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Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
Author: Kate McKibbin
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© Kate McKibbin
Description
The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out.
Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling.
We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot.
If you want consistent revenue without the burnout, you're in the right place.
Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling.
We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot.
If you want consistent revenue without the burnout, you're in the right place.
314 Episodes
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I asked Claude one question, and it changed how I'm running the rest of this year. Not a caption prompt. Not a content idea. I asked it to audit my business and tell me exactly what to build to free up ten or more hours a week.It came back with four things. I built every single one of them.If you've got big goals before the end of the year and you can already feel yourself heading toward a burnout heap to get there... this episode is for you.Inside: what Claude actually said when I asked it to find my biggest time leaks, the surprisingly cheap fix that finally let me publish sales pages I design entirely inside Claude, why a spreadsheet nobody liked opening was quietly costing me more than time, and the AI Executive Assistant I was too scared to build until I figured out how to make it properly safe.Plus what happened the first time I handed it a 25-item brain dump, and how many hours a week it's actually saving me right now.👉 Want to build all four of these with me, live? Click here to grab your spot at AI Fridays.
There's a tick box on your checkout page that could be worth more than your next launch.Most people either don't have one, have one that's quietly underperforming, or have one and are too nervous to add a second. I was in that third group for way too long.So this is a mini masterclass on the mighty order bump. It's the exact Mini Money Move I gave the first SCALE cohort, and it takes about ten minutes to implement.If you're making sales but every sale is worth less than it should be... this episode is for you.Inside: the conversion rate that means your order bump is broken (it's higher than you think), and the two things to change when it is.What actually happened to our numbers when I finally added a second order bump, including the fear I had about it that turned out to be completely wrong, and how many buyers now take both.Then the practical half. How to price an order bump on a $27 offer versus a $2,000 program, the formats that convert every time, the one thing you should never use as a bump, and the exact feeling your bump has to create in about two seconds flat.Plus how to test your way to the most profitable price, and the three checkout tools worth using.👉 Want the part I couldn't teach on audio (the design side, the templates and the AI tools)? Click here to check out Funnel Club if you want to get in and get your first funnel built.👉 Or if you want twelve months with us building a wildly profitable, mostly automated, genuinely enjoyable six figure a month business, click here to join the SCALE waitlist for the next round.
My engagement fell off a cliff, and I was bored of my own content. Not stuck. Not clueless. I've got the systems, the prompts, the whole content machine. The posts were going up four times a week, on time, every week... and they were completely beige.So I planned a comeback tour. Three specific things, in a specific order. Last month we picked up nearly 1,500 new followers, posts are getting seen again, and I'm posting less than I was before.If you know exactly what to post, you're doing it properly, and it's just not landing anymore... this episode is for you.Inside: why I spent an entire afternoon building freebies I could have charged for, and the "list loop" trick I used to make my email list do the heavy lifting on Instagram.Then the content series I built, and the one thing every series that's actually working right now has in common. (It's not follower count. It's the bit that terrified me enough that I almost didn't do it.)And finally, why I stopped praying to the Instagram algorithm and started paying it about $100 a post. How much I'm boosting, which posts I'm choosing, and the unexpected reason boosting only two posts a week gets everything else seen too.Plus the trade-off that gave me back the most time of all.
Almost twenty years ago, I invented Pinterest. Before Pinterest existed.Built it for my fashion blog... inspiration boards, saved images, even the sneaky background affiliate links (yes, real Pinterest does that too). I was obsessed with it for two weeks. Then I moved on to the next idea. A year later, Pinterest launched and exploded.That pattern is one of four things that stop women at exactly this level. And in the final episode of Scale Like A Girl, I'm walking you through all four... with the honest answer to each one.If you're at consistent six figures, working harder than the women who somehow keep growing past you... this episode is for you.Why do smart women with proven offers circle the same numbers for years? What do the women who break through do at every ceiling that everyone else doesn't? What would break in your business if it worked four times better tomorrow? And which of the four can you not solve from inside your own head?One of them is yours. You'll know it when it lands.Doors to SCALE are open right now, for waitlist members only. There are 20 spots in the pilot round.👉 On the waitlist? Go check your email and grab your spot now 🎟️👉 Missed the waitlist this time? Click here to join the list for the next round
It's no secret I've been geeking out hard on AI for the last couple of years.What I haven't done is show you what it's actually doing in my business right now... the three places it's earning its keep, and what each one has taken off my plate.If you know AI matters, you've dabbled (mostly for writing), and you know that's barely scratching the surface... but you don't have time to disappear down the rabbit hole and figure out the rest... this episode is for you.Which three areas actually pay? What's the one-afternoon-a-week habit that makes AI compound instead of turning into a hobby? What's the app I'm building right now, and why do SCALE members get it first? Plus the one thing you can set up this week that's completely free.Doors to SCALE open 7am Wednesday 26 August (that's Australian Eastern Standard Time). There are 20 spots in the pilot round, and the waitlist is how you hear the second they open.👉 Click here to join the waitlist now 🎟️The final episode of Scale Like A Girl drops Wednesday... make sure you're subscribed.





