Blaze
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Blaze

Author: Megan Smyth

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The go-to podcast for trailblazing entrepreneurs who believe in doing business (and life) DIFFERENTLY.

Tired of hearing the same fluffy advice over and over again? We’re pulling back the curtain to give you an honest take on entrepreneurship. No BS, just real, practical strategies to fuel your growth — and remind you that wherever you are on your journey, you’re not in this alone.

Join host Megan Smyth for weekly interviews, roundtable discussions, and solo soapbox episodes to help YOU blaze your own path and build a business that lights you up.

Welcome to the new era of entrepreneurship. Welcome to the Blaze podcast!
76 Episodes
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One simple sentence can determine whether or not someone buys from you.   If you've ever sent a proposal and had a lead ghost you, or gotten objections you didn't see coming, this episode is your answer to what went wrong.   Forget everything you think you know about selling. It's not about being the most aggressive, confident, or pushy person in the room—it's about becoming a better listener.    In this episode, we're breaking down the science behind what *really* makes people buy, and why your clients care more about feeling heard than they do about your price tag.    You'll discover the underrated sales call step that's missing from most entrepreneurs' processes, tactical listening strategies that increase conversions, and the one magic question that prevents miscommunication before it costs you clients.   Click play to learn: Why listening is the #1 skill you need to be successful in sales The surprising research on what really makes people buy (it’s not your expertise or your pricing) How to make your clients feel seen and heard throughout the buying process The crucial sales call step most entrepreneurs skip that’s costing you conversions—and how to fix it   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode   If you enjoyed this episode, you might also like: How to Overcome Your Resistance to Selling—Once And For All 3 Invisible Reasons Clients Aren't Signing Your Proposals (+ How to Fix It!) How to Effectively Sell Your Services in the Age of AI: 5 Things Successful Entrepreneurs Are Doing Differently in 2025 Future-Proof Your Online Business: How to Survive & Thrive in a Rapidly Changing Market
If you've been sitting on a digital product idea for months (or years), today’s episode is for you! I’m joined by Krystle Church, who breaks down the entire process, from deciding what to create to testing your idea with real people and scaling it long-term. Whether you're considering templates, courses, memberships, or group programs, Krystle shares the framework she uses with her clients (and the real numbers behind her launches). This conversation is especially helpful if you’ve been stuck in perfectionism, overthinking, or comparison. Spoiler alert: You don't need a massive following or to create your entire course before you start selling! Krystle is a former teacher turned multi-6-figure copywriter, mentor, and founder. Unlike traditional copy mentors who focus only on charging more for projects, Krystle teaches launching and scaling profitable digital offers. Through her programs, she’s helped hundreds of women launch template shops, courses, and scalable offers while creating a life on their terms. Click play to learn: When you're ready to create a digital product + the bare minimum audience size you need to get started Why you should validate your idea by pre-selling it *before* you create it How to get scrappy with your sales strategy when you have an audience of ZERO (real tactics Krystle's clients are using right now) The step-by-step Debut Launch System—no paid ads or email list required The success mapping framework that keeps your course students moving forward without overwhelm   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode   If you enjoyed this episode, you might also like: Grow More by Doing Less: How to Simplify Your Business with Krystle Church The Simplest, Easiest Path to Your First $100k: The ONLY 3 Things You Need for a Successful Online Business How to Create an Offer That Sells Itself (No Convincing Required) How to Market Your Business WITHOUT Social Media in 2024
Making a big shift in your business can feel terrifying—especially when you're in the thick of it. But the messy middle is often where the real growth happens.In this episode, I'm pulling back the curtain on my own business evolution and the shifts (both mindset and strategic) that made it possible.    My business has been quietly evolving behind the scenes for the better part of a year now. And as tempting as it is to wait until I have everything figured out before I share publicly, the purpose of this show has always been to bring you along the journey with me!   In this conversation with my dear friend RuthAnn (which originally aired on her podcast), I'm sharing the unfiltered journey from sales copywriter to coach, including the self-doubt, the wins, the setbacks, and what I wish someone had told me…   If you're thinking about making a change in your business but you're afraid to make the leap, or you're already in the middle of a transition and feeling overwhelmed, this is for you!   Click play to learn: How to know when it's time to pivot your business model—and how to start to bridge the gap between the business you have today and the one you want What no one tells you about navigating the messy middle of transition seasons My #1 advice for overcoming self-doubt and imposter syndrome What to do if you make a big shift in your life/business and it *doesn’t* work out   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode   If you enjoyed this episode, you might also like: How to Market Your Business WITHOUT Social Media in 2024 Master the Art of Story-Selling with Heather Rameau The Ins and Outs of Rebranding with RuthAnn Rafiq How to Let Go of "Should" and Find the Best Strategy for YOU
If you're relying on Instagram to bring in clients, you're one algorithm change away from a problem.  In this episode, Rachel Traxler shares why you need a marketing strategy beyond social media, how to identify your most effective lead generators, and what systems to set up so your business attracts clients consistently without relying on IG reels. Plus, for those of you who have a podcast (or are podcast curious), Rachel shares how she turned her show into her #1 lead generator. If podcasting isn’t your thing, we discuss plenty of other lead gen strategies, including in-person local marketing. Rachel Traxler is a wedding and elopement photographer turned photography business coach, specializing in strategic marketing and sales funnels. With over 12 years and 200 weddings under her belt, Rachel has coached over 100 photographers. She's a sought-after speaker, host of sold-out retreats, creator of celebrated digital products, and the voice behind The Gold Biz Podcast.   Click play to learn: How Rachel's podcast became her #1 lead generator What it takes to stand out in a sea of podcasts and how to make your show unmissable Why you shouldn’t put all your eggs in the Instagram basket  Unconventional lead gen strategies that work beyond social media (I had never heard this one before, and it’s so smart!)    Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!  Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode   If you enjoyed this episode, you might also like: Create a Category of One: Branding Secrets to Set Your Business Apart with Zuza Hicks How to Go From DOING It All to HAVING It All with Dr. Alessandra Wall The Power of Retention: Double Your Revenue with Ashton Long Smith How to Overcome Your Resistance to Selling—Once And For All
Think AI is about to put you out of business? Think again. The real question isn't whether AI will replace your work—it's whether your marketing and sales strategy are keeping pace with how the market has changed.   There's a lot of noise right now about AI replacing service providers. But here's what most people get wrong: AI isn't taking jobs away from skilled experts—it's raising the bar for how you position yourself, market your services, and show up for your clients.In this episode, I'm breaking down the five things the most successful service providers are doing to not only maintain their business, but actually grow and hit record-breaking sales months.    Whether you're a copywriter, designer, brand strategist, or coach, you'll walk away with a clear roadmap for staying truly irreplaceable.   Click play to learn: Which jobs AI is *really* replacing—and which ones will be safe well into the future How to position yourself as a high-value strategist and command premium prices while AI handles the $5/hour work 3 tactical ways to build trust with your audience and stand out from all the surface-level AI posts How ultra-specific messaging can keep your services in high demand The MOST critical element customers say made them buy (it's not what you think)   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!      Grab your FREE download: 28+ Relationship-Based Marketing Ideas   Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode     If you enjoyed this episode, you might also like: How to Create a Stand-Out Client Experience with Martine Cousineau Pouliot How to Create an Offer That Sells Itself (No Convincing Required) 3 Shifts To Attract Higher-Quality Leads Future-Proof Your Online Business: How to Survive & Thrive in a Rapidly Changing Market
If you've been feeling like online business is harder than it used to be, you're not imagining things. The market has fundamentally changed, and what worked even a year ago might not be working today.   The good news? While many business owners are struggling with slower sales and declining conversions, some are having their best year yet. The difference isn't luck—it's adaptation.   In this episode, I'm breaking down exactly what's shifted in the online business landscape, and more importantly, the five strategic changes you need to make to not just survive but thrive in this new era. If you're tired of spinning your wheels with tactics that used to work, this episode will show you exactly where to focus your energy for real results!   Click play to learn: Why hustling harder and doing MORE doesn’t work in the age of AI The “trust crisis” we’re all living through—and 3 tactical ways you can boost trust with your audience (#3 will definitely surprise you) Why successful entrepreneurs are moving away from social media back toward evergreen content How to replace generic funnels with personalized sales experiences   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call Join the next round of Sales Liberation Say hi on Instagram or tag @saleswithmeg Join our email community FREE download: 28+ Relationship-Based Marketing Ideas Full show notes and links from this episode   If you enjoyed this episode, you might also like: The 5 Stages of Purposeful Entrepreneurship with Quinn Tempest 3 Shifts To Attract Higher-Quality Leads How to Create an Offer That Sells Itself (No Convincing Required) What I Would Do If I Needed Clients NOW
I'm sharing a major life update: I'm officially retiring from digital nomad life and moving from Canada to Edinburgh, Scotland!   Whether you're navigating a big life transition, questioning your current path, or wondering how to keep your business running during chaotic seasons, this behind-the-scenes look at my decision-making process will remind you that you're not alone in the messy middle.   Click play to learn: Why I'm retiring from digital nomad life and settling in one place (for now) How to know when it's time to make a change in your life or business Why Scotland, of all places…and my advice for anyone trying to decide where to live, whether in your home country or abroad My biggest tip for anyone wanting to work from another country The real difference between a life that looks good on Instagram vs. one that feels good to live daily Why holding onto old goals too long can keep you stuck, even when you've achieved them   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode   If you enjoyed this episode, you might also like: 7 Things No One Tells You About Digital Nomad Life Pep Talk: You’re Ready RIGHT NOW (Even if You Don’t Feel Like it) The Missing Link in Manifestation: Practical Ways to Change Your Reality with Jamie Berman
If you're looking at your 2025 goals right now and feeling discouraged, this episode will get you back on track. Pushing harder and working more hours isn’t going to get the results you want. The problem isn't that you need to do more—it's that you need to do things differently.  Today, I'm walking you through my Mid-Year Reset process, so you can diagnose what’s working, what’s not, and create a strategic plan to finish the year exactly where you want to be.   Click play to learn: The 4Rs framework: Reflect, Review, Recommit, and Refocus How to diagnose the real reason you're not hitting your goals (hint: it's not because you're not working hard enough) The counterintuitive question that will help you accelerate your progress When to pivot and when to double down Why real growth comes from letting go, not adding more Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Note: The podcast is taking a summer break for July and August. We'll be back in the fall with fresh content, but you can stay connected by joining our email community for business tips and updates!   Join our email community   Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Full show notes and links from this episode
What you choose to wear each morning is either fueling your confidence…or sabotaging your success.   How you dress doesn’t just impact how you look—it impacts how you feel, the way you think, and how you show up in the world. And when you're an entrepreneur, that energy directly translates to your business results. In this episode, we're diving deep into the psychology behind personal style, why comfort shouldn't be the only criterion when working from home, and how to dress like the next-level version of yourself.  If you've been stuck in the sweatpants-and-zoom-calls cycle or struggling to define your personal brand, this conversation will give you a completely new framework for thinking about your wardrobe! Ellie Steinbrink is a personal branding expert and stylist who draws on psychology and branding to help women entrepreneurs define and embody a magnetic personal style. A loud and proud outfit repeater, she blends a two-decade career in marketing for Fortune 500 companies with her passion for curating wardrobes that break style rules and radiate self-expression, power, and confidence. She's on a mission to help women entrepreneurs dress like the next-level version of themselves and use their wardrobes as tools to support their business goals.   Click play to learn: How dressing for success rewires our physiology to shift our energy and results Simple ways you can upgrade your style today (without a total wardrobe overhaul) Why every entrepreneur should have a Power Colour that energizes you and supports your business goals How to identify and break free from outdated "style rules" that keep you playing small Busting the myth that looking elegant and put-together needs to come at the expense of comfort The mindset shift required to actually wear the clothes that make you feel amazing Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!   Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Creating content shouldn’t take over your entire business. If you feel like marketing is a full-time job on top of your actual work, this episode is for you. In this conversation, we break down a sustainable system for turning one client project into weeks (or even months!) of content. We’re talking long-form-first marketing, making the most of short-form video, and how to create content for multiple platforms without overwhelm. Shayna Lloyd is a Montana-based traveling photographer and videographer known for her signature vlog-meets-indie-film storytelling style. Through her business, Montana Diaries, and her community, Hey Thriver, she helps creative entrepreneurs simplify their content strategy and turn everyday client work into high-converting marketing systems.  Shayna’s approach is refreshingly down-to-earth, with an emphasis on ease, intention, and results. Her work has helped service providers build content libraries that actually attract the right clients—without spending every waking hour online!   Click play to learn: Why long-form, searchable content should be the foundation of your marketing Shayna’s step-by-step system for building content campaigns that align with your revenue goals How to repurpose your client work into dozens of content pieces without sounding repetitive The secret to making batching actually work (even if you’re short on time) How AI can support your content process—without sounding like a robot The mindset shift you need if you’re still in the “throw spaghetti at the wall” stage   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!      Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Think manifestation is all wishful thinking and vision boards? Think again! I'm joined by manifestation expert Jamie Berman, who breaks down exactly what manifestation is (and what it’s not), as well as practical ways to apply it to your business. We're diving deep into human psychology, limiting beliefs, and how attachment to your goals might be sabotaging your success… Jamie Berman is a Master Certified Money Coach with a background in spiritual psychology who helps entrepreneurs transform their relationship with money so they can earn more with ease. She blends manifestation, mindset work, and practical strategy to guide business owners in overcoming scarcity, healing generational money patterns, and expanding their capacity to receive without hustle or burnout. Jamie took her own business from $14K to multiple six figures using these exact principles. Click play to learn: What most people are missing when they talk about “manifestation”  A simple exercise that reveals all your limiting money beliefs (warning: this may be uncomfortable, but it works!) How to shift from needy attachment energy to powerful commitment  Sneaky ways you might be unintentionally sabotaging your own success Jamie's stepping stone approach to affirmations that actually work The mindset shift that took Jamie from 40 consecutive "no's" to signing every single client How to have more FUN in your business—why focusing on building foundational skills removes the pressure from your goals   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!   Free Get Clients Now Guide   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Waiting until you feel "ready" to pursue your dreams? This episode is your permission slip to take action now, even when you don't feel 100% confident yet. In this quick pep talk episode, I'm sharing the story of how I landed my first copywriting client with zero experience or qualifications—and firing you up to take some bold action of your own! If you've been holding yourself back, putting off the launch, or avoiding pressing send on that email…this episode is the pep talk you need to do the damn thing.    Click play to learn: Why waiting until you feel “ready” or “confident” is a trap that will keep you stuck forever How I landed my first copywriting client with zero experience or qualifications Why feeling terrified and taking action anyway is the EXACT formula for building confidence and momentum  The only thing you need to do today to start building the business of your dreams   If this episode resonated with you, I'd love to know what action you're going to take today that you've been putting off. Screenshot this episode, share it on Instagram stories, and tag me @saleswithmeg to let me know! Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
What if one creative idea and some scrappy Instagram posts were all you needed to build a 6-figure brand?  That’s exactly how Kelsey Garlock launched her company—without paid ads, a big team, or a fancy funnel. She turned a personal challenge into a purpose-driven business, all powered by organic content and a deep understanding of her customer.  Kelsey is a mom of three girls and the founder of Movemama Apparel, which provides women with stylish and functional clothes to support them through motherhood and beyond. The company was inspired by Kelsey’s own breastfeeding challenges when she found herself constantly undressing, feeling cold and exposed, and frustrated with covers that didn’t work. That’s when she had the idea of a 2-directional invisible zipper sweatshirt to make life a bit easier for breastfeeding moms. They now have a whole clothing line, including dresses, tops and bottoms, and swimwear—all thoughtfully designed for comfort, confidence, and longevity.   Click play to learn: The organic social media strategy that launched Kelsey’s business during the pandemic Why she doesn’t recommend relying on Instagram alone—and how you can start to diversify your marketing beyond social media The importance of truly knowing your audience and speaking to their needs How to share your authentic story without giving away personal details The exact moment you should start outsourcing in your business (hint: earlier than you think!) What no one tells you about the transition from solopreneur to managing a team   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!  Free Get Clients Now Guide   Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Feel like you're never fully "off" from work? This episode tackles the challenge that so many entrepreneurs face—the inability to truly disconnect from your business, even during designated downtime. If you find yourself constantly thinking about work during evenings and weekends, checking emails on vacation, or unable to enjoy time off because of nagging business thoughts, this episode is your practical guide to breaking free.  I'm sharing the exact strategies I've used (and taught my clients) to create real mental space away from work—because the quality of your unplugged time directly impacts how powerfully you show up when you're back on. You'll learn why time away isn't just a nice-to-have, but essential for your business growth and personal wellbeing.   Click play to learn:  Why closing your laptop isn't enough for real mental recovery (and what to do instead) The science behind "psychological detachment" and how it impacts your productivity, creativity, and wellbeing The direct connection between time off and increased revenue in your business A simple system to handle work-related thoughts that interrupt your downtime Actionable strategies to build your "unplugging muscle" and enjoy guilt-free time away   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Worried about protecting your business name, content, and ideas? Understanding the legal side of your business doesn't have to be overwhelming. In this episode, lawyer Samantha Bradshaw shares what you need to know about legally protecting your online business. We break down when to invest in trademarks, how to assess your risk level, and what foundations your business needs from day one.  If you've been putting off this side of your business because it feels too complex or costly, this conversation will give you practical, budget-friendly steps to protect what you've built! Samantha Bradshaw is a small business and intellectual property lawyer. After spending five years in Beirut, Lebanon, she returned to the U.S. in 2018 and founded InLine Legal, a 100% virtual Virginia-licensed law firm. Through her role as founder and attorney, she helps creative service providers stay out of the courtroom and in the studio by offering chief legal officer services tailored to small businesses. Her unique "traveling lawyer" career has allowed her to support clients while living on three different continents.   Click play to learn: How to turn your intellectual property into an additional revenue stream The critical difference between sole proprietorship and LLC How to conduct a simple "trademark temperature check" before investing in formal protection When to invest in custom legal agreements versus using templates Essential contracts every online business should have from day one   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Book a free Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Today’s episode is all about books, one of my favorite ways to invest time and grow as an entrepreneur. While courses and conferences can be great, you don’t always have to spend money to level up. With countless blogs, podcasts, YouTube videos, and books available for free, there’s no shortage of knowledge available to fuel your business growth. In this episode, I’m sharing five books that fundamentally changed the course of my business for the better. If you’re looking for your next read, these are my top picks to elevate your mindset and skillset! Click play to learn about: The importance of shifting from being just a technician to mastering the roles of entrepreneur and manager Why managing your cash flow and prioritizing profits is key to a sustainable business How to implement systems and processes that will help you grow your business beyond just the day-to-day grind Breaking free from self-imposed limits and taking your mindset to the next level The power of thinking bigger and aiming for exponential growth, not just incremental progress   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!  Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Sick of clients expecting the world for pennies? It’s not bad luck—it’s a signal. The way you talk about what you do, how you present your offers, and how you move people through your sales process all play a role in the type of clients you attract.   The biggest misconception? That higher-paying clients come with time and experience.   Better clients don’t just appear—you have to be intentional about finding them.    In this solo episode, I’m sharing what’s worked for me and my clients when it comes to upgrading lead quality, filtering out people who aren’t the right fit, and making space for something better   Click play to learn: Why raising your rates isn’t enough—and what to do instead The subtle ways your messaging might be attracting bargain hunters How to position yourself as a strategic partner, not an order taker The role your sales process plays in the quality of your clients What premium clients *actually* want (hint: it has nothing to do with deliverables)   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Free Get Clients Now Guide   Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
If you’ve ever felt like you had to convince people to buy what you’re offering, or you’ve found yourself second-guessing your price and wondering why your offer isn’t selling…this episode is your reset button. I’m walking you through a simple yet powerful framework for creating an offer you’re genuinely excited to sell—and your audience is eager to buy. No awkward convincing or chasing down leads. just real clarity and confidence. Instead, you’ll learn how to tap into what your audience already wants for a truly irresistible offer.   Click play to learn: The key mindset shift that changes everything when it comes to making offers A common mistake most entrepreneurs make when creating new offers (and what to do instead) A simple way to make your offer more compelling—without changing your deliverables Psychologically proven conversion tools to ethically increase sales   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Free Get Clients Now Guide   Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
There are a million online businesses out there…but there’s only one you.   The more crowded the online space becomes and the more AI-generated content floods our feeds, the more we crave genuine human connection. And the best way to stand out is to be YOU with a brand that reflects your unique vision, voice, and values.    Zuza Hicks is the owner of Nicely Made Studio. As a brand designer, she cherishes the human side of business and delights in seeing clients' faces light up as their visions come to life. Zuza blends visual branding with thoughtful strategy to deliver tangible results, believing that brands should offer more than blandness.   Click play to learn: The foundations of a brand that converts: archetypes, values, and positioning  How to add more personality to your brand (even if you’re not bold or loud) The importance of brand positioning in an AI-driven world Why newer business owners should NOT invest a lot of time or money into branding Where to draw the line between your personal brand and YOU as the business owner   Plus hear the inspiring story of how Zuza got started as a self-taught, immigrant designer and what she wishes she would have known sooner!   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content!    Free Get Clients Now Guide   Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode
Ever feel like you start each quarter with big goals, only to lose momentum a few weeks in?    The problem isn’t your ambition—it’s your planning process. In this episode, I’m sharing the simple but effective system I use to set goals, stay focused, and actually follow through.   We’ll cover the key things to review before setting new goals, the three types of goals every business owner should prioritize, and how to break them down into daily and weekly tasks that keep you on track. Plus, I’ll share my best tips for staying committed, tracking your progress, and avoiding distractions along the way.   If you want a planning system that actually works without feeling overwhelming, you won’t want to miss this episode!   Click play to learn: The power of running your business on a 90-day cycle  What you need to review BEFORE setting new goals The 3 main types of goals and why you need one of each Do your daily and weekly to-do’s reflect your biggest priorities?  How to track your progress and maintain momentum after your planning session   Enjoyed this episode? Leaving a 5-star review will only take a moment, but it means the world and helps us bring you more free content! Free Get Clients Now Guide   Book a free Coaching Clarity Call   Join the next round of Sales Liberation   Say hi on Instagram or tag @saleswithmeg   Join our email community   Full show notes and links from this episode  
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