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Positive Image Podcast
Positive Image Podcast
Author: Nicole Manzer and Alicia Lumsden
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Welcome to Positive Image, the podcast that dives deep into the fascinating world of the hair and beauty industry. Join us, your hosts Alicia and Nicole, two accomplished salon owners, educators, and coaches, as we take you on an enlightening journey through the art and science of enhancing your beauty and confidence.
In a world where appearance plays a significant role, we believe that the pursuit of beauty should be empowering, inclusive, and most importantly, positive. With our combined expertise and passion for the industry, we're here to bring you engaging discussions, expert insights, and inspiring stories that will not only transform the way you think about beauty but also help you discover your true, authentic self.
Each episode of Positive Image is carefully curated to explore a wide range of topics, from the evolution of beauty standards and the secrets behind successful salon businesses to the latest trends in hair styling, skincare, and makeup. We'll debunk myths, share practical tips, and introduce you to the incredible individuals shaping the industry.
But our podcast is more than just beauty tips; it's about fostering self-esteem, promoting diversity, and embracing individuality. We'll delve into the personal stories of real people whose lives have been transformed by the power of self-care and self-expression.
Alicia and Nicole have made it their mission to not only provide you with the knowledge and skills needed to look and feel your best but also to create a supportive and uplifting community where everyone can celebrate their uniqueness.
Positive Image is not just another beauty podcast; it's a movement towards a more positive and inclusive world of beauty. So, whether you're a seasoned beauty professional or someone looking to explore the wonders of self-care, join us on this exciting journey of self-discovery, empowerment, and transformation.
Tune in to Positive Image and let's redefine beauty together. Because when you feel good about yourself, you can truly shine! Subscribe now and be part of the positive change.
Follow us here @hello.positiveimage @nicole.manzer @aliciacreate
Connect with us here hello.positiveimage@gmail.com, manzermethodcoaching@gmail.com, alicia.lumsden.to@gmail.com
In a world where appearance plays a significant role, we believe that the pursuit of beauty should be empowering, inclusive, and most importantly, positive. With our combined expertise and passion for the industry, we're here to bring you engaging discussions, expert insights, and inspiring stories that will not only transform the way you think about beauty but also help you discover your true, authentic self.
Each episode of Positive Image is carefully curated to explore a wide range of topics, from the evolution of beauty standards and the secrets behind successful salon businesses to the latest trends in hair styling, skincare, and makeup. We'll debunk myths, share practical tips, and introduce you to the incredible individuals shaping the industry.
But our podcast is more than just beauty tips; it's about fostering self-esteem, promoting diversity, and embracing individuality. We'll delve into the personal stories of real people whose lives have been transformed by the power of self-care and self-expression.
Alicia and Nicole have made it their mission to not only provide you with the knowledge and skills needed to look and feel your best but also to create a supportive and uplifting community where everyone can celebrate their uniqueness.
Positive Image is not just another beauty podcast; it's a movement towards a more positive and inclusive world of beauty. So, whether you're a seasoned beauty professional or someone looking to explore the wonders of self-care, join us on this exciting journey of self-discovery, empowerment, and transformation.
Tune in to Positive Image and let's redefine beauty together. Because when you feel good about yourself, you can truly shine! Subscribe now and be part of the positive change.
Follow us here @hello.positiveimage @nicole.manzer @aliciacreate
Connect with us here hello.positiveimage@gmail.com, manzermethodcoaching@gmail.com, alicia.lumsden.to@gmail.com
51 Episodes
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This is the episode most salon owners don't talk about. Nicole and Alicia get honest about the unexpected realities of running a salon—the things you never see on social media. From extreme weather days and broken appliances to health emergencies and last-minute chaos, they share the behind-the-scenes moments that test you as an owner. They also touch on the real-life challenges that come with owning a business in the beauty industry and why adaptability, preparedness, and honesty are essential to staying afloat. If you've ever thought, "Why didn't anyone tell me this part?"—you're not alone. This episode is validating, eye-opening, and a reminder that running a salon means handling far more than just hair. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
Hair school is just the beginning. In this episode, Nicole and Alicia dive into the importance of post-licence education and why continuous learning is essential for long-term success in the hair industry. They share personal experiences with advanced training, travelling for education, and learning from diverse perspectives—highlighting how building on strong foundational skills leads to confidence, consistency, and creativity behind the chair. The conversation also explores education through a neurodivergent lens, discussing motivation, follow-through, and how social media has expanded access to learning in powerful ways. Nicole and Alicia touch on salon education policies, including when salons should cover education costs, how to support staff development, and why setting high standards benefits both teams and clients. Whether you're a newer stylist building your foundation or a seasoned professional planning your next chapter, this episode is a reminder that growth doesn't stop with a licence—it evolves with intention. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this milestone 50th episode, Nicole and Alicia delve into the profound concept of self-image and its subtle yet profound impact on our beliefs, decisions, and daily actions. Nicole breaks down the difference between self-image and self-esteem, explaining how our perception of ourselves influences how we show up in the world—both personally and professionally. Together, they explore the connection between thoughts, feelings, and actions, highlighting how emotions often lead the way. Nicole shares simple but effective tools to shift mindset, including the power of smiling, practicing gratitude, and building habits that increase self-awareness. The conversation also explores the impact of social media on self-image and how to consciously break negative patterns. This episode is a grounding reminder that self-image isn't fixed—it's something we can actively reshape with intention, awareness, and compassion. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments at hello.positiveimage@gmail.com Work with Nicole – manzermethodcoaching@gmail.com Work with Alicia – alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia dive into year-end reflection and intentional goal setting for salon owners and creatives. They talk about why looking back is just as important as planning ahead—helping you gain clarity on what worked, what didn't, and where you want to grow next. They explore the power of writing down goals, setting both realistic and audacious intentions, and connecting deeply to the why behind each goal to stay motivated. Nicole shares her approach to starting the planning process earlier in the year, while Alicia discusses the value of implementing changes in December or January. Together, they reframe challenges as opportunities and encourage setting goals that feel slightly uncomfortable—because that's where real growth happens. If you're ready to close out the year with intention and step into the next one with clarity and confidence, this episode is for you. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
Taxes don't have to be scary—but they do have to be understood. In this episode, Nicole and Alicia break down the essentials of salon taxes in a practical, easy-to-follow way. They cover what HST is and how it works, payroll taxes and remittances, and the basics of business and corporate taxes. You'll learn what each tax is for, how often it needs to be paid, and what money is actually yours versus what belongs to the government. Important disclaimer: Nicole and Alicia are not accountants or lawyers. This episode is for educational purposes only and is meant to help you understand how the system works—not to provide legal or tax advice. Always consult a qualified accountant or tax professional for guidance specific to your business. This episode is all about clarity—helping salon owners feel confident, organized, and prepared so there are no surprises at tax time. Whether you're newly self-employed or running an established salon, this is a must-listen for understanding your responsibilities and building a financially healthy business. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia dive into the beautiful (and sometimes tricky) world of client gifting—who to gift, what to give, when to give, and how to make it meaningful without breaking the bank. They explore ways to show appreciation through small branded items, low-cost gestures, personalized messages, and value-added services like scalp treatments or product perks. Whether you're using loyalty tracking software, celebrating milestones, or surprising VIP clients, this episode will help you create gifting strategies that strengthen relationships and reflect your salon's unique brand. You'll also hear real examples of simple appreciation moments—like personalized thank-you notes and birthday gestures—that go a long way in building loyal, happy clients who love supporting your business. If you've ever wondered how to elevate your client experience through thoughtful gifting, this episode offers easy, budget-friendly ideas you can start using today. Find us on Instagram: @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments: hello.positiveimage@gmail.com Work with Nicole: manzermethodcoaching@gmail.com Work with Alicia: alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia dive deep into one of the most important (and sometimes challenging) parts of salon ownership — hiring the right people. They discuss how knowing your brand values is the foundation for attracting the kind of team that truly fits your culture and helps your business grow. You'll learn what questions to ask in interviews, what to include in your job posting to filter for the right applicants, and how to design a hiring process that aligns with your salon's goals. Plus, they explore a surprisingly refreshing topic — how to support team members who dream of opening their own salon — and why mentorship over fear is the future of leadership. If you're ready to grow your team with purpose, this episode is packed with insight, strategy, and real-talk from behind the chair and behind the business. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia explore how community engagement can become one of the most powerful tools for business growth and brand trust. From local sponsorships and charity events to pay-what-you-can haircuts and school fundraisers, they share how authentic giving and collaboration can elevate your salon's reputation and attract loyal clients. They also discuss how to align with like-minded local businesses, balance marketing with genuine connection, and find creative ways to get involved without losing focus on your core values. Whether you're hosting community events or looking to build stronger B2B relationships, this episode will inspire you to give back while growing your business in meaningful ways. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In the final episode of our How to Open a Salon in Toronto series, Nicole and Alicia dive into the exciting world of branding, marketing, and launch strategy. They unpack what it takes to build a magnetic brand, attract your dream clients, and design a marketing plan that works without overwhelming you. From choosing booking systems and creating content to planning a buzz-worthy grand opening, this episode covers the essentials of getting your salon noticed. Along the way, you'll learn how to: ✅ Define your brand identity and values ✅ Identify and market to your dream client ✅ Build a marketing plan that's consistent, not constant ✅ Create content and visuals that build trust ✅ Launch your salon with confidence and visibility This episode closes out our 6-part summer series on opening a salon in Toronto—but the lessons apply wherever you are. If you missed the earlier episodes, now's the perfect time to go back and catch the full roadmap to salon ownership. We'll be back soon with Season 5, bringing you more authentic conversations, empowerment, and community in the beauty industry. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia break down why every salon owner needs a policy and procedure manual—and how to actually create one without overcomplicating things. From payroll and compensation basics to vacation rules, sick leave, and product commissions, they cover what to include so your team knows exactly what's expected. They discuss how clear policies not only protect you legally, but also empower your team, prevent misunderstandings, and keep your salon running smoothly without constant micromanagement. You'll also learn practical tips for building your manual, introducing it to your team, and keeping it updated so it grows with your business. If you've ever wondered how to set boundaries, avoid drama, and lead with confidence, this episode gives you the framework to get started. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia walk you through Realistic cost breakdowns for opening a salon in Toronto—from buildout to insurance, with tips on budgeting and surprise expenses They'll break down: The Big Categories – What You'll Spend On Renovations & Buildout Costs Furniture, Equipment & Fixtures Licenses, Legal, Insurance & Admin Inventory, Branding & Other Start-up Costs Funding Your Salon Budgeting Advice + Surprise Costs Ongoing Monthly Costs You'll Need to Budget For Tips to Stay Financially Sane If you're planning to open a salon in Toronto, Ontario, this episode is your go-to guide—but it also serves as a helpful reference for salon owners anywhere. Please ensure you check with your local government for regional laws and procedures. 💡 Avoid expensive mistakes and set yourself up for success by setting a budget and a buffer. ✅ Cheat Sheet for Listeners Use a spreadsheet to track every category of expense Add a 10–15% buffer for unexpected costs Prioritize insurance, electrical, plumbing, and legal support Look for used equipment—but invest in comfort and plumbing-related pieces Always ask for detailed quotes before committing to renos Startup Budget Template (Google Sheets) (you can create a branded one to share with listeners) Futurpreneur Startup Funding Women Entrepreneurs Ontario BDC Loan Programs Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia walk you through one of the most critical steps in opening your salon—finding the right space, understanding commercial leases, zoning requirements, and passing Public Health inspections. They'll break down: What to look for in a salon space (foot traffic, layout, plumbing, etc.) What's hidden in commercial lease agreements and what clauses matter The zoning requirements to legally operate a salon in Toronto How to apply for your Personal Services Setting Licence (PSSL) What's needed to pass your Public Health BodySafe inspection How to properly set up a business bank account If you're planning to open a salon in Toronto, Ontario, this episode is your go-to guide—but it also serves as a helpful reference for salon owners anywhere. Please ensure you check with your local government for regional laws and procedures. 💡 Avoid expensive mistakes and set yourself up for success by learning what needs to be done before you sign that lease. 🔗 Quick Reference Show Notes City of Toronto – Zoning and Licensing Info: https://www.toronto.ca/business-economy/business-start-ups/licences-permits/personal-services-setting-licence/ Toronto Public Health BodySafe Program (Inspection & Setup Guidelines): https://www.toronto.ca/community-people/health-wellness-care/health-programs-advice/bodysafe/about-bodysafe/ Notify Public Health Before Opening: Email: BodySafe@toronto.ca Info required: Name/address of salon, owner name, services, expected opening date, and your PSSL/business registration (if available) City of Toronto Zoning Search Tool: https://www.toronto.ca/city-government/planning-development/zoning-by-law-preliminary-zoning-reviews/zoning-information/ Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
Before you pick out paint swatches or shampoo bowls, you need to make your salon legit. In this episode, Nicole and Alicia walk you through the legal and practical steps of registering your salon business in Toronto, Ontario. From choosing the right business structure (sole proprietorship vs. incorporation), to doing a NUANS name search, getting your CRA business number, and understanding HST registration, we're laying down the legal foundation. We also touch on one of the most overlooked details—zoning and licensing—to make sure you don't fall in love with a space you can't legally use. This episode is tailored to Toronto and Ontario-based salon owners, but it's a valuable reference for anyone starting a salon anywhere—just be sure to check your local government requirements. Whether you're just starting out or formalizing your business, this episode gives you the clarity and confidence to take the first real step toward salon ownership. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
Welcome to Season 4! We're diving deep into the business of beauty, starting with what it really takes to open a salon. In this episode, Nicole and Alicia share the essential first steps every future salon owner should know before signing a lease or buying a chair. From clarifying your vision to establishing legal foundations, such as obtaining business licenses and incorporating, we guide you through the groundwork that sets your salon up for long-term success. If you've been dreaming of starting your own space, this is where your roadmap begins. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmail.com Work with Alicia - alicia.lumsden.to@gmail.com
In this episode, we break down everything you need to know about running payroll in your salon — from how often to pay your team to staying compliant with government regulations. Whether you're using an hourly, commission, or hybrid pay structure, we've got you covered with real-world info and salon-specific tips. We'll walk you through payroll frequency, deductions, software options, managing tips, and more. This episode is packed with practical advice, including a downloadable cheat sheet to keep your payroll smooth, stress-free, and compliant. Hint: Find the cheat sheet on our Instagram Bio Link Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmail.com Work with Alicia - alicia.lumsden.to@gmail.com Our next episode will be the first of a 7 part series and kicking off Season 3! For this summer season we will air episodes every 3 weeks until the fall. Happy business buidling beauties!
In this episode, Nicole and Alicia dive into the art of communication and boundaries with salon teams. They explore how salon owners can stop being the fixer and start empowering their staff to solve problems on their own. From asking the right coaching questions to explaining the "why" behind business decisions, they share strategies to build stronger, more self-sufficient teams. They also open up about navigating the fine line between personal and professional relationships at work—and how to clearly communicate when it's time to switch hats. Whether you manage a big team or a small crew, this episode will give you the tools to lead with clarity, compassion, and confidence. 💡 Want to know how documenting systems, active listening, and healthy boundaries can transform your salon culture? Tune in! Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas, suggestions, or comments hello.positiveimage@gmail.com Work with Nicole manzermethodcoaching@gmail.com Work with Alicia alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia explore how AI and emerging technology are transforming the salon industry—from marketing to client care and beyond. They break down how tools like ChatGPT can simplify everyday tasks like writing emails, creating social media content, and managing rebooking reminders. Nicole shares how AI has been a game-changer in supporting her as a neurodivergent business owner, while Alicia highlights how automation can ease operations like payroll and appointment confirmations. They also touch on the emotional side of adopting new tech: the fear, the resistance, and the undeniable need to evolve as consumer behaviour shifts. From AI-generated images to the future of virtual try-ons, this episode encourages salon pros to explore digital tools while staying rooted in the human connection that makes the beauty industry special. Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas suggestions or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmaill.com Work with Alicia - alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia explore the mindset it takes to be a great educator with industry veteran Ira Pope Sage. With over 20 years of experience, Ira shares how discipline, patience, and personal growth have shaped his teaching philosophy. He dives into the importance of adapting education to different learning styles, including neurodivergent thinkers, and why connection-focused education is the future. Plus, he breaks down his clock cutting method and the vision behind his new scissor line, Stoke Lords. If you're looking to grow as a stylist or educator, this episode is packed with insight and inspiration! Tickets to Ira Pope Sage + Jun Jie Cutting Class Toronto Follow Ira @irapopesage Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas suggestions or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmaill.com Work with Alicia - alicia.lumsden.to@gmail.com
In this episode, Nicole and Alicia break down the pros and cons of different salon business models—suite rental, chair rental, commission-based stylist, and full salon ownership. They discuss financial risks, creative freedom, work-life balance, and long-term career goals. Whether you're looking for full independence or a structured salon environment, this episode will help you weigh your options and choose the best path for your beauty career. Tune in to gain insights on maximizing your success in any setup! Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas suggestions or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmaill.com Work with Alicia - alicia.lumsden.to@gmail.com
What does a sales rep actually do—and just as importantly, what don't they do? In this episode of the Positive Image Podcast, Nicole and Alicia sit down with Julia, a seasoned sales consultant with a background in hairdressing and salon ownership, to uncover the real role of a sales rep in a salon's success. They discuss how to build a strong, transparent relationship with your rep, navigate hard conversations about budgets and boundaries, and leverage your rep's expertise to grow your business—without overspending. Plus, they dive into the hot topic of tariffs in the beauty industry, how they could impact pricing and product availability, and why salon owners should stay informed. If you've ever wondered how to maximize your partnership with a sales rep or how upcoming changes in the industry might affect your bottom line, this episode is packed with insights you won't want to miss! Julia's info: Follow Julia on Instagram Liquid Luxury on Instagram Find us on Instagram @hello.positiveimage @nicole.manzer @aliciacreate Email us any ideas suggestions or comments at hello.positiveimage@gmail.com Work with Nicole - manzermethodcoaching@gmaill.com Work with Alicia - alicia.lumsden.to@gmail.com






