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The Money Sessions
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The Money Sessions

Author: Tiffany McLain

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Deep, thoughtful, raw conversations with real therapists who are in the midst of leaning into raising fees and making bank – all while working with the clients they are passionate about serving.
174 Episodes
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Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Ready to charge Life First Fees? Click here to fill out an application In this episode of The Money Sessions, Tiffany sits down with therapist Kara Cruz, who began building her private practice while working full-time in community mental health. Like so many clinicians leaving CMH, Kara started out charging relatively low fees and trying to grow her caseload during evenings and weekends while balancing the demands of a full-time job. But as her practice evolved, Kara began thinking more strategically about sustainability, impact, and income. Over time, she raised her average fee from $100 to $225 per session and began expanding beyond traditional one-to-one therapy by developing scaled offerings like therapy groups, consultation, and trainings for other clinicians. Her journey highlights an important truth for many therapists: a sustainable practice doesn't have to rely solely on individual sessions. In this conversation, Kara shares how she moved from burnout and overwork toward a practice model that includes multiple revenue streams and greater flexibility. In this episode, we explore: Kara's transition from community mental health to private practice The challenges of building a caseload while working a full-time job Why raising fees often requires both financial and mindset shifts How Kara increased her average session fee from $100 to $225 The role therapy groups and consulting play in scaling a practice Why therapists benefit from diversifying income streams Resources mentioned: LIMB Academy FWF Calculator Kara`s website Kara`s Instagram kara@karacruz.com  
Ready to set your fee? You choose the dream, we'll do the math.🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Ready to charge Life First Fees? Click here to fill out an application If you're feeling stuck in your private practice, you might think the problem is clarity. You might believe you just need the right idea. The right strategy. The right moment of inspiration. So you wait. You wait for the momentum to arrive. But in this episode, Tiffany shares a powerful realization from a conversation with her business advisor that completely shifted how she thinks about growth, action, and building a business. Because the truth is: Momentum isn't something you find. It's something you create. And if you're trying to build something that doesn't yet exist—like a Life-First private practice—waiting for momentum can keep you stuck for months or even years. In this episode, Tiffany pulls back the curtain on a moment in her own business when she realized she had been doing exactly that: waiting for the energy, the idea, the clarity to strike from the outside. Instead, she discovered that entrepreneurs, cycle-breakers, and therapists building new paradigms have to generate momentum themselves. Through decisions. Through action. Through disciplined thinking. If you've been waiting for the sign to finally raise your fees, change how you market your practice, or build a business that truly supports your life, this conversation will challenge the story that momentum has to come first. Because the real sequence looks very different. Action creates momentum. In this episode, we talk about: The common trap of waiting for inspiration before taking action Why entrepreneurs and cycle-breakers must create their own momentum How a single mindset shift changed Tiffany's approach to business growth The connection between personal discipline and business momentum Why therapists often stay stuck in "good enough" practices How your environment influences what feels possible in your business The power of surrounding yourself with therapists who are building Life-First practices Ready to create momentum in your own practice? Inside Lean In. MAKE BANK., therapists learn how to build Life-First practices—seeing fewer clients, charging premium fees, and creating financial stability without burnout. If you've been listening to this podcast and wondering when it's your turn, this might be the moment you stop waiting. Scroll down to the show notes and fill out an application to work with Tiffany and the team. Or email tiffany@leaninmakebank.com with the word Ready to learn more about stepping into your Life-First practice.
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Ready to charge Life First Fees? Click here to fill out an application In this episode of The Money Sessions, Tiffany talks with therapist David Flowers about what it really takes to raise your fees—and why the biggest obstacle often isn't strategy. It's belief. Like many therapists, David began his private practice following the path most clinicians are taught: work hard, see as many clients as possible, and hope that financial stability eventually follows. But over time, he began realizing that the traditional model wasn't actually designed for sustainability. Instead of working harder, David started examining the numbers, assumptions, and money beliefs underlying his practice. That process eventually led him to make a significant shift—raising his session fee by $100. In this conversation, David shares the internal work, practical steps, and mindset shifts required to step into higher fees while staying aligned with his values as a therapist. In this episode, we explore: Why raising your fees often triggers unexpected fear and doubt The financial math therapists often overlook in private practice How money beliefs influence clinical and business decisions What helped David move forward with a $100 session fee increase The importance of designing a practice that supports your actual life Why sustainability matters for both therapists and clients Resources mentioned: LIMB Academy Fun With Fees Calculator David´s website  dave@davidflowerstherapy.com
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Ready to charge Life First Fees? Click here to fill out an application There are people out there who want therapy and can easily afford $300, $400, even $500 per session. They're not rare. They're not mythical. They're not just in Silicon Valley or Manhattan. They're everywhere. But many of them will never walk through your door — not because they don't need therapy, and not because they don't value therapy. They won't come because they don't trust therapists around money. In this episode, Tiffany pulls back the curtain on a dynamic that's quietly shaping the future of our profession: the toxic relationship therapists have with money — and how it's pushing well-resourced clients away from therapy altogether. After a decade of working behind the scenes with therapists and hearing what's really happening inside private practices, Tiffany shares the uncomfortable truth: When therapists publicly shame wealth, criticize colleagues for charging premium fees, or martyr themselves financially, we don't just hurt ourselves. We damage the credibility of the entire profession. And the clients who could most easily pay Life First Fees? They see it. They read the Facebook threads. They watch the Instagram commentary. They notice the resentment and the guilt around money. And then they quietly go somewhere else. Executive coaches. Consultants. Energy healers. High-end coaching programs. Not because those professionals are more qualified — but because they appear more confident about the value of their work. In this episode, Tiffany breaks down: Why therapists with toxic money beliefs are unintentionally repelling well-resourced clients How therapist culture often shames colleagues who want financial stability and freedom Why people who can afford therapy are actively paying attention to how therapists talk about money The hidden ways martyrdom and self-sacrifice show up in therapist business models Why marketing strategies alone cannot fix a broken relationship with money How unresolved attachment wounds often get projected onto financial exchanges with clients What happens in sessions when therapists feel anxious, ashamed, or conflicted about charging fees Why many high-income clients end up working with coaches instead of therapists The professional authority therapists actually hold — and why we routinely undervalue it How raising the bar around money conversations can elevate the entire field This episode is a direct call to therapists to step into professional leadership — not just clinically, but financially. Because therapy is not a charity model. It is a professional service grounded in deep psychological expertise. And when therapists treat it that way, clients respond accordingly. If we want a profession that is respected, sustainable, and capable of transforming lives, we have to transform how we talk about money. If you're ready to build a Life First Practice and charge fees that support the life you actually want, email Tiffany at tiffany@leaninmakebank.com with the word "Ready." Or apply to work together through the link in the show notes. It's time for therapists to stop apologizing for earning well. It's time to raise the bar — for ourselves, for our clients, and for the profession.
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Ready to charge Life First Fees? Click here to fill out an application In this episode of The Money Sessions, Tiffany sits down with therapist Alyssa Desroches, a neurodivergent clinician and mom of two young children who realized the way she was running her practice simply wasn't sustainable. Like many therapists, Alyssa started out doing what she thought she had to do: accepting insurance, keeping her fees relatively low, and packing her schedule with clients just to make the numbers work. At one point, she was seeing 28 clients a week at an average of about $110 per session—all while trying to care for two little ones and manage her own neurodivergent needs. The math wasn't working. And neither was the lifestyle. In this honest conversation, Alyssa shares what happened when she began questioning the system she was operating in—and ultimately raised her fee to $300 per session while reducing her caseload and reclaiming her time and energy. This episode is a powerful look at what happens when therapists stop building practices around survival and start building them around the life they actually want. In this episode, we explore: What it looked like to run a practice seeing 28 clients per week The pressure many therapists feel to stay on insurance panels How motherhood and neurodivergence shaped Alyssa's priorities around work The mindset work behind raising her fee from $110 to $300 per session What happened when she began charging her new rate How she redesigned her practice to support her family and her nervous system Why fewer clients can lead to more sustainable clinical work Resources mentioned: LIMB Academy Fun With Fees Calculator Alyssa Desroches Website
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free This episode is unlike anything Tiffany has ever done on The Money Sessions. A week before recording an entire season of the podcast, Tiffany received a winding, honest email from a therapist named Maggie. Maggie was already charging $250 per session. She had a full practice. On paper, everything looked "successful." And yet… something wasn't right. Instead of booking a private consult, Maggie made a bold proposal: What if we recorded the conversation — live — and let listeners hear the decision-making process in real time? Tiffany said yes. What follows is a raw, unscripted, fly-on-the-wall conversation where nothing is polished and nothing is hidden. You'll hear Tiffany think out loud, name unconscious dynamics, challenge money stories, and explore what Life First Fee really means — even (especially) for therapists who "already charge a lot." This episode is part money work, part psychoanalytic process, and part mirror. If you've ever wondered: "Is it enough to just raise my fee?" "Why do I still feel anxious even though I'm doing well?" "What if something is still off — even when the numbers look good?" …this episode is for you. In this episode, Maggie and Tiffany explore: Why charging $250/session doesn't automatically mean you're living your Life First Fee The difference between saying your fee and actually committing to it What happens when a practice looks ideal on paper but feels unsustainable in the body The hidden cost of seeing 18–20 clients a week — even at high rates How "being busy" can keep you from facing deeper questions about desire and ease Why Maggie's nervous system — not her spreadsheet — was sounding the alarm The unconscious stories therapists tell themselves about worth, entitlement, and greed How many therapists are closer than they think… but still not in reality What it really looks like when 100% of your caseload pays your Life First Fee   Resources mentioned: LIMB Academy Fun With Fees Calculator  
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free From agency burnout to financial peace, Angie Pulido Banner's story is a powerful example of what happens when you stop waiting for permission and start leading your life like a CEO. In this episode, Angie shares: How years of overworking and undercharging finally reached a breaking point The fears she had to overcome to set premium fees Why she stopped apologizing for wanting more and started building with intention The personal and clinical shifts that followed once she charged what she's worth What her life looks like now that she's no longer in survival mode Resources mentioned: LIMB Academy Fun With Fees Calculator  Angie`s Instagram  
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free Therapists are the identified patients of our culture. You were the one who noticed when something wasn't right. You named what everyone else refused to see. You felt the emotional temperature of the room before anyone else had words for it. And because of that, you were often told to be quiet. To stop making things uncomfortable. To sit down, calm down, tone it down. This episode is Tiffany naming what has always been true about you — and why it matters more now than ever. In a world addicted to black-and-white thinking, hot takes, and algorithmic "answers," you are the one built to hold nuance, depth, and complexity. And that makes you powerful. It also makes you inconvenient. In this episode, Tiffany unpacks: Why therapists have always been the identified patients — in our families and in society How early punishment for naming truth trained you to silence yourself Why being sensitive, perceptive, and attuned is not a liability but a leadership trait What it means to be "on the vanguard" — and why it often comes with initial rejection How culture's push toward flattening complexity (AI, algorithms, binaries) directly threatens therapy Why therapists must claim authority in 2026 — or big tech will do it for us The direct link between owning your authority and charging your Life First Fee Why you cannot be an empowered change agent while overworked, underpaid, and trapped in insurance systems What becomes possible when you charge enough to have time, space, rest, and creative freedom Why the work of cultural change has to start in your own practice This episode is not about marketing. It's not about mindset. It's about agency. If therapists do not step into authority — intellectually, clinically, financially — we will be replaced by systems that cannot hold human complexity. And the first place to reclaim your power is your fee. If you're tired of being exhausted, underpaid, and pushed around — by systems or by your own fear — email Tiffany at tiffany@leaninmakebank.com with the word "Impact." She'll know exactly what you mean. It's time to stop shrinking. It's time to stop apologizing. It's time to take your place. And yes — it starts with you owning your Life First Fee.  
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free Meet Charlese Williams, a powerhouse therapist from Atlanta who almost didn't join LIMB — because she "couldn't afford it." What happened next changed everything. Charlese joined anyway. She faced her money fears, dismantled the lies she'd learned about what Black women "should" earn, and built a thriving private practice charging $250 per session — with boundaries, ease, and joy. If you've ever believed that financial freedom was for "other people," this episode will shake that story loose. In this episode, Charlese shares: The moment a white professor told her therapists only make $40K — and what she did with that information How she broke free from the insurance "pimp game" and scarcity mindset Why joining LIMB became an act of liberation How she's now leading with her worth and refusing to settle What she's learning about boundaries — even at her own wedding Resources mentioned: LIMB Academy Fun With Fees Calculator Charlese`s Instagram
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free There's a reason your practice feels capped. There's a reason $300 per session feels theoretical instead of inevitable. And it has nothing to do with your clinical skill, your niche, or "this economy." It's this: you are not in the room. In this episode, Tiffany builds on her conversation with Sarayu and names the uncomfortable truth most therapists avoid: if you are not consistently putting yourself in spaces with people who have the resources to pay your Life First Fee, you are unconsciously choosing to stay stuck. Not because you're lazy. Not because you're bad at business. But because fear, shame, and old class conditioning are quietly running the show. In this episode, Tiffany breaks down: Why therapists instinctively avoid rooms where people can easily pay $300–$400 per session The real emotions that surface when you imagine being around wealth, power, and influence (imposter syndrome, envy, shame, fear) How "networking with struggling therapists" and outdated marketing tactics protect you from discomfort—but sabotage your income Why this is not a moral failure, but is a strategic problem The two things required to do the unimaginable (leave insurance, raise fees, step into authority): a container for regulation and integration clear, strategic steps so you know what you're doing and why Why staying out of the room doesn't just hurt your business—it harms the future of therapy itself How therapists excluding themselves from power has opened the door for AI, tech companies, and non-clinicians to define the field Why agency in your business is the gateway to real cultural impact How booking your first Life First Fee client fundamentally changes how clients experience you This episode isn't about marketing tactics. It's about agency. If therapists are not in the rooms where decisions are being made, we will be replaced, undercut, and erased. And the way back starts in your private practice. If you're ready to stop hiding, stop circling scarcity, and finally be in the room where it happens, email Tiffany at tiffany@leaninmakebank.com with the word "Room." Because your clients are not just paying for therapy. They're paying to experience agency—and it starts with you embodying it first.  
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free In this episode, Tiffany sits down with Sarayu Meraki, a Wisconsin-based therapist who joined LIMB Academy at a powerful crossroads: turning 40, questioning everything she'd been told about success, and finally asking herself what kind of life she actually wanted. For years, Sarayu did what so many therapists do — she worked hard, followed the rules, kept her head down, and waited for things to feel "worth it." Instead, she found herself exhausted, disconnected, and quietly wondering if this was really all there was. This conversation is about identity, grief, reinvention, and what happens when you stop living by other people's timelines and start choosing yourself. In this episode, Sarayu shares: What turning 40 revealed about the life she'd been unconsciously settling for How growing up without financial modeling shaped her relationship with money and safety Why she realized she was building a practice that looked good on paper — but didn't feel good in her body The moment she stopped outsourcing her decisions and claimed her Life First Fee How redefining success changed the way she shows up as a therapist, partner, and human What it means to let go of hustle and step into intentional, values-led earning Why choosing herself didn't make her less caring — it made her more alive Resources mentioned: LIMB Academy Fun With Fees Calculator Sarayu`s email
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free This is the episode Tiffany herself calls one of the most important she's ever recorded. It is short. It is piercing. And for the therapist who is ready — even slightly — this episode will change your entire paradigm. Most therapists live in a constant loop of: "I can't afford it." "Who would ever pay me that?" "That's impossible for someone like me." But Tiffany shows you the real problem: You're asking the wrong questions. And your questions determine your results. This episode teaches you the single most important shift you must make to stop thinking like a scared consumer and start thinking like a Life First entrepreneur. In this episode, Tiffany reveals: Why the question "Who would ever pay me that?" keeps you stuck — and how one tiny shift unlocks possibility; How setting an "impossible goal" forces your brain into clarity and problem-solving; Why you don't know what questions to ask (and how to start asking the right ones today); The difference between "I can't afford it" and "How could I afford it?" — and why that shift alone can double your income; How to use audacious goals to uncover blind spots, expand capacity, and activate strategic thinking; Why being in a community with live feedback collapses timelines and accelerates breakthroughs. This is the episode that snaps you out of helplessness and straight into agency, strategy, and possibility. If you let it land, your life and business won't be the same. If you're ready for a paradigm shift, email Tiffany at tiffany@leaninmakebank.com with the subject line: "Paradigm Shift." She'll help you take the first step into your new reality.
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free In this episode, Tiffany sits down with the incomparable Allison Puryear, founder of Abundance Practice Building and one of the original voices in the therapist–business space. Allison has been helping therapists build sustainable, ethical, full private practices for over a decade — long before Instagram therapists, "passive income," or big therapy tech took over the landscape. Allison and Tiffany pull back the curtain on what's actually happening in the industry right now. If you've been wondering: "Why is filling my practice harder than it used to be?" "Why am I doing everything 'right' but suddenly not getting clients?" "Is something wrong with ME?" …this conversation is your antidote. This episode is part industry truth-telling, part strategy session, and part intimate behind-the-scenes between two long-time colleagues who've seen the full arc of private practice — pre-pandemic, boom times, and now. In this episode, Allison shares: The actual timeline of how private practice has changed from 2014 → 2025 (and why it feels harder now) Why the pandemic created a false "new normal" for filling practices The impact of Big Therapy Tech (VC-backed platforms) on referrals — and why therapists can't out-market them online The real reason therapists feel more discouraged and hopeless today How to market effectively in 2025 — even with tech giants owning the SEO game The truth about group practice and online courses — and why most therapists skip the step that would make them the most money with the least chaos Why self-trust, consistency, and community matter more now than ever   Resources mentioned: LIMB Academy Fun With Fees Calculator Abundance Practica Instagram Abundance Practice Website  
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free Every therapist wants to know: "Okay, but how long will it actually take for me to get to a Life First Fee?" You want to know how long until you can stop drowning in insurance, stop resenting your caseload, stop working like hell for bread-crumb money… and finally have a practice where you work your ideal number of weekly clients — while earning the income you actually need to live. And Tiffany's answer is the one therapists don't want to hear — but need to: There is no timeline. And also… the timeline doesn't matter. In this episode, Tiffany dismantles the fantasy that someone else can predict your speed. She walks you through why some therapists hit their Life First Fee in 30 days, while others take 4 months, 9 months, or 4 years — and why every version is worth it. She also uses a powerful cave metaphor to illustrate exactly why the journey is different for every therapist — and why what happens inside the cave is actually what transforms you. In this episode, Tiffany reveals: Why the question "How long will it take?" is rooted in scarcity, fear, and disbelief; What hundreds of LIM data points show about how long it takes to book a Life First Fee client; Why therapists like Sarah doubled their revenue and bought a house in four months — and why that's not the point; How your "lion," your "tin foil," and your "pitfall" shape your exact timeline; Why the journey itself is what creates the confidence, self-trust, and skill set you use for the rest of your career; Why 2 years of transformation is a blink compared to spending 20 more years undercharging and burning out. This episode will snap you out of your timeline obsession and into the truth: the work is worth it, no matter how long it takes. If you're ready to walk into the cave — even if you're scared — email Tiffany at tiffany@leaninmakebank.com with the word "Cave." She'll take the first step with you.  
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free In this episode, Tiffany talks with Sara Rader, LPCC, a maternal mental health and trauma specialist who transformed her practice — and her entire life — in just four months inside LIMB Academy. Sara didn't hustle. She didn't add more clients. She didn't work more hours. Instead, she got brutally honest about her money stories, her faith conditioning, her sliding scale patterns, and the quiet anxiety that had been running her practice behind the scenes. The result? She nearly doubled her private practice income while seeing the same number of clients — AND bought her family's first home. This episode is packed with grounded wisdom, spiritual depth, and a level of honesty most therapists never say out loud… but every therapist needs to hear.   In this episode, Sara shares: Why she always felt anxious about money despite "looking successful" on paper How she realized her entire practice was a sliding scale — even though she thought she had a "full fee" The moment she decided to stop spiritualizing self-sacrifice and start honoring her worth What it was like raising her fee with all her existing clients The faith-based fears she had to confront about being seen as greedy or judged by her community How charging $200/session changed her parenting, her presence, and her clinical work Why her nervous system finally calmed once she committed to her life-first fee And how she hit a massive financial milestone without burnout, panic, or hustle Resources mentioned: LIMB Academy Fun With Fees Calculator  Sara`s Website  
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free If your marketing stopped working… If your phone stopped ringing… If you're on insurance panels and still can't fill your practice… You are not imagining it. And you are not doing anything wrong. The ground has shifted under our industry — and almost no one is telling therapists the truth about what's actually happening. In this episode, Tiffany names the uncomfortable reality: what worked in 2019–2022 will not save your practice in 2026. And if you keep playing by the old rules, you are actively positioning yourself to be replaced by big tech and AI. This is not fear-mongering. This is a wake-up call. In this episode, Tiffany breaks down: Why SEO, Psychology Today, and "just niche down" stopped working — and why that's not your fault How the pandemic cracked the industry wide open and invited big tech to scale therapy at your expense Why undercharging and insurance dependency are not just personal problems — they are industry-level threats How therapists unknowingly trained tech companies to replace them by agreeing to speed, volume, and one-size-fits-all care Why worksheet therapy and checkbox models are the exact conditions AI needs to take over What AI cannot replace — and what you must do to protect your authority, your income, and your impact Why charging your Life First Fee is no longer optional if you want therapy to survive as a profession This episode is not about panic. It's about choice. As we move into 2026, therapists will go one of two ways: Invisible, interchangeable, and replaced Or visible, authoritative, and shaping the future of mental health There is no middle ground anymore. If you are ready to step into authority, protect the future of therapy, and get paid for the impact you make, email Tiffany at tiffany@leaninmakebank.com with the subject line "I'm Ready." Because AI can't replace real therapy. But it will replace therapists who refuse to value themselves. And 2026 belongs to the ones who step the fuck up.  
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free When Emma Summer realized the system was never going to reward her for overgiving, she stopped waiting for permission and built a premium-fee, cash-pay practice on her own terms. Emma shares what it took to confront the fears around leaving agency work, raise her fees, and redefine what "helping people" actually means. In this episode, Emma shares: How she went from burnout to balance by charging her true worth The moment she decided she was done trading exhaustion for empathy The myths she had to release about accessibility and guilt The impact of premium fees on her quality of care and quality of life What happens when you stop waiting for the system's approval and choose yourself Resources mentioned: LIMB Academy Fun With Fees Calculator Emma`s Instagram  
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free You've seen the posts. Therapists charging $300, $350, $400 per session—booked out, spacious schedules, fully off insurance—and you're wondering: "What the hell are they doing that I'm not?" It feels like there's a secret marketing cabal that no one told you about—some hidden door that only the elite therapists get to walk through. In this episode, Tiffany is pulling back the curtain. She exposes the myth of the "black box" and shows you exactly why your marketing feels like a mystery—and how to finally access the system that keeps other therapists winning. In this episode, you'll hear: Why you're not locked out of success—you're just missing a few key resources; The five resources every therapist must leverage to attract premium-fee, cash-pay clients; Why following another cookie-cutter marketing program isn't the answer (and what actually works instead); The emotional and psychological bandwidth problem that silently kills therapist businesses; How to get access to the community, systems, and mentorship that will finally unlock your practice income. There's no secret cabal. There's just structure, strategy, and support. And once you see how it works—you can't unsee it. Email Tiffany at tiffany@leaninmakebank.com with the subject line: "Action." She'll walk you through the first steps to finally building your premium-fee, cash-pay practice—with clarity, confidence, and community.
Ready to set your fee? You choose the dream, we'll do the math. 🎁 Download our FREE Fun with Fees Calculator 👉🏽 https://www.leaninmakebank.com/free In this episode, Tiffany sits down with Amanda Starfield, a Massachusetts-based therapist and former clinical director who walked away from 15 years in agency leadership to build a sustainable, premium-fee private practice. Amanda gets real about the internal war between wanting to serve others and realizing she couldn't keep doing it from a system built on exploitation. When she left her "secure" job, she didn't take insurance — she set her fee at $200 and later raised it to $320, discovering that charging her worth actually made her a better therapist and mentor. If you've ever told yourself you "can't" charge more because you care too much, Amanda's story will lovingly destroy that illusion. In this episode, Amanda shares: How she went from running a statewide adolescent program to walking away cold turkey during the pandemic Why she refused to take insurance and how that decision saved her clinical integrity What it really looks like to hold social justice and sustainability together How raising her fees to $320 per session deepened her clinical work Why connection, community, and liberation—not burnout—are her new metrics for success Resources mentioned: LIMB Academy Fun With Fees Calculator  Amanda`s Instagram
Ready to set your fee? You choose the dream, we'll do the math. Download our FREE Fun with Fees Calculator 👉🏽 leaninmakebank.com/free You've seen the posts. The ads. The "six-figure coach" promises. And you're thinking: "Is this legit… or am I about to get scammed?" You're not alone. Every week, Tiffany talks to therapists who are terrified of wasting money on a business program that doesn't deliver. But here's the truth: you're asking the wrong question. In this episode, Tiffany flips the script on how to evaluate whether a business program is worth your investment—and she calls out the therapist tendency to hide behind "skepticism" when what's really happening is fear. If you've ever wondered, "Will this actually work for me?"—this episode will change how you think about investing, success, and what it means to bet on yourself. In this episode, Tiffany reveals: The three green flags that prove a business program is legitimate; Why asking about "success rates" keeps you small (and broke); The mindset shift that separates thriving entrepreneurs from overworked therapists; How to vet a program like a CEO instead of a scared consumer; Why averages don't matter—and how to become one of the extraordinary few who make it. This isn't about avoiding risk. It's about learning how to take powerful, informed, self-led risks that lead to real transformation. If you've been hovering on the edge—too skeptical to leap, too tired to stay stuck—this episode will wake you up. Email Tiffany at tiffany@leaninmakebank.com with the subject line: "I'm In." It's time to stop waiting for proof—and start becoming the proof.  
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