DiscoverThrive: The Podcast for Content Creators
Thrive: The Podcast for Content Creators
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Thrive: The Podcast for Content Creators

Author: Bree Pair and Thrive

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Thrive is the podcast for content creators, bloggers, and influencers to learn tactics, strategies, and behind-the-scenes info from the best in the business. We're here to support you with blogging and social media tutorials, workshops, a community, and this podcast. Thrive Founder and CEO Bree Pair interviews content creators, bloggers, YouTubers, and entrepreneurs to get strategic info on how to build a successful business. To stay in touch with all things Thrive head to our website ThriveTogether.Blog and follow us on Instagram @ThriveTogetherBlog.
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I committed to posting on social media every single day for 30 days—and what I found on the other side surprised me. In this episode, I'm sharing my honest experience completing a 30-day posting challenge and what actually changed for me. Spoiler: it wasn't follower count or going viral. Listen in as I walk through the mindset shifts, the internal blocks I uncovered, and how this challenge helped me finally step into my voice in a way I hadn't before. If you've ever felt stuck, inconsistent, or unsure how to show up online—this one is for you.   Today's episode is brought to you by Cookie Finance: Are you a content creator making money online but still guessing when it comes to taxes, write-offs, or setting up your business the right way? Creators work way too hard to feel stressed and confused about their finances. If you're earning income from brand deals, digital products, or affiliate marketing and you're ready to feel organized, confident, and actually supported by a team who understands this industry—then you need to check out Cookie Finance. Cookie Finance is built specifically for content creators and offers everything from LLC setup to full-service bookkeeping and tax strategy as your income grows. Stop guessing. Start treating your creator brand like the real business it is. Try Cookie: thrivetogether.blog/cookie   Find It Quickly: 00:38 - Proud of Yourself Practice 01:43 - Choosing to Be Visible 02:40 - Stan for Creators Challenge 04:31 - Results Weren't Virality 06:10 - Finding My Voice 10:52 - Improving My Skills 12:48 - Mindset Growth This Year 13:59 - Invitation to Challenge Yourself 15:15 - Owning Your Voice   Mentioned in this Episode Stan: stan.store  
If you've been stuck wondering why your content isn't growing… this episode might sting a little. I'm sharing the honest, unfiltered advice I've gathered after coaching content creators for over seven years—the stuff people need to hear but don't always want to. This is your wake-up call to stop overthinking, stop hiding behind perfection, and start building a real, sustainable business as a content creator. In this episode, I break down what's actually holding you back and what you need to do differently if you want to grow, monetize, and hit consistent income goals. Today's episode is brought to you by Cookie Finance: Are you a content creator making money online but still guessing when it comes to taxes, write-offs, or setting up your business the right way? Creators work way too hard to feel stressed and confused about their finances. If you're earning income from brand deals, digital products, or affiliate marketing and you're ready to feel organized, confident, and actually supported by a team who understands this industry—then you need to check out Cookie Finance. Cookie Finance is built specifically for content creators and offers everything from LLC setup to full-service bookkeeping and tax strategy as your income grows. Stop guessing. Start treating your creator brand like the real business it is. Try Cookie: thrivetogether.blog/cookie   Find It Quickly: 00:48 - Stop Overthinking and Start Posting 01:43 - Brand Deals Are Not a Reliable Strategy 02:02 - Perfection Is Pushing Your Audience Away 08:30 - Stop Trying to Do Everything 08:58 - Focus on One Platform and One Income Stream   Mentioned in this Episode Boldfluence  
If you think going viral is the key to success, this episode might completely change the way you see your content and your business. In this episode, I'm breaking down why your content is already good enough—and why the real thing holding you back is your mindset. Listen in as I walk you through the three internal shifts that separate hobby content creators from full-time CEOs who build real income and long-term wealth. This isn't about working harder or chasing trends. It's about thinking differently, stepping into leadership, and finally running your content like a business.   Today's episode is brought to you by Cookie Finance: Are you a content creator making money online but still guessing when it comes to taxes, write-offs, or setting up your business the right way? Creators work way too hard to feel stressed and confused about their finances. If you're earning income from brand deals, digital products, or affiliate marketing and you're ready to feel organized, confident, and actually supported by a team who understands this industry—then you need to check out Cookie Finance. Cookie Finance is built specifically for content creators and offers everything from LLC setup to full-service bookkeeping and tax strategy as your income grows. Stop guessing. Start treating your creator brand like the real business it is. Try Cookie: thrivetogether.blog/cookie   Find It Quickly: 00:00 - Hobby to CEO Mindset 01:52 - Shift 1: Trust Systems 02:33 - Virality Without Strategy 05:51 - Shift 2: Business Owner 07:11 Step Back and Strategize 08:27 - Shift 3: What Works for Me 10:26 - CEO Hour Weekly Habit 12:36 - Decide to Run a Business   Mentioned in this Episode: Boldfluence  
Feeling stuck on Instagram despite all your effort? This episode kicks off our summer series on audience growth for influencers—and we're starting with the platform we love to hate: Instagram. This episode originally aired in July 2025 as part of a larger series where I walked listeners through platform-specific strategies to grow your audience. This episode is all about building an Instagram presence that actually leads to results—without burning out. I break down the difference between just showing up and showing up strategically, and share the exact 90-day framework we teach inside Boldfluence to get creators unstuck and growing again. You don't need another "just be consistent" tip. You need a roadmap. Boldfluence gives you the full 90-day plan, a community to support you, and the tools to actually grow your platform with purpose. Let's build your audience—and your income—together. Join Boldfuence >> Grab the show notes and watch this podcast here: https://thrivetogether.blog/364 Mentioned in this Episode Boldfuence The Country Peony
Do you ever feel like you're doing everything right as a creator, but the money still isn't showing up? In this episode, I'm pulling back the curtain on something most creators are feeling, but few are talking about: the system behind influencer income isn't always built in our favor. From low affiliate commissions to influencer rate calculators that undervalue your work, there are a lot of big players shaping the creator economy. Today I'm breaking down what's actually happening behind the scenes with platforms like Amazon, LTK, and influencer networks—and more importantly, how you can take your power back. If you've ever felt frustrated, stuck, or like you're working twice as hard for half the pay, this conversation is for you. I'm also sharing the exact shifts that will help you grow faster, stand out online, and focus your energy in the places that actually lead to income.   Today's episode is brought to you by Cookie Finance: Are you a content creator making money online but still guessing when it comes to taxes, write-offs, or setting up your business the right way? Creators work way too hard to feel stressed and confused about their finances. If you're earning income from brand deals, digital products, or affiliate marketing and you're ready to feel organized, confident, and actually supported by a team who understands this industry—then you need to check out Cookie Finance. Cookie Finance is built specifically for content creators and offers everything from LLC setup to full-service bookkeeping and tax strategy as your income grows. Stop guessing. Start treating your creator brand like the real business it is. Try Cookie: thrivetogether.blog/cookie   Find It Quickly: 00:57 - Big Players Explained 02:01 - Amazon Commission Mystery 04:24 - LTK Algorithm Reality 06:22 - Influencer Networks Lowballing 11:55 - Quick Fix Ads Trap 13:28 - Boldfluence 15:08 - Own Your Voice 19:55 - Focus One Platform 20:46 - Pick Monetization Stream   Mentioned in this Episode: Content Creator Pricing Guide Boldfluence Content Creator Blueprint  
You know that content calendar you swore you were going to stick to this time? Yeah… me too. In this episode, I'm breaking down the real reason you're not staying consistent — and spoiler alert: it's not because you're lazy. It's because your setup is creating friction. I recently joined Stan Store's "Dare to Post" challenge, which requires posting every single day for 30 days. I'm only 6 days in, and it has already shifted something in my brain. So today, I'm sharing exactly what this challenge is teaching me about consistency, habits, and removing the invisible barriers that keep us stuck.   Today's episode is brought to you by Cookie Finance: Are you a content creator making money online but still guessing when it comes to taxes, write-offs, or setting up your business the right way? Creators work way too hard to feel stressed and confused about their finances. If you're earning income from brand deals, digital products, or affiliate marketing and you're ready to feel organized, confident, and actually supported by a team who understands this industry—then you need to check out Cookie Finance. Cookie Finance is built specifically for content creators and offers everything from LLC setup to full-service bookkeeping and tax strategy as your income grows. Stop guessing. Start treating your creator brand like the real business it is. Try Cookie: thrivetogether.blog/cookie   Find It Quickly: 01:01 - Dare to Post Challenge 03:34 - Five Minute Filming 05:30 - Ready to Film Setup 07:46 - B-Roll Farming 12:45 - Theme Your Days 16:25 - Lower the Stakes   Content Creation Tools I Love: MagSafe Tripod: amzlink.to/az0iB9PpZIlGO   Mentioned in this Episode: Cookie Finance: thrivetogether.blog/cookie Stan Store's Dare to Post Challenge: stan.store/blog/dare-to-post Boldfluence: thrivetogether.blog/boldfluence Thrive Facebook Group: facebook.com/groups/702582376526506  
Are you consistent but still not seeing growth? You're not alone. Every creator has been there. You're posting regularly, checking off your to-dos, doing everything "right," and yet, the needle barely moves. It's frustrating and exhausting. Here's the truth: consistency is not a strategy. Listen in as I break down why doing more isn't the answer and what actually moves the needle when you feel stuck. This episode originally aired on June 26, 2025 as episode 362. Find It Quickly 00:46 - Consistency Isn't a Strategy 02:28 - The 'Do More' Trap 04:06 - 3 Fixes When Growth Stalls 06:47 - Content Pillars 10:14 - Monetization Clarity 11:32 - Pause to Refine 13:10 - Real Examples of Taking Breaks  16:08 - Diagnose the Gap With Metrics + Next Steps Mentioned in this Episode Boldfuence Shift Studio DIY's Kelly Mindell
Tax season doesn't have to be scary, especially when cookies are involved. In this episode, I'm joined by Katie Callaway from Cookie Finance to tackle all things taxes for content creators. We break down exactly what you need to have in place—from LLCs to business bank accounts—and demystify the world of write-offs, quarterly payments, and how much to set aside for the IRS. The team at Cookie is specifically trained for and tailored to creators like us. They actually get our industry and all of the nuance that goes into our purchases.   Find It Quickly: 00:16 - Meet Katie from Cookie Finance 06:39 - The Importance of LLCs for Content Creators 11:23 - Setting Up Business Bank Accounts 15:14 - Preparing for Tax Season 19:48 - Common Tax Deductions for Content Creators 24:17 - Cookie Finance Services   Connect with Cookie: Try Cookie: thrivetogether.blog/cookie    
Tired of writing blog posts no one reads? Let's fix that. In this episode, I'm walking you through the exact steps to format your blog posts so that people actually want to read them. We're talking real strategies, tactical steps, and zero fluff. If writing makes you nervous, or you feel like no one's clicking through your content, this episode is your starting point. This is part four in our blogging series, and we're covering why structure matters, how to make posts scannable, and how to use headings the right way for both your reader and Google. PLUS—our very first listener question! Sabrina asks about Wix vs. WordPress, and I give you a full breakdown on which is better for long-term growth and monetization. Check Out the Episodes in Our Blogging Series: 381: How to Pick the Right Blog Platform Based on Your Goals 386: What to Write on Your Blog as an Influencer: Your Guide to Content Pillars, Keywords, & Calendars 392: Is Blogging Still Worth It? Yes—Here's How to Get Consistent Traffic   Find It Quickly: 01:31 - Blog Writing Confidence and Structure 02:36 - Formatting Tips for Readable Blog Posts 07:17 - Using Headings for SEO and Readability 12:09 - Final Tips and Encouragement 18:26 - Listener Question: Wix vs WordPress   Mentioned in this Episode: Ask Bree: thrivetogether.blog/askbree Boldfluence: thrivetogether.blog/boldfluence Siteground: siteground.com BigScoots: bigscoots.com 381: How to Pick the Right Blog Platform Based on Your Goals  
Want to make money on Instagram without waiting for brand deals or hitting 10K followers? In this episode, I'm breaking down how you can start making real money through short-form video without needing a big following. We're going beyond the usual "wait-for-brand-deals" model and diving into smart affiliate strategies that work now.   Find It Quickly: 01:59 - The Importance of Publishing Content 02:46 - Monetizing Instagram Reels 04:49 - Affiliate Marketing Strategies 07:04 - Maximizing Affiliate Income with Reels 11:16 - Engaging Content Ideas for Affiliates 14:42 - Consistency and Community Support   Mentioned in this Episode: Pricing Guide: thrivetogether.blog/pricingguide Boldfluence: thrivetogether.blog/boldfluence Youtube Channel: youtube.com/@thrivetogetherblog  
If you're listening to this, you might be feeling the weight of the world—and you're not alone. I'm recording from Minnesota, with a heavy heart, in the middle of a time when the news and social media feel overwhelmingly heartbreaking. Today's episode is about holding space for both grief and growth. So many of you have reached out, asking: How do we keep showing up? What do we post when the world is in crisis? This is not a how-to guide. Instead, I'm offering a moment of reflection. I'm here to remind you that your work matters and that taking care of your mental health, protecting your energy, and showing up with purpose is necessary.   Find It Quickly: 01:11 - Balancing Grief and Purpose 02:20 - Building a Sustainable Business 04:43 - Protecting Your Mental Health 05:58 - Adapting Your Content Strategy 06:58 - Embracing Authenticity and Visibility 09:18 - Holding Multiple Truths   Mentioned in this Episode: Episode 144: How to Handle Societal Crisis as a Blogger & Influencer Episode 375: Protecting Your Peace as an Influencer  
If you've ever sat down to plan your content and felt completely stuck or overwhelmed, you're not alone. I have a simple concept to help you plan your content for the next 12 months! In this episode, I walk you through a framework that guides you through brainstorming and mapping out content for your entire year—without pressure, perfection, or burnout. I know how good it feels to take an idea and turn it into a system, so that's exactly what we're doing together today. We'll break down your year into manageable steps, so you don't walk into the next month without a plan. Make sure you snag our Holiday Calendar >>   Find It Quickly: 01:47 - The Importance of Planning 05:41 - Step-by-Step Content Planning 07:59 - Holiday and Special Days Content 13:11 - Quarterly Planning and Core Content   Mentioned in this Episode: Holiday Calendar: thrivetogether.blog/holiday Boldfluence: thrivetogether.blog/boldfluence
Think blog traffic is dead? Think again. In this episode, I'm breaking down exactly how to get eyes on your blog in 2026 without burning out or depending on one algorithm to rule them all. If you've been putting in the work to write valuable content but no one's reading it, this one's for you. We're continuing our blog series (catch up on Episodes 381 and 386 if you missed them!) with a full traffic game plan: five key sources to help you bring consistent, diversified traffic to your blog. From SEO to Pinterest to strategic collaborations, I'll walk you through what works, what to expect, and how to stay consistent. ✨ Want to ask me a question on the podcast? Leave me a message >> ✨   Find It Quickly 02:34 - The Reality of Blog Traffic 04:56 - Diversifying Traffic Sources 05:32 - SEO: The Long-Term Traffic Driver 09:30 - Pinterest: The Visual Search Engine 13:08 - Leveraging Social Media 15:27 - Email Lists: Your Most Engaged Readers 18:42 - Collaborations and Guest Posts 22:47 - Creating a Traffic Plan   Mentioned in this Episode 381: How to Pick the Right Blog Platform Based on Your Goals 386: What to Write on Your Blog as an Influencer: Your Guide to Content Pillars, Keywords, & Calendars Ask a Question: thrivetogether.blog/askbree Boldfluence Tailwind Canva Templates Why Flodesk is the Best Email Marketing Tool for Influencers Flodesk ManyChat
I don't know about you, but I love starting the new year feeling fresh, especially after the chaos of the holidays, travel, and family events. That reset feeling is real, and it's the perfect time to map out your content strategy for the year ahead. If you're building a brand, whether you're a blogger, influencer, or full‑time creator, 2026 will not be the year you succeed by winging it. The content landscape is evolving, and the creators who grow will be the ones who combine creativity with intentional, audience-focused strategy. In this episode, I'm sharing the six strategic shifts every content creator needs to thrive in 2026. Find It Quickly 01:10 - Content Strategy for 2026: Key Elements 02:25 - Video Content Dominance: The Future is Visual 05:11 - The Power of Storytelling in Content Creation 07:07 - SEO in Social Media: Adapting to New Trends 10:27 - Building Community Connections 15:32 - Going Deeper with Your Audience 18:58 - Leveraging AI for Content Creation 25:34 - Consistency and Content Creation Tips 31:04 - Metrics and Accessibility in 2026 Mentioned in this Episode: CEO Report Boldfluence  
What actually moved the needle for influencers in the last year? For this episode, I asked four incredible content creators to share the one thing that made the biggest difference in their businesses last year. From shifting mindsets to embracing imperfection, these creators opened up about the real strategies that worked (not just the highlight reel stuff). You'll hear from: Nina Clapperton, who stopped holding back and doubled her sales Megan Hastings, who stopped treating her blog like a business and started treating it like a tool Nadalie Bardo, who finally built a website worthy of her brand Elizabeth from Country Peony, who leaned all the way into joy Listen in as they share honest, behind-the-scenes insights that you can take into 2026. Mentioned in this Episode thrivetogether.blog/boldfluence Connect with the Guests She Knows SEO — Nina Clapperton A Dash of Meg Nut — Megan Hastings Your Pin Coach — Nadalie Bardo The Country Peony — Elizabeth  
This episode is your invitation to breathe, reflect, and rest. As we wrap up the year, I'm keeping it short and heartfelt. I wanted to pause and thank you for being a part of this community, even if all you've done is listen. That matters so much. In this solo episode, I'm sharing what I'm celebrating from 2025, what didn't go as planned, and how I'm redefining what success looks like for me moving into 2026. Find It Quickly 00:19 - Holiday Greetings and Community Appreciation 01:10 - Celebrating Achievements of the Year 02:50 - Personal Reflections and Lessons Learned 03:40 - Looking Ahead to 2026 06:02 - Encouragement for the New Year Mentioned in this Episode Boldfluence Get Rich, Lucky Bitch by Denise Duffield-Thomas  
If you sprint through your creative business all year, it's easy to end the year without a single moment to catch your breath. It's even easier to roll into January 1 with another checklist and no real clarity on what actually worked. Before 2026 begins, you're invited to hit the reset button with one powerful tool I use every single year: the CEO Report. Whether you print it, use it in Canva, or save it to your iPad for digital notes, this report walks you through a complete business and content audit. It's part analytics, part reflection, part vision-casting, plus it will change the way you show up in your business next year. Let's break it down. Get the most from this episode with The CEO Report >> Find It Quickly 00:14 - Importance of the CEO Report 02:14 - Data Analysis and Platform Performance 03:20 - Income Analysis and Strategy Evaluation 05:20 - Reflecting on Goals and Content Review 09:04 - Exploring Opportunities for Growth 12:55 - Incorporating Life Goals into Business Planning 16:11 - Vision Casting and Progress Assessment 19:21 - Writing a Letter to Your Future Self Mentioned in this Episode The CEO Report Boldfluence  
You know that feeling of sitting down on January 1st to a blank screen and messy desk? Not this year. This year, we're trading chaos for clarity. If you're an influencer or content creator, the beginning of the year can either feel like a blank slate of possibility or a looming wall of overwhelm. With a little prep, you can turn that pressure into a plan. I'm sharing my personal method for cleaning up your workspace, resetting your mindset, and building a content series that sets the tone for the rest of the year. ✨ Want to ask me a question on the podcast? Leave me a message >> ✨ This Episode is Brought to You By The Cozy Post Club: Remember the magic of getting a letter from a pen pal—stickers, doodles, and stories just for you? The Cozy Post Club brings that back. For just $9/month, you'll receive a handwritten note, a comforting recipe, a beautiful art print, and a little surprise tucked inside every envelope. No replies required. Just joy, nostalgia, and real connection delivered. GET THE COZY POST >> Find It Quickly 00:51 - Starting the New Year Strong 01:35 - Cleaning and Organizing Your Space 02:59 - Reward Yourself with a New Planner 03:27 - The Cozy Post Club 04:30 - Planning Your January Content Series 07:41 - Join Boldfluence for 2026 Success Mentioned in this Episode Ask Bree Boldfluence Cozy Post  
Have you ever sat down to write and suddenly the screen goes blank, the ideas vanish, and you start wondering: Does anybody even care what I write? I think we've all been there. In this episode, I'm helping you break free from that fear and build a system so you never run out of ideas and you always know what to write. This Episode is Brought to You By The Cozy Post Club: Remember the magic of getting a letter from a pen pal—stickers, doodles, and stories just for you? The Cozy Post Club brings that back. For just $9/month, you'll receive a handwritten note, a comforting recipe, a beautiful art print, and a little surprise tucked inside every envelope. No replies required. Just joy, nostalgia, and real connection delivered. GET THE COZY POST >> Find It Quickly 00:44 - Overcoming Writer's Block 01:42 - Engaging with Your Audience 02:40 - Content Pillars: The Foundation of Your Blog 06:54 - Leveraging Audience Feedback 09:37 - Planning Seasonal Content 11:52 - Mastering Keyword Research 15:55 - Creating a Content Calendar Mentioned in this Episode Boldfluence Keysearch Episode 62: How to Batch Blog Posts with Bree Pair Cozy Post  
Is rest part of your business strategy? As creators, it can feel terrifying to step away, especially when your income, audience, and algorithm seem to demand your constant attention. In this episode, I'm breaking down exactly how to plan a real break from content creation without losing progress. We're talking through the fears, the realities, and the six-step plan you need to unplug guilt-free during the holidays (and beyond). I share my own rest rhythms, the mindset shifts that keep me from burnout, and how we can be leaders by modeling boundaries and balance. By the end of this episode, you'll have a concrete plan to take time off, stay present with your people, and return more energized than ever. This Episode is Brought to You By The Cozy Post Club: Remember the magic of getting a letter from a pen pal—stickers, doodles, and stories just for you? The Cozy Post Club brings that back. For just $9/month, you'll receive a handwritten note, a comforting recipe, a beautiful art print, and a little surprise tucked inside every envelope. No replies required. Just joy, nostalgia, and real connection delivered. GET THE COZY POST   Find It Quickly 00:00 - The Importance of Unplugging 01:26 - Addressing Fears of Taking Time Off 03:02 - Personal Experiences and Examples 05:27 - Permission to Rest and Planning 10:21 - The Cozy Post Club 11:37 - Modeling Healthy Boundaries for Your Audience 18:31 - Steps to Prepare for Time Off 26:51 - The Importance of Regular Breaks   Mentioned in this Episode Boldfluence Cozy Post
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Comments (1)

Elizabeth Gorgon

Here it is also necessary to understand how important a factor is the time of sending. After all, this is the reason why your letter may or may not be read. There is a great article on this subject here https://www.growbots.com/blog/when-is-the-best-time-to-send-cold-emails/

Jan 27th
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