Duke Fuqua Insights
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© 2025 Duke University - The Fuqua School of Business
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Exploring faculty research and the actionable takeaways for business leaders at every level.
10 Episodes
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Professor Bill Mayew explores whether public companies have visibility into the macroeconomy to filter errors in GDP data—and what that means for economic forecasting Every quarter, the U.S. Bureau of Economic Analysis releases its initial GDP estimate—a flagship measure of economic health that influences corporate boardrooms, Federal Reserve policy, and investor portfolios. But there’s a catch: these early numbers are often wrong. In this episode, Professor Bill Mayew of Duke University’s Fu...
Professor Tong Guo explains how mandated transparency didn't reduce pharmaceutical payments to physicians—instead, it taught companies to optimize them. When the federal government mandated that pharmaceutical companies publicly disclose every payment to physicians—from conference sponsorships to consulting fees—policymakers expected transparency to reduce potential conflicts of interest. Instead, the payments kept flowing, and companies learned to optimize them. In this episode, Professor To...
Professor Ali Makhdoumi reveals why your friend's social media activity might be compromising your privacy, even when you share nothing at all Every time your colleague shares their location data or a friend posts their workout routine, they're inadvertently exposing details about you–even if you've never agreed to share your data. This hidden web of data spillovers means companies can predict your preferences, behaviors, and personal information simply by analyzing the digital footpr...
Ronnie Chatterji, Professor at Duke University's Fuqua School of Business and Chief Economist at OpenAI, joins Jenny Laurence, MBA '26 to discuss his recent research paper analyzing over a million ChatGPT conversations to uncover patterns in where artificial intelligence is making impacts in our homes, our work, and our lives. Duke Fuqua Insights features digestible conversations with our faculty about the most impactful research from their careers, including studies they teach in Fuqua class...
Trump's push to end quarterly reporting could reshape American business. Professor Rahul Vashishtha explains what research shows about the trade-offs. When companies report earnings more frequently, they make different investment choices, often abandoning profitable long-term projects that don't pay off quickly. This behavioral shift sits at the heart of President Trump's renewed call to end quarterly reporting requirements in favor of six-month reporting cycles. In this episode, Profe...
When a CEO speaks during an earnings call, investors typically focus on the numbers being reported. But studies suggest they should also be listening to how those numbers are delivered. The emotional undertones, vocal pitch, and subtle inflections that executives unconsciously broadcast may reveal as much about a company's future as the financial data itself. In this episode, Professor Bill Mayew of Duke's Fuqua School of Business reflects on his research analyzing CEO voices and how vocal cu...
A casual conversation about a coworker's side business could be the spark that launches your own entrepreneurial journey. But whether that inspiration leads to action depends on factors you might not expect—including your race, gender, and workplace environment. In this episode, Professor Melanie Wallskog shares insights from her research into how workplace exposure to entrepreneurial coworkers affects an individual’s likelihood of launching a new venture. Her work sheds light on how “entrepr...
Our brains are wired to seek order when we feel out of control. A framed logo, an organized grocery store, and a well-designed website all provide unconscious signals of stability to consumers navigating uncertainty. In this episode, Professor Keisha Cutright of Duke University’s Fuqua School of Business discusses her research on how consumers respond to instability. In her widely cited paper, The Beauty of Boundaries: When and Why We Seek Structure in Consumption (Journal of Con...
The next breakthrough drug or industry-disrupting innovation may come from a university lab funded by a federal grant. But a policy shift around how the government supports overhead costs could change which projects are pursued, and which institutions can afford to compete. When the federal government funds scientific research, universities negotiate overhead rates of 50 to 70% over the direct costs of research to cover expenses like lab space and utilities. In reality, they receive far less ...
Before you mention that AI tool that's been helping you at work, consider how your colleagues might respond. In this podcast, Professors Richard Larrick and Jack Soll, along with PhD candidate Jessica Reif from Duke University’s Fuqua School of Business, discuss their research into how artificial intelligence tools are reshaping workplace dynamics. Their findings highlight a key paradox: while generative AI can boost performance, using it often makes workers appear less competent, less dilige...
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