DiscoverCrafter’s Online Business Playbook | Passive Income for Creatives, Knitters & Crocheters, Ravelry Sellers, Earn From Home
Crafter’s Online Business Playbook | Passive Income for Creatives, Knitters & Crocheters, Ravelry Sellers, Earn From Home
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Crafter’s Online Business Playbook | Passive Income for Creatives, Knitters & Crocheters, Ravelry Sellers, Earn From Home

Author: Veronica Kiefer | Online Business Coach & Kingdom Business Builder

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WHAT IF you didn’t have to choose between doing what you love and earning what you need?


ARE YOU spending countless hours creating, posting, and promoting your business—yet still not meeting your income goals?


DO YOU DREAM of time and financial freedom, but feel trapped in a cycle of striving hard and overwhelm?


Each episode offers real-world strategies for creative entrepreneurs looking to build a sustainable income—without sacrificing passion. Practical systems, expert insights, personal growth, and how to have passive profit. We explore smart moves for small business, including how a secondary low-pressure income stream can give your creative business the breathing room it needs to thrive. It's time for harmony between work and life, get out of survival mode, increase your income, reduce financial stress, and build the lifestyle you’ve been longing for.  


I’m Veronica—wife and adoptive mom, ex-corporate leader, and lifelong photographer, maker, and handicrafter. When I turned my craft into a business, I found myself underpaid, constantly stressed about marketing, and feeling like my passion was declining quickly.


Then I discovered a second income stream—one that runs efficiently in the background, offers financial stability, and frees up time to create again. That changed everything!  Today, I help other creatives design a business that brings both peace and profit—without the pressure.


If you’re craving more ease, breathing room, and joy while still earning wellWELCOME. Let’s build a business you don’t need to escape from. I’m so glad you’re here.  Get to know more here:


✅ Learn more about my Extra Income-Stream Information: https://go.vekija.info/podcast


📩 Email me: support@vekija.info


 🎬 Youtube: @vekija-info


📲 Facebook & Instagram:  vekija & co  |   #vekija_and_co 

25 Episodes
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What if business didn’t have to feel heavy to work? In this episode, I’m sharing the key things I intentionally stopped doing in my business and how those changes created more clarity, peace, and sustainable growth. We talk about: Why doing less often leads to better results Letting go of pressure-driven habits that might not actually move the needle Building around your natural rhythm instead of fighting it Creating systems and support so your business serves your life - not the other way around This episode is for you if you’re craving a calmer, more aligned way of building an online business — without burnout, hustle, or constant urgency. 🎧 Listen while walking, crafting, or folding laundry — this is a permission-giving conversation. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
How do you grow your online business without constantly starting over? In this episode, Veronica shares how to evolve your business while staying focused — using automation as a foundation and layering passion projects on top. You’ll learn why consistency matters and chasing new ideas will slow you down, how to grow alongside employment, and how working with your season of life leads to sustainable income, freedom, and fulfillment. Perfect for creatives, crafters, and professionals building an online business while balancing work, family, and life. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
This episode is about how to start and grow multiple income streams in a realistic, sustainable way without overwhelming your life. This episode is especially helpful if you: Want more financial stability but can’t “just quit your job” Feel torn between needing income now and building something for the future Are building a creative or passion business and want smarter support behind it Want a calm, intentional way to grow — without starting over every year I share: Why layering income works best when it’s done in the right order How to start alongside a job or existing business, without pressure When layering supports growth and when it actually creates stress Practical examples of how employment, side income, and scalable online business models can work together How mindset, patience, and long-term thinking make the difference between progress and burnout ✨ Key takeaway: You don’t need to do everything at once. You need a structure that lets you grow step by step and stay in the game long enough for it to work and bring what you hope for.   🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
As the year ends and a new one begins, this short episode offers a refreshing alternative to New Year’s resolutions and exhausting planning sessions. In this episode, Veronica shares a simple, faith-anchored reset you can return to any time of year. Instead of adding more goals, you’ll learn how to simplify, realign with what brings peace, pre-decide the basics, support your habits, and gently review what’s working - month by month. This episode is for online business owners and creatives who want clarity, consistency, and progress without pressure or burnout. Key themes: Removing what drains your energy Realigning your business with your season of life Pre-deciding daily and weekly basics Supporting habits, not just tasks Using simple monthly check-ins instead of big annual plans 🎧 A calm reset. A sustainable rhythm. A better way to begin well. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Not every online business fails because it’s “wrong.” Sometimes it fails because it doesn’t fit your season of life. We break down why timing, capacity, and support matter more than talent, and how building in alignment with your current season makes consistency possible, without burnout. 🎧 In this episode, you’ll learn: Why success is more about capacity than skill How different life seasons need different business structures Common seasons (survival, stability, creativity, leadership) — and what fits each Why consistency doesn’t mean doing the same tasks forever How to stay committed without chasing shiny objects If you’ve ever felt capable, but exhausted, this episode will help you choose with clarity instead of pressure. 👉 Links & resources mentioned: ➡️ Kolbe Conative strengths assessment:  https://www.kolbe.com 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Most people don’t fail at online business because they aren’t smart enough or motivated enough. They fail because they picked a business model that didn’t fit their life, energy, or season — or because they expected results before consistency had time to compound. In this episode, Veronica breaks down why so many well-intentioned people lose momentum online and how to avoid the most common (and costly) mistakes when choosing an online business. If you’ve ever felt confused by too many options, discouraged by slow results, or wondered if you were the problem — this episode will bring clarity, relief, and a steadier path forward. This episode is about alignment, patience, and building something that lasts — not chasing shortcuts. 🎧 Next episode: How to choose the right online business for your current season of life. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
This episode is the first part to a series where we zoom out and look at the big picture of different online business models. Not the hype, not the “start today, get rich tomorrow” stories… but the real models that real people use every day to build income — from creatives, corporate alumni to busy parents, to total beginners. You’ll hear: ✨ The 5 most common online business models (with pros, cons & real-life examples) ✨ The truth about affiliate marketing, drop shipping, digital products, services/VA work, and my personal business model - 'Partner Marketing' ✨ How to choose the best model based on your personality, season of life, energy and goals ✨ What actually creates passive income… and what definitely doesn’t ✨ Stories from people who started with zero tech skills and built something meaningful This episode will give you clarity, confidence, and direction for your next steps. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
You’re putting in effort… but if feels like nothing’s really happening? It's like you’re posting, learning, trying — and still wondering, “Is this even working?” Today’s episode is your gentle reminder that yes — it (most probably) is. Inside this short and encouraging episode, we walk through 7 subtle but powerful signs that your business is growing… even if the results aren’t loud yet. From mindset shifts and tiny wins, to showing up again after a pause — these are the things that quietly build a long-term, sustainable online business. If you’re in a slow season, a messy middle, or just in need of a reset — this one’s for you. You’ll leave feeling lighter, grounded, and more confident in the path you're already on. ✨ In this episode: • Why tiny wins matter more than you think • Why inconsistency doesn’t mean failure • What “returning again” actually builds in you • How to spot progress even when the numbers are quiet 🎧 Listen in, take a breath, and remember — you’re doing better than you think! Don’t forget to message me one small win from your week — I’d love to celebrate with you!  🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Marketing doesn’t have to be loud, exhausting, or overwhelming. Today’s episode is all about quiet marketing — the gentle, sustainable strategies that keep working in the background while you live your life. Inside, you’ll learn: Why Pinterest is your silent long-term traffic engine How SEO turns your content into evergreen discoverable assets The magic of automated emails How to create evergreen social content you can rotate How genuine relationship marketing builds trust that lasts If you’re tired of pressure, algorithms, or “being everywhere,” this episode will feel like a breath of fresh air. Quiet marketing works — even when you’re offline. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect me on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Feeling overwhelmed by your online business? In today’s episode, we’re breaking down five simple systems that make your business run smoother, calmer, and much more efficiently — without complicated software or long planning sessions.  Inside this episode, you’ll learn: How to build a “future-you” content folder The 15-minute weekly routine that brings instant clarity Automation tips so you stop repeating the same tasks How weekly theme blocks give structure (without pressure) How to identify your 20% high-return tasks These systems are simple… but powerful. They’ll help you save time, stay consistent, and create more space for the things you actually enjoy — your craft, your life, and your business goals. 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand as my main income stream. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect me on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Enjoying the show? Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both!  🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Ever feel stuck in that messy middle — the space between starting something exciting and actually seeing results? It's all too familiar. In this episode, we're talking about how to stay consistent when life gets complicated, how faith can steady you in the waiting, and why small steps count more than you think. Because you’re not failing, you’re forming.   🎯 Why consistency doesn’t mean perfection 🧘🏼‍♀️ How to stay faithful and grounded when life feels overwhelming ✅ Practical habits for showing up, even when it’s messy 🪶 How the waiting seasons can prepare you for what’s next 🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect me on: 🙋🏼‍♀️ 🌐 Facebook: @vekija_and_co  / Instagram: @vekija_and_co   🌐 LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both! 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Have you ever caught yourself saying, “I could never do that”? Maybe it’s learning a new skill, starting a business, or putting yourself out there. You’ll hear about: 💡 Why “I can’t” is rarely true and how to reframe it, with empowering questions 🔥 The connection between passion and endurance (and how to keep going when excitement fades) 🌱 How faith and visualization help you grow into your purpose 💬 Why it’s time to redefine success and expand your comfort zone You already have what you need to begin now; it’s time to put a demand on your potential.   🔗 Links & Resources: 💡Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ 🙋🏼‍♀️ Connect with me on:  Facebook: @vekija_and_co  / Instagram: @vekija_and_co   LinkedIn: Veronica Kiefer-Jarneberg  📲 Want to chat? Message me on social (FB, IG, and LI)  📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? ☑️ Hit follow so you never miss a weekly episode ➡️ Share it with a creative friend who could use a business breakthrough 🖊️ Leave a review on Apple Podcasts (or anywhere else!) to help others find us too 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both! 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Numbers don’t lie... but they can liberate you! If tracking stats feels boring or overwhelming, this episode will change your mind. 💡 Veronica shares how understanding just a few simple metrics: money, marketing, and time, can help you make smarter business decisions, reduce stress, and actually grow your creative business more effectively. Whether you sell on Etsy, Ravelry, Shopify, or run your own online venture, you’ll learn how to track what matters (and skip what doesn’t). ✨ Practical, simple, and made for creatives who’d rather be crafting than calculating. 🎧 Tune in to Creative Business Analytics 101 and start making your numbers work for you, not against you. Link to Metrics Template request FORM - to request your freebie! ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and we can connect after. I'm here to help! _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts (or anywhere else!) to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Ever wondered how creative entrepreneurs manage to juggle multiple businesses — and still have time to live? In this episode, Veronica sits down with Lyra, a fellow business partner and creative entrepreneur who’s found the perfect blend of hands-on business, parallel to a second stream with automated flow. From running a Shopify store and printing t-shirts for clubs and churches, to building an automated online business that works quietly in the background — her story is a beautiful example of how passion and smart systems can work together. We talk about: ✨ How she first got started in business and what life looked like before taking the leap 🎨 The creative spark behind her side hustle and what she enjoys most ⚙️ What drew her to the automated business model — and the surprise of how passive it can be 💖 How the second income stream with the automated business changed her time freedom, family life, and ability to give back Her story reminds us that you don’t have to pick just one thing — and that automation isn’t about doing less, it’s about freeing up time for what matters most. ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️  Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and we can  connect after. I'm here to help! _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts (or anywhere else!) to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace.   
Still buzzing from the online business conference in Germany! In this mini-episode, I share 3 areas that can shift everything: keep learning, share what you know, and show up - even when you don’t feel ready. Growth happens when you do. 🌱  Online business growth, Entrepreneurship mindset, Female entrepreneurs ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and we can connect after. I'm here to help! _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts (or anywhere else!) to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
What if your love for handmade goods could spark a community event that sellers and shoppers talk about long after the doors close? In this episode, I take you behind the scenes of my own journey organizing unique “sell-out-of-a-suitcase” style craft markets where creativity, community, and even cinnamon rolls all came together. You’ll learn: How to crunch the numbers so your market is profitable and affordable for sellers. Why location and atmosphere matter more than you think (and how to get both right). Smart marketing strategies to attract both vendors and visitors. Special touches that turn a craft fair into a memorable experience — from pop-up cafés to raffles and kids’ corners. Extra value you can add for sellers, both for serving and for profit.  Whether you’re a crafter dreaming of hosting your own market or just curious how these creative gatherings come to life, this episode is packed with inspiration and practical tips. 🎧 Tune in now and get ready to bring your own market vision to life! ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and we can  connect after. I'm here to help! _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
What if feeling like a fraud was actually proof you’re on the right track?  I don't know about you, but I have definitely felt it.  Like any moment, someone’s going to “find you out”? That’s imposter syndrome — and it’s way more common than you think. In this episode, I share how imposter syndrome has shown up in my own journey (from airline offices to photography studios to online business), and why I’ve come to see it not as a weakness, but as proof of growth. If you’ve ever felt like you don’t belong, you'll see yourself in this episode. ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and we can  connect after. I'm happy to help! _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
We can’t actually manage time - it keeps moving no matter what we do. But what we can do is steward it. Stewardship means caring for our time, being intentional with it, and choosing how we spend it. It's about how shifting from time management to time stewardship helps to focus on what really matters. We'll share powerful stories from people in our business who, despite crazy schedules, found pockets of time to build online businesses that completely changed their lives. If you’ve ever said, “I don’t have time,” this one’s for you! ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG, and LI) or visit the information site to get immediate access to the introductory summary info about the business, and I'll connect with you after. _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
Everyone talks about work-life balance, but let’s be real — it rarely works out that way. Some days are all work, some days are all life, and balance feels impossible. That’s why I’ve learned to focus on harmony instead — building a rhythm that actually supports my lifestyle. In this episode, I’m sharing 7 adjustments I made to create more work-life harmony. These changes made life more harmonious, peaceful, and sustainable. If you’ve been chasing balance and always coming up short, this episode will give you practical, real-life ideas to create harmony in your own business and life. ________________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me on social (FB, IG+ LI) or visit the information site to get immediate access to the introductory summary info about the business. _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
How about an effective exercise to clarify which direction your business could go? In this episode, I share how to clarify your business idea using my MI-MAP (My Identity Map) exercise to connect your strengths, struggles, experiences, and wins to explore what your (possible) business can be built around. We’ll talk about how to avoid distractions that hinder you and keep you tempted to start something new before you even got going with the project you had already started, and why consistent daily steps matter more than quick wins. You’ll also learn how adding a proven income stream can create stability while you grow your bigger vision. Wrapping it up, I’ll guide you through a quick journaling exercise to turn your insights into a clear one-sentence business idea. Remember — you don’t have to have it all figured out, you just need to take the next step! _______________________ 🔗 Links & Resources: Learn more about the passive income - online business I now run alongside my knitwear brand. Register for a short info session and reach out if you want to learn more: ➡️ https://go.vekija.info/podcast ⬅️ Connect with me on: Facebook: @vekija_and_co  / Instagram: @vekija_and_co LinkedIn: Veronica Kiefer-Jarneberg Want to chat? Message me or visit the information site to get immediate access to the introductory summary info about the business. _________________________ 📣 Subscribe & Share: If this episode encouraged you, would you do me a favor? Hit follow so you never miss a weekly episode Share it with a creative friend who could use a business breakthrough Leave a review on Apple Podcasts to help others find us, too! 🙏🏼 You don’t have to choose between your creativity and your income. Let’s design a business that supports both. 🎙️ The Crafter’s Online Business Playbook – Purpose. Profit. Peace. 
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