The Undeniable Show

Most staff problems are clarity problems.In this episode, I break down a simple management model that makes people execute faster and with less drama: give them 3 things every time.That: what needs doingHow: the process, standard, and examplesWhy: the reason it matters, so they can think without needing youWe also link it to two practical psychology frameworks:cognitive load theory: reduce confusion by reducing mental clutterself determination theory: competence, autonomy, purposeThen we zoom out into hiring and team structure:why “they’ll be here forever” is a broken assumptionthe 4 way fit framework for hiring (financial, culture, values, long term intent)contractors vs employees vs hybrid modelsKPIs, pay structures, progression, and how to protect the business while keeping good people motivatedIf you manage staff, contractors, or even just yourself, this is the playbook for cleaner execution.

Most hiring problems do not come from bad people. They come from asking the wrong questions too late.In this episode, we break down how to actually think about hiring in service-based businesses, especially online coaching and fitness. Why most staff will be a stepping stone, not a forever role, and why building as if they will stay forever often leads to bad structures, bad incentives, and messy exits.We walk through the four-way fit framework every hire should pass before you talk contracts, pay, or titles. Financial fit, culture fit, values fit, and long-term intent. Not assumptions. Actual conversations.We cover the real differences between contractors, employees, and hybrid models. When each makes sense, when they quietly create risk, and how to structure pay, KPIs, and progression without killing profit or control. Including why percentage splits are a trap, how to scale pay with performance, and how to create stability without overcommitting.This is not about keeping people forever. It is about building roles people actually want, protecting the business, and making decisions based on numbers, not hope.If you hire, plan to hire, or have ever been burned by getting this wrong, this episode will save you years.

In this episode, Rhys (@rhyslivingstone) breaks down the truth about hard work. Why the game is hard by design, why sometimes you’re simply not good enough yet, and how the only way through is doing the work for long stretches of time. Rhys shows how those willing to outlast and outwork are the ones who actually win.Welcome to The Undeniable Show, hosted by Rhys Livingstone. Inside, you’ll get the hard lessons, the real strategies, and the failures it takes to build a business that actually scales. How to get more leads, close more sales, keep clients longer, and create something that lasts.Wanna scale your business? Click HereFollow Rhys' socials:@rhyslivingstone

Business throws curveballs. Life does too. Sometimes you need to pivot your model to fit your life. In this episode, we talk about how to adapt without killing momentum.We break down a sell-by-chat framework, the impact-confidence-ease model, and how to use a loss leader to keep stacking cash while you adjust. Know what to cut. Know what to keep. Know when to shift.If you are a business owner and have friends who are business owners, share this episode with them. Someone you know needs this.

The Undeniable ShowQuick Bites are short, one-sided calls with clients who scaled while working with Undeniable. No context about their business. No fluff. Just fast, tactical models that work.In this episode, we break down content funnels. How to create top, middle, and bottom of funnel content. How to document instead of forcing “talking head” videos. How to track what’s working beyond vanity metrics like views. And how to build a feedback loop that shows you what drives real leads and revenue.If you are a business owner and have friends who are business owners, do them a favor. Share this episode. Post it to your story. Send it to them directly. Someone you know needs this.IG: https://www.instagram.com/rhyslivingstoneBecome Undeniable: https://form.typeform.com/to/l0pfSngD?typeform-source=linktr.ee 

In this episode, we dive deep with Matt and Mark into the realities of scaling a service-based business. From understanding churn and client retention to building systems that support long-term growth, this conversation is packed with actionable insights. We also explore the mindset shifts required to break through plateaus and sustain success. Whether you're a coach, business owner, or entrepreneur, you'll walk away with strategies to elevate your game.Timestamps:00:00:00 - Welcome Back, Matt & Mark00:03:00 - Why Ads Get a Bad Rap and How to Fix It00:08:10 - Moving from Chaos to Order: Steps for Business Owners00:17:00 - Toxic Fuel for Motivation: Fear and Anger in Business00:23:45 - Prioritizing Growth Over Preference00:30:00 - Calculating Your Ideal Lifestyle and Business Goals00:37:30 - Understanding Churn: The Key to Doubling Profits00:45:15 - Building Systems and SOPs for Scale00:54:10 - Hiring Criteria: Stress Tests and Scaling with the Right Team01:05:20 - Leveraging Retention and Strategic Offers for Profit01:15:10 - Ambassador Programs and Social Proof Strategies01:22:00 - Final Thoughts: Building Confidence to ExecuteDon't forget to like, comment, and subscribe for more episodes packed with valuable business insights!

 Join us in this episode as we sit down with digital marketing expert Brandon Willington, who shares his journey from being a club promoter to becoming a powerhouse in the world of paid advertising. Brandon dives deep into the strategies that have helped him and his clients dominate their industries, including how to create data-driven ads, master the art of customer avatars, and optimize your sales funnel for maximum conversions. Discover why most businesses struggle with paid ads and how you can avoid common pitfalls by focusing on the right metrics, honing your sales skills, and getting comfortable on camera. Whether you're just starting out or looking to refine your marketing strategy, Brandon's insights will give you the tools you need to succeed. Don't miss this opportunity to learn from one of the best in the business! 

In this episode, Rhys Livingstone sits down with Switch Stephens from Run It Up Media to delve deep into the world of content creation and media strategies. They discuss the importance of high-volume content, the benefits of streamlined media production, and how businesses can leverage video to enhance their brand. Whether you're just starting out or looking to refine your content strategy, this conversation is packed with actionable insights.

 In this video, we dive deep into the art of selling with a focus on understanding buyer psychology and authentic sales techniques. Learn how to move beyond just listing features and benefits to addressing the core problems of your customers with effective solutions. Discover the Eight Ps Framework, a structured sales process designed to make your sales more predictable and successful. We also cover strategies for handling objections and guiding customers through the decision-making process to close the sale. Whether you're in fitness or any other industry, these insights will revolutionize your sales approach. 🚀 Key Points Covered: Buying vs. Sales Psychology: Focus on understanding the buyer's mindset rather than just sales techniques. Features vs. Benefits vs. Solutions: Address the customer's core problems with solutions, not just features or benefits. The Eight Ps Framework: Use a structured sales process to make sales more predictable and effective. Importance of Authentic Sales: Sell authentically to ensure customers feel good about their purchase. Handling Objections and Closing: Effectively address concerns and guide customers through the decision-making process to close the sale 🔗 SocialsWebsite: https://www.rhyslivingstone.com/home Instagram: https://www.instagram.com/rhyslivingstone/

In this episode, we're diving deep into the Customer Journey Blueprint—a powerful framework I've implemented across all my clients and businesses. This blueprint is designed to take you from making your first $10K a month to scaling up to $20K and beyond. Discover the six essential steps of the customer journey and learn how to apply them to your business for immediate results.🚀 Key Points Covered:- The importance of the awareness phase and how to optimize it- Strategies for driving customer consideration and reducing comparison- Effective methods for the research phase to convert prospects into clients- Enhancing customer hope and the importance of quick response times- Tips for accelerating the purchase phase and delivering value immediately- Building advocacy to turn customers into raving fans

Welcome to a special milestone episode of The Undeniable Show! In this episode, we are thrilled to host Luke Miller, who has travelled from Dallas, Texas, to Australia. This marks the first time the show has featured Luke, the first mentoring client ever featured.In this engaging session, we delve into Luke's journey of scaling his businesses to achieve global recognition. We explore the logistical challenges and planning involved in organizing a high-level Physique Coaches workshop, and the insights gained from such experiences. Luke shares his personal growth story, detailing the strategic moves that helped him transform his business operations and market approach.Throughout the episode, we discuss valuable business strategies, from client management and creating educational content to systematizing business processes for efficiency. Luke's story is not just about business growth but also about personal resilience and strategic foresight.

Dive into the depths of business philosophy, personal growth, and the essence of leadership with Jordan Shallow, the visionary behind Pre-Script, in this enlightening interview hosted by Rhys Livingstone. Unscripted and raw, this dialogue traverses the unconventional path Jordan has taken to redefine success in the fitness industry and beyond. From discussing the foundational beliefs that guide his business strategies to exploring the importance of authenticity and leadership, Jordan sheds light on what it truly means to scale a business with integrity. This episode not only delves into Jordan's unique perspectives on winning in business but also offers a glimpse into his journey of maintaining authenticity amidst growth. Whether you're a seasoned entrepreneur or just starting, this conversation promises to inspire, challenge, and perhaps change how you perceive success and leadership in the business world.

Attention coaches of Australia! Cal & Luke are packing their bags, flights are booked and we are ready to bring you the most comprehensive workshop Australia has seen. In this workshop we will be covering what it takes to become a world-class, elite level comp prep coach who can repeatedly produce the best results possible for all athletes both natural and enhanced.  Tickets now on sale: https://events.humanitix.com/physique-coaches-workshop?discountcode=PODCAST

Welcome to episode 1 of our new season - UNDENIABLE.Today, Rhys (@rhyslivingstone) sits with Adam Power (@adampower96) to discuss all things Ecommerce and growth tactics in the digital space selling products. 

In this exclusive interview, Jamie K Fitness dives deep into the strategies, challenges, and mindset shifts that have propelled his online coaching business to new heights. From leveraging technology to understanding the true value of a service, Jamie shares golden nuggets that every online coach needs to hear. Don't miss out on these game-changing insights!

Dive deep into the world of fitness with industry veteran, Mark Luxon, as he shares invaluable insights on the evolution of the fitness industry, the importance of education for personal trainers, the role of technology, and the power of mindset. Whether you're a budding personal trainer or a seasoned professional, this episode is packed with actionable advice that can propel your career to new heights. Don't miss out on these game-changing tips and strategies!"Feel free to adjust the headline and description as per your preference. Let me know if there's anything else I can assist you with!@MARKLUXON

Join Jenna Davies, a seasoned fitness entrepreneur, and Rhys Livingstone, a business strategist, as they delve into the world of fitness business. In this illuminating discussion, they share their personal experiences, insights, and strategies for success, from understanding human behavior in marketing to the importance of consistency in building credibility.From overcoming past challenges to shaping a thriving fitness business, Jenna highlights her belief in energy, passion, and freedom as crucial factors for success. Rhys shares his valuable perspective on the importance of business partnerships and the crucial ability to accurately read people for making sound decisions.Together, they discuss a wide range of topics: the balance between product quality and marketing, pitfalls when starting a fitness business, the importance of progress over perfection, and the need to adapt and learn from clients. Jenna emphasizes that a strong focus on the outcome, rather than a rigid process, is key for growth.They also delve into the potential of AI in analyzing social media data for predicting trends or outcomes and explore a new app, Threads, for its potential in personal branding and starting conversations. They underscore the importance of testing new messaging and positioning to attract different clients, the significance of branding and packaging in creating a strong brand presence, and the vital role of data in making objective business decisions.If you're interested in the intersection of fitness, business, and personal growth, don't miss out on this conversation. Whether you're an aspiring fitness entrepreneur, a professional in the industry, or someone seeking insights on personal and business growth, this talk is sure to provide invaluable insights.Follow Jenna below:@jennaannedavies @jennadaviesmarketing