DPC Life: Direct Primary Care Podcast

In Part 2 of our conversation with Dr. Amber Price, we continue the discussion about rebuilding a Direct Primary Care practice, the lessons learned along the way, and what physicians can take away from her experience.🎧 Haven’t listened to Part 1 yet? Listen to Part 1 here: https://open.spotify.com/episode/1h1K1TDTggSeOXjosAI3um?si=8fdfd4fc78ba4ae4📖 Want the full conversation? Read the full show notes and transcript here: https://dpclife.com/post/episode54-amber-price-rebuilding-a-dpc-practice🎁 Free Direct Primary Care ResourcesExplore free resources for physicians getting started with Direct Primary Care: DPC Life: Free Tools & Support for Every Stage of Your Practice🚀 Join the DPC Life CommunityWant more support, resources, and conversations for physicians building their Direct Primary Care practice?Join the DPC Life Community: https://dpclife.com/club💬 Enjoy This Episode?Follow the DPC Life Podcast on your favorite podcast platform.Leave a review or comment—it helps other Direct Primary Care physicians discover the show.Share this episode with a physician who may find Dr. Amber's story helpful.🔗 Connect with DPC LifeWebsite: https://dpclife.comInstagram: https://www.instagram.com/dpclife/Facebook: https://www.facebook.com/dpclifeLinkedIn: https://www.linkedin.com/showcase/dpc-life-podcastYouTube: https://youtube.com/@thedpclifepodcast

What happens when you build the Direct Primary Care practice you always wanted and then life forces you to start over?Dr. Amber Price, a pediatrician, began building her Direct Primary Care practice before she even finished residency. What started as an idea she sketched out during a two-week vacation eventually became a thriving pediatric practice built slowly, organically, and almost entirely through community connections.But her journey didn't follow a straight path.After building her practice, major changes in her personal and professional life led her away from what she had created. Years later, an unexpected opportunity and one joking question to a neurosurgeon opened the door to something she never expected: taking over an existing pediatric practice and becoming its operating physician.So what happens when a Direct Primary Care physician takes over an existing practice? Can you successfully transition to another doctor's patients? What should you consider when buying or acquiring a practice? And how can relationships and unexpected collaborations create opportunities you never saw coming?IN THIS EPISODEStarting a DPC during residency and using the fourth year of a PACE program to build the foundationGrowing a home-based pediatric practice organically through mom groups, doulas, midwives, and chiropractorsWhy Amber never paid for marketing and never turned down a meeting (and how one prenatal lactation consult turned into twin newborn patients)The unexpected partnership with a neurosurgeon that made a full cross-country practice acquisition possibleThe nonprofit and wellness community vision she's rebuilding under the same roof as a midwife and a compounding pharmacyIf you're a physician considering launching a Direct Primary Care practice or wondering what the next chapter of your practice could look like this conversation is one you'll want to hear.Full show notes and transcript: dpclife.com/episodes/ep54-amber-price-rebuilding-a-dpc-practiceFollow the show and join the DPC Life Community: https://dpclife.com/clubDPC resources: https://dpclife.com/startENJOY THIS EPISODE?Leave us a review on Apple Podcasts or Spotify. It genuinely helps other Direct Primary Care physicians find the show.Share with any physician who is pre-launch, pre-launch and shy, or still trying to figure out how to talk about Direct Primary Care in a way that makes people stop and listen.Subscribe so you do not miss the next episode.🚀 Pre-launch or in your first year of DPC?The Early Practice Plan is the Harmony Ops program I built for physicians who are still figuring out the systems, the messaging, and the day-to-day of running a new practice. You get operations, patient flow, CRM, and the marketing foundation that carries you through year one. $99 per 28 days for your first three billing cycles, then $349/cycle. New to DPC or just getting started? Check out the Early Practice Plan. 👉 https://bot.harmonyopsfordpc.com/earlypp-pageConnect with DPC LifeWebsite:https://dpclife.comInstagram:https://www.instagram.com/dpclife/Facebook:https://www.facebook.com/dpclifeLinkedIn:https://www.linkedin.com/showcase/dpc-life-podcastYouTube:https://youtube.com/@thedpclifepodcastFollow the show and join the DPC Life Community: dpclife.com/clubConnect with Anne:⁠ https://www.linkedin.com/in/anne-gonzalez-dpc/⁠

She is leaving a fee-for-service job in the fall and has not yet figured out what to call her practice, what her elevator pitch is, or who her ideal patient is.Dr. Michelle Mark is a family medicine physician in Henderson, Nevada who is opening her own Direct Primary Care practice in fall 2026. This is a coaching call focused on the foundational work that most pre-launch Direct Primary Care physicians skip entirely: understanding your patients' pain points, building a short and compelling way to explain Direct Primary Care to someone who has never heard of it, and identifying your ideal patient so your message actually reaches the right people. Note: due to a recording issue, the first half of this conversation was lost. Dr. Anne Gonzalez recaps the key points and the second half of the coaching session picks up from there.If you are a physician who is pre-launch and still searching for the right words to describe Direct Primary Care, this episode gives you a clear framework you can start using today.WHAT YOU WILL DISCOVER IN THIS EPISODEThe three questions every pre-launch Direct Primary Care physician must answer before opening: why Direct Primary Care, what pain points do your patients face, and what makes your practice different from every other option available to themHow to build a two-step Direct Primary Care elevator pitch that hooks people by starting with the frustration they already feel, not with a list of medical featuresWhy telling patients about same-day appointments and longer visits is not enough, and how to reframe your message around what patients actually receive instead of what you can doHow to explain Direct Primary Care to someone who has never heard of it using the gym membership and Netflix analogies that make the model immediately understandableWhy hearing no when you talk about Direct Primary Care is a sign your marketing is working, and how to stop taking rejection personally when you are building a new practiceHow to practice your Direct Primary Care explanation until it becomes muscle memory, so it does not drain your social battery as a shy or introverted physicianListen now if you are a physician who is pre-launch, still figuring out your Direct Primary Care message, or anyone who has ever frozen when someone asked what Direct Primary Care is and how it is different from regular insurance-based medicine. Full show notes and transcript: https://dpclife.com/post/episode-53-michelle-markFollow the show and join the DPC Life Community: dpclife.comDPC resources: https://dpclife.com/startENJOY THIS EPISODE?Leave us a review on Apple Podcasts or Spotify. It genuinely helps other Direct Primary Care physicians find the show.Share with any physician who is pre-launch, pre-launch and shy, or still trying to figure out how to talk about Direct Primary Care in a way that makes people stop and listen.Subscribe so you do not miss the next episode.🚀 Pre-launch or in your first year of DPC?The Early Practice Plan is the Harmony Ops program I built for physicians who are still figuring out the systems, the messaging, and the day-to-day of running a new practice. You get operations, patient flow, CRM, and the marketing foundation that carries you through year one. $99 per 28 days for your first three billing cycles, then $349/cycle. New to DPC or just getting started? Check out the Early Practice Plan. 👉 https://bot.harmonyopsfordpc.com/earlypp-pageConnect with DPC LifeWebsite: https://dpclife.comInstagram: https://www.instagram.com/dpclife/Facebook: https://www.facebook.com/dpclifeLinkedIn: https://www.linkedin.com/showcase/dpc-life-podcastYouTube: https://youtube.com/@thedpclifepodcastFollow the show and join the DPC Life Community: dpclife.com/clubConnect with Anne:⁠ https://www.linkedin.com/in/anne-gonzalez-dpc/

She finished residency on a Friday. By Monday she had moved out of her house, put everything in a storage unit, and had no job lined up. But she still chose to go all in on Direct Primary Care.Dr. Claire Russell is back for a check-in as part of our Resident to DPC Series, where we follow her journey every couple of months. This time, she has found a location for Clinic by the Sea, and it is not a medical plaza near the hospital. It is an old bank building on the main street of Morehead City. She talks about negotiating with a church landlord, subletting extra exam rooms to cover expenses while her panel grows, and the one thing that caught her completely off guard about this whole process. It was not the contractors or the lease. It was the fear of being right on the edge of everything she has ever wanted.If you are a physician who is almost there and wondering why almost feels harder than starting, this episode is for you.WHAT YOU WILL DISCOVER IN THIS EPISODEWhy she chose an old bank on Main Street over a medical plaza, and what that decision says about her long-term vision for Clinic by the SeaHow subletting unused exam rooms to aligned practitioners like dieticians, therapists, and physical therapists keeps the lights on while the panel growsWhat Atlas MD offers new physicians before they see a single patient, including free access, legal support, and lease review helpWhy the hardest part of starting a DPC practice is not failing. It is being close enough to your dream that failing now would actually hurt.What happened when she stopped waiting to feel ready and just started saying yes to things.Listen to this episode now if you are a physician who finished residency and is figuring out what comes next, or anyone who has been planning so long they forgot to start.Catch the full story from the beginning: Episode 40 with Dr. Claire Russell CONNECT WITH DR. RUSSELLWebsite: clinicbytheseadpc.comInstagram: @clinicbytheseadpcFull show notes and transcript: https://dpclife.com/post/episode-52-claire-russellFollow the show and join the DPC Life Community: dpclife.comENJOY THIS EPISODE?Leave us a review on Apple Podcasts or Spotify. It genuinely helps other DPC docs find the show. Share with any physician who is burned out, pre-launch, or wondering if there is another way to practice medicineSubscribe so you don't miss the next episode.🚀 Pre-launch or in your first year of DPC?The Early Practice Plan is the Harmony Ops program I built for physicians who are still figuring out the systems, the messaging, and the day-to-day of running a new practice. You get operations, patient flow, CRM, and the marketing foundation that carries you through year one. $99 per 28 days for your first three billing cycles, then $349/cycle. New to DPC or just getting started? Check out the Early Practice Plan. 👉 https://bot.harmonyopsfordpc.com/earlypp-pageConnect with DPC LifeWebsite: https://dpclife.comInstagram: https://www.instagram.com/dpclife/Facebook: https://www.facebook.com/dpclifeLinkedIn: https://www.linkedin.com/showcase/dpc-life-podcastYouTube: https://youtube.com/@thedpclifepodcastConnect with Anne: https://www.linkedin.com/in/anne-gonzalez-dpc/Follow the show and join the DPC Life Community: dpclife.com/club

You have been in fee-for-service medicine for years. You are good at it. And it is quietly draining the life out of you…Dr. Lina Feaster stayed in the system for over two decades before a single conversation with a former patient changed everything. She shares exactly how she converted her established solo practice to Direct Primary Care and what happened when she told her long-term patients, and the practical low-cost strategies she is using right now to grow in a small coastal town as a self-described introvert with zero social media experience.Whether it is too late to make the switch, or whether Direct Primary Care can actually work for someone who has been doing this for 20-plus years, this will answer that question directly.WHAT YOU WILL DISCOVER IN THIS EPISODEWhy 12.5 percent of her 880-patient panel followed her into Direct Primary Care, higher than the 5 to 10 percent most physicians expect, and what she did differently.What are the marketing strategies she used to get new patients?How she structures patient communication boundaries from day one so Direct Primary Care does not become another source of burnout.Why your email list is more valuable than any social media account, and how to build it.You will have a realistic patient growth roadmap that does not require a big budget or a big personality. Her strategies are designed for introverts who want results without performing.Listen to this episode now if you are a physician who went into medicine to actually practice it, and you are tired of a system that keeps getting in the way. Full show notes and transcript: dpclife.com/post/episode-51-lina-feasterCONNECT WITH DR. FEASTEREmail: [email protected]: https://www.instagram.com/revitalize_healthcare/Facebook: https://www.facebook.com/DoctorLinaFeasterAre you a new DPC physician drowning in admin work before you even hit 50 patients?The Harmony Ops Early Practice Plan was built for doctors who have opened their practice within the past six months or are opening very soon.The goal is simple. Get your systems set up before things get busy, so when the patients do come, everything runs smoothly in the background while you focus on what you actually went into medicine for.👉 Go to Harmony Ops for DPC to learn more about the Early Practice Plan.ENJOY THIS EPISODE?Leave a review on Apple Podcasts or SpotifyShare with any physician who has spent years in fee-for-service and is wondering whether it is too late to make the switchSubscribe so you do not miss Dr. Feaster's six-month follow-up as Revitalize Healthcare keeps growing