Claim OwnershipA Healthier, Happier You: The People Working to Make It Happen
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A Healthier, Happier You: The People Working to Make It Happen is a podcast about the innovators and entrepreneurs behind the brands helping people live better, feel better, and thrive.
40 Episodes
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Summary In this episode, Evan J. Cholfin interviews Gary Skole, founder of AlzBetter, who discusses the challenges and innovations in dementia care. Gary shares the story behind AlzBetter's creation, the unique approaches to dementia education, and the integration of AI technology in caregiving. He highlights the importance of simplifying training for caregivers and the potential of their AI tool, Abby, to revolutionize support for families and caregivers. The conversation also touches on th...
Summary In this episode, Evan J. Cholfin interviews Scott Hatfield, President and CEO of WikiPouch, discussing the innovative moisture-wicking technology designed to prevent infections in healthcare settings. Scott shares the origin story of WikiPouch, the unique features of their product, and the significant issues with traditional plastic bag storage for respiratory devices. The conversation explores the challenges of market adoption, particularly in hospitals, and the importance of clinica...
Summary In this episode, Evan J. Cholfin interviews Laura Owen, founder and CEO of Healthy ID, who discusses innovative approaches to making specialty medications affordable and transforming employee healthcare. Laura shares insights on the rising costs of healthcare, the importance of medication compliance, and the role of education in helping employers manage their healthcare expenses. She also highlights the development of an AI health coach and the significance of lifestyle changes in add...
Summary In this episode, Evan J. Cholfin interviews Ishan Patel, founder and CEO of Audien Hearing, who is revolutionizing the hearing aid industry by making quality hearing care more affordable and accessible. Ishan shares his personal motivation for starting Audien, the company's innovative approach to hearing aids, and the challenges they face in a competitive market. He discusses their direct-to-consumer model, marketing strategies, and growth targets, as well as the importance of partne...
Summary In this episode, Evan J. Cholfin interviews Joanna Bacchus, founder and CEO of BIOSTRIPS, who discusses her innovative approach to health supplements through oral strip technology. Joanna shares her personal journey that led to the creation of BIOSTRIPS, the challenges of educating consumers about new supplement formats, and the importance of transparency in the health industry. She also highlights her marketing strategies, target audience, and future aspirations for the brand. ...
Summary In this conversation, Troy Ball, founder and CEO of Braini, shares her journey from being the first female whiskey founder to creating a groundbreaking brain supplement. She discusses the unique ingredients in Braini, the clinical trials validating its effectiveness, and the challenges of marketing in a crowded supplement space. Troy emphasizes the importance of educating consumers about cognitive health and the potential of Braini to support individuals with dyslexia and other cogni...
Summary In this conversation, Evan J. Cholfin interviews Brian Ayers, CEO of Ayers Naturals, about the origins of his company, which focuses on wellness through performance herbs. Brian shares personal stories that inspired his journey into the herbal supplement industry, emphasizing the importance of a plant-based approach to health. He discusses the integration of AI in providing personalized wellness solutions, the challenges of breaking the stigma around men's health issues, and the sign...
Summary In this episode, Evan J. Cholfin interviews Sylvia Silvestri, an experienced OR nurse turned aesthetic medicine trainer. They discuss Sylvia's transition from traditional nursing to aesthetic training, her unique approach to teaching, the challenges faced by healthcare providers entering the aesthetics field, and the emerging trends in aesthetic medicine. Sylvia shares insights on the importance of individualized training, the impact of social media on marketing, and her plans for ex...
Summary In this conversation, Evan J. Cholfin interviews Heather Nantes, CEO of Epsom-it, discussing the innovative transformation of traditional Epsom salt into convenient lotion formats. Heather shares insights into the unique formula, market positioning, product development, customer segmentation, and the challenges faced in brand development. The discussion also covers marketing strategies, customer engagement, and the future vision for Epsom-it's impact on wellness routines. Takeaways ...
Summary In this episode, Evan J. Cholfin speaks with Chris Kolodziejski, CEO and founder of Chella, about his journey from professional football to the beauty industry. Chris shares the unique approach of Chella, focusing solely on brow and eye beauty with a commitment to clean, vegan products. The conversation delves into the challenges faced by the beauty industry post-COVID, the importance of strategic partnerships, and the exciting trends in beauty, particularly the rise of social sellin...
Summary In this episode, Evan J. Cholfin interviews John Graham Harper, CEO of Lumaflex, who shares his journey from being an athlete to creating innovative red light therapy devices. The conversation covers the development of Lumaflex, the importance of education in promoting red light therapy, and the challenges of raising awareness in the wellness industry. John discusses future product innovations and his vision for making red light therapy a common practice in everyday life. Takeaways ...
Summary In this episode, Evan J. Cholfin speaks with Al Baumeler and Kelly Dressler from Synergy CHC about their mission to create healthier and happier lives through innovative health and beauty products. They discuss their unique approach to product development, the importance of regulatory compliance, and the challenges of competing in a crowded market. The conversation also covers growth strategies, international expansion, and the evolving trends in consumer health, emphasizing the need...
Summary In this episode, Evan J. Cholfin interviews Megan Picurro, Director of Marketing at Mario Badescu Skincare. They discuss the brand's rich heritage and how it balances traditional marketing with modern strategies. Megan shares insights on the unique positioning of Mario Badescu in the crowded skincare market, the importance of community and influencer marketing, and the challenges the brand faces in retail partnerships and regulatory changes. They also explore future growth targets, i...
Summary In this episode, Evan J. Cholfin speaks with Ashley Blankenbaker, Director of Marketing at Holiday World & Splashin' Safari, about the unique family experiences and innovative marketing strategies that set the park apart in the theme park industry. They discuss the park's origins, its commitment to creating memorable family moments, and the challenges of standing out in a competitive market. Ashley shares insights on the park's attractions, marketing strategies, and future goals,...
Summary In this episode, Evan J. Cholfin speaks with Paolo Sandri, a Sustainable Textiles Advocate at Indorama Ventures, about the company's journey and unique approach to sustainability in the textiles industry. They discuss the importance of the circular economy, the role of innovation, and the challenges faced in scaling sustainable solutions. Paolo emphasizes the need for consumer education and collaboration across the industry to achieve a more sustainable future. He shares insights on ...
Summary In this episode, Evan J. Cholfin interviews Molly Peters, Executive Director of US Sales at IS Clinical, discussing the unique approach of IS Clinical in the professional skincare industry. They explore the importance of education in supporting practitioners, the evolution of distribution strategies, and the significance of maintaining brand integrity while expanding. Molly shares insights on employee satisfaction, acquiring new practitioners, and the trends shaping the skincare mark...
Summary In this episode, Evan J. Cholfin interviews Tom DiPietro, Vice President of Research and Development at DayGlo, discussing the company's pioneering role in fluorescent technology. They explore the evolution of R&D focused on health and safety, the impact of color on well-being, and the challenges faced in developing biodegradable products. Tom shares insights on misconceptions about fluorescent technology, the importance of innovation in color solutions, and the company's commitm...
Summary In this episode, Evan J. Cholfin speaks with Tony Nicholson, VP of Franchise Development at Scenthound, about the innovative membership-based dog grooming concept that aims to revolutionize the pet care industry. They discuss the unique S.C.E.N.T. Check system, franchise development strategies, recruitment processes, and the challenges of scaling a franchise network. Tony shares insights for aspiring franchisees, the importance of data and AI in pet care, and the company's ambi...
Summary In this episode, Evan J. Cholfin interviews Samantha Burd, owner of Lady Burd Exclusive Private Label Cosmetics, discussing the company's rich history, its commitment to accessibility in beauty manufacturing, and the evolution of the industry. Samantha shares insights on supporting indie brands, the challenges of running a legacy business, and the importance of innovation and sustainability. The conversation also touches on the future of private label beauty manufacturing and how Lad...
Summary In this episode, Evan J. Cholfin interviews Adam Zimmerman, co-founder of Ideal, who discusses the transformation of retail advertising through digital circulars. Adam shares insights on the evolution from traditional print to digital formats, the benefits of analytics for retailers, the role of AI in targeting and engagement, and the challenges faced in transitioning to digital. He emphasizes the importance of maintaining a familiar feel for consumers while leveraging the advantages...
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