the rise of tech giants and algorithmic curation has fundamentally altered the way we share, discover, and value music.Charlotte pulls no punches as she discusses how platforms that promised to foster online communities have instead fragmented them, turning the act of sharing music into a transactional, data-driven experience. She tackles the "Algorithm Trap"—the way streaming services supply us with music we already like, creating a feedback loop that refuses to challenge our tastes or offer those surprising, life-changing "musical gems" that used to define fandom.Jasmin reflects on the loss of "cultural homes." She highlights how the decline of independent music blogs and magazines—the original curators and tastemakers—has left music scenes without a centralized space to grow. In their place, social media companies have created environments that prioritize viral moments over the deep, contextual storytelling that once gave music its meaning.This episode is a vital conversation for anyone who feels like their music discovery has become a chore and wants to find their way back to a more authentic, challenging, and communal way of experiencing art.Listen now to explore:How tech platforms built for "community" have actually made music sharing more isolated.The death of the music blog and magazine as a cultural home for emerging scenes.Why it’s harder than ever to find "hidden gems" in an era of predictive algorithms.The danger of the "Taste Bubble": why being served only what you already like stifles artistic growth.How to reclaim a sense of human curation and genuine musical discovery.If you want to submit a question for our Music Industry Aunties episodes please send to community@ellevate.studio Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they tackle one of the biggest financial dilemmas for any emerging artist: where should you actually spend your marketing budget?As an early-stage artist, every pound or dollar counts. You're constantly pitched various services, but which ones offer a real return on investment, and which are just a drain on your resources?In this crucial episode, Charlotte and Jasmin weigh the pros and cons of common marketing services, including:Paying for playlist pluggersRunning digital adsHiring a PR specialist or a social media expertCharlotte offers a reality check, emphasizing that there are no guarantees with PR, making the investment feel unpredictable and high-risk for artists. She also exposes the limitations of so-called 'social media gurus' who can inflate follower counts, but rarely translate those numbers into actual streaming revenue or show ticket sales.They also discuss the dramatic shift in the press landscape. Jasmin recalls a time when she first released music and independent music blogs were abundant, noting that today, fewer blogs exist and their overall impact on streaming numbers is significantly smaller.This episode is a vital listen for any artist looking to spend their marketing budget smartly and focus on strategies that build a real, sustainable career.If you want to submit a question for our Q&A episodes send them to community@ellevate.studio Listen now to explore:The pros and cons of investing in playlist pluggers, ads, PR, and social media specialists.Why the unpredictability of PR can make it a risky early-stage investment.The difference between a large social media following and genuine audience engagement that drives streams and sales.The changing power of music press and blogs in the current streaming-driven landscape.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they answer your questions!We put a call out to the community for questions we could answer on the pod and you didn't disappoint.In this episode we answer the questions:I think my manager is taking more money from me than they should? What should I do?I have a producer I work with on all my projects, he has a big name in the indusstry and hes helped me a lot. The other day he crossed the line with me in the studio. Im worried because I told him I dont see us like that and he was fine about it but hes kind of distant now. He seems like hes less invovled in my project and obviously hes got way more power than me in the industry. im worried about how this might impact me long term.We share our opinions and personal experiences to answer your questions!To submit questions for future episodes please email community@ellevate.studio with the subject line POD Q&AFind out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they pull back the curtain on the creative process, sharing their best tips for maintaining productivity and momentum, especially when you are a freelancer, self-employed, or a solo creative.When you're your own boss, the line between work and life blurs, and motivation can be hard to find. It's easy to get overwhelmed by the sheer scope of managing your own career and creative output.In this essential episode, Charlotte and Jasmin discuss the practical habits that keep them focused and consistently creating.Jasmin shares her personal strategies for navigating writer's block and finding the perfect balance: how to use structure to your advantage without letting it become a rigid confinement that stifles your creativity. She shares the times she was balancing part time jobs and making music and how she was making up reasons why she couldn't be creative to avoid doing the work. This episode is a must-listen for any creative struggling to manage their time, beat procrastination, and find a consistent workflow that fuels—not fatigues—their art.Listen now to explore:Essential tips for freelancers, self-employed artists, and solo creatives on maintaining daily productivity.Jasmin’s practical methods for overcoming the dreaded writer's block.The delicate balance between implementing structure for efficiency and maintaining the freedom necessary for genuine creativity.Actionable ways to build a consistent workflow and keep the creative momentum going.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they answer your questions!We put a call out to the community for questions we could answer on the pod and you didn't disappoint.In this episode we answer the questions:Now I'm experiencing a viral moment is this the right time to get an artist manager?I want to go to Uni, I'm on track to go to one of the best in the country but i want to do music, should i skip uni and give music everything?I'm signed to a label and I really dont get on with my A&R anymore/ I don't feel like they get the vision and I dont think I have a team that backs me. What should I do?We share our opinions and personal experiences to answer your questions!To submit questions for future episodes please email community@ellevate.studio with the subject line POD Q&AFind out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they challenge the industry's obsession with going viral and discuss the crucial difference between a fleeting moment of social media fame and building a sustainable music career.In the attention economy, every artist feels the pressure to chase the next big trend or algorithm hack. But what is the true cost of those viral seconds?In this essential episode, Charlotte and Jasmin discuss:The current hyper-focus on social media virality and why those huge view counts don't always translate into a dedicated, long-term fanbase.The empty promises of social media gurus who guarantee viral hits but fail to build genuine, lasting fan connections.The truth about record labels signing artists off a single viral moment—often to capture short-term attention without the investment needed for long-term artistic development.This episode is a vital reality check for any musician feeling the pressure to perform for the algorithm. Learn why a small, deeply connected fandom is the real engine of a successful career.Listen now to explore:Why the pursuit of "going viral" often leads to burnout and a lack of real fandom.The distinction between fleeting attention and deep, authentic fan connection.How record labels are leveraging viral hits and the lack of commitment to artist longevity.The ultimate goal: building a true career and cultivating meaningful relationships, not just chasing likes.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin (p.k.a TĀLĀ) of Ellevate as they dive into the complex and controversial topic of AI's effect on future artist development in the music industry.The world of music is changing fast. AI artists are securing major deals, but what does this mean for the human talent trying to break through?In this vital episode, Charlotte and Jasmin discuss the rise of AI projects like Timbaland’s TaTa and the recently signed AI artist Xania Monet, who landed a reported $3 million record deal with Hallwood Media.They tackle the critical questions:Is the industry shifting resources away from real, developing artists and toward computer-generated projects?What are the merits and the longevity of these high-profile AI ventures?This episode is a must-listen for anyone invested in the future of music—artists, producers, managers, and industry professionals. Don't miss this essential discussion on navigating the new digital frontier.Listen now to explore:The emergence of high-profile AI artists like Timbaland's TaTa and Xania Monet.The potential for AI to reallocate resources away from human-led artist development.Debates around the authenticity and long-term viability of AI-generated music projects.The urgent discussion about what it means to be an "artist" in the age of artificial intelligence.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀCharlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin of Ellevate as they tackle a crucial issue in the modern music landscape: the danger of homogenous creativity. In this episode, they discuss how the pressure to create endless social media content is leading artists to draw inspiration only from other content creators, often resulting in bland, unoriginal art.Charlotte emphasises that artists are creative people who need to get out and live a fun, interesting life to fuel their work. She encourages artists to embody the brand they want to become, urging them to go to art galleries, gigs, and raves to find real-life inspiration and connection.Jasmin (p.k.a TĀLĀ) illustrates this perfectly by sharing the chaotic, fun story behind the creation of one of her early music videos. With a tiny budget of around £500, she and her videographer friend flew to Marrakesh, Morocco, for a weekend of unscripted adventure. The resulting video, fueled by the freedom of travel and chaos, became one of her most beloved pieces of work.This episode is a vital listen for any musician feeling the burnout of content creation. Learn how to switch off the phone, engage with the outside world, and bring your unique experiences back into your art.Listen now to explore:The risk of your art becoming "homogenous" when you only draw inspiration from social media.Why creativity should feel like a calling, not a chore.How living a vibrant life—going to a rave, an art gallery, or on a mad adventure—can directly fuel your music.The story of TĀLĀ’s chaotic and fun Moroccan music video adventure.The importance of embracing the "loose" and "unplanned" for genuine content.This episode is a must-listen for artists, producers, and managers who want to inject originality and true creative flair back into their projects.Find out more about ellevate: https://ellevate.studio/ ellevate TikTok: https://www.tiktok.com/@ellevate.studios ellevate Instagram: https://www.instagram.com/ellevate.studios Jasmin's Socials https://www.tiktok.com/@talatheduchess https://www.instagram.com/tala_official/?hl=en Find her on all streaming platforms by searching TĀLĀ Charlotte's Socials https://www.instagram.com/charli_caleb/?hl=en https://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin of Ellevate as they dive into a topic everyone can relate to: making mistakes. In this episode, they open up about their biggest career blunders and the invaluable lessons they learned from them.Following a career-defining decision to sign to a major label, Jasmin (p.k.a TĀLĀ) shares what it felt like to lose creative control of her project. Meanwhile, Charlotte gets candid about a time she went against her better judgment to please an artist, including a critical moment while building Jasmin’s early live show.The Ellevate founders share honest accounts of how they learned to take slower, more manageable steps in their careers instead of leaping too far ahead. They also focus on how perseverance and sticking to your mission in spite of failure are essential for long-term success in the music industry.Listen now to explore:The feeling of losing control over a project you built.When and why to trust your gut in a professional setting.The difference between taking a leap and taking a manageable step in your career.Why failure is not the end of the road.The importance of perseverance for a long-term career in music.This episode is a must-listen for musicians, artist managers, producers, and anyone working in the music industry who wants to build a resilient and lasting career.Find out more about ellevate: https://ellevate.studio/ellevate TikTok: https://www.tiktok.com/@ellevate.studiosellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socialshttps://www.tiktok.com/@talatheduchesshttps://www.instagram.com/tala_official/?hl=enFind her on all streaming platforms by searching TĀLĀCharlotte's Socialshttps://www.instagram.com/charli_caleb/?hl=enhttps://www.linkedin.com/in/charlotte-caleb/

Join Charlotte and Jasmin of Ellevate Studios as they tackle a pervasive issue in the music industry: misogyny. Following Jasmin's recent feature in a Glamour Magazine article on the topic and Charlotte's attendance at the Women in Music Roll of Honour pre-event, the duo dives into a raw, honest discussion.In this episode, they share personal stories and challenges they've faced throughout their careers as an artist manager and artist/producer. They break down what they believe are the most effective ways to combat misogyny in the industry and, just as importantly, call out the "solutions" that aren't actually helping.Listen now to explore:Real-world experiences of misogyny in the music industry from both an artist and a manager's perspective.Challenges artists and managers face to make work safe. Practical, actionable strategies for addressing these issues head-on.A critical look at common approaches that miss the mark.The importance of creating a safer and more equitable environment for all music professionals.This episode is a must-listen for musicians, artist managers, producers, and anyone working in the music industry who is committed to driving real, meaningful change.Find out more about ellevate: https://ellevate.studio/ellevate TikTok: https://www.tiktok.com/@ellevate.studiosellevate Instagram: https://www.instagram.com/ellevate.studiosJasmin's Socialshttps://www.tiktok.com/@talatheduchesshttps://www.instagram.com/tala_official/?hl=enFind her on all streaming platforms by searching TĀLĀCharlotte's Socialshttps://www.instagram.com/charli_caleb/?hl=enhttps://www.linkedin.com/in/charlotte-caleb/

In this episode Jasmin & Charlotte discuss their relationship as an artist and artist manager, what makes it work and what are the things to look out for when you start working with each other? How do you know when you have found the right artist or manager? Find out more about ellevate: https://ellevate.studio/

In this episode Jasmin shares why she believe artists need to drop the view that they are struggling and how valuable it is to change your mindset about where you are in your career as you are developing.How do you define success as an artist? What is behind the goals you are setting for yourself? Learn more about ellevate https://ellevate.studio/